My Animation Era

  Chapter 405 He gave too much! (seeking subscription)

  Give up theater screenings, give up box office revenue, and choose to broadcast it on video sites for free. This is Ma Kui's idea to Gu Miao.

   In his words...

  This is a movie made to promote new toys, so we didn't expect much box office. That being the case, let everyone see it for free.

  Gu Miao thinks it makes sense.

   Anyway, it won’t make much box office, and it doesn’t make much difference whether it is shown or not. Free broadcasts have more viewers, which is obviously more conducive to the sales of peripheral derivatives.

certainly!

  Before making a decision, Gu Miao still had to seek the opinions and views of director Hou Bin.

   After all, this is also his hard work.

  If he agrees, then naturally everyone is happy. If he disagreed and wanted to go to the cinema to try it out, then Gu Miao would not say anything.

   "President Gu, I think..."

  Hou Bin hesitated for a moment, and finally gave an answer: "Why don't you go to the cinema first and try how high the box office can be? Then wait for the movie to be released, and then implement free online broadcasting?"

I can tell.

   Pleasant Goat and Big Big Wolf's "Snake Comes Around" broke through 500 million box office, which gave Hou Bin great confidence. He was not reconciled to the fact that his own movie was made with great difficulty, but it ended up not being available in the cinema.

"understand!"

   "Since you are not happy, then just pretend I didn't say it." Gu Miao said indifferently.

  Go to the cinema to reap the box office first, and then free the plan. To be honest, it is not much different from directly broadcasting for free.

  Gu Miao will not blame Hou Bin for this, thinking that he is ignorant or lacks the overall situation.

   After all...

  There is nothing wrong with Hou Bin.

  He just wanted to test how much box office the works he directed could have, and whether he could bear the heavy responsibility.

   Moreover, people have luck.

  What if the box office blows up?

  Even if the probability of such a thing happening is very low, it is comparable to winning a five million lottery jackpot, but what if it really happened?

  …

  The linkage theater version of the animation "Dragon Fighter" and "Light Messenger" still needs a long time to complete the production.

   It will be April or May at the earliest.

  After instructing Hou Bin to keep in touch to ensure that the production of the theatrical version would not cause any trouble, Gu Miao returned to the office and glanced at the business information that Ma Kui had compiled for him.

  The first one is ghost hand animation...

  As a veteran giant in the national animation industry, with the strong rise of Wanbao Animation, coupled with the loss of core creators, the production strength of Ghost Hand Animation has declined severely in the past two years.

   It is also following the trend. The Ghost Hand animation in the past two years can still produce animations of the level of "Princess Cat and Prince Mouse".

   But now?

  What the **** is "Little Raccoon Gourmet Diary"? Claimed to cost 30 million large production animation, the result is this performance?

  As a competitor in the same period, the ratings of "Q Version Liu Guanzhang" produced by Wanbao Animation rushed to 7 points, but the little raccoon was still struggling at around 5 points.

   That's fine.

  A viewership rating of five points is already above the pass line, and it can barely be called a small hit animation work.

  But why is your reputation so bad?

  The Q version of Liu Guanzhang caused great controversy on the Internet because of the "nonsensical" plot. But even so, the praise rate of this animation is still as high as 85.44%!

  In contrast to Little Raccoon Gourmet Diary...

  The audience rating is only two points lower than that of "Q Version Liu Guanzhang", but the audience's favorable rating is more than 20 percentage points lower, which is really puzzling.

  In order to find out what is the reason, nearly half of the viewers think that the animation is not exciting enough, so Gu Miao specially watched two episodes of "Little Raccoon Food Diary".

  After reading it, he basically understood.

  The two episodes of animation he watched, the total of the full feature film is estimated to be less than 20 minutes. As a result, in these 20 minutes, various snacks produced by the sponsor, the little raccoon, appeared no less than five times.

   Huh?

  Is it still possible to place advertisements like this?

  In the plot, the head chef from Neon Country is planning to compete with the protagonist in "seafood cooking" skills.

  As a child in an inland city, the protagonist has eaten very little seafood. He doesn't know how to control the "umami" of seafood, so he has a difficult time.

crucial moment.

  The pet brought out by the protagonist from the forest, the incarnation of the animation sponsor's father, the clever little raccoon who can speak "human language" has appeared.

  He took out a pack of "Little Raccoon Shrimp Crackers" and handed it to the anxious protagonist who was sweating profusely.

  After eating the little raccoon shrimp crackers, the protagonist, who comprehended the profound meaning of umami, showed great power in an instant, conquering all the judges with a pot of seafood porridge, and the head chef of Dongying said "this is impossible".

  Blanch!

  Gu Miao didn't know what ordinary audiences thought. Anyway, when he saw this place, he felt as if ten thousand alpacas were rushing past him.

  This is too... too hard!

   Is this the so-called, and I don't want to, but he (referring to the sponsor) gave too much?

  Frequent and blunt advertisement placement greatly affects the animation look and feel.

  And the animation plot itself is not so good. It's nothing more than a clumsy imitation of the culinary showdown of "The Little Master of China".

  Under such a premise, it's no wonder that the reputation of "Little Raccoon Food Diary" has not collapsed!

   Oh yes...

  Almost forgot to mention it!

  In the animation "Little Raccoon's Gourmet Diary", the most worthy character is definitely the little raccoon who can only speak human.

   Really awesome!

   Whenever the protagonist is in trouble, the little raccoon will take out all kinds of snacks from the "different dimension space" to help the protagonist understand the secrets of cooking.

   After eating the crispy noodles given by the little raccoon, the protagonist suddenly realized the "Ramen Skills"; after eating shrimp crackers, he understood the true meaning of umami taste; after eating spicy sticks, he mastered how to use chili...

  I can only say, absolutely!

   This is the first time Gu Miao has seen an animation of licking sponsors like this. I don't know how much money the little raccoon gave the ghost hand animation to make them so unscrupulous?

   "Forget it, leave them alone."

  Gu Miao shook her head, feeling that Ghost Hand Animation has fallen.

  A true animator should straighten his spine and not bow down for five buckets of rice. The unscrupulous approach of the ghost hand animation shows that they are not very aggressive anymore.

   Such friendly businessmen are not to be feared.

  Compared to the self-defeating Guishou animation, which poached a large number of capable painters from Wanbao, the menacing Plum Blossom animation deserves more attention from Gu Miao.

  They also have a new work to be broadcast.

   Adapted from the animated version of the well-known online novel "Small Boy in the Immortal World" with hundreds of millions of hits on the Internet, many fans, innovative ideas and excellent stories, it will be broadcast on Jiangchuan Red Crane Cartoon at the end of February.

   What a quick move!

  After receiving the news, Gu Miao almost thought she heard it wrong.

  From the time they announced their plan to the time they confirmed the schedule, it took only half a month. Half a month is definitely not enough to produce a TV animation work.

so…

  The project approval and production time of this animation must be earlier than the announcement date of Plum Blossom Animation, maybe it started production last year.

  (end of this chapter)