Rebirth of Love: Jiang Ciyou's Counterattack Legend
Chapter 816: Coping with International Competition
In the vast ocean of the international market, Jiang Ciyou's company is like a new ship setting sail. Although it has shown its potential, the road ahead is full of thorns and the turbulent waves constantly impact its voyage. At this time, international giants have already occupied this sea area for many years and built solid business barriers. They are eyeing Jiang Ciyou, a new intruder, and are trying to strangle her company in the cradle of growth with their strong capital, mature system and extensive market share.
Jiang Ciyou knew the situation was serious, but she was not afraid. She urgently called together the company's core team members to hold a strategic seminar on the company's future direction. The atmosphere in the conference room was solemn, and the lights reflected the perseverance and determination on everyone's face. Jiang Ciyou was the first to break the silence, and looked at everyone with a firm gaze, and said: "Partners, the flames of international competition have now burned to our doorstep. Those giants are coming with great momentum, but when have we ever been afraid along the way? They have their advantages, but we also have our own magic weapons to win. Now, we must find them and work out a strategy to break the deadlock."
Team members nodded and expressed their opinions. Xiao Li, the head of the marketing department, spoke first. He spread a thick stack of information on the table and pointed to the charts and analyzed: "From the information collected so far, several large companies in Europe and the United States, such as Group A and Group B, have extremely rich product lines, covering almost all sub-segments of environmental protection technology, and can provide customers with one-stop solutions. Moreover, with the brand influence accumulated over the years, they firmly occupy a dominant position in the high-end market and have extremely high customer loyalty."
Dr. Zhang from the R&D department immediately added: "In terms of technological research and development, they are indeed one step ahead. Take Group A as an example. They invest hundreds of millions of dollars in research and development every year. They have a top scientific research team and advanced experimental facilities. They have applied for a large number of patents in some key core technologies, such as efficient energy conversion and intelligent environmental monitoring. They have built high technical barriers, which has brought us considerable pressure for subsequent technological breakthroughs."
Jiang Ciyou listened carefully and wrote down the key points in her notebook, frowning slightly. After thinking for a moment, she looked at Manager Wang who was in charge of production operations and asked, "So from the perspective of production and cost control, how do we compare with them?"
Manager Wang pushed up his glasses and said calmly, "Our production scale is far less than theirs, which leads to relatively high raw material procurement costs. However, we have certain advantages in the refined management of production processes, and the defective rate of our products is low. In addition, our flexible production capacity is strong, and we can quickly adjust product models and output according to market demand. This is the flexibility that those relatively rigid production systems of large enterprises do not have."
Jiang Ciyou nodded slightly, and gradually a clear idea came into her mind. She stood up, walked to the whiteboard in the conference room, picked up a marker, and wrote as she said: "Based on everyone's analysis, although we are facing huge challenges, we are not without opportunities. First of all, we must dig deep into the unique selling points of our products. Our small environmental protection equipment is unique in intelligent operation experience, and the user interface is simple and friendly. Even non-professionals can easily operate it. This is in sharp contrast to the complex and cumbersome professional-level operation interface of those European and American giants. We must magnify this advantage and promote it online and offline to let more customers know the convenience of our products."
"Secondly, in response to their monopoly in the high-end market, we might as well adopt a roundabout strategy and focus on emerging markets and niche areas. In regions such as Southeast Asia and Africa, environmental awareness is awakening, and there is a huge demand for cost-effective environmentally friendly products. We can optimize our products locally according to the special needs of these regions, launch customized products that are suitable for local power environment and climatic conditions, and quickly seize this blue ocean market."
"Furthermore, continuously improving product quality and service levels is the foundation of our business. We need to establish a more stringent quality control system, from raw material procurement to production and processing, and then to finished product testing, and every link must be faultless. In terms of after-sales service, we will build a 24-hour response professional service team, so that no matter where the customer is, any problem they encounter can be solved in the first time. We will win the hearts of customers with high-quality products and considerate services, gradually break the inherent perception of customers about big brands, and establish our own brand reputation."
With the strategy in place, team members took quick action. The marketing department worked overtime to develop a new marketing plan, tailoring promotional content for different regions and customer groups. Online, they used social media platforms to accurately place advertisements and produced lively and interesting product demonstration videos to attract users to interact and share; offline, they participated in various international industry exhibitions, held product promotion meetings, and invited potential customers to experience the unique charm of the products on site.
The R&D team is not to be outdone. Based on the existing technological advantages, it has further increased R&D investment and carried out in-depth cooperation with universities and research institutions to strive to overcome more key technical problems. They work day and night in the laboratory, repeatedly testing and optimizing product performance, and constantly injecting new technological vitality into the products.
The production department is making every effort to optimize the production process, renegotiate with suppliers, strive for more favorable purchase prices, and reduce production costs. At the same time, it is strengthening employee training, improving production efficiency, and ensuring the high-quality and stable supply of products.
Jiang Ciyou personally went to various market frontlines to communicate with customers face to face to understand their real needs and usage feedback. During a customer visit in Southeast Asia, she learned that many local small factories often faced equipment downtime due to unstable power supply. After returning to the company, she immediately organized the R&D and production teams to urgently develop an environmental protection device with intelligent power-off protection and voltage adaptive regulation functions. Once launched, it was warmly welcomed by local customers and the order volume increased significantly.
In the African market, Jiang Ciyou learned that local environmental protection organizations attach great importance to the environmental sustainability certification of products. She made a decisive decision and invested a lot of resources to apply for international authoritative environmental certification. At the same time, she highlighted the concept of environmental protection in product promotion and emphasized the company's commitment to local ecological protection. This series of measures has rapidly increased the popularity and reputation of the company's products in the African market and successfully opened the market doors of many countries.
Facing the price pressure from international giants, Jiang Ciyou also has her own coping strategies. She knows that simple low-price competition will only fall into a vicious cycle, so she launched a differentiated product package combination. In addition to standard configuration products, it also provides customers with value-added service options, such as extended warranty period, free equipment upgrades, personalized customized training, etc., so that customers can feel that they are getting more value for money. In this way, not only can the quagmire of price wars be avoided, but also customer loyalty and repurchase rate can be improved.
At an international environmental protection exhibition, Jiang Ciyou's company booth attracted the attention of many visitors. A newly upgraded intelligent environmental protection equipment became the focus of the whole venue. It combines high efficiency and energy saving, intelligent control, environmental protection and sustainability. Compared with similar products on the booths of international giants next to it, it is not inferior, and even better in some functions. Customers on the scene stopped to consult and showed great interest in the products. Jiang Ciyou personally explained and demonstrated to customers, and her professional knowledge and confident demeanor won the praise of customers.
During the exhibition, the company also successfully reached preliminary cooperation intentions with a number of international distributors, further expanding the sales channels of its products. These distributors were impressed by the product strength, innovative spirit and professional services of Jiang Ciyou Company and were full of confidence in future cooperation.
As time went by, Jiang Ciyou's company gradually gained a firm foothold in the international market. Although the pressure of international competition still exists, they have broken the monopoly of international giants step by step with their unique competitive strategies, unremitting efforts and keen insight into the market, and have created their own world in the field of international environmental protection technology, moving forward courageously towards higher goals. And Jiang Ciyou, this tenacious business leader, has also continued to grow in this international business war, writing her own legendary chapter. Her name has begun to shine on the international business stage, becoming the focus of attention of her peers, and inspiring more latecomers to bravely challenge the unknown and pursue their dreams.
However, the dawn of victory did not let Jiang Ciyou relax her vigilance. She knew that the international market was changing rapidly, and today's advantages might vanish tomorrow. Only by continuous innovation and continuous progress can she stay ahead in this endless business marathon. So she immediately invested in new strategic planning, led the team to climb higher mountains, and outlined a more magnificent blueprint for the future of the company and the development of environmental protection technology.
Looking back, Jiang Ciyou is filled with emotion. From being betrayed on her wedding night to now being a successful businessman in the international business world, her life has undergone tremendous changes. All of this is inseparable from her own efforts and hard work, and even more so from the support and companionship of Lu Jingchen and team members. They are her solid backing and the source of her motivation to move forward. Looking to the future, Jiang Ciyou's eyes are shining, full of expectations for the unknown and a desire to conquer. She firmly believes that as long as there is a dream in her heart and a road under her feet, there will be no difficulties that cannot be overcome and no distance that cannot be reached.
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