Siheyuan: I am the God of Cooking, and all the birds are crying with envy!

After He Yuzhu proposed the goal of building a comprehensive cultural industry group in the next five years, the conference room suddenly became lively. Everyone fell into deep thought and then expressed their opinions.

Marketing Manager Lin Yueqing was the first to break the silence: "Mr. He, to achieve this goal, market expansion is crucial.

We have achieved certain results in Asia and South America, but there are still vast markets waiting to be explored, such as the Middle East.

The cultural heritage there is profound, and the people's demand for cultural products is also growing. We can customize some works with mysterious oriental colors and Middle Eastern cultural elements according to their preferences, and open up the Middle Eastern market by cooperating with influential local cultural institutions."

He Yuzhu nodded slightly, his eyes revealing approval: "Yueqing's idea is good, the Middle East market is indeed a fertile land to be developed.

You should first organize a team to do a detailed market research report to analyze the cultural preferences, consumption habits and market competition situation in the Middle East, and then we will discuss specific cooperation strategies and work directions. "

Zhao Yang, the technical director, continued: "From a technical perspective, with the popularization of 3G networks, online interactive experience will usher in new development opportunities.

We can develop a comprehensive cultural and entertainment APP that integrates the online playback and reading functions of film, television, music, and literary works, and at the same time incorporates an artificial intelligence recommendation system to provide personalized content recommendations based on real-time user feedback.

In addition, we can use virtual reality (VR) and augmented reality (AR) technologies to create immersive online cultural experience spaces, such as virtual concerts and online literary exhibitions, to enhance user participation and stickiness.”

He Yuzhu listened carefully, and occasionally wrote down the key points in his notebook: "Zhao Yang, the technical applications you mentioned are very forward-looking.

I think the development of this comprehensive APP can be one of our next key projects. You should set up a project team as soon as possible, formulate a detailed development plan and time nodes, and let me know if there are any resources that need to be coordinated. "

Liu Chang, a senior screenwriter from the content creation department, was not to be outdone: “Mr. He, to become a leading company in the global cultural industry, content creation is the core competitiveness.

We can establish an international creative talent pool, invite outstanding creators from all over the world to join, and hold creative camps regularly to bring together creators from different cultural backgrounds to generate more creative sparks.

At the same time, we should pay more attention to the digital creation of cultural heritage, and express China's traditional cultural treasures, such as Dunhuang murals and Terracotta Warriors, in innovative ways through film, television, animation, games, etc., so that the world can better understand China's history and culture."

He Yuzhu agreed with this: "Liu Chang, the idea of ​​establishing an international creative talent pool is great.

You are responsible for taking the lead in preparation, formulating talent recruitment standards and activity plans for the creative camp.

In terms of digital creation of cultural heritage, we should first select a few representative projects and form a professional creation team. We must innovate on the basis of respecting historical culture and let the ancient culture glow with new vitality. "

At this time, Xiao Li, who is in charge of art exhibitions, raised his hand and said: "Mr. He, in the art sector, we can strengthen cooperation with internationally renowned art museums and galleries to hold touring art exhibitions.

It not only showcases the artistic designs in our film and television works, but also promotes traditional Chinese arts, such as Chinese painting and calligraphy, to the international stage.

Through art exhibitions, we can enhance the company's reputation in the international art field, and at the same time give our cultural products more artistic value."

He Yuzhu responded with a smile: “Xiao Li, this idea is very creative.

Please quickly compile a list of cooperation options with international art institutions, including cooperation methods, exhibition themes, and time arrangements, and we will discuss the feasibility together. "

After the meeting, all departments took quick action.

Lin Yueqing led the marketing team to work day and night to collect a large amount of market information from the Middle East.

At a discussion meeting of the marketing department, Lin Yueqing said to the team members: "Everyone, take a look, this is the cultural market analysis report I compiled for the Middle East.

Audiences here are more interested in fantasy and adventure films and TV shows. We can consider repackaging some of our costume dramas with mythological elements, incorporating cultural symbols familiar to Middle Eastern audiences, such as deserts and mysterious religious elements, and then promote them to the local market.”

Xiao Wang, a marketing specialist, raised a question: "Manager Lin, the cultural differences are so great. Will our adaptation cause cultural misunderstandings?"

After thinking for a moment, Lin Yueqing said: "This is indeed an issue we need to focus on.

We can invite some cultural experts from the Middle East as consultants to conduct strict checks during the adaptation process to ensure that our works are in line with local cultural habits and can also showcase the unique charm of Chinese culture.”

At the same time, Zhao Yang's technical team is also intensively engaged in the development of a comprehensive APP.

At the technical seminar, Zhao Yang told the team members: "For the app we are going to develop, user experience is the key. During the design process, everyone should fully consider the simplicity of the interface and the convenience of operation. In addition, the content recommendation algorithm should be continuously optimized to improve the accuracy of the recommendation."

Young programmer Xiao Zhang said excitedly: "Manager Zhao, I have an idea for a new algorithm. We can combine users' social behavior data, such as their sharing and comments on cultural content on social media, to more accurately grasp users' interests and preferences, and thus provide more personalized recommendations."

Zhao Yang's eyes lit up: "Xiao Zhang, this is a good idea. You should first organize this algorithm idea into a document, and we will study the feasibility together and strive to innovate and optimize it based on the original algorithm."

Liu Chang began to contact internationally renowned creators to prepare an international creative talent pool and creative camp activities.

Liu Chang communicated with a well-known American screenwriter via video conference: "Hello, Mr. David. Our company is preparing an international creative talent pool and creative camp activities, and we very much hope that you can join.

Here, you will have the opportunity to collaborate with outstanding creators from all over the world to create cultural works with global influence.”

David replied with interest: “It sounds very interesting, Ms. Liu. I am looking forward to communicating and collaborating with creators from different cultural backgrounds to create different creative sparks.

However, what are the activities and themes of the creative camp? "

Liu Chang smiled and said: "We initially planned that the theme of the creative camp would revolve around 'cultural integration in the future world', and the activities would include creative sharing sessions, group creation, and field trips.

You can give full play to your imagination and creativity in the creative camp and explore the infinite possibilities of cultural integration with other creators. "

After several months of hard work, all the work has achieved phased results. Lin Yueqing has reached a cooperation intention with a well-known cultural institution in the Middle East, planning to jointly hold cultural exchange activities and promote the company's cultural products.

Zhao Yang’s technical team has completed the preliminary development of a comprehensive APP and is currently conducting internal testing.

Liu Chang successfully invited dozens of internationally renowned creators to join the talent pool and held the first international creation camp, which was a complete success.

At a project progress report meeting, after listening to everyone’s reports, He Yuzhu said with satisfaction: “I have seen everyone’s efforts during this period, and each project has made significant progress.

Next, we must continue to maintain this fighting spirit and strive to achieve perfection in every project.”

Lin Yueqing reported: "Mr. He, our cooperation with the Middle East has entered a substantive stage.

We will hold a large-scale cultural festival in the local area to showcase our film and television works, music and literary works, and also hold a series of cultural exchange activities to enhance the understanding of Chinese culture among the people in the Middle East."

Zhao Yang continued, “Mr. He, the internal testing of the comprehensive APP has been completed. According to the test results, the user experience is good and the accuracy of the recommendation system has reached the expected goal.

We plan to officially launch it next month and promote it to global users.”

Liu Chang also said: "Mr. He, the first International Creation Camp was very successful, and the creators came up with many wonderful ideas during the event.

There are already several cross-border creative projects underway, and the first batch of works is expected to be released early next year.”

He Yuzhu nodded in affirmation: "Very good, everyone did a great job.

Lin Yueqing, during the preparation of the Middle East Cultural Festival, we must pay attention to details to ensure the smooth progress of the event.

Zhao Yang, after the APP is launched, we must pay close attention to user feedback and optimize and upgrade it in a timely manner.

Liu Chang, in cross-border creative projects, we need to strengthen communication and collaboration between teams to ensure the quality and progress of the work. "

As time went by, the Middle East Cultural Festival was held as scheduled.

The event was packed with people, and the company's cultural products were warmly welcomed by people in the Middle East.

Local media reported on the event one after another, praising the profoundness and unique charm of Chinese culture.

Lin Yueqing excitedly called He Yuzhu to report: "Mr. He, the Middle East Cultural Festival was such a success!

Many Middle Eastern audiences have shown great interest in our work, and many local companies and institutions hope to establish long-term cooperative relationships with us.”

He Yuzhu smiled and said, "This is the result of our joint efforts, Yueqing. You should seize this opportunity to have in-depth discussions with companies and institutions that have cooperation intentions to expand our business in the Middle East."

At the same time, the comprehensive APP was officially launched and quickly attracted widespread attention around the world.

The number of users exceeded 10 million in a short period of time, and received rave reviews.

Zhao Yang said in his report: "Mr. He, after the APP was launched, the user activity and retention rate were very high.

Many users have reported that through this app, they can more conveniently enjoy excellent cultural works from all over the world, and the personalized recommendation function allows them to discover a lot of content that they are interested in. "

He Yuzhu said with satisfaction: "This shows that our efforts have not been in vain. Zhao Yang will continue to optimize the functions and services of the APP and continuously improve the user experience, making it the preferred platform for cultural enthusiasts around the world."

The cross-border creative project is also progressing smoothly, and the first batch of works is about to be completed. At a creative team discussion meeting, creators from different countries are putting the final touches on their works.

French screenwriter Pierre said: "I think we can add some more emotional conflicts to this work to make the story more ups and downs and attract the audience's attention."

Chinese screenwriter Liu Chang said: "Mr. Pierre, your idea is very good.

However, we also need to pay attention to the way of expressing emotions, so as to conform to the cultural habits of audiences in different countries and avoid misunderstandings. "

American director Tom also expressed his opinion: "In terms of shooting techniques, we can try some new technologies and styles, such as using drones to shoot grand scenes to enhance the visual impact."

After everyone's joint efforts, the first batch of cross-border creations has finally been completed. This is a series of cultural products covering movies, TV series, novels and comics, which integrate cultural elements from different countries and show a global vision and humanistic care.

He Yuzhu decided to hold a grand global launch conference to showcase these works to the world.

At the press conference, He Yuzhu delivered an enthusiastic speech: "These works are the result of our company's continuous exploration and innovation in the field of cultural industry, and are also the crystallization of cultural exchanges and cooperation between different countries.