My Age of Investment

  Chapter 169 Blog function (the leader adds 110)

  The technical department of Facebook, in order to cooperate with the operations of the operation department, specially adjusted the upper limit of the number of words on the message board.

  Changed from the original upper limit of 500 words to 5,000 words.

  Shortly after the word limit was changed, a short story about “Facebook and Family Love” began to circulate and reprinted in various large and well-known groups.

  "My name is Rachel, a junior at the State University of New Jersey. When I was six, my father deliberately injured someone and went to jail. My mother divorced and reorganized the family. I have been raised by my grandfather and grandmother...

  Because of studying abroad all the year round, my grandfather and grandmother have less and less time to meet each other. They are very worried about my life outside.

  In this Christmas holiday, Facebook finally opened up registration to all people.

  I helped my grandparents register a Facebook account for the first time and taught them how to use it.

  I think in the future, I should often upload my life photos and travel photos on Facebook, and my grandparents can browse these photos without worrying about my life anymore, because I have grown up...

  Finally, I want to say to those selfish people: Facebook belongs to everyone, it does not belong to a certain group, everyone has the right to register on Facebook and share their lives on it! "

  This short story is very wonderful. It tells the bitterness of a little girl who lacked the company of her parents in childhood, and the love her grandfather and grandmother showed to her.

  Most of the article is about the relationship between the little girl and grandfather and grandmother, only Facebook is mentioned at the end of the article.

  The role of Facebook for this little girl is not only to find classmates and make new friends on the platform, but also a platform for the little girl to share her life with her family.

  Many college students have seen this widely circulated article, and some people are reflecting: Isn’t it too narrow for a social network such as Facebook to be occupied by young people only?

  Some people also found Rachel’s account by searching for university names and girls’ names based on the information disclosed in the article.

  They visited Rachel’s personal photo album, and they really took a photo with the grandfather and grandmother she described.

  A young and beautiful girl sits between the two old men. All three of them are wearing Christmas hats with bright smiles.

  These students returned messages to Rachel, encouraging each other and wishing the other party to repay the student loan as soon as possible.

  Some students also left a message for the girl, telling her to go home to see and accompany the elderly.

  More and more people added Rachel’s friends and left messages to her. This girl has become an Internet star on Facebook.

  With the careful planning of the operation team, several more short stories about "family love, Christmas, Facebook" have been released.

  None of these stories are fabricated, they have prototype characters, and they are also personal stories written by them.

  The Facebook operation team just helped to repost it, which increased the exposure.

  Developed later, more and more users began to spontaneously write stories and share their stories to various groups.

  Correspondingly, various groups for sharing short stories were quickly established.

  Everyone shares their own stories in the group and browses other people’s stories.

  These stories may not have Rachel’s inspirational and touching, but they are also very warm, funny and funny...

  Someone started to comment in the group, do you want your family members to register on Facebook?

  A week ago, this question was definitely a one-sided "don't".

  But now there are different voices. Some users said that their parents have registered for Facebook, but it has no effect on his use of Facebook.

  Especially Facebook also intimately introduced the privacy protection function "visible to some friends".

  On the contrary, he received emails from time to time, and his parents uploaded new photos and tagged him.

  As a result, when he visited his parents’ Facebook album, it turned out to be his three-year-old photo.

  It makes him feel very interesting, and there are small surprises every day.

  Although there are still some people who are resisting the opening of Facebook to everyone, as Facebook has done so much work, many people’s resistance is ebbing.

  The number of protesting users outside the Facebook company is also decreasing.

  Everything is changing in a good direction!

  …………

  …………

  One week later, in mid-January.

   Facebook is open to all people to register, and the student confrontation and boycott activities caused by it have finally diminished.

  Although there are sporadic protests, it is not a big problem.

  As for the protesters outside the Facebook company, they finally dispersed, and the second general, Huo Ha, also withdrew, and Xia Jingxing didn’t need bodyguards to guard him all the way to and from get off work.

  Because it’s almost going to school, it’s impossible for students to keep consuming with Facebook.

  This big protest, which lasted for half a month, still tossed Xia Jingxing a lot.

  He called the little dog, babes, and Evans in the meeting room, held a summary meeting, and formulated a new development strategy.

  "Does the number of unique visitors to the website have been counted?"

  The data asked by Xia Jingxing is the daily active users in the mobile Internet era.

  This is an important criterion for evaluating whether a website is popular and dynamic.

  Kristina smiled and nodded towards Xia Jingxing, “It has been calculated. Compared with half a month ago, the data has increased by 10%.”

  Xia Jingxing finally relieved his heart. He withstood the tremendous pressure and forcibly opened Facebook, but finally did not make a loss.

  The worst plan he has made is to maintain a balance without increasing or decreasing.

  It seems that there is some unexpected surprise.

   "Our total number of registered users now exceeds 12 million. Among them, one million users are outsiders. A small part is invited by students, and most of the rest are lost from Dating.com."

  The little dog smiled openly, "And the speed of their users on Dating.com is still accelerating.

  The traffic on their website has dropped by at least 30% compared to more than half a month ago.

  In fact, it should drop more, but half of their users are in Asia.

  Those Asian users have left Diaoyou.com, and there are no new social networking sites to choose from.

  Users in the United States are different. If you leave the dating network, you can choose Facebook, and you can choose many other social networking sites. "

  Xia Jingxing has been so busy in the past two months that she didn't pay much attention to the extremely unlucky opponent Diaoyou.com.

  As a CIO, Little Dog always pays attention to various competitors, which is better than his CEO.

  "So, the churn rate of Diaoyou.com in the United States has reached half?"

  The little dog nodded, "However, the current situation of their website has improved, and it should not go down anymore.

  If the website experience is greatly improved in the later period, there may be users who will return.

  But the premise is that this improvement is fast.

  If it takes a few months or half a year to completely improve, users should not go back. "

  Xia Jingxing nodded, “For these new users, their number of friends is still relatively small, and the relationship chain on our platform is not stable enough. You have to find a way to make them add more friends and stay on our platform completely.”

  Kristina nodded and smiled, “This work is already being done, and I recommend friends to them every day.”

  Xia Jingxing gave an "um", then looked at Evans, and said, "How is the blog function researched? When will it be developed?"

  This incident exposed a shortcoming or functional defect.

  Users need to post personal stories on the message board.

  Xia Jingxing was very dissatisfied with this.

  After some guidance from the operation team, users have clearly stimulated the demand for blog functions.

  Users have needs, Facebook naturally has to develop a corresponding function.

  (End of this chapter)