NBA: The opening game gets a death entanglement

At this time in Under Armour’s office.

A meeting is going on.

The main members of the meeting were Under Armour’s chairman, as well as a group of senior executives, as well as Berkeley.

Berkeley stood at the front of the table and spoke.

“Lin Dong has led the Knicks to twelve straight wins, and his personal data is almost the best among rookies in history.”

“It’s all on the pitch, but it’s enough to prove his individual potential.”

“In a few years, he’ll definitely be the top star in the league.”

The executives all have a piece of data in their hands.

The data is Lin Dong’s personal performance during this time.

and comparisons with all-time star rookie seasons.

They still agree with Berkeley’s conjecture.

Berkeley continued.

“Let me talk about off-field impact.”

“In February, Lin Dong sold the first jersey in the league, his jersey sold out three times, and a new batch of shirts will hit the shelves tomorrow.”

“Not surprisingly, the result will also be sold out.”

“Then I’ll talk about magazines, in recent times, as long as the cover is Lin Dong’s magazine or newspaper, it is all sold out.”

“And the last issue of Sports Time and Space magazine created their history, the fastest sell-out time, twenty minutes!”

“Then you can look at the data I gave you.”

“The above shows the sales of goods around Lindong, with undoubted exceptions, all of them are very good!”

The high-level leaders exchanged ears to ear discussions.

Then he nodded repeatedly.

“It is no exaggeration to say that Lin Dong is the hottest player in the league now, and he is blowing a whirlwind!”

For what Berkeley said, the top brass fully agreed.

This is no longer a guess, it is already a fact.

The alliance is blowing a whirlwind.

After Berkeley last talked with Li Dong, he immediately returned and told the company’s senior management and the board of directors.

Although they also fancy Lin Dong, they always feel that two percent of the shares is too high.

And before that, the company had no such precedent.

They feared that once they did, more spokespeople would make such requests, so they kept their decision undecided.

But Berkeley remained adamant that it was a huge opportunity for Under Armour.

He has a hunch that once a cooperation is reached this time, Under Armour will gain a foothold in the NBA and get a place.

Seeing the satisfied appearance of the high-level, he continued.

“Look at the last data sheet.”

“This is the offer given to Lin Dong by several other companies now!”

“Nike started with five years and thirty million, and now it has mentioned five years and fifty million!”

“And Adi is now seven years 1200 million.”

“Reebok more, two hundred million in ten years!”

“Through these data, we can clearly know that Lin Dong is now a sweet potato in the market, and many companies are looking forward to cooperating with him.”

“And we Under Armour, to be honest, the bid will definitely not be able to outperform them.”

Speaking of this, the management shook their heads helplessly.

Indeed, with Under Armour’s current strength, they cannot come up with a high endorsement fee.

Their main fitness series, sales are also relatively average.

So they urgently need to break new ground, and the basketball series is their goal.

But Nike is the only one, and it is difficult for them to get a piece of the pie.

That’s why they’re so anxious to find a suitable spokesperson and open up their popularity.

At this time, one of the high-level leaders took the lead in speaking.

“Compared with the quotations of other companies, Lin Dong’s requirements for us are really not high.”

“Five million a year, it’s too cheap.”

“Two percent of the shares, in fact, is nothing, with our current situation, this cooperation is completely more beneficial than disadvantageous for us!”

“So I agree to this cooperation!”

After speaking, he raised his hand and made his position clear.

Then, more high-ranking officials followed.

But the company’s chairman hesitated.

Berkeley was a little anxious.

Cautiously asked: “Chairman, do you still feel that the requirements are high?” ”

The chairman shook his head.

“It’s not high, it’s low!”

“When Lin Dong gave us this offer, it was based on the quotations of other brands at that time.”

“But now other brands have raised their endorsement fees a lot.”

“If we still have this price, it seems that we are not sincere, and at the same time we do not have any advantages.”

Berkeley was slightly stunned.

Then he asked, “So, Chairman, what do you mean?” ”

The chairman suddenly straightened up.

With a serious expression, “So I decided to increase our weight a little.” ”

“The shares that Lin Dong said before are shares of independent brands, and I want to change them to one percent of Under Armour.”

“At the same time, five million became six million a year, plus two percent of the sales of the Lindong series.”

As soon as the words fell, a lot of heated discussions immediately sounded on the scene.

“Chairman, is this too high?”

“Yes, one percent of the shares, it’s too high!”

The chairman shook his head.

“It’s a bit high, but I think it’s worth it.”

“I believe this partnership will help us open the doors of the NBA and create a bigger area for the company.”

“Lin Dong said before that the number of years of cooperation does not matter, but I hope that the longer this time, the better.”

“Preferably ten years, or … Lifelong! ”