Legendary Hollywood Producer

After taking the time to communicate with Marvel, Roman's work has returned to the film distribution.

The post-production of "The Devil Wearing Prada" is almost done, and it is time to determine the schedule and develop a promotional strategy.

In the conference room of Manhai Entertainment, this aspect is being discussed...

"February 11-14 is Valentine's Day, and we can choose to release it at that time." Chris Norman, director of theatrical distribution, went on to say: "There are no masterpieces of the same type in the entire February, except for those produced by Columbia. "The Enemy of the People" is a comedy movie that needs attention. The remaining movies in the same period will not pose a threat to us."

Roman looked at the theater schedule report and didn't say much. There are too many blockbusters to be released this year, and the Valentine's Day schedule can be said to be the most appropriate.

As for the "Full Name Love Rival" starring Will Smith, the two main audiences are different, so don't worry too much.

After the schedule is confirmed, the next step is the promotion of the movie "The Devil Wearing Prada".

There is still a month or so before the release, and the pre-screening promotion can already begin.

At this time, it was the turn of the company's director Ino-Jordon to express his opinion. He stood up and said in a steady tone: "The main feature of this movie is to use people's voyeuristic **** for high-level fashion circles to make a fuss. So, our early stage Propaganda can take advantage of the original novel and its influence, bombarding the hype, so that North American audiences know that it is an adaptation of the best-selling novel. The intensive publicity is enough to attract fans who have read the original novel."

Then Eno-Jordon changed the topic and said: "These alone cannot capture the audience who have not read the novel. If we want to provoke a wide range of discussions, we can also try to touch Anna Wintour. "

"How to do it?" Roman became interested when he heard that he was about to touch porcelain.

"Anna Wintour is the prototype of the "Miranda" in the novel, plus she hates the original author's performance of chewing his tongue, we can use the media to expand the influence of this fact. We all know that the audience likes it. Such tearing news will surely cause a large-scale popularity once it is successfully touched with porcelain."

Ino-Jordon smiled and spoke the words of Pengci, and did not put the two parties in his eyes at all. He made it clear that he was going to provoke the contradiction between them, so that more viewers would know that there would be such a movie. The movie will be released soon.

This propaganda strategy has been recognized by all senior executives in the conference room, and everyone thinks it is a very good hot spot for propaganda.

"Go to the media and newspapers, make every effort to hype about the original novel adaptation of the movie, and dig deep into the personal affairs of Anna Wintour, a strong woman in the fashion circle. The company's financial department is responsible for the specific propaganda funds." Roman's words Set the implementation standard for the film's pre-publicity.

Then, Roman asked again: "Have you communicated over the theater? How many screens will they give?"

Theatrical distribution director Chris Norman stood up and replied: "Our cooperation with theatrical chain has always been very good. They also have great confidence in our new films. Currently, they have guaranteed that the number of theaters will be around 2,800. , Whether to increase the number of theaters and the number of film arrangements in the future will need to wait until the theater representatives have watched the trial screenings before making a final conclusion."

"When the post-production of the film is all completed, we will arrange a trial screening of the theater. They will not see the finished film, and they will not be able to make so much determination to give us more screens and arrange the film."

"Well, I will keep in touch with the theaters, and I will definitely increase the number of movies in theaters as much as possible."

"How many cinema representatives can be invited to the preview?" Roman asked.

Chris Norman replied: "Large chain theater companies such as Royal Entertainment Group, AMC, BBTheatres, MTI, and National Artists generally send representatives. Independent theaters near Los Angeles will also notify them. If they are willing to come, we will also It can be arranged."

After talking about the preview and promotion of "The Devil Wearing Prada", the topic turned to the finished movie "The Hangover".

Chief Financial Officer Mieu started to report on the situation. She took the compiled profit statement and said in detail: "The production cost of the entire "Hangover" is 15 million US dollars during the operation period. We invested 3 million dollars, and the total expenditure for publicity and publishing 32.35 million U.S. dollars, the offline market so far has spent a total of 6.78 million U.S. dollars in various costs, which means that Manhai Entertainment spent a total of 42.13 million U.S. dollars on this movie."

All the people present did not speak. These are all necessary expenditures. Compared with the funds invested, the profits they reaped were very large.

Mie paused for a while, waiting for everyone to digest the information, then continued: "The film earned a box office of 296.76 million U.S. dollars in the North American market, while the overseas market was 279.64 million U.S. dollars, and the global gross box office was 576.4 million U.S. dollars. The theater share and overseas issuance costs and various tax situations, as well as a profit of 236.4 million U.S. dollars, also include the share that mainland investors should get."

The profit of $236.4 million is nothing short of huge profits. Roman himself is not quite sure that the movie has made so much profit. Even if the investor’s proportional profit is divided, there is also the part of the box office share between the starring Kim Carey and the director. This time, Manhai Entertainment can also make a profit of 100 million 6 , 70 million US dollars in profit, not to mention the offline market is still creating a steady stream of revenue.

However, this sum will not be credited to Manhai Entertainment’s account all at once. Profits in overseas markets will not be split with Paramount Pictures until at least May and June. As for the offline market, it will have to be split with Paramount Pictures. Even longer, Hollywood Video will only settle accounts once every six months, which is also discussed before.

Ms. Mieu's reporting work continues: "Now Manhai Entertainment has received the first profit from the North American market and the overseas market, which is $175.6 million."

"Deliver all the profits as soon as possible. The accounts of the filming team will directly contact them to remit. The investors will wait a moment. I will go there later, and I will split them with them. Remember to make the account more detailed, it will be useful." Roman commanded.

"How much is the distribution fee paid to Western Europe Pictures?"

"Thirty-five percent. The cost of publicity and distribution is also deducted from the profit obtained. This is what we should get."

Mie didn't speak, and remembered Roman's condition in his heart.

Although the North American issuance is also done by Roman’s company, it is reasonable to separate the accounts and calculate it. Moreover, the ratio of 35% is not too high. Some investors will directly charge the highest ratio of 40%. . Romain is obviously not very black-hearted, is he.