My Life Can Hang

"I plan to set up a Bawang meal event every Wednesday in the future. At this stage, all users are free."

Rowan's eyes were a little fierce: "Don't they want to play? We will accompany us to the end. Anyway, we have a small order volume. I don't think they can keep up?"

Rowan's move is indeed a thousand damage to the enemy and a hundred to himself.

Their order volume is a little more, compared with the other three, less than one tenth.

……

For two consecutive days, the order volume of Didi Takeaway has not increased, but more and more problems have occurred.

Since the black workshop was exposed at the party, many users placed orders, and at first glance they would definitely see the actual store map of the merchant.

No matter how cheap it is, if it is unsanitary, the only person who will suffer if you eat it is yourself.

The merchants of Didi Takeaway are mainly some unknown small merchants.

There is no actual store map of the merchant, and no real photos of the dishes.

Just from the platform, it is impossible to see whether there is a physical store.

Concerns about food safety have also discouraged many people from ordering meals at will.

In addition, Didi Takeaway has just been launched after all, and the user base is very small.

The evaluation system is not perfect, and it is impossible to make choices based on the evaluations of other consumers.

Other problems such as chaotic interface design, few merchants, and limited choices have also been exposed one after another.

Except for the first two days of the launch, the order volume skyrocketed, and then fell rapidly.

On the ninth day of the launch of Didi Takeaway, there is no growth in the number of orders.

Rowan couldn't sit still, and he gritted his teeth and directly ordered his subordinates to post a message under the official Didi Takeaway account.

"Thank you for your enthusiasm and trust from our users, merchants and riders.

After nine days of operation, Didi's order volume reached 33.4 orders yesterday.

To become the platform with the largest market share in Wuxi, we will continue to work hard in the future..."

This wave of operations really made the other families laugh out loud.

They are all smart people, who can't see through Rowan's tricks?

At most, it is almost the same as fooling ordinary people.

Gan Jiawei made a plan and then moved, without jumping out in a hurry to expose Luo Wen.

Instead, Wang Huiwen fired the gun immediately.

He asked people to make a poster and post it on Weibo with words on it.

"You're not an actor, don't make those first plots.

We have no opinion, we just want to see how you round up.

Another reminder, our magnesium group takeaway is still the takeaway platform with the largest market share in Wuxi.

This has never changed! "

Originally, during this period of time, the battle of several platforms in Wuxi was enough to attract attention.

Basically, when Wuxi people go out, they will ask each other, "Did you order takeout today?"

How could Didi want to start a fight with Mei Tuan, both of them said they were the first.

Are you hungry instead?

They all put on the posture of watching a play, and they almost put on the small bench and knocked melon seeds.

Luo Wen immediately responded with a post: "Yes or no, we have already used our achievements to speak, and some platforms hurriedly jumped out without feeling threatened."

Wang Huiwen did not back down and went straight back to the top.

"The people in your public relations department must have been influenced by Mr. Jia and used PPT to make takeaways, right?

As for your riders, the total number of riders is less than 1000, or is the merchant structure mainly based on braised chicken, which can complete 10,000+ orders every day?

I suggest you at least decorate yourselves before your next big talk so you don't get ripped off so easily. "

Wang Huiwen's fight with Luo Wen was abuzz on the Internet.

Wang Xing and Cheng Wei were both sitting very firmly, and they didn't mean to tear each other off in the end.

Just when everyone thought that this war would last at least a month.

The top of Wuxi suddenly stopped and interviewed the heads of the four platforms.

It was ordered that several companies must cooperate and stop continuing such meaningless subsidies and unfair monopoly operations.

It is complicated to say that some merchants who were blocked by the three platforms have sued the matter.

Coupled with the recent uproar in Wuxi, the above was also worried about the accident, so they simply called it off.

You can fight wherever you like, but Wuxi can't do it.

Several platforms were a little stunned, and they did not expect such a decision.

But since the above has already spoken, it can only be done.

Several companies chose to retreat, at least for a period of time in the future, the Wuxi market must restore stability and make the leaders above look good.

Luo Wen also breathed a sigh of relief. If he continued to drag on, the dilemma of Didi Takeaway would be picked up sooner or later.

Now this situation is just right, and through this pilot in Wuxi, it has strengthened some of Rowan's ideas.

In the future, Didi Waimai will focus on developing second-tier cities.

Similar to the second-tier cities of Rongcheng, Jianye, and Wenzhou, the pressure on the distribution team is low.

It is just right for a small platform like Didi Takeaway.

As a person, you have to recognize yourself, and it is the same as a food delivery platform.

If you blindly enter the first-tier cities, how to deliver the order volume is a very difficult problem for Didi Takeaway.

Compared with Didi Takeaway, more riders still believe that the three existing platforms will last longer.

In addition, the three platforms have issued policies. For riders who leave their jobs and re-enter, they need to deduct three months of bonuses, and their working years will be reset to zero.

This kind of punishment has also made many riders break their minds to change jobs.

In any case, Didi’s first battle in the field of food delivery ended in a disastrous defeat.

Rowan was a little worried, this time he had learned the skills of the three big takeaway giants.

Those core merchants were all pinched by the three of them.

It is too difficult for Didi Takeaway to disrupt the situation.

chapter 413

The battle of Wuxi was a bit anticlimactic.

The people of Wuxi complained one after another, and they were stopped after just enjoying a few good days.

Some people with a keen sense of business know that Wuxi is just the beginning.

Sure enough, Rowan led the team to Zhengzhou, and this time they were much smarter.

They are now changing places with one shot.

If Zhengzhou still cannot develop, then change to another city.

Different from Wuxi, the platform with the largest market share in Zhengzhou is Cao Cao Takeaway.

In this city, Gan Jiawei also put in the most effort.

Zhengzhou is the core city of the Central Plains urban agglomeration with a large floating population.

The acceptance of takeout is higher than other second-tier cities.

Relying on the distribution team left by Zhou Shaohua to open up the Zhengzhou market in the early days.

Cao Cao's takeaway was exceptionally strong in Zhengzhou, and the other two could only shrink and defend.

Cao Cao's takeaway, the slogan of delivering everything quickly, is also deeply embedded in the hearts of the people of Zhengzhou.

Now that Luo Wen ran to Zhengzhou, how could Gan Jiawei tolerate it?

Even the takeaway from the magnesium group drove Luo Wen away. If Luo Wen really planted a flag in Zhengzhou, Gan Jiawei would be ashamed to death.

"Mr. Gan, we heard about Rowan's actions, it's still an old routine.

The basic salary is 15 yuan, and the commission for each delivery is [-] yuan.

Currently recruiting more than 2000 people. "

The person in charge of Cao Cao's takeaway in Zhengzhou is Ding Hequan.

Unlike Dou Jianfei from Wuxi, he is more aggressive in his work.

This also caused the local Cao Cao's takeaway operation strategy in Zhengzhou to be very radical.

"Well, I won't transfer riders from other places this time. Who made our rider in Henan the top three in the country?"

Gan Jiawei looked at his watch and said to Ding Hequan with a smile, "Let's go and pick up the big boss with me."

"You mean Chen Dong is here too?"

Ding Hequan was stunned for a moment, but he didn't expect that the big boss would be disturbed this time.

"Well, Dong Chen just stopped by to have a look.

He came here mainly to inspect Carrefour's three stores in Zhengzhou.

Whether it is on or off, Chen Dong has to speak. "

After finishing speaking, Gan Jiawei and Ding Hequan rushed to Xinzheng Airport.

Gulfstream G650ER left a beautiful white line in the sky and landed at Xinzheng Airport.