My 1999

Chapter 700 Arctic Ocean

There is also a research and development committee within Hongmeng, which is responsible for reviewing the company’s internal research and development projects and fund disbursement.

These four committees form the core of Hongmeng’s management.

Within Hongmeng, H13 is the general manager of Sun Company, such as Sui Fangmin, general manager of Hongmeng Music China, Wu Wenhui, general manager of Hongmeng Literature, general manager of Sina Sports, etc.

H12 is the deputy director of Sun Company.

H11 is the regional manager of Sun Company.

H10 is the department director and regional deputy manager of Sun Company.

Therefore, the H9 level is already very high.

"Xu Liang, can I think about it?"

"Of course. When it comes to your future, you should think about it carefully. But you have no regrets. Once you decide, I won't accept it unless there is a definite reason."

For the sake of relatives, he gave the other party a chance to realize his self-worth.

But his family affection is not that cheap. If you waste it half-heartedly, he will not give you the same opportunity again.

People who are arrogant and fearful of hardship have no value in cultivating.

From now on, at most, he will be given a house and some money to satisfy his relatives, and he won't care about anything else.

Guo Dong nodded.

My heart felt a little heavy.

In the past few years, after Xu Liang became rich, many people from his seventh and eighth aunts came to visit him.

Xu Liang refused to accept anyone who came, and arranged work for everyone.

However, all those who had high ambitions but low intentions, and were arrogant and arrogant were all fired without hesitation.

It doesn't matter whether these elders call or ask for a visit.

All were rejected.

Those who are close will get you a house, while those who are far away will get nothing.

Over the past few years, all relatives have understood Xu Liang's principles of doing things and have taken his work more seriously.

I saw the atmosphere was a little tense.

Guo Hong quickly changed the topic.

"Xu Liang, haven't Third Uncle and the others returned from traveling abroad?"

"No. When they come back, I will call you, and then we will all get together." Xu Liang said with a smile.

"OK."

After chatting for a while, it was time for dinner.

After lunch and a chat in the afternoon, Guo Hong, Guo Dong and Zhao Changhe left together.

Looking at the car going away.

"Brother, what do you think of this Zhao Changhe?"

"The first impression is not bad. As for the details, we will see later."

As Hongmeng Internet Technology's listing date drew closer, Xu Liang also flew to Xiangjiang again on the Kunpeng.

"dad."

"Daddy."

"It's not daddy, it's daddy."

"Daddy."

Xu Liang gave up on his son and turned to look at his daughter.

"Yuyu calls daddy."

The little girl looked at him cutely and put her chubby little hands on his face.

"dad."

The sound of little milk instantly made Xu Liangle happy.

"Haha, my daughter is still the best."

Snap, after a kiss, Xu Liang held the two little guys in his arms, feeling that he couldn't hold them enough.

Qiao Yuhui on the side watched the interaction between father and son, and her eyes became gentle unconsciously.

As a career-oriented woman, she doesn’t have much time to devote to her family.

So she cherishes this opportunity very much.

"Okay, leave them to Auntie, it's time to go to bed and rest."

Xu Liang nodded and handed the two little guys to the nursery waiting next to them.

After watching them leave, he stepped forward and hugged Qiao Yuhui's slim waist.

Wearing a black sleeveless T-shirt and a beige hip-hugging skirt, the beauty looks particularly charming with her long shawl hair.

"You're back in shape so quickly?"

She rolled her eyes at him.

"Xiao Jinzi and Yuyu are both more than four months old, what do you think?"

"Really? Haha, time passed quite quickly."

As soon as he finished speaking, he used his right arm to hold Qiao Yuhui in his arms.

"Let's go, my husband will help you plant it."

Qiao Yu, who has been around for a long time, will be moved instantly.

After the two went upstairs, there was a fierce battle of preaching and giving fluids, and Qiao Yuhui could only breathe.

After taking a shower, I lay in Xu Liang's arms and rested for more than half an hour before regaining some strength.

"Tingyi's integration has been completed, so I plan to complete the acquisition of Jianlibao next month."

"Has the equity plan been finalized?"

Since the last time it signed a contract with the Wei family to acquire all the remaining equity of Master Kong, Master Kong has suspended trading due to a major equity change in the company.

Now 95% of Master Kong's shares are concentrated in the hands of the "Xu Family Wealth Trust No. 2". In addition to 15% of Jianlibao's option pool, the rest is also in the hands of the No. 2 Trust.

Once the two companies merged, even if Jianlibao's employees cashed out part of the money, the new company's outstanding shares would not be enough to meet the 15% listing requirement.

Not having enough outstanding shares will trigger a forced delisting.

Therefore, if the merger between the two parties is successful, they will need to sell part of their equity.

"Tingyi's total share capital increased to 1 billion shares, and 120 million shares were sold at an average price of HK$75 per share. The underwriters were Goldman Sachs and HSBC."

Master Kong’s original market value was close to HK$30 billion, and Jianlibao’s size was similar to it.

Coupled with the economies of scale generated by the merger of the two, the valuation of HK$75 billion is not high.

"You have thought it through very carefully, so be it."

Qiao Yu changed the subject.

"What do you think of the Arctic Ocean?"

"Arctic Ocean? What Arctic Ocean?"

"Beibingyang Food Factory in Beijing."

Xu Liang suddenly realized.

The predecessor of Beibingyang Food Company was the Peiping Ice Factory built in 1936.

It was nationalized in 1949 and renamed Yanjing Xinjing Ice Factory.

In 1950, it was renamed Yanjing Food Factory, and the trademark "Arctic Ocean" and the trademark pattern of snow-capped mountains and white bears were officially registered.

Along with the tide of investment promotion, Arctic Food Company has established four joint ventures with foreign businessmen.

The famous "Arctic Ocean" soda was assigned to one of them, Pepsi-Arctic Ocean Beverage Co., Ltd. for production.

Unfortunately, foreign investment did not bring vitality to domestic time-honored companies, and three companies, including Pepsi-Arctic Ocean, closed down soon.

Only Yanjing Pepsi-Cola Beverage Co., Ltd. continues to produce bottled purified water under the "Arctic Ocean" brand.

In 1999, Yanjing City's overall planning project was launched, requiring all Yanjing City's disturbing and polluting companies to move out, including Beibingyang Food Company.

Beginning in 2000, the entire Arctic Food Company moved to its food production base in Daxing.

The joint venture collapsed, the company's original factory was demolished, and the products disappeared from the market. A series of events left the young and old in the capital who were concerned about Arctic Ocean but had nowhere to find it, and could only speculate. Finally, it converged into a rumor: "Arctic Ocean has closed down."

In fact, the "Arctic White Bear" did not fall.

The Arctic Ocean series of cold food products that can be seen on the market, such as double-stick ice cream, bagged ice cream, etc., are still in production.

"Do you want to buy it?" Xu Liang asked.

Jiang Xiaoyang nodded, "The company currently lacks influential carbonated beverage brands. Arctic Ocean, once the top beverage brand in the country, has been closed down for many years, but its influence is still there.

It is much easier than re-establishing a brand. "

Xu Liang vaguely remembered that Arctic Ocean was still alive before he was reborn.

“Does the contract between Pepsi-Cola and Arctic Ocean still exist?”

"After the joint venture collapsed, the contract also stipulated that Arctic Ocean could not produce soda for four years. From 2000 to now, the contract has expired."

“How are you going to develop the Arctic Ocean?”

“In addition to traditional glass bottles, the product line adds filling and PET polyester plastic bottles, with five main specifications: 200 ml, 350 ml, 550 ml, 750 ml and 2 liters.

In terms of types, in addition to the traditional Arctic drinks, the Arctic Cola brand is also added. "

"Arctic Coke?" Looking at the ambitious Qiao Yuhui, Xu Liang smiled and said, "The ambition is not small, but there is no room for third place in the market.

What's more, in addition to Pepsi and Coca-Cola, there is also a very Coke on top. "

"I know it's difficult, but the 20 billion carbonated beverage market is really too attractive, and we need this business."

Xu Liang pondered for a moment.

"It's no problem to acquire Arctic Ocean, and it's no problem to enrich the products and specifications. But there is no need to develop Coke. If you really want to make Coke, you can acquire domestic Coke brands with a certain foundation.

For example, Tianfu Cola, Laoshan Cola, etc.

Having a foundation is more advantageous than starting from scratch. "

"I've thought about it, but 60% of Tianfu Cola's shares are in the hands of PepsiCo. Unless their management is collectively stupid, it is impossible to sell them to us to add a strong enemy.

As for Laoshan Coke, it just resumed production this year and its sales are pretty good. It gave many people unrealistic fantasies and directly rejected my acquisition.

Therefore, the Arctic Ocean became my only choice. "

Xu Liang said, "Liangkeke has established its own brand advantage in China. How do you plan to enter this market?"

“Health, of course.

Didn’t you say that as China’s economy develops and consumption upgrades in the future, people will pay more and more attention to health?

I plan to make Arctic Cola a sugar-free, low-carbohydrate drink with health as its selling point to open up the market. "

“It’s a good idea.

But without sustained high investment, it will be difficult to ignite this fire. "

"The company occupies a dominant position in sports drinks, instant noodles, tea-flavored drinks, and fruit juices, and is highly profitable. In addition to continuing to consolidate the local market and develop the Nanyang market, all the money earned cannot be deposited in the bank."

Xu Liang nodded, "Since you have decided, then do it. However, the competition in the beverage market will become more and more fierce, so don't lose the big for the small."

"Don't worry, if there is still no improvement after burning all 1 billion Huaxia coins, I will stop the loss in time."

"Um."

After talking for a while, Qiao Yuhui became more and more sleepy and gradually stopped talking.

When soft snoring sounded in his ears, Xu Liang quietly left the room.

It was only less than ten o'clock at this time, and he hadn't gone to bed that early.

I came to the study room, finished all the work emails accumulated in my mailbox, and read through the speech for tomorrow's Internet Technology IPO. It was almost early in the morning, and I went to bed and fell asleep with Qiao Yuhui in my arms.

The next day, Xu Liang practiced martial arts step by step, had breakfast, played with the two little guys who woke up for a while, and left the house with his bodyguards including Lu Hui and Huo Gang.

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