Zhang Li was really confused by Yu Zhengdao's question.

You asked me if Ye Zhiqiu and your daughter look like a couple?

How should I answer this?

Ye Zhiqiu was also a little surprised. This old lady's words were really nonsensical.

Before Yu Zhengdao spoke, the person involved, Zhang Feng, spoke first.

"Mom! What are you talking about~!"

Zhang Feng blushed and explained anxiously: "Brother Ye and I are just friends!"

At this time, Minister Wu also came out to talk, smiling and said: "Zhiqiu is such an outstanding young man. If I had a daughter, maybe she would look like a couple with him."

Minister Wu laughed in his heart. In addition to Yu Zhengdao, Song Mei and Ye Zhiqiu, he should be the only one who knew the inside story.

Zhang Li's idea of ​​quick success and instant benefits can be seen by anyone with a discerning eye, but this topic is really a bit lame.

It stands to reason that Yu Zhengdao has seen many big scenes, but it is probably the first time he has encountered someone who competes with him for a son-in-law.

In the end, Minister Wu skillfully resolved the issue with his Tai Chi.

Seeing that Yu Zhengdao didn't respond to her, Zhang Li's eyes flashed with disappointment, and she had to give up temporarily.

After being disturbed by Zhang Li, the shy and introverted Zhang Feng was too embarrassed to talk to Ye Zhiqiu in private, and ate in silence.

The conversation at the dinner table continued, and when talking about today's donation ceremony, Director Yin smiled and said, "Today's complete success should also be thanked to Zhiqiu."

Ye Zhiqiu waved his hand quickly, indicating that it should be.

Director Yin smiled and said, "Zhiqiu, the idea you gave to Minister Wu to organize the "Chinese Poetry Conference" program is very famous, and I also like to watch it."

"Now our museum also wants to organize a program on the theme of cultural relics. Do you have any good ideas and give us old comrades some advice?"

Ye Zhiqiu hurriedly said modestly, "Director Yin is joking. I don't have any good ideas."

"I know nothing about cultural relics. You are a professional."

Director Yin did not let Ye Zhiqiu go so easily. He knew that since Minister Wu praised the young man in front of him so much, he must have his reasons.

"Zhiqiu, I'm not kidding." Director Yin sighed and said seriously.

"Although it's a bit abrupt, I'm asking you for advice today."

"Now it's getting more and more difficult to run a museum, and we want to find a new way. The Chinese Poetry Conference gave us a lot of inspiration. It turns out that as long as cultural programs are well organized, many young people will like to watch them. We see it with our own eyes, and we are very envious."

Director Yin's words were sincere and heartfelt. Ye Zhiqiu couldn't help but ask curiously: "Does the National Museum lack money?"

"Yes! Of course not."

Director Yin smiled bitterly and said: "The National Museum is so big, and the expenditure is also high."

"On weekdays, the main income of the museum is tickets from tourists from all over the country, as well as peripheral products . "

"There are more than 1.4 million cultural relics in the entire museum, and only a small part of them are on display. The rest of the daily maintenance and restoration costs alone will overwhelm us."

At this time, Minister Wu also added: "This is true."

"In fact, there are so many museums in China. Except for the more famous ones, the rest are basically in a state of deficit."

Minister Wu explained: "In fact, we have always been running cultural relic programs. Before, it was a variety show of treasure appraisal."

"However, the treasure appraisal program has been running for the fifth period, and the audience's aesthetics are also tired. The ratings are getting worse and worse. Now there is also the idea of ​​seeking change."

Ye Zhiqiu nodded slightly, thinking.

There is a play!

Seeing that Ye Zhiqiu seemed to have an idea, Minister Wu hurriedly added fuel to the fire.

"Mr. Yu, Huayu Group is still the title sponsor of this cultural program, right? It's free."

Minister Wu smiled and said: "Just think of it as compensation for the donation of blue and white porcelain. We can't just take advantage of the company."

Yu Zhengdao naturally expressed no objection.

"I do have some personal ideas about cultural relics variety shows." At this time, Ye Zhiqiu spoke.

Minister Wu's eyes suddenly lit up, and he signaled to his subordinates beside him.

The subordinates were very smart and had already taken out the paper and pen they carried with them.

Ye Zhiqiu explained: "In fact, from the perspective of young people, they don't know enough about cultural relics and are not interested in them. The main reason is that the traditional subtitles or narration introductions are not concrete enough and boring."

Everyone nodded and agreed.

The pace of life is so fast now. When you visit a museum, you may have the patience to read the long text introduction next to the cultural relics at the beginning, but basically you will just look at the exhibits after a short visit.

After watching a round, except for exclaiming twice when you see the cultural relics, you will forget them when you turn around.

Ye Zhiqiu continued: "I am not a professional in cultural relics, but I always feel that in order to achieve the purpose of popularizing culture, we must first letThe public is interested. Otherwise, no matter how good the content is, it is useless if no one wants to watch it. "

"In this case, why not change the way that the public is interested?"

"For example." Ye Zhiqiu smiled, "Let the cultural relics come alive."

This sentence made everyone stunned.

Director Yin said anxiously: "How to 'come alive'? Zhiqiu, don't tease me, an old man."

Ye Zhiqiu smiled slightly and explained: "'Come alive' actually means 'acting alive'."

"Since young people like to watch celebrities, let's ask celebrities to talk about cultural relics."

"You can perform the story of a treasure in the form of situational dramas and dramas. Isn't it more intuitive?"

"For example, there must be a story behind today's blue and white porcelain. If it is a story of a talented scholar and a beautiful woman, invite a pair of male and female actors to perform."

"In short, it is to tell the past and present lives of the 'cultural relics' through performances, narrowing the distance between contemporary people and cultural relics. "

In fact, the program format that Ye Zhiqiu talked about is the famous large-scale cultural and museum exploration program in the previous life - "National Treasure".

Each episode of this program invites famous actors with "self-contained traffic" to perform and explain the "national treasures". Due to the novel format and bold use of words, it really brought about a cultural and museum fever.

According to official statistics at the time, after the broadcast of the program "National Treasure", the data for searching "museum" tourism doubled, and "visiting a city for a museum" became a popular tourism project.

As Ye Zhiqiu explained, the eyes of Minister Wu and Director Yin became more and more At the same time, he was shocked by Ye Zhiqiu's grand idea.

According to him, this program can completely involve famous museums across the country, and each venue can recommend several "treasures of the town", and each program is a "special" of each museum.

Zhang Li and Zhang Feng on the side were stunned.

Zhang Feng is an actor. If Ye Zhiqiu's program is implemented, he can perform a national treasure-level cultural relic on the platform of Central China Television...

Being able to participate in such a work is an honor for actors, and it doesn't matter if they don't charge money!

Zhang Li's heart suddenly became hot.

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