The engagement is over, but the black-bellied president won't let go

Chapter 197 The moonlight is so beautiful tonight

Leng Ruofei pondered for a moment, "I want to continue to design more and better works, so that more people can understand my design concepts."

Xiao Yiyang nodded, "I believe you can do it. No matter what decision you make, I will support you."

At this time, the waiter brought the exquisite dishes. The delicious food with good color, aroma and taste was placed in front of us, making people salivate.

"Don't think too much about it for now, just enjoy this celebratory dinner." Xiao Yiyang said.

Leng Ruofei smiled and nodded, and began to taste the food. They ate and talked, recalling every little bit along the way, and their laughter echoed in the restaurant.

After dinner, Xiao Yiyang and Leng Ruofei strolled on the street. The night wind blew gently, bringing a hint of coolness.

"The moonlight is so beautiful tonight." Xiao Yiyang looked up at the sky.

Leng Ruofei leaned in Xiao Yiyang's arms, feeling his warmth and heartbeat, "Yiyang, it's great to have you."

The moonlight sprinkled on them, lengthening their embracing figures, as if time had stopped at this moment, leaving only their love for each other filling the air.

On the fashion stage, a new product launch was as brilliant as a firework, and Leng Ruofei's ethnic cheongsam design made a stunning appearance. The delicate intangible cultural heritage embroidery craftsmanship seemed to be telling an ancient and mysterious story, and every stitch and thread contained a profound cultural heritage and exquisite craftsmanship.

After the launch, these cheongsams, like stars in the night sky, attracted many people's attention and received more and more attention and love. People marveled at the exquisite patterns, gorgeous colors and unique tailoring, as if they saw a world full of poetry and charm through these cheongsams.

However, despite the endless praise, Leng Ruofei soon faced a severe reality. Since these cheongsams use intangible cultural heritage embroidery techniques, the production process is extremely complicated and requires a lot of time and energy. Each embroiderer is fully focused and puts his soul into every stitch and every thread, which makes the cost of cheongsams high, valuable, and high-end.

As a result, although many people admired these cheongsams, few people were willing to buy them, resulting in an embarrassing situation where there was a price but no market. Leng Ruofei tried to increase sales through various marketing methods. She carefully planned promotional activities, spared no effort to show the charm of cheongsams on social media, and even communicated with potential customers in person to explain the design concept and cultural connotation behind each cheongsam. However, these efforts seemed to be like throwing a stone into the sea, and failed to stir up much waves.

In this fiercely competitive fashion industry, the influence of celebrities is undoubtedly huge. Leng Ruofei also hoped to use the celebrity outfits to increase the brand's popularity and sales, but reality poured cold water on her. Most of those well-known celebrities can only cooperate with the haute couture series of international brands due to the constraints of contracts. International brands have strong funds and extensive resources, and can provide celebrities with generous remuneration and all-round publicity support. In contrast, although Leng Ruofei's brand has unique national cultural characteristics, it seems to be unable to cope with commercial operations and market promotion.

Faced with this series of difficulties, Leng Ruofei felt unprecedented pressure. The tight funds, the anxiety of the team and the doubts from the outside world weighed on her heart like a mountain. However, in this difficult time, Leng Ruofei's passion and persistence for design never extinguished. She knew that what she was engaged in was not just a career, but also the inheritance and innovation of national culture, and the mission of revitalizing ancient art in modern society.

In her studio, sunlight shines through the window onto the unfinished cheongsams. Leng Ruofei sits in front of the embroidery frame, the needle and thread in her hand like a flexible brush, drawing exquisite patterns on the silk. Her eyes are focused and determined, and every subtle movement is full of love and awe for her work.

In order to find inspiration, Leng Ruofei often goes deep into the folk and visits those intangible cultural heritage inheritors with unique skills. In the ancient villages, she exchanges experiences with embroiderers, learns traditional embroidery techniques, and feels the wisdom accumulated over the years. The colorful silk threads, ancient embroidery patterns, and the needles and threads in the hands of the embroiderers have become the source of her creation.

After returning to the studio, Leng Ruofei will combine these traditional elements with modern design concepts. She tries to change the style of cheongsam to make it more in line with the aesthetics and wearing habits of modern people; in color matching, she is bold and innovative, using strong contrasting color combinations to create a unique visual effect; in pattern design, she is no longer limited to traditional flowers, birds, fish and insects, but combines modern geometric patterns with traditional cultural symbols to create works that have both traditional charm and modern flavor.

Leng Ruofei personally supervises the production process of each cheongsam. She is extremely demanding in the selection of each piece of fabric, requiring it to be soft, shiny, and to complement the embroidery pattern. She is even more demanding in the embroidery process, and does not allow the slightest flaw. She often discusses the use of needlework and embroidery thread with embroidery masters, striving to achieve the most perfect effect.

On a quiet night, Leng Ruofei was the only one left in the studio. She sat under the light, holding a cheongsam she had just finished. The cheongsam was dark blue in color, with a golden phoenix pattern embroidered on it, symbolizing auspiciousness and nobility. The feathers of the phoenix were clearly visible, gleaming with delicate light, as if they would flap their wings and fly high at any time. Leng Ruofei gently stroked the embroidery on the cheongsam, feeling the raised texture, and felt a sense of accomplishment in her heart.

However, when she thought about the future of this cheongsam, she couldn't help but feel a little worried. She knew that these cheongsams condensed countless efforts of her and her team, but in the current market environment, whether it can find an owner who truly appreciates and cherishes it is still unknown.

Qiao Liu wanted to help Leng Ruofei develop her cheongsam business, so she decided to open an account on Douyin and show the charm of cheongsam to more people through live broadcast. However, this road was not smooth and was full of countless difficulties and challenges.

At first, Qiao Liu had no idea about the rules and operation of the Douyin platform. She was overwhelmed by a series of questions, such as shooting techniques, video editing, and topic selection. In order to make up for these knowledge gaps, Qiao Liu spent her daytime reading materials and learning teaching videos. At night, she practiced shooting and editing on her phone under dim lights, often forgetting the passage of time.

During the shooting process, the simplicity of the equipment became a major obstacle. Qiao Liu could only rely on her mobile phone to shoot, but the pictures taken by the mobile phone were often blurry and the colors lost their original vividness. Lacking professional lighting equipment, she could only rely on natural light, which greatly limited the time and environment for shooting. In order to capture the perfect light, she often waited for hours in front of the window or on the balcony.

Qiao Liu also fell into a dilemma in content creation. She knew that in order to stand out among the many Douyin accounts, she must have unique and high-quality content. To this end, she studied the history and culture of cheongsam day and night, read a lot of classics, visited many experienced masters, and humbly asked for advice. However, the videos she first posted received very few likes and comments, which hit Qiao Liu hard and she even thought of giving up.

Just when Qiao Liu was lost, Leng Ruofei brought her a turning point. Leng Ruofei knew Qiao Liu's body characteristics very well and designed a unique cheongsam for her. This cheongsam cleverly covered up the shortcomings of Qiao Liu's body and showed her advantages to the fullest. When Qiao Liu put on this cheongsam and appeared in front of the camera, she seemed to be a different person, exuding a different kind of confidence and charm.

This cheongsam attracted many viewers with less than perfect figures. They saw hope in Qiao Liu and realized that it is possible to wear a beautiful cheongsam even without a standard model figure.

Qiao Liu decided to do her first live broadcast. On the eve of the live broadcast, she was so nervous that she couldn't sleep all night and repeatedly checked various preparations.

When the live broadcast started, Qiao Liu's heartbeat accelerated rapidly. She looked at the camera, smiled slightly stiffly, and said in a trembling voice: "Hello everyone, welcome to my live broadcast room. I am Liu Liu from Yunshang Studio. Today I will introduce the charm of Yunshang cheongsam to you and show you the process of making cheongsam on the spot."

At first, there were only a few viewers in the live broadcast room, and there was little interaction. But as time went on, more and more people were attracted by the unique cheongsam on Qiao Liu, and they flocked to the live broadcast room, leaving messages and asking questions, and the interaction was enthusiastic.

"The design of this cheongsam is so clever, how did you come up with the idea?" "Liuliu, can you tell me about other cheongsam styles that are suitable for our body shape?" Faced with the audience's questions, Qiao Liu gradually relaxed, answered them carefully, and demonstrated the cheongsam production process in detail.

The live broadcast process was not smooth sailing. Qiao Liu encountered many minor problems, but she always remained optimistic and persistent.

In the tide of fashion, Leng Ruofei is like a persistent helmsman, driving her cheongsam studio boat and sailing through the waves. She not only has superb cheongsam making skills, but also has a deep love for traditional national culture, and is determined to make the ancient cheongsam shine brightly in modern society.

Leng Ruofei knows that in today's fiercely competitive market environment, it is difficult for a brand to rise quickly by fighting alone. Therefore, she bravely took the step of cooperating with other brands and designers, hoping to expand the brand's influence and market channels through cross-border cooperation. This decision is like lighting a new light in her cheongsam journey, illuminating the road ahead full of infinite possibilities.

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