My 1999

Almost all Chinese people know that Master Kong ranks first in the field of instant noodles, and its sales volume far exceeds that of Uni-President, Baixiang and Jinmailang.

But not much is known about the Ting Hsin Group behind Master Kong.

Ting Hsin Group was founded by the four Wanwan Wei brothers. It was originally called Ding Hsin Oil Factory and engaged in the oil refining industry. After two name changes, it was later renamed "Ting Hsin Oil Industry Co., Ltd."

Ting Hsin's development in Taiwan was unsatisfactory. In 1988, it invested in the mainland and began to engage in the oil production business. However, at that time, domestic consumption levels were not high, product prices were high, and sales were not good. Mainland operations and investments were in trouble.

Later, Wei Yingzhou discovered that there were no bowls of instant noodles for sale on the train. He sensed a business opportunity and decided to invest in building a factory to produce instant noodles, creating the Master Kong brand.

After Master Kong's instant noodles were officially launched, the company successively set up production bases in other places and formed a regional production and marketing pattern across the country.

Later it entered the food and beverage business.

When it first entered the mainland instant noodles field in 1992, Ting Hsin invested US$8 million; by 1999, the fixed assets of the instant noodles business had reached US$1.2 billion.

It increased 150 times in seven years.

Tingyi Holdings Co., Ltd. was listed in Hong Kong on February 15, 1996. Its products are divided into three business divisions: instant noodles, cakes and beverages.

It is precisely because of the great success of Master Kong that the Ting Hsin Group, which has received astonishing returns, has become somewhat "self-inflated" and has begun to turn its attention back to Wanwan, which seems to be a "return to hometown".

At that time, the largest companies in the Wanwan food industry were "Tongyi" and "Weiquan", and Tingxin set its sights on the "Weiquan" company, known as the number one brand of Wanwan dairy products.

"Weiquan" was born earlier than Master Kong.

Founded in 1953, "Weiquan" is the number one brand of dairy products in Wanwan area. It mainly produces Chinese condiments, canned foods, dairy products, beverages and refrigerated foods.

In 1998, Ting Hsin Group launched an all-out acquisition of Weiquan, acquiring 15% of its equity, and Master Kong obtained the management rights.

For Master Kong, Weiquan belongs to a related industry group and is an established enterprise. In terms of production demand, its production capacity can keep up with the quality and its quality is acceptable.

In 1999, Master Kong increased its holdings in Weiquan, raising its shareholding ratio to 19.96%. Master Kong intends to use Daoweiquan to enter the dairy and juice beverage markets.

However, the market was not optimistic about this merger and acquisition at that time, causing Weiquan's stock to plummet, and Ting Hsin Group instantly fell into a financial crisis.

At the same time, affected by the 1997 Asian financial crisis and the economic downturn in Wanwan, Ting Hsin Group's idea of ​​selling off real estate to tide over the crisis could not be realized.

Finally, Ting Hsin Group was forced to seek external financial support.

Ting Hsin Group began to seek cooperation with Uni-President Group, hoping to sell shares to introduce Uni-President funds. However, the two parties have been unable to reach a consensus on the transfer price and the management rights of the company.

At this time, Dongying Sanyo Food contacted the Ting Hsin Group, which was in trouble, and proposed a willingness to cooperate, and the two parties quickly reached a consensus.

Sanyo Foods bought half of Tingyi Holdings Co., Ltd.’s shares held by Ting Hsin Group.

In this way, both parties' shareholding in Dingyi Holdings reached 33.14% at the same time.

The current equity structure of Master Kong, in addition to Sanyo Food holding 33.14%, Ting Hsin Group holds 33.27%. The largest individual shareholder is Wei Yingzhou, the founder of Master Kong brand, holding 0.4%, and the remaining 31.5% of the shares are held by the public.

With the capital in Xu Liang's hands, as long as he collects enough equity from Sanyo Foods, it will be easy to overpower Ting Hsin Group, acquire more than half of the equity in advance, and truly master the Master Kong brand.

Add another high-quality brand to Jianlibao.

"How can we get Sanyo Foods to agree to this deal?"

There was a hint of thought in Xu Liang's eyes.

The night passed quickly.

After Xu Liang got up in the morning, he went to the hotel gym for some exercise.

Seeing Lu Hui grinning, she couldn't help but laugh.

Although Lu Hui usually exercised a lot, that was all. Compared with the physical fitness required to climb Mount Fuji, which is more than 3,000 meters, it is still far behind.

After this trip, my back and legs will definitely feel sore.

"I have booked a few masseurs, they will arrive soon. I will give you all a massage then."

"Thank you, Mr. Xu."

Lu Hui endured the pain in her legs and said.

"By the way, Mr. Xu. Today is July 1st."

"I know. I hope Lao Xie can give me good news." Xu Liang said.

"Dong dong..."

There was a knock on the door.

The bodyguard who was guarding the door took a few glances through the peephole.

"Boss, breakfast has been delivered."

Xu Liang nodded.

The bodyguard opened the entrance door and asked the hotel waiter to push breakfast in.

Xu Liang has a big appetite, so he ordered a generous breakfast.

"You guys eat first."

After giving the instructions, Xu Liang came to the master bedroom, opened the door and walked in.

In the quiet room, only the low sound of the central air conditioner was running.

On the wide bed, a graceful and undulating figure could be vaguely seen under a thin quilt.

Xu Liang walked over lightly.

Futian Xinmei, whose long hair is spread on the pillow, is like a sleeping beauty, and her pretty face is peaceful and beautiful.

The sound of thin breathing lingered in his ears, making Xu Liangliang suddenly feel an impulse.

He reached out and picked up a few long black hairs, placed them next to Qiong's nose and scratched them gently.

Out of instinct, her slender jade hands reached out from the sheets and swept Qiong's nose randomly.

Xu Liang saw it, smiled at the corner of his mouth, and scratched again.

While waving his jade hand lightly, his eyelids twitched.

The ignorant beautiful eyes slowly opened, and their gazes slowly gathered.

"Xu Jun?"

Xu Liang once again scratched the tip of his small and straight nose with his hair.

"Little lazy cat, it's time to get up."

"Ah, it's so itchy."

I subconsciously rubbed it with my hands, but it was different when I was awake and when I was asleep.

The muscles were pulled, and a pain instantly hit my heart.

hiss…….

While taking a breath of cold air, his beautiful brows also wrinkled.

"Does it hurt? I have booked a few masseurs. They will come over soon. Once the muscles are rubbed away, it will stop hurting."

"Um."

"Get up, it's time for breakfast."

Fukuda Xinmei cried out in pain, slowly got dressed and got up.

After breakfast, the masseur came to the door.

Xu Liang and Huo Gang are both male technicians, and Futian Xinmei and Lu Hui are both female technicians.

After a massage, it was already around ten o'clock in the morning.

Xu Lianggang wanted to call Xie Wen to ask about the sales situation of "Warcraft 3: The Frozen Throne", but Xie Wen called first.

"Mr. Xu, it's exploded. It's completely exploded."

There was great excitement in Xie Wen's words.

Xu Liang also became excited instantly.

"How much did you sell?"

"From the early morning of July 1st when the CD-ROM of "Warcraft 3" was officially put on sale, it has sold over one million copies in three hours, and sold 2.14 million copies of the CD in ten hours worldwide, with sales revenue of US$171.2 million.

Although the current trend has slowed down, by the end of today, we can sell at least 2.5 million copies, and at least 700 or even 8 million copies a month. Xie Wen said in an excited tone.

The popularity of a game is not just about the income from selling CDs.

The real big deal is the peripherals.

Especially in places like Europe, the United States, Japan and South Korea, where copyright development is relatively complete, peripheral sales are the real gold mines.

"Very good, very good. Lao Xie, don't just be happy. It's time to reprint the CDs of "Warcraft 3". Judging from the current sales pattern, 5 million copies in stock are simply not enough."

"Don't worry, I've already told you. Not only CDs, but also the number and types of peripheral products are growing. Conservative estimates suggest that "Warcraft 3" can generate at least US$3 billion in revenue for us within a year."

After a pause, Xie Wen admired sincerely.

"Mr. Xu, your acquisition of Vivendi Games is really far-sighted and has dug a gold mine for Hongmeng."

The corners of Xu Liang's lips curled up, and he praised sincerely, which always made people happy.

""Warcraft 3" is a big hit. It is estimated that those institutions that want to invest in Hongmeng will no longer be able to bear it. Remember to appease them."

"clear."

The two chatted for a while before Xu Liang hung up the phone.

""Warcraft 3" exploded, and "World of Warcraft" was next."

Compared with the latter, "Warcraft 3" is just a piece of gold in the big gold mine of Warcraft, and there are tens of billions of dollars in profits waiting for him to dig out.

"We, the people, are so happy..."

Futian Xinmei looked at the happy Xu Liang. Although she still couldn't understand it, she felt happy in her heart.

Thinking of what he just saw, he hesitated before speaking.

"Xu Jun?"

"What's wrong?"

Xu Liang put down his brush and turned around to look over.

"Fujimoto-kun and Meiling are getting married tomorrow. They have sent us many invitations, inviting us to their wedding..."

"Fujimoto-kun? Is it your college classmate Masashi Fujimoto that you saw at Yoshida's house that day?"

Fukuda Shinmei nodded, "His fiancée Shibasaki Mirei is also my college classmate."

"It was so unpleasant that day, why did they invite us to the wedding banquet?"

"I don't know. But I have twelve invitations from them in my Yahoo mailbox."

"Twelve invitations? Sent at the same time?"

"No. The first one was sent after we left Yoshida's house, and the rest were sent two or three hours apart."

"Quite persistent. Do they know my identity or your family background?"

Fukuda Xinmei shook her head, "I don't know either."

"You want to go?"

"I didn't want to go, but they invited me so many times..."

Seeing Futian's embarrassed look, Xu Liang said with a smile: "Then go. I'm happy, so I might as well join in the fun. By the way, they are holding the wedding somewhere."

Fukuda Xinmei pointed towards her feet.

"It's in this hotel."

"Um."

"It's so convenient."

At this moment, the lobby of the hotel was filled with bustling guests.

Masashi Fujimoto, the groom, was so busy that he hit the back of his head and forgot about Xu Liang and Fukuda Xinmei.

There were too many guests from both sides, plus the elders, and just the greeting made his face freeze with laughter.

He had not slept well at night, and now his forehead was mushy.

Some things that were not important were almost forgotten.

The same goes for the bride's side.