I was reborn and stayed in school to lie down. I really don’t want to roll anymore!

"Boss Jiang, Riot Games has sent us another email reply for the authorization work we did before!"

"And a vice president of the other company contacted our company."

The exhibition manager of the planning department is now in Jiang Hao's room, reporting on this work that has been carried out for a long time.

This is the opinion given by Hillhouse Capital Researcher Chen in April regarding the rather controversial topic of copyright for various types of game live broadcasts.

Especially regarding the main League of Legends section of the current platform.

In fact, whether in China or internationally, there is no clear definition on whether live streaming of game footage is considered copyright infringement.

Of course, if the game company really pursues it, it is still possible that the platform will be unable to broadcast the game live.

Riot Games is currently controlled by Tencent, but the actual game development and operation of the company are still the responsibility of its founding team.

After Jiang Hao communicated with Researcher Chen at that time, he specifically instructed Zhan Liang to follow up on this matter.

I have sent an email to the other company, wanting to communicate about the live broadcast authorization.

At that time, I thought it would be better to be prepared, but the other party’s email reply only stated that they would not make any claims in this regard.

In fact, it means that they are allowed to broadcast League of Legends live, but it is impossible to get explicit authorization from their company!

It is not ruled out that the power may be reasserted later, and the two parties have no further communication on this matter.

Jiang Hao found that his company had an increasingly close relationship with Tencent, and he gradually stopped caring about copyright issues.

In the end, Riot Games will be 100% acquired by Tencent, and Tencent will undoubtedly lead their company's Series B round.

This doesn't seem to be a big deal now.

But what did the email from Riot Games mean? Jiang Hao was a little confused.

"Is the other party willing to negotiate licensing fees with us? Or is it willing to start asserting power?"

"Neither. They want to talk to us about the broadcast of the League of Legends World Championship."

"We were asked if we were interested in exclusively broadcasting the S2 finals and organizing commentary for the event in China."

Zhan Liang didn’t feel anything about the global finals this party was talking about, but after all, the other party was the core gaming company of the website’s live broadcast.

Jiang Hao had mentioned before that we could try more games like this, so I came to report to Jiang Hao and ask for his advice.

In this first S1 competition, this game was just starting to take off in China.

There wasn’t even a team going to the game, let alone anyone watching it.

But this is the second session! Jiang Hao remembered that there were two teams from China participating.

The game has become so popular in the country that the actual number of people watching the competition is...

Even though the domestic publicity was very small that year and the broadcast was broadcast late at night, it far exceeded everyone's expectations.

Jiang Hao vaguely remembered that during the S2 game, quite a few people squatted in the middle of the night to watch it.

Jiang Hao has no impression of the specific domestic data.

But the cumulative number of online television and live broadcasts in China and South Korea exceeded two million, and he seemed to have some memory of the news at the time.

"What did the vice president ask for? Didn't they contact Tencent first?"

"They hope we can get the exclusive broadcasting rights. I have contacted Tencent before."

"Tencent is only willing to broadcast the show, not exclusively, and YY Live has already contacted them and also only wants the broadcasting rights."

Zhan Liang is now the planning manager of Totoro Live, and actually also works in the marketing department.

As for the domestic live broadcast industry, including some news, we are becoming more and more informed.

"Tencent doesn't take this seriously, and not many people are following up."

"But they did mention that if we signed an exclusive broadcast contract and were willing to allow rebroadcasting, we could pay 30 RMB to buy the broadcasting rights."

It has to be a big company! No one cares about this at all.

That’s right, there are only a few people watching e-sports competitions in China at present.

There are still relatively more people watching StarCraft and DOTA games, but the overall volume is too small.

For Tencent, it may not be important to properly guide players to recharge the two skins.

Even if another company obtains the exclusive broadcasting rights, it is still promoting the game League of Legends, which is indeed not worthy of their attention.

“What are Riot Games’ demands for exclusive domestic broadcast rights?”

“It requires a three-year contract for a total of $500 million, and local publicity of no less than $100 million in the month before the event.”

Well! Here comes the blackmail! No wonder they are unwilling to sign.

Who would be willing to pay such a high price to sign an e-sports competition that has not even been broadcast in China?

This is equivalent to an annual investment of more than 200 million US dollars in exclusive broadcast fees for the event.

If this were the exclusive broadcasting rights for the S-League in the next few years, it would naturally be a bargain price.

I guess we can make the money back just by selling a few broadcasting rights.

Not to mention the broadcasting rights for the events in the last few years that became popular, which were priced in the billions.

But now it is equivalent to the first League of Legends competition in China.

It’s hard to say whether anyone will watch it, in case only tens of thousands of people watch it.

There is absolutely no practical benefit, and currently no platform in China is willing to take the exclusive broadcasting rights.

Jiang Hao would have known that there were actually quite a lot of people watching this competition, and that it was the precise traffic for League of Legends for their platform.

This would greatly promote subsequent financing, otherwise he would have probably already shaken his head and refused in front of Zhan Liang.

Although after the first competition became popular, there should be no loss if the next two competitions are included.

But it was only from the S7 season that it was watched by over million people worldwide.

Anyway, this year, it is hard to find a company that has this foresight and is willing to pay the money to acquire the exclusive broadcasting rights.

The fact that even the wealthy holding company Tencent is unwilling to pay this price shows how outrageous this price is.

"Forget it! Let's first hear about the broadcasting rights. How much is the broadcasting fee?"

"The broadcaster asked for $10, and I have already negotiated it down to $8. I feel there is still room for a reduction."

Sure enough, the gap is dozens of times.

Faced with this kind of event, which can be said to be unpopular and niche at present, there are few domestic platforms willing to pay for the broadcasting rights.

I guess apart from these three companies, no other company is willing to do so.

This is a good thing for Jiang Hao, as he knows the value of this event.

At this time, it is natural to let Zhan Liang communicate with the other party to see if there is any chance to pick up a bargain at a low price for two years.

"How about this? You negotiate with them about the exclusive domestic broadcasting rights. The base price is $200 million."

"If the other party insists on a higher number than this, we just want the broadcasting rights."

Before Jiang Hao could finish his words, Zhan Liang's cell phone rang.

"Mr. Jiang, Mr. Seth's phone number is from the vice president of Riot Games. Do you want to talk to him in person?"

Jiang Hao nodded and took the phone from Zhan Liang, then confidently started talking to the person on the other end of the line.

"Mr. Sess, I'm the founder of Totoro Live Broadcasting Company, my name is Jiang Hao."

Although I have passed the Level 6 English test, my spoken pronunciation is indeed poor.

Fortunately, Cece could barely understand what Jiang Hao said.

"Hello, Mr. Jiang. @￥%...@￥..."

Except for the initial greeting, Jiang Hao couldn't understand the rest of the conversation on the phone.

I really overestimated my listening ability. Although I passed the CET-6, that was before I was reborn.

It has been so many years, and the other party's spoken language and business-oriented communication really make him feel troubled.

Apart from the self-introduction at the beginning, Jiang Hao was completely at a loss for words.

After struggling between "please", "excuce me" and "I'm", Jiang Hao finally compromised.

Although it was a bit embarrassing, he still turned on the speakerphone and let Zhan Liang help him communicate.

After Zhan Liang spoke, the two sides finally started talking to each other. At least Mr. Seth's tone on the other side sounded much more relaxed.

I guess Jiang Hao's spoken English puts him under a lot of pressure, which is actually a torture for him.

Zhan Liang's English pronunciation is not very standard, and his accent has a bit of Chinese speaking style.

Fortunately, I am much better than him in communication, including listening, so the communication between us is not difficult.

"Mr. Jiang, he said the minimum price for the exclusive broadcast rights is $300 million, and he doesn't ask for anything else, including publicity fees."

"You tell him that the total price for three years is $200 million, paid in full that year."

"If it's $300 million, it will be settled over three years, $50 in the first year, $100 million in the second year, and $150 million in the third year."

"If both of these conditions are unacceptable, then just the broadcasting rights will be required."