My 1999

The Golden Eagle is parked steadily on the private jet tarmac at Singapore Changi Airport.

The cabin door opened and Xu Liang came out. Feeling the still hot air in September, he slowly exhaled and looked a little more relaxed.

Sitting in a plane for five hours is not a pleasant feeling.

Come down the spiral staircase and meet the crowd who came to greet you.

"Chairman, you are welcome to come to Singapore for inspection." Li Haizhen said quickly.

Xu Liang is now the executive president of Hongmeng China and chairman of Hongmeng International.

The Hongmeng Zhongnan Company managed by Li Haizhen is affiliated to Hongmeng International, so it is okay for him to call it that.

"Hongmeng Zhongnan Company has developed well in your hands in the past few years. I just happened to come over to take a look." After shaking hands, Xu Liang looked at the crowd greeting him from behind, "Are these all your generals?"

"Let me introduce you."

Li Haizhen briefly introduced the company's senior management, and then the group returned to the Capital Building, the office of Hongmeng Zhongnan Company.

This is a new building built in 2000.

It is the fifth tallest building in Singapore, with a height of 254 meters and a total of 52 floors. It is connected to the subway station and surrounding buildings through underground pedestrian passages, making the transportation very convenient.

Hongmeng Zhongnan Company rented the 25th to 30th floors to use as its own office space.

Standing by the floor-to-ceiling windows, you can overlook the busy bustling streets of Singapore's CBD, the Merlion Park and the sparkling Strait of Malacca in the distance.

The sea and sky are the same color, and the scenery is excellent.

"Chairman, this is the operation status of our Hongmeng Zhongnan Company as of September 20th. Please take a look."

Taking the information from Li Haizhen's hand, Xu Liang started to read it.

Since the entire Greater China region, including Hong Kong, Macao and Taiwan, was placed under the management of Zhongnan Company, their finances have reached a higher level.

Unlike companies such as China, Japan and South Korea, Zhongnan Company has an Internet cafe business.

Moreover, Zhongnan Company’s highest revenue is also the Internet cafe business.

After more than two years of investment, the entire Zhongnan Company has operated 327 large-scale Internet cafes in large and medium-sized cities in various countries, each with an installed capacity of more than 500 units.

In areas with high flow of people, the number can reach thousands of units.

A total of 230,000 computers, plus ancillary retail revenue, can generate revenue of 185 million Chinese dollars a month.

Counting depreciation costs, labor, and gray expenses, the monthly net profit can reach 30%.

Although it is not a huge profit, it is better than most industries.

With this kind of super large Internet cafe chain, Hongmeng excludes other games directly on the computer.

Unless a player actively downloads it, there will only be Hongmeng games on the machine.

This exclusive strategy is completely ignored in several countries on the Indochina Peninsula.

The domineering approach has also made Hongmeng’s games hugely profitable.

Especially "Legend 2 Legend World", which has a simple gameplay and focuses on fighting and killing, has become very popular in the online gaming deserts of Indochina, which are economically underdeveloped like China.

Plus "Tianxia", "Millennium" and other games, the entire month of August.

Hongmeng Zhongnan Game Industry made a profit of 78 million Huaxia coins.

The game peripheral industry has quite a market in Hong Kong, Macao, Taiwan, Singapore and Malaysia, but in Thailand, Vietnam, Cambodia, Laos and Myanmar, it can only be said to be better than nothing.

Added together, it can barely exceed 4 million Huaxia coins.

Music, comics, novels, entertainment and other businesses are all losing money.

Fortunately, the compensation is not much, but it can still be supported.

Bing Search generated revenue of 33 million Chinese dollars in August, which has evened out expenses and even made a slight surplus.

And with the economic development of Southeast Asian countries, there is great potential.

The portal business generated revenue of 24 million Chinese dollars and profit of 7.3 million Chinese dollars in August.

Due to funding problems, Hongmeng Zhongnan’s portal business has not flourished in all directions like in the mainland.

Instead, it focuses on game portals, automobiles and travel, three businesses with great market potential and bright prospects.

In total, Hongmeng Zhongnan Company generated revenue of 224 million Chinese dollars and a net profit of 69 million Chinese dollars in August.

Hong Kong, Macao, Taiwan, Singapore, Malaysia and Thailand, these six relatively developed places contributed 80% of the revenue.

Xu Liang put down the information with satisfaction.

"If this momentum continues, your Hongmeng Zhongnan Company's revenue this year can exceed 1.3 billion Chinese dollars, which is no worse than South Korea."

"Thanks to your strong support, Hongmeng Zhongnan is now in a good development situation." Li Haizhen said modestly.

In fact, if Xu Liang hadn’t allocated Hongmeng Xiangjiang’s most valuable markets, Hong Kong, Macao, Taiwan and Singapore to Hongmeng Zhongnan Company, they wouldn’t have been able to develop so fast.

Xu Liang nodded.

"Don't be too obsessed with the Internet cafe business. The Internet is our foundation. Moreover, Hongmeng Zhongnan Company's current Internet cafes have covered major cities in Indochina and Greater China. Don't get involved in other small places." Xu Liang said.

The main consumption power in Indochina is in large and medium-sized cities, while the market in small cities and towns is very small.

Moreover, most of the markets in these small places are in the hands of local forces.

If you want to get in, you have to give up the initiative, but in this case, there will be too little oil and water.

"Chairman, although the Internet cafe market in small cities and towns is not big, it is still a big market. It would be a pity to give up completely.

I think we can focus on brand licensing, supplemented by computer sales and after-sales maintenance.

In this way, not only can we not invest too much money, but we can also extend the influence of the company's website to small cities and towns. "

Xu Liang thought for a while.

There is a high probability that you won’t make much money from brand licensing.

After all, Indochina itself is not a region with a strong sense of the rule of law.

You can make some money selling computers.

After all, Hongmeng buys products directly from manufacturers and assembles them by itself. There is no middleman to make the difference, and the same performance can be nearly half the price.

The after-sales service is also very good, and you can make money repairing computers.

"Small cities and towns have limited spending power. Even if they can make money, it won't be much. Moreover, even if you can add users to the website, I'm afraid not only will it not bring much value, but it will increase the company's debt. Do you really want to Do you want this part of the market?”

Even twenty years later, the economies of these countries in Indochina, with the exception of Greater China, Annan and Thailand, still haven’t made much economic progress.

Even in Annan and Thailand, where there has been some development, the main areas are that the large and medium-sized cities are doing well, while the rural areas are still poor.

Here, the user value is too low.

Li Haizhen nodded affirmatively.

"Chairman, if our website wants to truly occupy the market, it must occupy towns and rural areas with more people. Although we will lose some money in the process, our company's revenue can still afford it.

And I believe that with the economic development of Indochina and the continuous growth of young people, these investments will bring us sufficient returns in the future. "

Xu Liang nodded slightly.

The Internet market in Southeast Asia is indeed constantly developing, especially in the field of mobile Internet. In the future, SEA, Grab, and Sea Group will be born, giants with a market value of tens of billions of dollars.

The market potential is huge.

"Now that you have an idea, do what you say."

Although Li Haizhen's plan was different from his, Xu Liang did not force him to give up.

After all, the latter’s understanding of the Internet market in Indochina is far better than his.

Moreover, Li Haizhen is indeed very capable. Excluding the Greater China market that was allocated later, Zhongnan Company's business has averaged an annual growth rate of more than 130% in the past two years or so, which is almost the highest growth rate except for China. fastest region.

So Xu Liang still chose to believe him.

"Thank you, Chairman."

Li Haizhen was very grateful for Xu Liang's respect.

"You don't need to thank me. This is based on your past success. If your performance falls behind in the future, don't blame me for looking down upon you."

"I will definitely live up to your expectations."

After Xu Liang nodded, "I agree to your request to enter the South Asian market. Sri Lanka, Bangladesh, and Nepal are all yours, but forget about India."

"Mr. Xu, India is the core market in South Asia..."

Xu Liang interrupted him with a wave of his hand.

"First, India is an English-speaking market, and we naturally do not have an advantage. Second, I don't want to do business with a country that is not trustworthy, not punctual, and changes its orders from day to day."

India's blocking of Chinese Internet applications has directly ruined the operations of various companies for many years.

Such a profound lesson, Xu Liang did not want to repeat the same mistakes again.

"Also, since you want to enter the small cities and townships market in Indochina, which has a huge market, you will definitely consume a lot of funds. In addition, several countries such as Sri Lanka require even more funds.

Although Hongmeng Zhongnan Company's finances are already very good, it still needs to live within its means.

Expanding too quickly at once is a disaster rather than a blessing. "

Hearing what he said, Li Haizhen had no choice but to nod and agree.

Seeing that the atmosphere was somewhat silent, Xu Liang changed the subject.

"Do you know Qiu Deba?"

Li Haizhen nodded and said: "Singapore's top rich man."

"Do you know anyone in his family?"

"I met his eldest son Guo Jinshan at a reception at Standard Chartered last month."

"You can spread the word for me and say that I plan to pay a visit to Mr. Qiu Deba."

Although Li Haizhen didn't know why the big boss wanted to go to Qiu's house, she immediately agreed.