My Age of Investment

  Chapter 138 MySpace (first order)

   Facebook’s various tasks are proceeding in an orderly manner, and Dating.com is also not idle, conquering cities all the way and playing triumphant songs!

  The attention of the outside world to the two companies has gradually diminished, and the heat has shifted to other topics.

  But the "three months to end the battle" is still remembered by the media reporters, and we are going to have a new round of follow-up reports three months later.

  Xia Jingxing and the little dog, the foreign girl, the three people had an internal meeting.

  "How did you find the website I asked you to investigate?"

  In the meeting room, Xia Jingxing looked at the little dog.

   "Boss, you mean MySpace?"

  Xia Jingxing nodded. This is the hidden Boss. Dating.com is an elite monster at best.

  Now Diaoyou.com is almost sure to embark on the old path of the previous life, and the focus should be placed on MySpace.

  MySpace literally translates as "My Space". After entering the Chinese market, it took a credible Chinese name "Juyou.com".

  Xia Jingxing is currently unclear if the early appearance of Facebook will incite butterfly wings and what butterfly effect will be caused on Juyou.com.

  So, he arranged a task for Little Dog to investigate Juyou.com.

  Little dog nodded, and found out the information of Juyou.com from a pile of competitor information on the table.

  "The founder of Juyou.com is called Chris Devoff. He was born in 1966 in Portland, Oregon, USA. He has a bachelor's degree in finance from the University of Washington and an MBA degree from the University of Southern California...

  Oh, yes, Chris Dwolf was also the head of a sex/sex website. "

  After speaking, Little Dog handed Xia Jingxing a personal profile file with photos.

  Xia Jingxing picked up the photo and looked at it. The 39-year-old Chris has a cool silver hair.

  In addition, he has heard some lace news in his previous life.

After Chris sold Juyou.com to Murdoch, he also put his wife Deng Wendi to sleep.

  Hetui.

  What a special talent!

   Earn money from Murdoch, and put a green hat on others, it’s too much!

The little dog then introduced another founder of Juyou.com, Tom Anderson, holding up a photo of him and saying: "This is said to be a computer expert, with a lonely personality, and does not like to participate in social activities. Quarrel with others...

  I was a leader of a hacker organization when I was young!

  In 1985, when he was 14 years old, Anderson successfully hacked into the computer system of Chase Manhattan Bank.

After the bank reported the case, the FBI raided Anderson and his friends' houses and confiscated 25 computers.

  Because he was underage, the FBI did not arrest Anderson.

  This restless man grew up, and after graduating from the University of California at Berkeley next door, he and Chris Devoff founded the email marketing company ResponseBase.

   Later, responding to the acquisition of the library by the Nasdaq-listed company eUniverse (e Universe) at a price of "3.3 million US dollars in cash and 3 million US dollars in performance betting", the two obtained a sum of money and joined the listed company at the same time.

   Therefore, Juyou.com’s entrepreneurial project can be regarded as an in-company entrepreneurial project. e Universe is its parent company, and the two founders only hold a portion of the shares.

  In addition, I also inquired that spam marketing was a little difficult to do in the past year or two. Maybe the two were to complete a performance bet, so they took aim at social networking sites. "

  Xia Jingxing smiled, this little dog was really inquiring very carefully.

  Chris and Anderson founded Juyou.com. At first, they really watched the hot social networking sites. They started to earn advertising income and fulfilled the idea of ​​gambling on performance.

  I just did it later, how did the website get bigger and bigger...

  Kristina nodded and understood the resume and entrepreneurial background of the founder of this newly born social networking site. She asked: "How is this social networking site developing now?"

  The little dog glanced at Xia Jingxing, then smiled and said, “I don’t know why the boss asked me to pay special attention to this website.

  They went online on August 15th. It's been almost two months since they went online, and the number of users is still pitifully small.

  I heard that their parent company, e Universe, has 250 employees, and there is a prize-winning competition among employees, allowing employees to invite their friends to register.

  The effect is not ideal, and the number of users has not reached 10,000. "

  Xia Jingxing shrugged, “Starting a business from zero to one is the most difficult step.

  It's like we won the first university, Stanford.

  As long as there are the first batch of seed users, many things will be logical. "

  He looked at Little Dog, “Have you paid attention to their company resources? Responding Library started as a spam marketing company. They have a database with many American email accounts.

  In addition, their parent company e Universe also operates several websites that are not small in scale.

  As long as Juyou.com has a slight improvement in the field of social games, they can use all these resources. "

  Little dog nodded, "This is that, compared to startups with nothing in general, they have a parent company that is not too small to support them, and they have money and resources.

  If we can gain a foothold in the social field, it may become our rival. "

  Xia Jingxing did not speak, but recalled it carefully.

  He spent eight years in the United States in his previous life. He has a very clear understanding of the founder of Juyou.com, the entrepreneurial process, and the reasons for its success.

  Response library company is the spam marketing company. Its business is placed on the previous China Internet, which is probably the marketing number matrix + purchase volume + rogue plug-in company.

  The company sends a large number of spam emails to users. The content ranges from financial products such as credit cards to "How to grow taller" and "How to date a beautiful girl" and other chicken soup e-books.

  Furthermore to the remote monitoring software, the slogan is: You can see it if you want, no one’s computer has a secret! Remote installation to ensure safety.

  In 2002, after going to China once, Anderson discovered the small commodity opportunities in China, and then began to sell toy car models, children's scooters and candid cameras via email.

  This is the same as Facebook selling T-shirts and texts.

Greenspan, the founder of   e Universe, is not an unknown person. During the Internet bubble, he made a lot of money by doing FA and retired all over his body. Then he also operated e Universe and successfully landed on Nasdaq.

   is not a simple character either!

  The specific business of this company can be compared to Cardinal’s 3721. It has produced a large number of "double speed", "mouse pointer" and other rogue plug-ins. Spam marketing services are a good supplement to the company's business.

Both companies have very strong marketing and hype genes, and these shadows can be seen behind the success of Juyou.com.

  Xia Jingxing stopped thinking, asked Little Dog to bring the computer and visited the website of Juyou.com, and the three began to study the details of the website's products.

   "Hey, have they updated the website these days?"

  Little Dog checked the website of Juyou.com and found that it was a little different compared to the previous few days.

Including the archive page of the circle, the trash box that can be emptied in the inbox, the new bulletin board appearance, the real-time email reminder everywhere in the system, the unlimited number of friends, and the option to modify the email address and turn off the reminder, etc. , A lot of changes.

  At the same time, a series of system vulnerabilities have been patched.

  After listening to the little dog's introduction of these changes, the babes frowned and began to reason.

  "The fact that they update so diligently shows that they have invested a lot of resources in social networking sites and have high expectations.

  The number of users is less than 10,000, and it is an updated version so hard. "

  Xia Jingxing nodded, "Now you know, I am not following this website for no reason.

  Don’t look at them, they are still very weak, but they have plenty of stamina for development, and they are not short of money or resources.

  If Diaoyou.com collapses, this company can take the opportunity to develop and it will become our new rival. "

  The CEO of a website with 5 million users said that the website with only 10,000 users may become a rival in the future.

  To outsiders, it may be a bit crazy.

  But the little dog and the foreign girl did not doubt that Xia Jingxing was alarmist. After all, the latter had created too many miracles, and they felt that this was a far-sighted performance.

   "Then how do we kill this website?" the little dog asked.

   "Yes, while he is still very weak, get rid of it." The foreign girl also agreed.

   "I'm still thinking about it."

  Xia Jingxing frowned.

  Facebook was launched more than a year in advance, and the competitive environment it faced was completely different from that of Xiao Mazi.

  Continuing to follow Xiao Mazi's strategy at the time, it is difficult to say what the future will look like.

  He originally planned to completely occupy American colleges and universities by the end of this year, then launch a high school version of Facebook, and enter the Five Eyes League universities and high schools that also use English.

  After this step is completed, the foundation is consolidated and registration is directly opened to all populations in five countries.

  If you continue to follow this step, you should have a fierce collision with Juyou.com.

  The early promotion of Juyou.com was not smooth. It was not until 9 months after its launch that it became popular in offline parties and bands. Since then, it has skyrocketed and has taken over most of the users lost from Diaoyou.com.

   Facebook is going to compete with the other party, and the product is likely to fail the other party.

  Yes, the current Facebook is not as impressive as Juyou, because the latter allows users to make their personal homepages colorful.

  This is extremely attractive to users, because it can show oneself more.

  For European and American teenagers, nothing is cooler than this.

  Xia Jingxing has just watched it, and Juyou.com has launched this feature.

  This function is actually a bug.

  One month after Juyou went online, the CTO resigned, and the website operation was paralyzed. To make matters worse, the website programming language was Perl, and no second person in the company would use it.

  In an emergency, Juyou.com recruited two programmers from the company and asked them to re-develop the website in ColdFusion language.

  In the process, two employees made a mistake: users can freely insert HTML markup language into the web page, so they can freely add color wallpapers and backgrounds to their homepage.

  Developed to the back, and even a third-party plug-in company that relied on Juyou.com emerged to assist users in editing website styles.

  This colorful website style is completely incompatible with the minimalist style of Facebook.

  Xia Jingxing is unlikely to change the style of Facebook just because teenagers like it.

  This kind of behavior can please users in the short term, but in the long run, the gains outweigh the losses.

   Must have its own persistence.

  Thinking about this, Xia Jingxing no longer hesitated, shook his head and said: “They have a listed company behind them. Playing a little trick can't touch their foundation. Let's put a lot of energy on our own development!”

   "Then Juyou.com, do I still follow?" Little Dog asked.

  Xia Jingxing nodded, "Of course we must continue to pay attention. I just tell you that opponents are emerging in endlessly, and we must be psychologically prepared for a protracted battle."

  Kristina smiled, "No problem, our high school version will be launched soon, and the image tagging function will also be online.

  As long as we run fast enough, our opponent will not be able to catch up with us. "

   "Well, everyone, go to work!"

After    called the two out, Xia Jingxing stayed in the conference room alone, and began to think about and deduct the development trend and competitive landscape of social networking sites.

  At the same time, he was even more afraid of making the wrong decision.

  Of course, he hopes that Juyou.com will continue to follow the old path of the previous life, because this is the most worry-free.

   But it is almost meaning to pin the hope of victory on the opponent's mistakes.

  What if the opponent did not make a mistake?

  He thought for a long time and decided to prepare with both hands.

  (End of this chapter)