Siheyuan: I earned foreign exchange in the heyday

Jokes aside, at this point, Uncle Nie must have something to ask for.

He said directly, "How about it, are you willing to go back to the motorcycle factory?

Don't worry this time. I have already completed most of the work in the northwest, and I will not go there again.

My most important job now is to develop the economy for the country, and what we lack most now are people like you.

I may not be able to guarantee other things, but in the motorcycle factory, no one will bother you anymore.

Just like when you were in the pharmaceutical factory, you have the final say on all personnel matters as long as you can achieve results.

Apart from illegal activities, we can discuss other matters.”

Looking at Uncle Nie who was full of expectation, Chen Changan remained silent for a long time.

The motorcycle factory is in its current state, and basically no other factory can shake its position in the country.

But if you want to export and earn foreign exchange? This is extremely difficult.

After all, there is still a big technological gap between China's motorcycle factories and those abroad.

The advantage of motorcycle manufacturers is actually their novel designs and low prices.

Now the motorcycle factory has ruined its reputation. Suddenly, the brand of the motorcycle factory has become synonymous with parallel imports.

If it's really cheap, you're not much cheaper than them. After all, everyone from top to bottom has to make money.

As word of mouth declines, sales will naturally decline. The motorcycle factory can't think of any solution.

Hong Kong Island did not take any remedial measures and just watched the motorcycle sales drop day by day.

At this time, even if Chen Changan returned to the motorcycle factory, nothing would change.

Chen Changan is just an ordinary person, not a god. Faced with such a situation, Chen Changan is powerless.

After all, his technology is inferior to others, and Chen Changan can't come up with any good design solutions.

There are no new hit designs, no technology, and no reputation. In this situation, no matter who comes, it will be useless.

As Chen Changan remained silent, Uncle Nie's smiling face slowly fell.

Uncle Nie already understood what Chen Changan meant, and remaining silent was the best answer.

Uncle Nie was still unwilling to give up and continued to ask, "Is there really no hope for the motorcycle factory?

Tell me, what happened to the motorcycle factory?

What can be done to get the motorcycle factory back to its original level? "

Chen Changan really didn't want to go back to the motorcycle factory, but he felt a little sorry for Uncle Nie.

After all, whether it was the honeycomb coal factory or the motorcycle factory, if it weren't for Uncle Nie, I would still be working as a purchasing agent at the steel rolling mill.

It is because of the support and help from Uncle Nie that I am where I am today.

But when Uncle Nie came back and needed help the most, he chose not to come back.

Chen Changan felt a little sorry for Uncle Nie and thought that Uncle Nie might blame him.

Fortunately, at least Uncle Nie has a much bigger mind than me.

After thinking about the problem at the motorcycle factory, he began to explain to Uncle Nie.

"If you compare the technology of our motorcycle factory with that of foreigners, we are definitely not as good.

However, our motorcycle products still have many advantages, otherwise they would not have been so popular abroad.

For example, our motorcycles are sold cheaply.

On the basis of being cheap, the quality is also good. This is called good cost performance.

Another point is that the design of the scooter is novel and conforms to the aesthetic taste of most people.

Think about it, when you are ready to buy a motorcycle.

I saw a car that was cheap, well made, and had a novel and beautiful appearance.

If conditions permit, would you buy one?"

Uncle Nie lowered his head, listening to Chen Changan's analysis, thoughtfully.

Chen Changan continued.

"But now, our advantage is gone.

The first point is the quality issue, which causes reputation problems.

The problem of word of mouth is actually very serious. If your quality is not good, it will not work even if your products are cheap.

Because this is not only a question of quality itself, but also a question of cost-effectiveness.

Your motorcycle is cheap, but after you buy it, it often breaks down, which wastes time and costs money to repair it.

It won't take two years, and your cheap price won't be enough to make up for it.

The second chain reaction is the decline in reputation.

Word of mouth can go from good to bad very easily. It doesn't take long.

But if you want to change your reputation from bad to good, it will not happen overnight.

One is the novel appearance. The core technology of motorcycles can also use patents to block peers.

But in terms of appearance, even if you apply for a patent, there are many ways to circumvent the patent.

In other words, even if you can design a hit appearance, it won’t take long before someone else will copy it.

But how easy is it to design a hot new look? I can't do it anyway.

Turn around and take a look, what advantages do our motorcycles have abroad?

Technology? Reputation? Quality? Cost-effectiveness? Appearance? I'm afraid the only thing left is the price.

Whether it is at home or abroad, except for some motorcycle enthusiasts, those who have enough money to buy cars will definitely buy them.

Who would choose our motorcycles when buying motorcycles? Would you buy one?

Finally, when a problem arose, neither we nor Hong Kong Island paid enough attention to it.

When reputation problems first arise, if you pay enough attention and quickly find ways to save it, it may still be in time.

Unfortunately, everyone thinks that with such good sales, it is normal for a few motorcycles to have problems. Ultimately, the reputation of the motorcycle has been irreparably damaged.”

Although Uncle Nie and his team have been in charge of industrial matters all year round.

But it is only limited to the domestic planned economy, and we don’t really understand the market economy outside.

If it weren't for what Chen Changan said today, he still wouldn't understand why the motorcycles that were once hot-selling are now unsellable.

Chen Changan's words made Uncle Nie understand what market economy is.

It is not like in China, where plans are given directly to raw material factories based on production, and then distributed after production.

This thing doesn't matter whether it's good or bad. As long as you have it, it's great. As for whether it's easy to use or not, is that something you need to consider?

Shouldn’t the first issue to be resolved be whether or not there is one?

Thinking of this, Uncle Nie first hated those capitalists who copied the appearance of his motorcycle.

The second reason is that after Chen Changan left, the factory leaders did not strictly control the quality.

The leaders of the department who succeeded him were also laymen guiding experts.

There is no other way except to hold meetings, scold people, make demands, and replace people.

It is also their fault that they do not have a keen sense of the market and allow their reputation to decline without taking any action.

It was at this time that Uncle Nie realized that Chen Changan could make a difference in different factories.

It's really not just luck, it's real talent and knowledge.