My Age of Investment
Chapter 914: Intricate
Chapter 914
Touched by the feelings of family and country in Academician Li, Xia Jingxing fell into a period of contemplation, until Zhu Zhaojiang had walked back to his seat and sat down, and he had not recovered.
Li Ying took his elbow and hit him lightly, and he came back to his senses, and then found that everyone's eyes were staring at him.
"Let's continue the meeting! Do you have anything to say about the first day's sales performance?" Xia Jingxing looked around the crowd.
"Let me talk about it first!"
Chen Hong looked at Xia Jingxing with a smile on his face, and said: "I am the founding shareholder of Fuxing Mobile. From scratch, I have witnessed the entire development process of Fuxing Mobile in the past two years, including fundraising, team building, and start of R&D and product development. Press conference, and now on sale.
To be honest, it feels like a dream! "
Hearing this, everyone around them smiled.
"Haha, everyone, don't laugh, this is my truest thought."
Chen Hong scanned the people around him, and then his gaze fell on Xia Jingxing, "When Xia always asked me to make a mobile phone and said that he wanted to build an epoch-making smartphone, my first feeling was that this guy was crazy. Now, if you don’t have any experience in operating the physical industry, you dare to make mobile phones? Don’t you know that even "fighters" like Bird have been hammered on the ground by foreign manufacturers..."
The executives in attendance didn't know that there was such a secret in the founding process of Fuxing Mobile, and they all listened carefully.
"I persuaded Mr. Xia to do a good job on the Internet and do investment business. The technical barriers in the mobile phone industry were too strong and it was difficult to move. As a result, he was determined to build a mobile phone and dragged me down together."
Chen Hong spread out his hands and sighed: “I want to give it a try. I didn’t have much hope for the mobile phone project, but what I regret most now is that I have invested too little.”
Looking at Chen Hong's humorous body language, an expression of regret and regret, and the smile on Xia Jingxing's face, the executives all smiled.
Li Guangnan couldn’t help laughing. He met Xia Jingxing last year and learned about the mobile phone revival project. At first, he didn’t have much hope. , The development will be on the right track.
Unexpectedly, a mobile phone was an instant hit, and it initially established the status of the world, which really gave him too many surprises.
made a joke, after enlivening the atmosphere, Chen Hong went on to say: “The journey of revival mobile phone seems to go smoothly. In fact, it has gone through many tests, not even the joint efforts of employees.
Now the first day's sales results are halfway out. Next, I suggest that the board of directors provide employees with a round of equity incentives to encourage big guys to continue their efforts and create better results. "
Hearing this, everyone looked at Xia Jingxing, who nodded and said: "This is what it should be. Now that the revival mobile phone has achieved initial success, it is time to reward it.
In the past two years, everyone worked overtime day and night to catch up with the progress of R&D. President Lin Bing is still watching in the United States.
Next, we must reward the armed forces, boost the morale of our employees, and then launch an impact on a higher position in the industry. "
There was a burst of applause in the conference room. Qian Chen, Liu De, Deng Yuanyun, Zhu Zhaojiang and other senior executives of Fuxing mobile phone who stayed behind at the headquarters all shot red, and looked very excited.
R&D work is an extremely boring thing, especially when there is no market feedback, it will be questioned, shaken, and discouraged...
Now that the revival of mobile phones is a big success, it proves that all persistence is meaningful.
A mobile phone known as the light of domestic products, a high-end domestic mobile phone priced at more than four thousand yuan, and a Chinese mobile phone that has successfully entered the European and American markets...
The praise of this film is undoubtedly the best praise and affirmation for the silent work of the R&D staff.
Except for Qian Chen's bright eyes and expecting the rewards promised by Xia Jingxing, the others did not respond much. They were more concerned about the long-term development of the company and the display of their personal talents.
"Let me say a few words too!"
Lin Weiping opened her mouth and immediately attracted the attention of those present. This is one of the three current shareholders of Fuxing Industrial Holding Group.
Xia Jingxing also looked at the elder sister, wanting to hear what she wanted to say.
"I joined the Fuxing Industry Group late and have been working in the TV industry. I don’t know much about the mobile phone industry. However, I am deeply impressed by the achievements made by Xia and the executives of Fuxing Mobile.
It took only two years to build a high-end mobile phone brand, which has established a firm foothold in the industry, and has also achieved good results in overseas markets.
This is an amazing thing, especially for a domestic mobile phone brand. "
Xia Jingxing smiled and said, “Mr. Lin, the Fuxing mobile phone is only the first day it went on sale. It’s too early to talk about getting a firm foothold.”
"Mr. Xia, you are too humble, I still have this kind of vision.
Fuxing mobile phones sold more than 20,000 units on the first day. Even if the results have fallen behind, but coupled with offline hypermarket channels, it should not drop much.
Counting overseas markets, if the average daily shipment of 10,000 mobile phones is reached, a total of more than 3 million mobile phones can be sold a year.
In terms of revenue, it is tens of billions of yuan, and gross profit is several billions. After deducting marketing, research and development, taxes and other expenses, the revival of mobile phones will be fast this year, and the slower will be able to turn losses into profits next year. The future potential is unimaginable! "
Lin Weiping sincerely praised that she knows the various costs of revival mobile phones and she is very impressed by the huge profits of the high-end mobile phone market, which is like the TV market, where a group of hardships are fighting for a few coppers.
Xia Jingxing smiled and shook his head: “It’s still difficult to predict the annual mobile phone shipments. Who knows how long consumers’ enthusiasm for purchasing phones can last?”
Lin Weiping thought that Xia Jingxing was using his objection some time ago, and quickly said: "Here, I want to apologize to President Xia formally!
It turned out that I objected to sponsoring the Olympics and spending huge sums of money to build a revival home. I thought that the investment was too much, too eager, and there were great risks.
Facts have proved that Mr. Xia’s insistence is right. I am too conservative and don’t understand the marketing strategy of mobile phones.
Sponsoring the Olympics and increasing brand marketing efforts will help continue to consolidate the revival of the mobile phone's high-end market positioning.
Nowadays, as an image window, Fuxingzhijia must be invested more heavily. It is said that many people on the Internet are discussing Fuxingzhijia, and they have a high evaluation of this offline store. Whatever you say, it looks very pleasing to the eye. Shopping Experience the perfect cloud.
Next, Mr. Xia, you want to build a few more revival homes and add marketing expenses. I will say nothing about it, and I will give my full support. "
Xia Jingxing looked at Lin Weiping with a sincere face. Is this stubborn and conservative old aunt apologizing to me? Why did you suddenly change your temper?
Actually, he did not have general knowledge with this little old lady. He was old, used to traditional business, and did not understand the new models and gameplay of emerging industries, which is normal.
The other party suddenly apologized and made a statement again. It is estimated that he has fully seen the potential of the revival phone, and is afraid that he will kick her out of the car.
In fact, Lin Weiping is really worried that Xia Jingxing will cross the river and tear down the bridge. After all, the poor profit margin and business growth rate of Skyworth, which is gradually aging, compares with the revival of mobile phones, which is like a sunrise. It is a world.
Thinking of this, she admired her husband’s eyes very much. She was trapped but could see the general trend clearly. She dared to bet the young richest man without seeing Xia Jingxing.
Xia Jingxing smiled and calmed the elder sister: “Mr. Lin, don’t worry about this. After all, it’s all for the company. Everyone seeks common ground while reserving differences.”
Lin Weiping nodded, feeling a little relieved, and at the same time made up her mind not to speak to the board of directors casually in the future, so as not to offend Xia Jingxing.
Facts have proved that she is a bit outdated, so she must be self-aware.
In addition, she can’t wait to visit the prison on Hong Kong Island and share the good news about the revival of mobile phones with her husband.
Xia Jingxing can almost guess the reason for Lin Weiping's change in attitude. He didn't care too much. If he puts forward a different opinion, he will hold it in his heart. It would be too cautious.
As his career gets bigger and bigger, his whole mind becomes more and more open, as long as he doesn't deliberately oppose him, he can tolerate it.
Next, several executives expressed their opinions.
But on the issue of the focus of the next work, the executives split into two factions, and they almost quarreled.
Qian Chen and Zhu Zhaojiang believe that they should take advantage of the victory and pursue the pursuit, continue to expand the sales of mobile phones, and grab more profits;
Deng Yuanyun and Liu De believe that the capacity of the high-end mobile phone market is limited. We should focus on the research and development of the next mobile phone, continue to iterate products, and continue to enhance the competitiveness of Fuxing mobile phones in the high-end market.
This again involves the issue of production planning, and it also extends the topic to the scarce funds left on the company's accounts.
"Mr. Xia, we welcome the Olympics next year, and 3G networks will cover Beijing at most. Even if our revival FX1 arrives next year, the technology will not look backward and there will still be a market."
Qian Chen’s point of view was reasonable and well-founded, and many people present nodded in support.
Fuxing FX1 is the first-generation mobile phone currently on the market. It does not take names such as FPhone and FXPhone. The main purpose is to avoid someone taking the opportunity to make a fuss about imitating Wisdom Fruit. After all, Wisdom Fruit existed before the iPhone was released. For electronic products such as iMac and iPod, it is customary and basis for others to name the iPhone.
FX is the initial letter of the revival of mobile phones, and it also means a function, and mathematics is the basis of all science, and can be used to symbolize the revival of mobile phones that represent cutting-edge technology products.
As soon as Qian Chen's voice fell, Liu De immediately shook his head: "I am in charge of industrial design and supply chain management, and I am very aware of the problems of Renaissance FX1 in these two aspects.
First of all, from a design perspective, the current FX1 looks cool. In fact, as a smart phone, the large screen gives it the characteristics that make it look novel and special.
In addition to the large screen, FX1 has room for adjustment in many aspects such as hand feel, phone case material, screen area, etc. We can design a more perfect product, bring more surprises to users, and maintain the stylish tone of the product.
Let’s talk about the supply chain, the upstream links are mainly chips, including processors, baseband chips, memory chips, etc.; the midstream links are mainly parts and components, including lens modules, screens, batteries, motherboards, etc.;
The downstream link is relatively simple. The core link is the assembly of various parts and subsequent testing.
FX1's current supply chain management system is still relatively rough and its operating efficiency is low.
Hundreds of supply chain manufacturers and hundreds of factories are distributed in dozens of countries and regions. Many of them are exclusive suppliers. Natural and man-made disasters will affect our production plan.
Futukang is not very caring about our cooperation and did not establish a special production line for us. This is because we have not established a deeper level of cooperation with them, and there is a lack of trust between the two parties. Who knows that we will pay after the first batch of orders. Can't you place an order?
Supply chain management is a headache for countless entities operating companies. It is necessary to achieve the business goal of reducing costs and increasing efficiency through efficient control of information flow, logistics, and capital flow.
Currently, we use static information for the supply chain. The static average value of all the data such as the material stocking period of the supplier, the production preparation period of the manufacturer, and the sales period of channel distributors are all determined by brainstorming.
At present, such deviations are very serious, and the control of supply chain manufacturers is not enough.
We need a set of professional ERP software to open up the information system of parts suppliers, assembly plants and distribution channels.
From the system, you can grasp the details of weekly sales forecasts, accurate inventory statistics of retail channels, ordering requirements to outsourcing factories, and whether there is too much inventory, and so on.
The top priority is to sort out the supply chain. If these problems are not solved, when the production capacity needs to be exploded in the future, there will be some guilt. "
After finishing speaking, Liu De also gave Qian Chen a glance, thinking that this guy didn't understand anything, so he was fooling around all day.
As if not seeing Liu De’s eyes, Qian Chen said to himself: “Although I don’t understand supply chain management, I know that if you have fewer orders, the supplier will not even lower the supply price. You are broken."
Liu De said: "Yes, so we must quickly sort out the suppliers. Each part needs at least two or more suppliers to facilitate checks and balances."
"No order, what do you do to sort out, people will listen to you?" Qian Chen tilted his head and looked at the ceiling and said.
Liu De patiently explained: “There is no request to stop FX1 production, but we have to consider inventory issues and competition with Wisdom Fruit.
I am not very clear about the situation on the wisdom fruit side, but they and us are two existing smartphone manufacturers in the world, and consumers will compare their products.
If everyone releases the second upgraded product, do we still expect the first product to beat others to make a lot of money? is it possible? Now we have not yet reached the time to sit back and relax. "
As vice president of sales, Zhu Zhaojiang's stance is naturally more market-oriented, but he came out at this time to make a rounding statement: "I think the second generation of mobile phones must be developed quickly, but FX1 will also continue to increase production.
Wisdom Fruit has not entered the country for the time being, nor will it be upgraded to 3G networks in China. FX1 should have a golden sales period of more than one year or even two years, so there is no need to worry about inventory issues.
After the release of FX2, it can focus on the European and American markets because their 3G networks have already covered a large area. "
Xia Jingxing was not in a hurry to express her position, and quietly listened to the arguments of several people, thinking and weighing in her mind while listening.
"There is another problem that everyone has ignored. FX1 will continue to sell at this rate. If it is faster, it may be out of stock in two months.
In order to continue to stock, we will start placing orders from various suppliers almost now, but apart from Fuxing Home, all other sales channels have billing periods. "Deng Yuanjun interjected a few words, suggesting that the company is out of money.
"Envision Capital previously borrowed RMB 1.8 billion from Fuxing Mobile. Today, I arranged for them to make payments from overseas. The repayment with principal and interest will soon be credited to Fuxing Mobile's overseas bank account."
When Xia Jingxing spoke, he also took a look at Chen Hong and Lin Weiping. They are shareholders, and this is mainly for them.
Lin Weiping nodded, indicating that she knew it.
While Chen Hong nodded, he took another look at Xia Jingxing. The Lenovo partner had recently invested so much money from China, and he was immediately relieved.
Deng Yuanyun said: “If 1.8 billion funds come in, then the production plan and R&D plan will not be a problem. After this period of time, the mobile phone sales will be paid in, and a large amount of cash flow will roll in.”
Xia Jingxing was about to speak, but Liu Xiaoduo, who was sitting at the side, suddenly approached with a mobile phone and said, “Mr. Xia, Mr. Lin is calling from the United States.”
Hearing this sentence, the room suddenly became quiet.
(End of this chapter)
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