My Age of Investment
Chapter 195: Money offensive
Chapter 195 Money Offensive
F agency received one million US dollars in angel investment. The news was quickly learned by the dog and reported to Xia Jingxing.
This made Xia Jingxing a little surprised, but also vigilant.
Xiao Mazi is a great man in his previous life, so you can’t underestimate him.
The investors of F Agency also surprised Xia Jingxing. He did not expect that it would be George's rich second generation.
He wasn’t sure if George had failed to invest in Facebook, and because of his love for hatred, he ran to invest in Facebook’s competitors.
However, these are not important anymore.
The most important thing is to quickly solve the current potential threats.
So, Xia Jingxing found a foreign girl and gave a face-to-face instruction.
Subsequently, Facebook launched an even more powerful "enter high school campus" campaign.
For this event, Facebook invested a total of US$2 million in the event budget, covering hundreds of high schools on the East Coast.
Not only for F agency, Xia Jingxing also wants Facebook to take this opportunity to completely consolidate the US high school student market, so as not to be exploited by opponents.
Facebook’s "Golden Yuan Offensive" made F agency miserable.
The three founders thought that after they had invested a million dollars, they could expand their manpower, develop more functions for F agency, and even attack Facebook a little bit.
But who could have imagined that Facebook’s attack was so rapid and violent!
Zuckerberg and the three found George, hoping that the other party would give some guidance.
The reason for looking for George was that the three of them were a little worried about the money spent when they saw the fierce Facebook offensive. What should they do?
F agency can go head-to-head with Facebook, but the funds in hand are so much that it will be gone after burning.
Even if Zuckerberg doesn’t like George anymore, the opponent is now their big benefactor, and he has to rely on each other a lot.
George was also a little surprised. Facebook did not give them any chance to be bigger.
Besides being angry and annoyed, George felt a little regretful.
But the matter has come to this point, the funds have been allocated to F agency, and he can't go to ask for the money back, that is to bear the responsibility for breach of contract.
He understands now that he has to take a huge risk if he wants to extract his teeth.
After weighing it up, George asked the founders to let go of their hands and feet to compete with Facebook.
Money matters, don’t worry, he will help F agency find new investors.
But if you want to bring new investors into the game, you have to let people see the potential of F agency, the potential to fight against Facebook, and even the potential to beat Facebook.
After determining the strategic plan, F agency also launched a series of counterattacks.
Zuckerberg first recruited soldiers and hired seven or eight people. While developing a new version for F agency, he also increased promotion in high schools in the Boston area.
F agency has limited funds, it is impossible to directly carry out activities in hundreds of high schools like Facebook, so they can only focus on the Boston area.
And in this area, they have tens of thousands of users and have a certain foundation.
The two companies began to sharpen their heads.
As long as they are willing to give away money, the decline of F agency in the Boston area will be stopped, and a confrontation with Facebook has formed.
And in the east coast area outside of Boston, Facebook is sprinting quickly.
…………
…………
"...This is probably the case. If this company called F company continues to be a high school student market and does not upgrade their products, they will be surrounded by us in the Boston area.
Even if they occupy the high school student market in Boston, their influence is extremely limited.
When they wanted to expand to other regions, they looked up and found that all high school students in the United States were using Facebook. "
Kristina came to Xia Jingxing’s office and reported to the latter the latest competitive situation.
After the report, Christina spread her hands, “Actually, these two million are not spent, but the influence of Facebook is expanding. Sooner or later high school students will join in.
Because of this small website, we spent two million in vain. It's really hateful! "
Xia Jingxing waved his hand, "It's nothing to spend this money, don't mind.
We must kill the F agency in the cradle, and we will not give them a chance to become bigger.
At the same time, we also need to take their "corpses" to remind other entrepreneurs who are trying to enter the campus market. "
Kristina nodded, "That's right, at least there should be few fools who will come to do campus social networking sites anymore now."
Xia Jingxing smiled, that's what he meant.
Although Facebook is open to all people for registration, at present, the main user group is still students, which is also the basic plate of Facebook.
This basic disk, naturally, I have to keep an eye on it.
Xiao Mazi, they are smart, thinking that they have found the weakness of Facebook, but they are actually the inverse scale of Facebook.
Even if you don’t consider Xiao Mazi's reputation in the original time and space, if you are an ordinary entrepreneur who comes to socialize on campus, Facebook can’t spare them.
Although F is weak, Facebook can’t kill it with a single stick.
After carried out a burst of firepower suppression and restricted the growth space of F agency, Xia Jingxing looked away from the high school market.
At the same time, he did not completely give up his attention to F agency, and told Little Dog to continue to watch this company. If there is a big move, he will report it to him as soon as possible.
Sometimes he wonders, is it because he values Xiao Mazi too much?
The opponent has already been robbed of luck by oneself, if this is the case, it will be utterly unreasonable.
But being careful, he decided to give Xiao Mazi more respect.
If the boat capsized in the gutter, I would not cry.
…………
…………
The end of February.
Facebook sent an internal letter to all users, and an announcement was posted on the homepage to remind users that a new feature, weblog, or blog, was launched on the website.
This is not a great innovation. Many users even have blog accounts on other websites.
On Facebook, users can not only edit their own blogs, but can even import blogs from other websites.
This is also specially developed by the Facebook team in consideration of the actual situation for the convenience of users.
Soon, this new feature set off a blog boom among users.
Student users can write some life insights for campus life;
Social people can write about their professional life, or express their opinions on news facts.
The launch of this new feature has also injected new user growth momentum into Facebook.
Before Facebook, in the eyes of some outsiders, it was a campus software for student dating.
This deep-rooted impression is related to the “campus market positioning” that Facebook has always insisted on.
is suddenly open to everyone, and everyone’s views on Facebook haven’t changed for a while.
Now there is a blog function anyway, many people outside the school have chosen to register for a Facebook account to experience the experience.
The Facebook management team also noticed that people outside the school put the label of “campus software” on Facebook.
Now, this label must be washed away, otherwise it is not conducive to the next expansion of Facebook.
So, Facebook’s newly established brand promotion department and public relations department began to work hard.
They began to look for some cooperative exposure opportunities for Facebook, and they also carried out advertising.
For example, boarding on the electronic advertising wall of Nasdaq Square today, and boarding an elevator advertisement in a high-end office building in New York tomorrow.
The various reports of the media and newspapers on Facebook are no longer confined to the state of California. The more influential media, such as the Washington Post and The Wall Street Journal, have also arranged interviews and reports.
Through these interviews and advertisements, Facebook’s influence has continued to expand, removing the label of “campus social” and beginning to penetrate into the white-collar market.
On the other side, the newly formed international market expansion department also launched a series of lightning operations.
Facebook has stepped up its efforts to penetrate the market of universities in Canada, Mexico, Australia, New Zealand, and the UK that have already entered the market, and open registration to more universities in these five countries.
After obtaining Series A financing and carrying out a series of internal company reforms, Facebook’s status has been adjusted and the pace of expansion has been accelerated again.
This series of serial actions dazzled the media and various competitors.
If it is said that they had no intuitive feelings about the Series A financing of more than 50 million US dollars before, they only thought it was a cold number.
Now I have a profound experience, Nima is really rich!
Various media exposures and various advertisements are all green U.S. dollars.
After a user churn, Diaoyou.com has gradually emerged from the shadows, but CEO Jonathan has become extremely Buddhist.
When the media went to interview him about his thoughts on Facebook, Jonathan did not say any more sarcasm and did not comment on the development of Facebook, saying that he would focus more on the company’s business and website user experience.
The reason why he is so honest is mainly because he was suspected of planting and framing Facebook some time ago.
Moreover, the lawsuit between him and Facebook was also opened. He lost the lawsuit. In addition to compensating Facebook for a small amount of money, he also had to make a public apology.
Now for the media, he has begun to stay away from it.
These uncrowned kings, the pen in their hands is the knife that kills without seeing blood!
has replaced Diaoyou.com. Juyou.com, which occupies the second place in the American social market, is very low-key and makes a fortune.
If it weren't for the little dog to stare at them all the time, I really wouldn't find that this website is developing wretchedly.
In the first few months of Daoyou.com, the user growth rate was faster than that of Facebook in the same period.
And Juyou.com is faster than the dating network of the same period.
Perhaps because of the existence of Facebook, Juyou.com has a high profile in terms of business development, but a low profile in terms of media interviews and reports.
It’s second place is still a chaser, and there is a big gap between it and Facebook users.
Don’t show up. It is estimated that I want to paralyze Facebook’s competitor. When the gap gradually narrows, I jump out and take a blow.
But the dog has been staring at this opponent. Facebook is well aware of the development and changes of Juyou.com, and has never taken this competitor lightly.
(End of this chapter)
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