Rebirth 1990: The beginning is sweet and cool Bai Yueguang
Chapter 966 System Guidance
The chess game he set up two years ago has already come to an end - the dock boss controls the lifeline of freight, the Zheng Group controls the warehousing throat, and the four major supermarkets form a retail iron curtain.
The three forces are intertwined to form a commercial network. Even the Hong Kong government's Secretary for Commerce has to ask his secretary's schedule before submitting any documents.
“But fashion brands are not a container business.”
Li Jiaxin turned the jade bracelet on her wrist, and the luster of the glass-like jade was reflected on the projection map on the conference table: "Those old fashion houses in Europe look at us like nouveau riche begging with a golden bowl in hand."
The tablet in front of Du Qianqian displayed the quarterly financial report, and the sales curve of the country's 3,000 stores was worryingly stable.
She bit her lower lip and swiped the screen: "The daily sales of the flagship store opened in Milan last month are not enough to pay the electricity bill for the window display."
“Because you’re selling couture the same way you sell jeans.”
Zhou Qi knocked on the table, and the holographic projection instantly switched to a 3D video of the Chanel fashion show: "Look at these buyers watching the show. They are not buying clothes, but stories, and the breathing sound of a century-old workshop."
He called up the design of the wave, and the ink-and-wash style dress flowed on the virtual model:
"The kesi craftsmanship of the Jiangnan Weaving Bureau and the needlework techniques passed down by Suzhou embroiderers for seven generations are the stepping stones to the Paris Fashion Week."
Du Qianqian's eyes suddenly lit up: "You mean... to develop a cultural heritage concept?"
"The first step is to acquire the intangible cultural heritage workshop, the second step is to sign a joint contract with the museum, and the third step..."
Zhou Qi's fingertips slid across the holographic projection, and the gold-plated words "Paris Haute Couture Fashion Week" on the virtual invitation were eye-catching: "Let those arrogant fashion editors see what a contemporary interpretation of the thousand-year-old oriental aesthetics is."
"But they only recognize Italian tailors." Du Qianqian's nail polish dug deep into her palms.
Zhou Qi smiled and pulled up the bank's credit line:
"Do you remember the Ming Dynasty brocade screen auctioned at Christie's last month? The one that sold for 30 million US dollars now belongs to the Inspur Fashion Culture Foundation."
Capital paves the way?
Funds may be used to leverage the mid- and low-end markets, but if you want to reach the high-end field, simply spending money is a fantasy.
Li Jiaxin gently stroked the hair by her ear and tapped her fingertips on the edge of the coffee cup: "Leave the fashion week tickets and weekly columns to me."
As a fashion trendsetter in Asia, although Hong Kong Fashion Week has not yet achieved the global influence of Paris and Milan, it has already gained a voice in the East Asian fashion circle.
In this city that blends Eastern and Western aesthetics, it is not difficult for the daughter of the Li family, who controls five listed groups, to pave the way for emerging brands.
Just as Du Qianqian was about to thank him, the other party gently pressed the back of her hand and said, "You helped me open up channels in the mainland back then, and now it's time to repay you."
At this moment, Zhou Qi suddenly pushed the tablet to the center of the desk. On the screen was a radar chart of global luxury brands’ market share:
"Relying on Hong Kong Fashion Week as a springboard alone is far from enough for Inspur to join the international ranks. Look at these leading brands, which one does not have a moat of cultural symbols?"
"The design director we hired from Milan at a high salary always creates works with an awkward European-style improvement."
Du Qianqian flipped through the design album, which was filled with the crude splicing of deconstructionist tailoring and blue and white porcelain patterns: "Isn't it applicable to international teams?"
"On the contrary!"
Zhou Qi pulled up the sales data of the Palace Museum co-branded products: "These overseas designers' misunderstanding of Eastern aesthetics can actually create cross-cultural sparks.
Why not let them reconstruct the elements of Tang suits from an exotic perspective, such as using Baroque silhouettes to present Suzhou embroidery patterns..."
The conference room suddenly fell silent, with tiny specks of dust floating in the blue light of the projector.
Du Qianqian looked at the skyrocketing joint-branded product curve on the data chart and suddenly realized something: "Are you saying we should do the opposite? Use their cultural filter to export Chinese aesthetics?"
"To be precise, it is to establish a two-way channel."
Zhou Qi switched to the Shanhaijing series manuscripts by Tokyo designers:
"We should attract talents from all over the world to create cultural hybrid styles, and at the same time launch a program to incubate new designers in China - the national trendy styles that can really detonate the market are often hidden in private studios."
Li Jiaxin suddenly chuckled, and her fingertips slid across a design drawing of a Miao silver ornament modification on the screen:
"Perhaps at the Hong Kong celebrity dinner next week, some design directors who work behind closed doors should see for themselves how eye-catching these 'rustic' designs they have eliminated are."
“If I were to participate in Fashion Week with these design elements…”
“Isn’t it more visually impactful?”
Du Qianqian held her chin and thought for a moment, then nodded gently: "The idea is indeed brilliant, but since you already had a plan, why did you inform me only now?"
Zhou Qi played with the paperweight on the table and said with a smile: "The inspiration suddenly came to me when I visited the Inspur flagship store last time..."
This was half true and half false. Regarding the strategic layout of the Inspur brand, he had already drawn a complete ecological chain in his notebook.
But if it had been mentioned three months ago, although Li Jiaxin would have carried out the order, friction would have been inevitable with Du Qianqian and Qiao Xuying.
At that time, the delicate relationship between several female executives was like an untuned harp.
Now that everyone has achieved a tacit understanding after the Hong Kong-City merger war, there is naturally no need for him to do everything himself.
Du Qianqian obviously saw through his excuse and was about to ask more questions when Zhou Qi spoke first:
"The top priority is to expand production capacity. Whether it is the development of the Hong Kong market or the layout of the international market, the existing three foundries simply cannot sustain it."
“M&A or strategic cooperation can both be considered.”
He spread out the Yangtze River Delta industrial map on his desk and said, "I'll leave this matter to you."
Du Qianqian took a deep breath as she looked at the densely packed annotations. This man was becoming more and more skilled in his role as a hands-off manager.
Qiao Xuying sat upright waiting for instructions, but saw Zhou Qi's eyes passing over her and falling on Lin Xindie who was quietly taking notes in the corner.
"Xiaodie, are you willing to go to Hai City and be Qingying's special assistant for three months?"
The sudden transfer order caused the pen tip to stop on the paper.
When Lin Xindie raised her eyes, she saw a familiar gleam of planning in Zhou Qi's eyes - just like when he chose her in the job market.
She stroked the crystal bracelet her sister gave her, thinking of the Hualong Group's business empire spanning six fields, and finally wrote down neatly in her notebook: tomorrow's flight information to Hai City.
Zhou Qi's arrangement has a profound meaning:
The financial sector under Li Jiaxin's command moves too fast, and Du Qianqian's clothing empire system is mature. Only the diversified group headed by Qiao Xuying is the best cradle for cultivating all-round managers.
A stable market structure has been formed in the electrical appliance sector, but the service retail industry still faces multi-dimensional integration challenges.
In the real estate sector, although a number of high-end projects have been launched one after another, the overall sector is still in the stage of industrial exploration.
The housing agency service system is yet to be improved, and the national network layout is being promoted. Although the current investment projects have the basic framework, they have not yet achieved the expected return target.
Hualong Group is in a critical period of strategic transformation, and the coordinated development of its business units faces both challenges and opportunities.
In the team structure, Lin Xindie's professional growth path needs to rely on Qiao Xuying's systematic guidance.
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