My 1999

"Sister Li, how many days have we been out today?"

Li Jinling, wearing an engineering hat, hurriedly said.

"It's been seven days."

"Just one week." Xu Liang muttered to himself.

On the third day after the Brazilian oil bidding ended, he joined Unocal's exploration ship and came to the sea 200 kilometers away from Santos.

Part of the reason was that he had never seen offshore oil exploration and wanted to see something new.

More importantly, it was to avoid those oil company executives who came to harass under various banners.

Now, the news that Brazil is preparing to build a South American oil pipeline has spread, and major oil companies are forming alliances. Although Unocal is not the top company in the oil field, it is also first-class.

In addition, he has his support behind the scenes.

There are many companies that want to pull him in.

But Xu Liang doesn't plan to leave so soon.

Let Andrew ask about the conditions first, and it won't be too late for him to leave after he knows what's going on.

"How many letters of inquiry have you suppressed?"

Standing on the right side of Xu Liang, Li Jinling, who was wearing a black OL professional suit, quickly said: "There are currently a total of 16."

"Which companies are they?"

"ExxonMobil, BP, ChevronTexaco, Dalta, Statoil..., Nippon Petroleum, China National Offshore Oil Corporation."

"China National Offshore Oil Corporation?"

"Yes."

"Interesting."

Because of the Unocal incident, his relationship with China National Offshore Oil Corporation is not very good.

But it is not very bad either.

Unocal's business is all overseas, and China National Offshore Oil Corporation is mostly in China. After all, there is not much competition between the two sides.

"Mr. Xu, China National Offshore Oil Corporation just adjusted its management in the first half of this year. Li Hongwei left, and the new CEO is Zhao Junchen."

"No wonder, it turns out that someone has changed."

After a little thought.

"Make an appointment with him."

Overseas, China National Offshore Oil Corporation is also considered half of his own.

It would be best if we can cooperate, but if we can't cooperate, we won't offend anyone.

"Okay." Li Jinling nodded.

"By the way, confirm the location with him first.

If he is still in Brazil, we will meet at Hanhua's Sao Paulo office. If he has already returned to China, we will wait for the next opportunity."

"Okay."

"Gangzi, call the first mate and let him know that we are going back to Rio de Janeiro."

"Go back?"

"I have been out for a few days, and I need to deal with some things."

...

After returning to Rio, Andrew came up to him quickly.

"Boss."

"Thank you for your hard work these days."

"It is my honor to serve you." Andrew said quickly.

Xu Liang smiled. He had heard too many nice words and he was immune to them.

"How is the matter assigned to you going?"

"I have done everything according to the boss's instructions."

"He accepted it?"

Andrew nodded and hesitated for a moment, "Boss, is the price too high?"

"It's just money. You can earn more after spending it.

But we can't be careless with our connections in Brazil.

Especially since Fernando Michel is the director of the Brazilian Petroleum Administration.

He is so closely related to many of our businesses in Brazil that it's worth spending any money."

The level of corruption in all walks of life in Brazil is shocking.

In order to stabilize his relationship with Fernando Michel, Xu Liang spent nearly 5 million US dollars in real estate and cash.

This is just him. The rest of the big and small congressmen, judges, etc., add up to nearly 10 million.

Although this public relations expenditure is huge, it cannot be avoided.

How does that sentence go?

I may not remember the gifts given to me, but I will definitely remember who didn't give me gifts.

Xu Liang continued: "Is there any new news about the oil pipeline now?"

"Everyone is working secretly. It has not been determined who will be shortlisted and how many shares they can get. There is no movement from the Brazilian Petroleum Administration.

However, Fernando Michel implicitly revealed to us that there will be no more than ten partners for the oil pipeline this time. In addition to the internally designated Brazilian Petroleum Corporation and the two main partners holding more than 20% of the shares, the remaining ones shall not exceed 10%.

The specific amount depends on the conditions of each company."

"Or auction?"

"No. It's mainly about the local procurement ratio."

Xu Liang nodded, "You decide. If the price is too high, forget it."

He is not enthusiastic about this South American oil pipeline.

Although Brazil and Argentina have enviable wealth, their stewards are all idiots manipulated by the United States, and their economic development is a mess.

It is still unknown how much profit this large oil pipeline can make.

"Okay."

"What time is it?" Xu Liang asked.

"There are still 45 minutes until 6pm!"

"Pack up, we'll go out at 6pm."

Looking at his inquiring eyes, Xu Liang smiled, "I'm going to attend the Marinho family's business dinner, you come with me."

"Boss, didn't you refuse before?" Andrew said.

"I changed my mind.

I still have to visit these local snake families in Brazil."

The reason for his change of mind was not the status of the Marinho family as the richest family in Brazil.

But he saw a few names that interested him on a guest invitation he accidentally got later.

It just so happened that he had time tonight, so he simply went there in person.

...

Although Brazil is not a Western country, it has inherited Portuguese culture and has cultivated a large number of Western-style aristocrats in the hundreds of years since its founding.

Among them, the 15 major families, including Marinho, Safra, De Moraes, Salles, and Camargo, are the most famous.

As the head of the 15 major families, Marinho holds all the shares of the largest media group in South America, Globo.

The group's Globo TV Network occupies about half of the Brazilian radio and television market.

In 2002, sales revenue reached US$4.8 billion and profits reached US$1.1 billion.

Despite being the largest media company in Brazil, Globo Group has always refused to go public and is still a family business.

The three brothers of the family, Irineu Roberto, Joao Roberto and Jose Roberto, have a total net worth of US$28.3 billion.

Although the gap between Globo Group and Xu's is still huge.

But in Brazil, it is already an awe-inspiring giant.

Today, the commercial charity reception organized by the Marinho family has gathered almost all the political and business celebrities in Brazil, especially in Rio de Janeiro.

Getulio Felho, the owner of Felho Film and Television Company.

Like most small film and television companies, he also went through a lot of trouble to get the invitation letter for today's party.

In order to expand his network of contacts, it would be great if he could cooperate with the media trust "Global". After waiting for a long time, he finally saw his chance.

"Dear Mr. Roberto, hello."

Ilineu Roberto did not know the man in front of him who was wearing a black suit and had a mercenary smile on his face.

However, he had been in the business world for a long time and had seen many people who took the initiative to come up like this.

Out of courtesy, he also shook the other party's hand that he took the initiative to extend.

"Hello."

"Mr. Roberto, I have always admired Global very much, especially this year it has achieved amazing results under your leadership."

Ilineu Roberto smiled faintly and did not speak.

Seeing that the other party did not express anything, Getulio Felho, who was in a hurry, gritted his teeth secretly.

"Influenced by you, I also set up a film and television company. I just filmed a TV series this year. I hope to cooperate with your company and release it on the Universal TV Network."

"Universal will not reject any film and television company that wants to cooperate with us.

As long as Mr. Felho's TV series is of good quality, I think the people in the company will take the initiative to talk to you..."

Before Ilineu Roberto finished speaking, a middle-aged man in a black suit hurriedly walked through the guests to his side and quickly whispered a few words in his ear.

"Really?"

Ilineu Roberto's voice suddenly became louder.

The people around, including Getulio Felho, subconsciously turned their heads to look over.

"Really, the other party's car has entered the manor."

The middle-aged man nodded quickly.

"Let's go."

Ilineu Roberto's face was more eager.

Seeing the host like this, those who noticed the movement here in the banquet hall subconsciously looked over.

After a while, Ilineu Roberto, who had gone out earlier, came back soon.

Next to him was a young man wearing a dark blue suit, tall and handsome, with a faint smile on his face, but his calm and mature temperament was not affected at all.

From Ilineu Roberto's attentive and enthusiastic attitude and the young man's relaxed demeanor, it was known that this man's identity was extraordinary.

"I didn't expect him to come too!"

"Do you know Mr. Goulart?"

"Of course I know him.

The famous Golden Caesar, the boss of the financial giant 'Hanhua', the energy giant 'Unocal', and the global Internet giant 'Hongmeng'."

"Is he Golden Caesar?... I didn't expect that he was just as rumored, he was really too young."

"The power of the Marinho family is really amazing, they actually invited him."...

Although Xu Liang rarely participates in news interviews and business receptions now, his industry status is getting higher and higher with the development of his various companies.

He is mentioned more and more often.

The faint discussion in the living room and the increasing attention made Ilineu Roberto quite excited.

Being able to invite such a heavyweight guest is of great benefit to him and the reputation of the Marinho family!

"Mr. Xu is honored to meet you. It is an honor for our Marinho family to invite such a distinguished guest today!"

"Mr. Roberto, thank you for the compliment.

The Marinho family has an outstanding reputation in Brazil and is respected.

It is also my honor to receive an invitation from your family."

After a few polite words.

"Mr. Xu, our Universal Group is the largest media organization in Brazil.

And Hongmeng, owned by Mr. Xu, is a top film and television company in Hollywood and even the world.

Now we both have a lot of business cooperation, and it has been in good condition.

So, I think it is necessary for us to have a drink to celebrate together at this happy moment today."

Although Hongmeng has divested most of its entertainment assets.

But the crucial Universal Pictures is still under its umbrella.

At the same time, Universal Pictures is also the global distributor of films under the Brazilian Universal Group.

The two sides do cooperate a lot.

Xu Liang smiled slightly and took the champagne handed over by the other party.

"The cooperation between Hongmeng and Universal is indeed very pleasant.

This is also one of the reasons why I am here today. "

After speaking, the two clinked their glasses, smiled at each other, and took a sip of champagne in their goblets.

"I heard that Mr. Xu won a lot in the Brazilian oil bidding a few days ago?"

"Just a few blocks that others don't like.

If you say that you have won a lot, it is BP and ChevronTexaco. "

After a pause, Xu Liang continued with a smile, "Mr. Roberto is also interested in the oil industry?"

"It's just that the oil bidding is such a big thing. I have heard about it. I just happened to ask today.

And I am not as talented as Mr. Xu. In just a few years, I have become a giant in many industries.

The Global Group alone is enough for me to worry about. "

"Mr. Roberto is too modest. The Global Group is run by you. "

"Thank you for the praise, Mr. Xu, but it is still far from Hongmeng. "

His Universal is valued at only 10 billion US dollars at most, and Hongmeng's listed Sina alone is valued at 20 billion US dollars.

Not to mention Yihaodian and Bing, which have higher market capitalizations.

The two sides are simply incomparable.

After clinking glasses, Ilineu Roberto glanced at the man opposite him and continued with a smile.

"Mr. Xu, your company's production of "The Voice of America" ​​is now very popular, with an average viewership of 12.33, almost on par with FOX's carefully crafted "Pop Idol", which is really enviable. "

If he didn't mention Xu Liang, he would have forgotten it.

After the last acquisition of Vivendi.

In order to increase Vivendi's revenue.

He took out the project plan of "The Voice of China", which originated in the Netherlands and eventually became popular all over the world.

No surprise.

In 2005, Vivendi's Voice became popular all over Europe through Vivendi's TV station.

It increased the number of users of Vivendi TV network by nearly 30%.

The advertising fee alone was nearly 500 million euros.

In addition to the income from commercial performances and endorsements of contracted singers.

One program created nearly 1 billion euros in revenue for Vivendi.

This is not counting the subsequent innovation.

Seeing this effect.

Universal Pictures decisively introduced the copyright and produced the American version of "The Voice of China" - "The Voice of America".

From the first episode in June to the end of September, the average ratings were 12.33, second only to Fox The ratings of Pop Idol on STV reached 12.67, making it the second most watched variety show this year.

Along with the popularity of The Voice of America, huge revenue followed.

In terms of advertising, the naming rights sold for $45 million;

Ad placement for 30 seconds was $268,000.

In terms of derivative product development, Matrix has completed 15 major categories and 322 different products, with revenue of $220 million in this regard.

The direct revenue generated by The Voice of America has also exceeded $800 million.

The reason why it is less than Vivendi is that Universal Pictures does not have a TV network.

It shares the revenue with the CW TV network responsible for broadcasting.

So the revenue is nearly half less.

Even so, The Voice of China has become the most successful variety show ever under Xu's company.

It can be called a gold mine.