My 1999

While everyone was whispering and undercurrents were surging, the time gradually reached nine o'clock.

A beautiful woman wearing a red dress came up with a microphone.

"Hello everyone, my name is Chen Yaqiu. I am the host of this auction. All major companies are welcome to participate in this auction... Let us welcome Director Yang of the Ministry of Land and Resources to speak for everyone."

For officially hosted events, speeches are inevitable.

Everyone also cooperated very well and gave warm applause.

By the time the long and tedious speech session was over, it was almost ten o'clock.

After the last middle-aged man wearing white gloves walked onto the stage, the drowsy crowd quickly cheered up.

The auction is about to begin.

"Hello everyone, my name is Lin Quan, and I am in charge of this auction. Let's take a look at the first plot."

The official land auction is different from the antique auction. The auctioneer does not receive a commission, so there is no need to be verbose, and there is no warm-up. It starts directly.

"Plot C2, residential land, floor area ratio 2.5, land area 53,700 square meters," the base price is 130 million Chinese dollars, and each price increase must not be less than 10 million. "

"One hundred and forty million."

"One hundred and fifty million."

"One hundred and sixty million."

Real estate companies are increasing prices one after another.

The C2 plot is located in the Guomao area. The plot is large enough. With a floor area ratio of 2.5, it will definitely be high-rise.

It will be developed into a large residential area of ​​135,000 square meters.

In addition, the location is good and the profits are huge.

There are many real estate companies competing for it, but large institutions such as Vanke and China Shipping have basically not taken action.

Their goal is very clear, which is the B9 plot of the Shuangjing plate.

"Two hundred and ten million Chinese coins."

"Huaxia Real Estate offers 210 million Huaxia coins. Is there any higher price?"

"Brothers, why don't you take action?"

R\u0026F City CEO Zhang Lixiao asked.

"Calculating 210 million Chinese dollars, the floor price is 1,555 yuan per square meter. If you want to make money, the price must exceed 3,500 yuan to have a chance. The average price of real estate around Guomao is now 3,300. 3,500 is a bit expensive." Yang Guo said forcefully.

"It seems a bit expensive now, but it won't be so when the house is built." Zhang Li said with a smile.

"In our business, we all sell off-plan properties to get money back. What we pursue is high turnover and ready-made properties? Are you stupid?" Xu Jiayin laughed.

Everyone listened, smiled and said nothing more.

Everyone is using this method of high turnover, the only difference is the amount of leverage.

After the C2 plot is C3.

This land is larger, 69,000 square meters, but the floor area ratio is not high, only 1.8.

Medium to high-end apartments and residences, mainly small high-rise buildings, can be built.

In the end, it was auctioned off by China Overseas Real Estate for RMB 230 million.

As pieces of land were auctioned off, the atmosphere at the auction became more and more heated.

"The next thing that will be auctioned is the C9 plot..."

"finally come."

Pan Shiyi subconsciously sat up straight and looked nervous.

Hongshi is determined to win this piece of land located in the core of Guomao.

Wang Shi glanced at Pan Shiyi, who was getting nervous next to him, and thought to himself: "C9 is a good piece of land, but it's a pity that it doesn't fit in with Vanke's strategy."

The C9 plot was originally the factory area of ​​Beijing No. 1 Machinery Factory. It is separated from the CBD Culture and Sports Plaza and the CBD Forest Park and is divided into two areas: east and west.

The East District is close to China World Trade Center and will definitely be dominated by office buildings. The West District can be developed into high-end apartments and hotels.

But Vanke is now mainly engaged in residential real estate and does not have so much money to invest in commercial real estate.

"The land area is 16.9 hectares, the floor area ratio is 3.5, and the reserve price is 900 million Chinese yuan. Interested parties are now invited to bid."

"950 million."

"1000000000."

"1 billion 30 million."

Lot C9 is the star of this auction, and as soon as it is released, it can be said that there are a large number of applicants.

After more than ten rounds of bidding, the price exceeded 1.2 billion Huaxia coins.

At this point, most of the competitors are gone.

1.2 billion Huaxia coins means that the floor price of C9 has exceeded 2,000 yuan. According to the current real estate market, the profit is already very thin.

"1.23 billion."

Pan Shiyi saw that the heat was almost there and decided to join the competition.

"1.25 billion."

The familiar voice made him turn his head subconsciously and look over, and a short, fat middle-aged man came into view.

The latter seemed to notice his eyes, smiled and nodded.

Pan Shiyi also nodded, but when he turned his head, the smile disappeared from his face.

"Brother Pan, the people from China Resources are not easy to deal with." Wang Shi said calmly.

"Red Stone is determined to win."

Pan Shiyi's tone was firm.

"1.26 billion."

A steady voice came from behind.

Everyone subconsciously turned their heads and looked behind.

"Who is this? Do you know him?" Xu Jiayin asked curiously.

"I don't know. But there are hidden dragons and crouching tigers in the capital. I'm sure this is the strong man who appears again." Zhang Lidao.

"Haha, there's a good show to watch."

Lu Jue suppressed the excitement and a trace of nervousness in his heart, and faced the concerned and scrutinizing eyes without fear.

What he represents now is not himself, but Taihua Real Estate, Hongyan Fund, and the face of the big boss, so he cannot slack off for a moment.

"1.3 billion."

A clear voice came, and everyone including Lu Jue looked over.

The person calling the price was Mr. Wang from China Resources Land.

"1.32 billion." Pan Shiyi followed closely.

Lu Jue did not dare to neglect and said directly: "1.33 billion."

Pan Shiyi said directly before anyone from China Resources could speak.

"1.4 billion."

The loud quotation caused a moment of commotion in the hall.

The quoted price of 1.4 billion means that the floor price is 2333, and the house price must reach 4800 to make up for it.

This price has exceeded the current housing prices in Chaoyang, and you will definitely not be able to get your money back if you sell the property off-plan.

Pan Shiyi was nervous.

1.4 billion is almost on the verge of his bottom line.

If he hadn't concluded that housing prices still had room to rise, and if he hadn't been optimistic about the future of commercial real estate, he wouldn't have dared to call such a high price.

"1.41 billion."

A steady voice came from behind.

Pan Shiyi's heart thumped and his brows furrowed.

"It's him again."

Although he didn't know the other party, after several competitions, he clearly remembered the voice.

All eyes are focused on Wang Mingxiang, President of China Resources Land.

The latter also looked solemn now.

After struggling for a moment, he shook his head.

China Resources is a state-owned company and holds many good land parcels, so there is no need to take risks.

"China Resources has given up. Let the two compete."

Pan Shiyi breathed a sigh of relief, finally losing a strong competitor.

Quickly quote again.

"1.42 billion."

"1.43 billion."

Lu Jue followed closely behind.

"1.44 billion." Pan Shiyi's breathing became rapid.

"1.45 billion."

Lu Jue said quickly.

He has Xu Liang's authorization, so he is still in peace of mind.

As the competition between the two intensified, the atmosphere in the entire auction hall seemed to be weighed down by a big stone, making people breathless.

"1.5 billion."

Pan Shiyi's voice was a little hoarse.

Lu Jue also had beads of sweat on his forehead. The atmosphere here was so tense that he couldn't help but become nervous.

After taking a deep breath, he calmed down.

"1.51 billion."

Pan Shiyi's face showed struggle. The price of the floor has reached 2,500, which means that the price of the property must reach 5,000 before he can barely recover his capital. Even though he is optimistic about the real estate market outlook, the price is still a bit high.

The key is that the guy behind is chasing him too hard, just like a dog-skin plaster, every time he pays 10 million, he can't get rid of him no matter what.

"1.52 billion."

"1.53 billion."

Lu Jue refused to give in and continued to put pressure on Hongshi Real Estate.

Pan Shiyi fell silent. After struggling for a while, he calmed down.

"1.53 billion. Taihua Real Estate offered 1.53 billion. Is there anything higher?"

The auctioneer and everyone in the hall focused on Pan Shiyi.

"1.53 billion once."

"1.53 billion twice."

Seeing that Pan Shiyi still made no move, the auctioneer suddenly dropped the hammer.

"Congratulations to Taihua Real Estate for acquiring land parcel C9 in the China World Trade Center for 1.53 billion. Congratulations again."

Wow….

Warm applause echoed throughout the auction hall.

Everyone's eyes were focused on Lu Jue.

Although it was basically the first time for them to hear about Taihua Real Estate, the other party's lavish purchase of 1.53 billion was a success.

After a long time, the applause subsided.

The auction continues.

But compared to the intense bidding rounds of nearly 30 rounds for the C9 plot just now, the subsequent auctions are not exciting in terms of price or competition level.

"Old Wang, you have many connections. Do you know about Taihua Real Estate?"

Pan Shiyi was still a little upset.

Wang Shi shook his head, "This is the first time I've heard of it, but if you have the strength to spend such a large amount of money, it's not a small family. If you go back and ask around, I believe you can get some clues."

Pan Shiyi nodded in agreement, gritted his teeth and said, "I'm really unwilling."

After looking at him, Wang Shi smiled and said: "There are so many good places now, there is no need to spend all your money to gamble. Otherwise, if you lose, it will be miserable once you return to before liberation."

Pan Shiyi smiled and nodded, "It's your brother who thinks things through."

Although they said this, both of them understood.

Land like C9 is hard to come by, and if you miss it, you miss it.

Lu Jue breathed a sigh of relief. He finally achieved one of the two major goals assigned by his boss.

"The only thing left is B9 in the Shuangjing section."

Looking at the many real estate companies and investment institutions present, he could fully imagine how fierce the competition would be.

Although B9 is not as good as C9's position, it is not much worse.

Guangqumen is also the core of the capital.

The key area is too big.

48.78 hectares, nearly 490,000 square meters.

Except for the top developers with outstanding capabilities, small and medium-sized real estate developers are not even qualified to bid.

“Dear bosses, the last piece of land to be auctioned next is the Guangqumen B9 plot in the Shuangjing section, covering an area of ​​48.78 hectares and a floor area ratio of 2.7.

The base price is 1.4 billion Chinese coins. "

Lu Jue suppressed the excitement in his heart and said, "It's finally here."

Most people here are like him.

This final piece of land has become more and more eye-catching as the capital continues to expand.

After the auction hall was quiet for a moment, bidding calls came one after another like a tide.

"1.42 billion."

"1.5 billion."

"1.54 billion."......

Lu Jue was not in a hurry to join in.

According to the results of previous auctions, it can be estimated that the price of this land is no less than 2.5 billion Chinese coins.

How far it will reach in the end, he doesn't know.

Anyway, he got the authorization from the big boss.

Add ten million to whatever you want.

Time passed little by little.

About five minutes later, after more than thirty rounds of bidding, the price of land parcel C9 exceeded 2 billion Chinese coins.

At this time, those still competing are top real estate giants.

Vanke, Evergrande, China Resources, R\u0026F, China Shipping, Sino-Ocean, Agile and Xiangjiang Laoli’s Yangtze River Group.

After the price exceeded 2.2 billion.

Agile and China Shipping are out.

After the price exceeded 2.4 billion, Sino-Ocean was eliminated.

After the price exceeded 2.5 billion, Evergrande was out.

After the price exceeded 2.7 billion, Vanke and Yangtze River Group were eliminated.

After the price exceeded 2.8 billion, only R\u0026F and China Resources were left competing.