Legendary Hollywood Director

The two-line publicity model of The Mist has made a lot of money, but the money can't help but be spent.

Except for some remote northern states, just looking at a few major cities, you will find how densely distributed these resources are.

Basically, the feeling is that when you just go shopping, you will definitely see all kinds of news that The Mist is being shown.

In the early morning of the next day, various film reviews and entertainment newspapers and magazines were also released one after another.

Ryman is a regular subscriber to these larger-circulation papers, and the reviews must have been multi-polar when the premiere began.

After reading the entertainment section of more than a dozen newspapers and magazines, he found that most of them were positive praises, accounting for 80%, and those who were not very praised but also recommended accounted for 10%, and the rest were unceremonious criticism.

Afterwards, he turned on the computer again and saw that more than 1,300 people had already rated it on IMDB, and it was temporarily stable at 7.8. Lehman estimated based on his past experience, and it was a very good rating among works of the same type. With the increase in the number of moviegoers, it decreased slightly, but it was also relatively high.

On Rotten Tomatoes, the first-day evaluation of The Mist was also fresh, with an index of 87%.

Therefore, it is almost certain that the premiere of The Mist has maintained a good reputation.

Since the word of mouth is good and the quality of the film has been recognized by most of the audience, Lehmann also let go of his worries.

After breakfast, Lyman drove to Firefly Pictures.

A group of high-level executives gathered together, and in the smoke, Lyman, Black, Garcia, Joseph, Ryan, and Blue Butterfly Pictures CEO Liam and several distribution executives waited nervously in the conference room.

Even though the conference room was large and the windows were open for ventilation, everyone was still a little anxious before seeing the real results.

Then I can't help but say something, chatting to affirm the reputation of the movie.

Aside, seven or eight employees in the distribution and marketing departments are outside making phone calls and recording box office data for each state and then summarizing them.

Half an hour later, in line with the statistics of the theater chain, yesterday's The Mist North American box office was finally released.

An employee handed the data to Lehman and the others, and everyone gathered together.

Liam is most sensitive to this kind of data, and said happily: Ha, $5.12 million is a good start.

There were only two screenings last night, and the fact that the data report was able to show such a performance also made everyone relieved and relieved.

The company kept cheering, and the exhaustion of all employees was swept away.

Liam added: Today and Friday, according to the analysis of the box office results, there are 7 screenings, and the result is at least 17 million, and it can collect about 55 million in three days on the weekend. For the horror genre, the data is very impressive. .

Joseph laughed and interjected: This is a bit conservative. The audience base on weekends is the largest, and it is normal for the daily box office to be 30% to 40% larger than the weekdays. I don't think it's a problem if the weekly box office exceeds 60 million.

Seeing that these guys were too excited, Lehman couldn't help pouring cold water, Now the box office data of The Rival of the People should also come out, how is the attendance performance?

Throughout the February schedule, only The Rival of the People and only Will Smith's market appeal has the ability to fight The Fog.

Therefore, the performance of The Mist depends not only on itself, but also on its competitors.

If after the premiere of The Mist, The Rival of All People will be greatly affected, and the box office will start to fall, it will further prove that The Mist can secure a stable schedule.

If people not only do not fall, but also rise, it means that The Mist is not a big threat, and the results are just like that.

After all, the box office market is so big, if you eat more, it is equivalent to giving up a little for other works.

Don't worry, I've already gone to get the first-hand data from Nelson, just wait. Liam was cautious and had already arranged everything.

...

In the luxurious villa, a red sports car drove out of the garage.

Will Smith sat in the driver's seat next to his agent James Lasseter.

In the car, James said, Will, if the box office return of your movie is still gorgeous, the next movie will be very helpful for you to win the 1+1 contract.

The 1+1 contract refers to the basic salary of 10 million plus 10% of the North American box office, and it is also the most common condition for A-type superstars to perform.

In other words, at this point, it is already the ceiling level of actor salary.

However, Will Smith is not a person who gets carried away easily, and his success largely comes from his emotional intelligence.

There are few black stars who know the general situation like him. Generally speaking, after black people get rich, their brains are always abnormal, and they are always accompanied by various broken things, and their own management is extremely poor.

At this moment, he listened to the agent's words and said worriedly: I don't know if I can get a high salary or not, but the results of The Rival of the People may not be particularly ideal.

Do you mean The Mist? James Sywhite was more confident than him, and smiled: Even if it has an impact, the box office can't drop by more than 20%, and the daily harvest can be more than 9 million, plus the previous accumulation. Enough is enough. Perhaps, we should ask Universal Pictures to hold a celebration party to raise the profile. Recently, the popularity of reports about you has been significantly lower.

Celebration banquet? Let's talk about it. Do you know what the night box office of The Mist is? Will asked.

I just came here, I haven't gone to collect news yet.

...

James and Will Smith chatted without a word, and most of the time they were secretly flattering in a very flattering tone.

After all, a cash cow like Will Smith, who is his agent, can become a millionaire just by taking a lot of money.

Furthermore, in Hollywood, the agent has almost no binding force on the client, and can be changed at any time, and there will be no occurrence of the agent suppressing the artist and directly hiding it - unless the status of the two is too different, but the status Brokers are almost all senior partners of major brokerage companies, and have already left the very low-end economic business. For example, Johnson, who used Lehman's influence, I don't know how many contacts and resources in the circle have been drawn. It is not a single economic commission, and it will not spend too much energy on it.

But not James Sywhite. He was temporarily selected after Will Smith fired his last agent. Less than three months together.

The two drove to Universal Pictures, and Will Smith took James into an office. When he saw Derony, the executive of the distribution department, he immediately greeted him with a smile.

After some small talk, James smiled and asked, How is the movie box office?

Droni frowned and shook his head: The situation is not good.

This sentence immediately extinguished the enthusiasm of the two, So what happened?

Droni said: It was only $7.78 million yesterday, and the downward trend is continuing.

James was taken aback, Isn't it wrong the day before yesterday? And the number of screens has been increased, so why did the box office drop a little bit?

It's been two weeks since the show, and the decline is normal, but The Fog is too much of a threat to us. If the data is not good, the theater chain has already requested that 300 screens be removed, and the film will be screened one less time.

Can't you just delay and look at the situation again? James said anxiously.

The screening of The Mist has a higher attendance rate and can make more profits. What else can I choose, but I am planning to discuss with the chairman about delaying for a few days and a week. Deloni comforted: However, the overseas screening of the film is good, and the global total has exceeded 100 million, which has already paid off.”

The box office alone will pay off the movie, and it might be nice to have other second-rate actors, but for Will, it's not much of a good mood.

6 or 7 years ago, he was able to double his investment, and now the market for Hollywood movies is still rising. It is not challenging to break through 100 million at the box office, or even a step backward.

So, what about the screening of The Mist? Will is reasonably rational and knows how to see how his opponents are doing.

Deloni said helplessly: The investigators have just reported the situation of the theaters. The attendance rate of the several theaters that were randomly checked is no less than 70%, and ours is less than 40%. Perhaps the performance of today's release is at least three times that of ours. There's no comparison, they're just going up.

Ugh……

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