My 1999
Chapter 155 The Explosive Game Business
After sending Qian Santai away, Xu Liang called over Wu Xifan, the vice president in charge of the game business.
"How's the performance of "Bubble Show"?"
The so-called "Bubble Show" is the "Avatar" game developed by Hongmeng's South Korean subsidiary because it resembles "QQ Show".
Therefore, after it was introduced to the Chinese market, it was handed over to Zhurong Studio for Chinese translation, and the name was changed to "Bubble Show", which was just in time to promote "Bubble Hall", which had already begun internal testing.
Wu Xifan's face showed joy.
“It’s very good and very popular with girls. It has been online for more than a month and currently has 325,000 paying users, with an average monthly spending of 4.2 yuan per user.
And the growth rate is very fast. Within three months, it can reach 1 million paying users and revenue exceeds 4 million. "
Xu Liang nodded with satisfaction.
"Including "Bubble Show", your department's revenue in December should exceed 30 million, right?"
“31.715 million Chinese coins.
"Legend 1 Overlord War" 15.28 million Chinese coins, "Red Moon" 8.24 million Chinese coins, "Millennium" 5.38 million Chinese coins, Hongmeng Game Hall's share from China Mobile is 1.45 million, plus "Bubble Show" 1.365 million .
However, after nearly half a year of operation, the three games "Legend 1 Overlord War", "Red Moon" and "Millennium" have basically reached their peak.
However, Hongmeng Game Hall and "Bubble Show" have great potential to be tapped.
Especially for Hongmeng Game Hall, currently we have only contacted Beijing Mobile and Hebei Mobile to sign sharing business. If this scope is expanded to the whole country, revenue will increase at least ten times.
And as mobile phone users grow, there will be more. "
"Don't be too optimistic."
Xu Liang waved his hand.
"Although our Hongmeng Game Hall is good, Lianzhong and Winger are also not bad, and they also have the first-mover advantage."
"I understand. However, Lianzhong and Winger are just casual games and do not have the traffic brought by large-scale online games. We may not be able to see the difference in a short period of time, but over time, we will definitely be left behind.
After all, users' time is precious. They have played enough large games. When they occasionally relax, they will not go to the website of Winger or Lianzhong. They will most likely choose the nearest one and play our games directly in the game lobby.
Moreover, our Hongmeng Game Hall also integrates Hongmeng Music buttons, which can jump with one click. It is also very good to listen to music when you are tired from playing games. "
Xu Liang heard this and his heart moved.
Integrated games and music, if you add comics and novels, you can transform into a social networking site.
"How about we just socialize?"
He quickly shook his head again.
The problem of looking at the height of this mountain has occurred again.
Sitting in his current position, coupled with the memories of his previous life, just thinking about it is an opportunity to get rich.
Therefore, the most difficult thing for him now is not to find opportunities to make money, but to learn to give up.
"How is the progress of "The World"?"
"Prepare for the second public beta in half a month."
Xu Liang nodded.
From June 2000 to now, "Tianxia" has conducted three internal tests and one public test. The game has been postponed time and time again. The playability and game sophistication have been greatly improved.
But there are still bugs.
As the first game independently developed by Hongmeng Company, and a traditional martial arts game, Xu Liang attached great importance to it and allowed them to continue spending money to improve it.
"Where's Jumang Studio's "The Eight Parts of the Dragon"?"
"According to Wu Yahui's progress, the first internal test will be officially launched in June next year, and it will probably be officially operational by the end of the year."
There was a pause.
"The "Bubble Hall" developed by Zhurong Studio is relatively fast and will be ready for internal testing in March next year. If everything goes well, it will be officially operational in the middle of next year."
Xu Liang nodded.
"By the way, last time I asked you to go to Japan to talk about the agency of "Stone Age", how was it?"
After Sun Mingzhen's agency "Stone Age" achieved good results in the South Korean market, Xu Liang sent emails to the presidents of the game departments of various subsidiaries, asking them to introduce the agency rights for "Stone Age".
"We are a step too late. The agency rights have been taken away by NetEase."
"Ding Lei's movements are really fast."
"Mr. Xu, I have neglected my duty in this matter..."
He waved his hand to interrupt him.
"Don't belittle yourself, we can't take advantage of all the good things."
Wu Xifan nodded and said, "Mr. Xu, Dijiang Studio and Jumang Studio hope to develop new games."
"New games? Don't they already have "Tianxia" and "Dragon Babu"?"
"Yes, that's right. But they now have two development teams, and the operations of "Millennium" and "Legend: Overlord War" have been very stable, so they don't need to spend too long on them. Over time, the employees have become lazy, no It’s good for unity within the studio.”
One group is working hard, while the other group is relaxed and leisurely. It would be unbalanced for anyone else.
"Okay, let them prepare. First submit a game development outline."
"yes."
After some discussion, Wu Xifan left.
Xu Liang looked at the time and was about to go to various departments.
Qian Santai, who was in charge of the peripheral development department, left and returned again.
"Mr. Xu."
"Why are you back again?"
"I forgot to report to you the work progress of our peripheral development department, no, the No. 1 store."
"I think you are not reporting progress to me, but asking me for money."
"Haha, how can that be possible?"
"sit down."
"Why."
After sitting down, Qian Santai handed over the folder in his hand.
"Mr. Xu, look. This is the information about our No. 1 store's five stores in Beijing, Magic City, Pengcheng and Yangcheng."
Xu Liang flipped through it, there were two in Jingcheng, one in Magic City, one in Pengcheng, and one in Yangcheng.
They are basically in the core areas of various cities. Except for a store of about 1,500 square meters on Nanjing Road in the magical city, which is for purchase, the others are for lease.
"In the first half of next year, we plan to continue to improve the network in first-tier cities and expand the number of stores in the four major first-tier cities to three; in the second half of the year, we plan to enter nine strong second-tier cities."
"What's the revenue situation like?"
"It's not ideal yet. There are two reasons. First, we have just been established and our influence has not yet been established. Second, the categories are not rich enough.
Regarding the first point, I plan to do a simple promotion on the company's official website, but not on a large scale. After all, our company has few offline stores and the online website has just been launched and cannot carry too much traffic.
The second point is easier to solve. Currently, our department is recruiting new designers and strives to expand the number of designers for various categories such as clothes, posters, shoes and hats to five people, to completely solve the problem of insufficient categories. "
Xu Liang nodded.
Qian Santai looked forward to it.
"Mr. Xu, No. 1 store is a new website and doesn't have much traffic, so I hope our sister company can help us."
Xu Liang saw through his thoughts instantly.
"Do you want Website Directory and Bing Search to optimize it for you?"
"Hey, I knew I couldn't hide it from you." Qian Santai complimented.
"Can't you just go to them directly? You can also use it to beg me."
"Aren't you out of money?"
Each department under Hongmeng has independent accounting. If you want your brothers in the same company to help you, no problem, just bring the money and everything will be easy.
It’s okay if you don’t have any money. The finance department of the head office will endorse it. If you make money in the future, you can just repay the debt to the finance department.
The reason why this system is implemented is to implement the distribution system of more work and more gain.
If you do well, you will eat meat, but if you do not do well, you will drink the northwest wind.
So far, the results seem to be pretty good and everyone is highly motivated.
"Then you didn't go to Mr. Xiang?"
"I went. But our offline stores cost too much, especially the store on Nanjing Road which cost us nearly 20 million. Although most of it was loans, the total amount is not small.
Mr. Xiang may be worried about the attitude of other departments and bluntly said that we will have no funds next month. "
There is a 50-50 split between Hongmeng Huaxia Company and the departments below.
Half of the money earned is handed over to the head office, which redistributes it.
Each department can start new business with the remaining half.
Yihaodian's current profit is very limited, and it still needs the support of the headquarters to continue to expand.
Xu Liang pondered for a moment, "I will communicate with Mr. Xiang about this matter, but only this time. It will not be the case next time."
"Don't worry, Mr. Xu, as long as our website is launched smoothly, not only will we not spend the company's money, but we will also pay all the previous debts." Qian Santai promised, patting his chest.
"Okay, I remember what you said. If you can't make it up, you see how I deal with you."
There was a pause.
"Is there anything else? Let's go."
"Haha, it's okay, it's okay."
Qian Santai stood up happily, turned around and left.
Looking at his back, Xu Liang shook his head.
History books say that managing a big country is like cooking a small one, and managing a company is similar.
How to balance the interests of the various departments below and let them compete with each other without becoming too hostile also tested his leadership skills.
Fortunately, he is not alone, and there is help from the big housekeeper Xie Wen.
Pick up the phone on the table.
"Let Mr. Xie come to my office."
After administrative secretary Lu Hui agreed, it didn't take long before Xie Wen knocked on the door and walked in.
"Lao Xie, come and sit."
After he sat down, Xu Liang poured him a cup of tea.
"Are you busy lately?"
Xie Wen nodded and said: "It's the end of the year. All departments are making summary reports and discussing next year's development plan. It's really busy."
"Just go past this. Have you read the comic website sent from the Japanese subsidiary?"
"Yes. I have organized a department of Hongmeng Comics. Currently, I am mainly working on the localization of the comics website and database expansion.
The HR department is also recruiting experienced comic editors and translators.
Next, we plan to take two steps, one is to cultivate domestic comic talents, and the other is to translate Japanese comics. "
Xu Liang nodded and said: "There is a relative lack of comic talent in China. In the early stage, we have to test the popularity of Japanese comics, so we need to find more people for translation.
In addition, comics editors should not be too old. Although experience is good, sometimes they are stuck in past experiences and are not suitable for the current development situation of comics. "
Xie Wen nodded and said: "Our domestic comics market is relatively niche, and it is difficult for comics websites to make a difference."
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