My singer girlfriend is super fierce.

Ye Zhiqiu's words stunned Matt and his team.

Joel added, "That's right, Mr. Matt."

"Ye's talent is not limited to music, he is also a director."

"In July, he just directed his first movie."

"Oh, that's it." Matt suddenly realized that when he entered the door, Director Li and others joked in Chinese, so Matt didn't know that Ye Zhiqiu was a director.

In fact, as the vice president of PepsiCo Asia, he usually doesn't go very deep into the situation of the co-spokesperson. There are special people in charge of such things.

However, Ye Zhiqiu's proposal made him interested.

"Of course, Ye!"

"Please go ahead."

Ye Zhiqiu smiled and said, "My idea is very simple, in fact, it is roughly the same as the context of this story."

"But if I were to shoot it, I would make the two points of 'surprise' and 'dream' more prominent..."

Then, Ye Zhiqiu explained his ideas again.

In fact, when he saw this advertisement just now, he remembered one of the most classic football advertisements shot by Adidas before the 2006 World Cup in Germany.

At the beginning, the story background is also in a slightly run-down town, and the protagonists are changed from two young people to two children.

A child is playing football, and another child calls him and invites him to play a game.

They quickly reach a consensus and start playing rock-paper-scissors. It seems that this is the "football game" they often play together.

The winning child calls out the name of a star. Up to this point, it looks like a "playing house" game between children.

However, the next moment, the real star really ran out and stood behind him.

Then, the two took turns to select players and "deploy troops". One after another, football superstars appeared on the stage, as if the "Pro Evolution Soccer" game was brought to reality...

Later, there were two teams of stars and children competing fiercely on the street court, with unexpected operations such as the child dribbling and knocking down a star, acting as a coach to command substitutions, etc.

In the end, the fierce game ended hastily with the child's mother shouting "It's time to eat".

The entire advertisement highlights the theme of "dreams come true". Not only active stars, but also retired stars can be added, as if the lineup that can only be imagined in dreams appears, with humorous dialogues and interactions, full of creativity.

There is no doubt that when Ye Zhiqiu said this idea, everyone on the scene was shocked.

"This..." Matt's lips trembled, and he was so excited that he couldn't speak for a while.

He himself has been an avid football fan for many years and has a very deep understanding of football culture, so he can feel the charm of the advertising idea that Ye Zhiqiu just talked about.

"Oh My God! It's wonderful!" Matt said excitedly, "Ye, this is simply a genius idea! How did you come up with it?!"

"Combine football with games...Oh my God, we can bring in Mei Xi, Ronaldinho, Pogba...even Beckham and Carlos! All of them!"

"This is so exciting, this is definitely the best football advertising idea in history!"

"But, Mr. Matt." Joel reminded him on the side: "Hasn't your advertisement been shot?"

"It's not realistic to start changing it now? Is there enough time, and won't the cost be too high?"

All the football stars that Matt mentioned just now are currently signed or have signed with Pepsi, and none of them is not a well-known figure.

"No, no, no." Matt shook his head repeatedly, "It's totally in time, money is not a problem, and I believe it's definitely worth it!"

"Ye, you came up with this idea, I sincerely invite you to be the director of the commercial!"

Ye Zhiqiu had no interest in being an advertising director, and he had a schedule here, so he smiled and declined.

Matt was very disappointed, but he still promised again and again that he would put Ye Zhiqiu's name on the list of main creators, and then he left in a hurry to arrange the new commercial shooting.

For these giant companies, spending a few hundred or even tens of millions of dollars to shoot commercials is really nothing. Compared with this, it is the most important to suppress competitors on a stage like the World Cup and become a brand that thousands of viewers pay attention to, and the benefits brought are immeasurable.

The next day, the two songs "We Wil Rock You" and "Waving Flag" were officially released worldwide.

FIFA Organizing Committee,Official social media such as Pepsi, Universal Music, and Huahai Entertainment, as well as almost all mainstream music platforms and video software at home and abroad, uploaded the two songs and related videos at almost the same time, covering more than 190 countries around the world.

There are a total of six theme songs for this World Cup. Three theme songs have been released before, and their popularity on the Internet varies. Although most of them have received good reviews, none of them can form a real explosion point and achieve the effect of "viral" spread.

Therefore, many fans have high expectations for the two works of "Jackson Ye".

However, the popularity of the two songs "We Wil Rock You" and "Waving Flag" after their release still exceeded everyone's imagination.

In just one day, the two songs were played more than 100 million times on the world's largest Youtube website!

The calls from major radio stations requesting these two songs almost exploded the hotline.

In China, the two songs have set off the entire network.

Weibo hot search topic number one!

Sweeping the top two of the new song list, hot song list and other music charts!

Various news media rushed to report it, and that evening, the official media's news broadcast on TV spent a full 10 seconds introducing the two theme songs of the World Cup. The sentence "composed and sung by our famous singer Ye Zhiqiu" completely pushed the matter to a climax.

All over the country, whether old or young, even those who don't watch football on weekdays, also knew one thing.

- A singer named Ye Zhiqiu will sing at the opening ceremony of the World Cup.