Rebirth 1990: The beginning is sweet and cool Bai Yueguang
Chapter 407 Double Treatment
It's not only because of Zhou Qi's extraordinary talent in music, but also because of his forward-looking vision and extraordinary creativity.
Zhou Qi's program planning is simply top-notch, making people marvel that there are such talented people in the world.
"Mr. Zhou, is this program planning to cooperate with CCTV?" Shi Feijie asked curiously.
Usually only CCTV has the capacity to host nationwide auditions.
But Zhou Qi shook his head: "Although CCTV is authoritative, it is also too rigid. It is suitable for propaganda, but not for entertainment programs. There are too many restrictions and it is difficult to control."
Shi Feijie immediately understood what Zhou Qi meant: it is indeed not easy to operate flexibly in a large organization like CCTV.
"So, Mr. Zhou, have you considered letting Chunshi TV take over? However, their influence is limited after all. For a national music talent show..."
Zhou Qi nodded and acknowledged the challenge, and said to Shi Feijie: "It is indeed not easy, but this is your task. Expanding the Reno team requires a large number of talents from creation to planning. You have to do everything you can to recruit them."
Shi Feijie felt a lot of pressure. Although there were many talented people in the industry, most of them had already established themselves in local radio stations or broadcasting stations. It was not easy to get them to give up their stable jobs and join Reno.
However, this was a clear instruction given to him by Zhou Qi, not only for the preparation of the program, but also to reserve strength for the future development of the company.
Shi Yifei will also be involved in the poaching. Her status in the industry is much higher than Shi Feijie and she can play a greater role.
Although he felt the task was daunting, Shi Feijie still agreed: "Mr. Zhou, such a large-scale music project is a huge test for any TV station, especially if we want to fight for Friday's prime time broadcast..."
He was not sure whether he had communicated properly with Xiang Mingting or whether he only had a preliminary idea.
Afterwards, Zhou Qi called Xiang Mingting directly and said, "Xiang, I plan to launch a large-scale music program. Considering our long-term and pleasant cooperation, I immediately thought of your station. Are you interested in taking on this challenge? Otherwise, I will go to CCTV."
Xiang Mingting was actually looking forward to Zhou Qi's call, because Zhou Qi had brought a lot of revenue to the TV station in the past, and he was successful in almost everything he did.
But he was shocked after listening to Zhou Qi's introduction of the new program. It would be broadcast once a week and cover auditions across the country, which meant that resources from the entire station would need to be mobilized, which would be extremely costly.
"Mr. Zhou, isn't the scale a bit too large? Although it can be arranged during the prime time on Friday, it means that other work may be forced to be suspended."
Zhou Qi smiled and responded: "High investment can bring high returns. I can guarantee that this program will set a new record for ratings. Since we are all old friends, I will speak frankly."
"To be honest, this is a talent show created exclusively by Reno, and its purpose is to discover talented singers across the country."
Zhou Qi said confidently, "We will adopt an exclusive contract. Once the contract is signed, Reno will fully support the artist and tailor the album. As for the release of these albums, we will work with the cooperating TV stations."
Hearing this, Xiang Mingting's heartbeat quickened. He recalled the previous achievements: Scarecrow and Bai Wanting had released a total of four albums, with sales reaching an astonishing 3.2 million copies, an average of 800,000 copies per album, and this number continued to grow.
So far, the station has earned $5.2 million from album sales alone, not including the revenue from three concerts. All of Reno's records are bestsellers.
If it is true as Zhou Qi said, and the distribution of all albums is handed over to them, the profits will be unimaginable. How can people not be tempted?
"Mr. Zhou, such a large project is indeed very attractive, but if it fails, the impact will be huge."
Xiang Mingting expressed his concerns. He actually did not have full confidence in success.
After all, this is a talent show for newcomers, and the scale Zhou Qi described is very large. If it fails to achieve the expected level of attention, not only will the show fail, but it will also embarrass everyone.
Zhou Qi understood his concerns and explained: "The key to making the program successful lies in pre-promotion. We need to send teams to set up registration points across the country and strictly screen the contestants through auditions, preliminary rounds and other stages.
In this regard, our General Manager Shi will discuss the implementation plan with you in detail. Those who can appear on the show are all talented contestants who have gone through multiple rounds of selection, and the quality is guaranteed.
In addition, each episode will invite resident singers, such as Scarecrow, Bai Wanting and Wang Fei, and Hong Kong superstars Andy Lau and Zhang Xueyou will also take turns to appear. "
Xiang Mingting couldn't believe his ears after hearing this, and stood up from his chair in excitement. "Mr. Zhou, are you serious?"
You know, it is extremely difficult to invite these two superstars.
If we can really do this, we will make this show even if it takes all our resources.
Shi Feijie, who was listening at the side, felt nervous. Liu Dehua and Zhang Xueyou hadn't even agreed to participate in the show when Zhou Qi said this.
He suddenly understood and turned his gaze to the two copies of the lyrics on the table. It turned out that this was the reason why Zhou Qi did not intend to charge any fees.
But to convince two superstars to join with just two songs? This seems too idealistic.
Before Zhou Qi hung up the phone, he said to Xiang Mingting, "Mr. Xiang, this show will cost a lot of money. Give me 10 million from the album sales, and the remaining 6 million will be used as production expenses."
With the support of six million, Xiang Mingting had no reason to refuse.
After all, with big-name stars supporting the show and strong financial support, traffic and funding are not a problem. The TV station only needs to put in the effort to make the show a success.
So he agreed on the spot, and the matter was settled smoothly.
Once you reach a certain level, many things become simple.
Shi Feijie watched Zhou Qi hang up the phone, hesitated for a moment and asked: "Mr. Zhou, is it enough to invite Andy Lau and Zhang Xueyou with just two songs?"
"Don't mention it now, we'll talk about it later." Zhou Qi smiled and said to Shi Feijie, who was worried, "Don't worry, they will come."
Although he didn't understand why Zhou Qi was so sure, Shi Feijie still chose to believe it, but he felt a little nervous.
Zhou Qi then explained some details of the music program, but left more work to Shi Feijie to handle, and told him to contact him at any time if he had any questions.
Four days later, Shi Yifei and four CCTV colleagues came to Reno Company to report for work.
They are all the best in the industry, and Zhou Qi fulfilled his promise and gave them double the salary.
Before leaving CCTV, they completed work on Wang Fei's new album, which is expected to be released within two days.
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