My Animation Era

  Chapter 980 Face value discrimination?

  Not long after New Year's Day, the first snow in winter fell in Jiangchuan, and the temperature suddenly dropped below zero.

   This scene is rare.

  Because Jiangchuan has not been so cold for a long time, even in previous winters, the temperature was around 2-8 degrees, and it was rare for it to drop below zero.

   It's not just Jiangchuan. This year, the temperature across the country has dropped compared with previous years, and some areas have even encountered severe cold weather that has not been seen in decades.

  When the weather is cold, everyone’s desire to go out is greatly reduced, and they prefer to stay at home, especially watching dramas with tablet phones under the covers.

   This is undoubtedly a happy event for the animation "Shen Bing Xiao Jiang" that is currently on the air!

  The animation is almost over.

  Nangong Wentian took his younger sister Wenya and a group of partners, and left Yulong Kingdom for Yudao Kingdom. On the way, they experienced a series of incidents and defeated the demon soldiers and generals under Xuantian Evil Emperor...

  In fact, the plot of Yudao Kingdom is, on the whole, a replica of Yulong Kingdom, with almost nothing new.

  This is different from "Super Beast Armed Forces".

  The first half and the second half of Super Beast Armor are completely different works. The development of the plot is unexpected, and the various reversals make the audience very addicted.

  Although the young general of Shenbing is also divided into upper and lower parts, the upper part and the lower part are relatively similar, and there are almost no surprises or reversals in the plot.

  This is also the part that has been complained the most by the audience and has the most negative reviews...

"no way!"

  Gu Miao shook her head and said, "I guessed it before the broadcast, the plot might become the most fatal shortcoming of "Shen Bing Xiao Jiang"."

  Looking at the second half of the animation, except for Shadow Wentian and Shadow Sky Crystal Beast, which are at least half a surprise, the other plots are simply a repeat of the first half.

  The audience can understand even if they have opinions.

  After all, there are jewels like "Super Beast Armed Forces" in front, and everyone generally cannot accept such a mediocre plot arrangement.

   But then again.

  Shen Bing Xiaojiang is not the kind of animation that focuses on the plot. The core selling point is "Shen Bing" and character design. With this background, it doesn't matter if the plot is mediocre.

   Anyway the kids love it!

  …

   How much do children like the animation of "Shen Bing Xiao Jiang"?

  In addition to ratings and broadcast volume, the most intuitive evidence may be the sales of peripheral toys related to the animation "Shen Bing Xiao Jiang".

  Take Wanbao Toys’ most core single product, the PVC plastic material, and the Celestial Sword that can emit light and sound as an example. During the half-month broadcast of the animation alone, 4.7 million pieces were madly sold.

   This is scary!

You know, this plastic Tianjing sword has almost no technical content. It is purely a circuit board inside the plastic shell. Press it to light up, and press it again to send out "Sky Crystal Beast, transform into a magic soldier, Sky Crystal! Justice/Hope" /The Power of Friendship" is just dubbed lines.

   Such a simple and crude thing, took advantage of the opportunity of the animation of "Shen Bing Xiaojiang" to sell millions of copies in just half a month, which shows how popular it is.

  As for the sticker posters and even the book cover stationery series of "Shen Bing Xiaojun", they sold more.

what is interesting is…

  In this series of peripheral derivatives of "Shen Bing Xiaojiang", Ximen Xiao is definitely the one who is hurt the most, because almost no children buy his derivatives.

  The image is too ugly!

  If Ah Xiao can be as handsome as Nangong Wentian, he probably won't be rejected by the children, but his image in the animation is really hard to describe.

  Children don't like Ah Xiao?

   This is impossible. As the protagonist in the group, it is more humorous and funny, and the pistachio responsible for regulating the active team atmosphere, the popularity of the role of Ah Xiao is quite good.

   Just because I like his character, doesn’t mean I should buy his derivative products!

   This is the same reason that after "Pleasant Goat and Big Big Wolf" became popular, although Warm Goat has a good popularity and fan base, derivative products cannot be sold.

   It’s okay to just watch the animation.

  But when you go to buy toys, stickers, posters and other peripherals, you will put the more handsome and more eye-catching Nangong Wentian instead of buying it, and buy Ximen Xiao specifically?

  I'm afraid no one will do this!

   This is not to say that everyone prefers handsome men and beautiful women, while clowns are ignored. The main reason is to spend the same money, why not buy a character peripheral with a higher value?

   It's not just Ximen Xiao.

  In fact, in many animation works, clown derivatives are hard to sell, and few manufacturers are willing to produce clown peripherals.

   Animation may not be biased, but peripheral derivatives definitely have "appearance discrimination"!

   This has to be named warm sheep.

   She is also a lamb from Yangcun, and she is also the squad leader. The image and character design are very good in all aspects, and the plot is also a good old man image. There are not many roles, but there are not many scenes...

  Why can the beautiful sheep and the boiling sheep have so many surroundings, but the surroundings of the warm sheep can be counted on one hand?

   It's not because, in terms of animation image alone, she is not as good-looking as the lambs such as Beautiful Goat and Boiling Goat!

  Ximen Xiao and Nuan Yangyang are both victims of "face value discrimination" in anime characters.

   But from an animation point of view, is there anything wrong with these two characters? No! Whether it is Ximen Xiao or Nuan Yang Yang, the characters are very likable.

   But the surrounding area cannot be sold...

   Regarding this weird phenomenon, Gu Miao himself feels very sorry, because in his opinion, if one really likes an anime character, then one shouldn't care about the character's appearance.

   Those fans who say they like Ximen Xiao and Nuan Yang Yang, but choose other characters when buying peripherals, are not **** fans after all.

   It's not easy being a clown!

  Similar to Ximen Xiao and Nuan Yangyang, the disadvantage is the image. Believe it or not, if you change their animation image, it will be different immediately?

for example!

  Under the premise of keeping the background of the characters unchanged, ask Nangong Wentian and Ximen Xiao to exchange their character images, and ask Mei Yangyang and Nuan Yangyang to exchange their character images. Do you dare to imagine what kind of scene it is?

   "No matter whether the children like it or not, the sales figures are ugly. Character derivatives like Ximen Xiao and Nuan Yangyang still have to be released, and we can't engage in discrimination based on appearance."

  Gu Miao expressed his opinion: "For the same batch of products, you can produce a little less, but you can't produce them."

   This is a matter of attitude.

how? The other characters have a peripheral, but Ximen Xiao and Nuan Yangyang don't have it. Isn't this discrimination?

  If it is really not easy to sell, then produce less, but you must not just stop producing because it is not easy to sell.

after all…

  If there are really fans of characters like Nuan Yang Yang and Ximen Xiao, they will be very disappointed when they can’t buy derivative products of their beloved characters with money.

  Gu Miao herself likes characters like Ah Xiao and Nuan Yangyang very much, so naturally Wan Bao is not allowed to have this kind of discrimination.

  (end of this chapter)