My singer girlfriend is super fierce.

After confirming the director of "In the Name of People", Ye Zhiqiu was relieved and continued to be busy with the Spring Festival Gala rehearsal and the publicity of the movie "Dying to Survive".

As New Year's Eve approaches, although the movies in the Spring Festival have not been officially released, they have already been in full swing.

The major theaters, online media, and even the bus stops on the roadside of the city are full of posters of upcoming movies. This is an open competition for publicity.

In fact, before the release of movies in the popular period of the Spring Festival, the most fierce competition among various distributors is in the screening rate.

Whether a movie can achieve good box office, the screening rate is too important, and it can even be said to be a decisive factor.

A high screening rate means that more audiences can see the movie in the first time, which is possible to create a high box office on the first day, attract media attention to form a topic, create influence, and then attract more people to watch, forming a virtuous circle.

The initial screening rate is low, and you want to rely on word of mouth to counterattack? It is not impossible, but it is indeed difficult. In recent years, only "When a Man Falls in Love" has truly achieved this.

Even Ye Zhiqiu and Huahai Entertainment cannot guarantee that they can replicate this result again. It is the result of the right time, right place and right people. There is no way to invest in a small production of one million or several million. You can play it this way.

But if even a blockbuster with an investment of over 100 million yuan puts its hopes on the "reversal" drama, it will not be far from the box office.

Therefore, various crews in the Spring Festival are fighting for the screening rate, and "Dying to Survive" is no exception.

Although Ye Zhiqiu himself did not appear in "Dying to Survive", he is indispensable in the promotion of the movie, and he is even one of the absolute "selling points".

Huahai Entertainment also found that when communicating with major theaters about the screening rate, it seems that nothing can be better than bringing out the three words "Ye Zhiqiu"...

With Ye Zhiqiu's current fame, he definitely has a certain "box office appeal".

Huahai Entertainment does not have a deep relationship with the cinema channels. During this communication process, Ye Zhiqiu could not avoid socializing with some cinema bosses.

Others have increased the screening of "Dying to Survive". Although the two sides have a mutually beneficial relationship, some of it is for Ye Zhiqiu's sake. It is reasonable for everyone to meet, sit down and chat to get acquainted, so that others will feel comfortable. Networks and relationships are accumulated little by little.

Although Ye Zhiqiu was helpless about this, he had no choice but to attend many dinners in Beijing these days. He met almost all the senior executives who could be sought in several major cinemas.

On the other hand, Yida Cinema was the least worried. With the relationship with Wang Dashao, "Dying to Survive" had the highest screening rate among all cinemas.

In this case, the screening rate of the first broadcast of "Dying to Survive" during the Spring Festival reached 18.75%, which was a good start among the seven movies released during the same period.

At the same time, as the New Year's Eve approaches, the final program list of the Spring Festival Gala is officially announced.

Although there are comments on the Internet every year that the "Spring Festival Gala" is getting worse and worse and less popular than before, the program list will still cause huge heated discussions every year, and this year is no exception.

"Phoenix Legend is as stable as ever, and it can be seen that it is here to warm up the audience."

"Hahaha, they sang "Happy New Year". Their song titles are really as rustic as ever, which makes people not interested at all."

"No, this is a new song written by Ye Zhiqiu. I am actually looking forward to it."

"Believe me, you can listen to this song repeatedly in the square on the first day of the new year."

In addition to Phoenix Legend, Ding Jie and other programs related to Ye Zhiqiu also attracted a lot of attention.

"This is Ding Jie's first time on the Spring Festival Gala. I heard that this song "Don't Ask When You Return" is a new song and a transformation work written by Ye Zhiqiu for her."

"Ding Jie officially debuted when she was nearly 30 years old, and she can still be among the ranks of first-class singers. It's not easy."

"Don't you see who she follows? If you let Ye Zhiqiu, the best lyricist and composer, support me, I can also be popular!"

"The above is a bit jealous, but Ye Zhiqiu is indeed discerning. Phoenix Legend has not been popular for ten years since its debut, but after signing with Ye Zhiqiu Studio, it has become a regular guest on the Spring Festival Gala."

"The theme song of "The Legend of the Condor Heroes" "Iron Blood and Loyalty" was also on the show! It was sung by Sun Tianwang and Jenny Jenny!"

"No, don't listen to it anymore. Isn't it enough to listen to it four nights a week?"

However, among the guests who appeared, Ye Zhiqiu was undoubtedly the most popular, especially after some netizens calculated that five of the songs in the Spring Festival Gala were written by Ye Zhiqiu, the Internet exploded at once.

"Ye Zhiqiu: Welcome everyone to my solo concert."

"This is too outrageous!""What dominance is? This is dominance!"

"Is this the power of the best lyricist and composer? It's so terrifying."

"It's almost like the Spring Festival Gala is promoting Ye Zhiqiu. Is that really good? The program team should at least balance it out and avoid suspicion."

"What a joke. Why do they have to balance the opportunity for the best to take the top spot?"

"The program team has seen clearly who is the real thigh. Do you know how much the overall ratings of the Spring Festival Gala increased after Ye Zhiqiu was added last year?"

"What I care more about is what style Ye Zhiqiu's new song, "Heaven and Earth Dragon Scales", is."

"It's been a while since this guy released a new Chinese song himself? Now he finally released it."

"Looking at the name... It feels a bit second-year style? To be honest, if other singers' works have this name, I probably won't be interested in listening to it, but Ye Zhiqiu..."

"It's useless to guess. We'll know on the day of the Spring Festival Gala!"

Amid the heated discussions among netizens, New Year's Eve arrived as scheduled.

Before 8pm, countless families across the country have turned on their TVs and tuned to the corresponding channels for the Spring Festival Gala live broadcast.

Since 1983, the Spring Festival Gala has been held for more than 30 years. When people talk about the Spring Festival Gala, they naturally think of the word "New Year".

Yes, it's the New Year.

For most Chinese people, the Spring Festival Gala is a special cultural symbol. In the memory of many people, the Spring Festival Gala is a picture of the family getting together during the New Year.

On New Year's Eve, for many families, even if they don't watch the Spring Festival Gala, they will turn on the TV to listen to the sound, otherwise they feel like something is missing.

Amid cheers and applause, the four hosts appeared on stage in high spirits. After a passionate and auspicious opening speech, the Spring Festival Gala officially began.