"Doing business is one thing, and spending money on advertising. Evening papers and radio stations are media that people pay attention to. After all, our store is a long-term development. We don't need to look at the profits of the next one or two years, but look at the next three to five years."

Li Damei nodded: "I asked the radio station a few days ago. It's calculated by the second. A 15- or 16-second advertisement costs 300 yuan a month, which is higher than the salary of three salesmen."

Liu Xialian smiled and said, "You will know after running the advertisement a few times. The benefits it creates are still quite considerable. The effect produced by the provincial radio station is for the whole province. We need to develop both salesmen and advertisements. Only by walking on two legs can we be stable."

"You didn't come over to give me guidance, so I had to handle it all by myself. Fortunately, I can handle only four stores. If there were more, I would probably be exhausted."

"We have only just started. We will have to open hundreds of stores in the three northeastern provinces. Now that we understand the development of the Northeast, we will expand inland."

Li Damei took Liu Xia Lian to have breakfast. Li Daxia and another employee looked at each other and thought, if the stores are opened all over the country, it wouldn't be too much to follow the boss and become a store manager in the future, right?

The decoration of Baishan Tieguodun has been completed. Xu Shiba spent a lot of energy and kept an eye on it for three months. It cost a lot, more than 25,000 yuan, which is enough to buy a courtyard house in Beijing.

When Liu Xia Lian came over, Xu Shiba was directing the employees to do the final cleaning. All the certificates and licenses were complete, and the tables, chairs and benches were also ready.

"Sister Xia Lian is here, this place will open soon. After it opens, I will go back and have a good rest for a while."

"Okay, go back and spend time with Sister Guilan. Although we were poor when we had no money, we were together every day. Now that we have money, we have to make time for the family to be together."

Xu Shiba smiled and said, "What's wrong with you? Why do you feel a little depressed? Is it because of the incident at the Fried Chicken Shop No. 2 that made you sad?"

"No, I just feel that human power is limited, and nothing in the world is perfect. We just need to do our job well. Oh, by the way, I have some great news to tell you. I have contacted four train cars to sell our village's corn to the south. The corn grown on the black soil is very fragrant and delicious when cooked, and is very popular with customers."

"Oh my God, this is really great news. Now all the people in our village will have to erect a monument of merit for you, hahaha." Xu Shiba smiled happily. No matter how big his business is, it cannot change the nature of a farmer, and he has never lost his love for the corn fields at home.

The ingredients used in the restaurants opened by Liu Xia Lian are basically raised and grown in the village. Geese, chickens, ducks, wild boars, deer, roe deer, pheasants, and flying dragons have begun to form a scale.

"It's not that exaggerated. It's just selling corn."

"As for that, really, you don't understand the farmers' obsession with the land. If you let him work for 50 yuan a month, he will study for a month. If you let him farm for more than half a year and sell for 500 yuan, he will remember your kindness for a year. But then again, farmers are of varying quality. When you harvest corn, be careful not to let others pass off inferior products as good ones and ruin your reputation."

"Okay, I'll keep an eye on this. Some people add twigs and weeds to the wild vegetables they harvested in the spring, and some people did the same when they harvested beans these days. I really can't understand why. You said it was for money, but adding those little things wouldn't make a few cents more, it's just out of boredom."

Liu Xia Lian took a look around and found that the second floor lacked a staircase leading directly to the first floor. Although there was no concept of fire inspection in those days, she still had to correct it out of responsibility to the customers.

"Brother Xu, find a blacksmith to weld an iron staircase here on the balcony on the second floor so that we can escape quickly in case of a fire."

"This was designed when the renovation started. The decorator said there were two downsides. One was that they were worried about someone running away with the bill, and the other was that they were worried about thieves."

"Add it to that. Human life is more important than anything else. It's a rare occurrence that someone will run away without paying. Thieves are everywhere and cannot be avoided. It's a matter of probability. Try to avoid it as much as possible."

"Okay, I'll go find someone to weld one in a bit. This is very simple, and only a few meters high."

The first and second floors have a total area of ​​more than 500 square meters, which can be regarded as a medium-sized hotel. In this era, it is considered to be very large among private hotels. It cannot be compared with state-owned hotels. Some state-owned hotels have a floor area of ​​2,000 square meters. How can it be compared?

"This restaurant is going to be our brand restaurant. We will train chefs, waiters, waitresses, and clerks in this restaurant. You and Gan Zi should pay attention and make sure it is done well."

"Don't worry, I'll get it done."

Lijiatun, at the home of villager Li Erleng, his wife Zhang Erni is chewing corn. The soft and sticky corn is so delicious that it sticks to your teeth. The white sticky corn turns light yellow after being cooked. The staple food is stewed beans and potatoes, and it is so delicious that it makes your tongue sticky.

Erlang was enjoying the cool air at the door. It was still quite hot during the day in Changbai Mountain in summer, but a palm-leaf fan would do the trick at night.

"In the spring, the kimchi factory distributed glutinous corn seeds. My family received seeds for 20 mu of land. It's almost time to eat them, but wild boars are starting to come and destroy them. Why haven't you started harvesting them yet? Is Liu Xialian trying to fool us? If she doesn't harvest them when the time comes, won't that be a problem?"

Zhang Erni rolled her eyes at him and said, "Why are you so fussy? We've harvested wild vegetables, beans, cucumbers, but can we not harvest corn? I think it's still too young. We should start harvesting in a few days. We're the first to plant. Take your musket and go around the fields. Wild boars have started to come into the fields again."

"No, I dare not go alone. The corn fields are too dense this season. If I let the wolves eat all the corn, you will have to be a widow."

The two were just chatting when they heard the loud speaker in the village start shouting, "Hello, hello. According to the notice from the kimchi factory, corn will be harvested the day after tomorrow. Those who planted the earliest should take samples to the vegetable greenhouse to report the number, because they will be transported to the south. There are requirements for the grade. The big stick is five cents per stick, the second stick is four cents per stick, and the third stick should be kept for your own consumption and not sent over. According to the market estimates this year, one acre of corn, if planted carefully, can be sold for three hundred yuan. Think about it, it is twice as much as ordinary corn. Merchants are hard to come by, and the kimchi factory just makes hard money, and most of the profits are passed on to farmers. If anyone passes inferior products as good ones and destroys the market, and customers don’t come back and don’t want our village’s corn, I will smash your pot."

Erleng stood up quickly, shouldered his old hunting rifle, and took his two sons with him: "Let's go and check the corn. It's already been paid for, twenty acres, three hundred yuan an acre, six thousand yuan for twenty acres, my God."

Zhang Erni was worried. Picking corn requires speed, so she would have to hire dozens of people. Fortunately, her family planted the corn early, so it was easy to find people. With a little help from relatives and friends, she could find twenty or thirty people.

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