Rebirth: From catering group to world’s richest man

Master Kong is also continuing to move forward this year.

Master Kong instant noodles and Little Raccoon instant noodles still dominate the market.

Uni-President Group has tried every means to break out from the encirclement of Master Kong instant noodles, but with no success.

Moreover, this year, Master Kong has also invested and built a factory in Jiangcheng City, Longguo.

This third food factory of Master Kong in Longguo will be opened at the end of the year.

By then, it will play a huge role in consolidating Master Kong’s nationwide sales network.

Master Kong’s purified water has also begun advertising this year. Purified water promotes healthy water, clean water, and the effects it brings are also very gratifying.

In addition, under Lin Shen’s instruction, Master Kong’s beverage department also set up a small factory on the bank of Qiandao Lake in Chun’an County, West Lake City, to produce mineral water using the natural water source of Qiandao Lake.

The promotion of mineral water and pure water is different. Mineral water promotes natural water, water rich in minerals.

Anyway, we first occupy the factory site of Nongfu Spring, which will be born in the future, and then occupy the promotional concept of Nongfu Spring. You are not bragging, you are a porter of nature, and you only insist on water sources far away from the city. Build a factory? I played this trick before you did, and it’s up to you what I will do.

In addition, Master Kong’s Beverage Department plans to build water plants in Changbai Mountain of Ji Province, Danjiangkou of Jingchu Province, Wanlv Lake of Guangdong Province, Wuling Mountain of Gui Province, Taibai Mountain of Sanqin, Tianshan Mountain of Western Xinjiang, and Emei Mountain of Sichuan Province in the future, taking the path of Nongfu Spring. , leaving Nongfu Spring with nowhere to go.

In addition, thanks to the blessing of the Spring Festival Gala and investment in advertising, Master Kong’s iced black tea and green tea have also been selling well this year.

Moreover, Master Kong has launched four new drinks this year, namely Master Kong herbal tea, Master Kong fresh orange juice, Master Kong green apple juice, and Master Kong watermelon juice.

Of course, the green apple juice and watermelon juice have been ignored by the market because of their different tastes.

popular.

Sun Qiang is planning to cut off these two flavors.

The herbal tea and fresh orange juice were okay, but the taste of the herbal tea was still being adjusted.

In the end, Lin Shen couldn’t help but call Sun Qiang and told him that you don’t have to study the recipe of herbal tea yourself.

You can buy the recipe from those century-old herbal tea stores..

Master Kong’s Copico potato chips have encountered some challenges this year.

Because this year, Lay’s potato chips, which are affiliated with PepsiCo, entered the country.

Of course, Lay’s Potato Chips were quite confused after entering the Dragon Kingdom, because they never expected that there would be such a product as potato chips in the Dragon Kingdom.

Moreover, it sells quite well.

The market share is around 90%.

As a potato chip product with a long history abroad, Lay’s potato chips were naturally unconvinced and decisively went against Copico potato chips.

Master Kang had been alert to this day for a long time, and he did not give in and faced the difficulties.

Copico potato chips, when they were launched in 1991, became popular all over the country with the help of the disbandment of the Little Tigers. The minimum age for military service for young people in Baodao is one year and six months. This year is 1993, which happens to be the year when Shuai Shuaihu The time when military service ends. Master Kong decisively went to Baodao Province and invited three members of the Little Tiger Team to serve as spokespersons for Copico potato chips.

When the reunited trio of Little Tigers appeared on a TV commercial for Copico potato chips, countless fans from the past were moved to tears.

And they also brought new songs——《The stars still shine.”

On TV, the three members of the Little Tigers sang duet,”Coming back is my only promise, getting together is all my expectations, youth is a road without regrets, and the rainbow is a vow made by connecting hearts.”……”, and then exactly the same as the routine of singing”Marshmallow” back then, the three of them shared the same bag of Copico potato chips and shouted out the advertising slogan of Copico potato chips together.——”Potato chips are delicious, every slice is a joy!”

As a result, the sales of Copico potato chips exploded again.

With news reports such as”Little Tigers reunite”,”Our youth is back”,”Tonight, the stars are still shining” and so on, Copico potato chips once again It has become popular all over the country.

Many people recall the separation of that year and couldn’t help but buy two packs of Copico to miss the separation.

Moreover, Copico potato chips have also launched new flavors. Packaging, they vowed to compete with Lay’s Potato Chips to the end.

After a set of combos from Copico Potato Chips, Lay’s Potato Chips were stunned. They simply couldn’t figure out why they invited three little stars to sing a song on TV. , can cause such a sensational advertising effect.

In this battle, Lay’s potato chips fell into the dust.

Of course, Master Kong just defeated Lay’s potato chips, and really wanted to completely drive away Lay’s potato chips. It is unrealistic to go out of the Dragon Country.

Kepik Potato Chips can only try to maintain its market share and give Lay’s Potato Chips a head start.

Then there is Lin Shen’s hometown Donghu Liangpin.

This year, with the increase of Donghu Liangpin. Small snacks are sold across the country, and magical snacks like spicy strips have become popular. More and more small workshops have begun to produce this low-cost, simple-to-operate snack, which has greatly occupied the market of Donghu Liangpin. Lin Guohui had to face this reality. Just as Lin Shen expected, Donghu’s high-quality spicy noodles were losing market.

Lin Guohui could still report the local poor-quality spicy noodles in Donghu County, but he couldn’t handle it at all. Come on, there is no way to control it.

Of course, Donghu Liangpin still adheres to its own hygiene standards and still has its own market.

However, this incident did give Lin Guohui a lesson, that is, diversified production. This year, Donghu Liangpin has launched several snacks, including preserved fruit, dried pork, beef jerky and other snacks. Therefore, although the market for spicy strips is losing, the sales of other snacks have been growing. As a result, Donghu has been growing. Liangpin’s revenue this year, just nine months ago, has already exceeded last year’s.

Therefore, Donghu Liangpin’s development momentum is still very good.

Then there is HD fishing.

HD fishing has no tricks to play, it just keeps going.

Open new stores in various places, not to mention Yanjing and Pengcheng, they have already opened HD Lao stores.

This year HD Lao also opened in Sichuan Province, hoping to carve out a niche in the hometown of hot pot, not to mention the hot pot culture.

In Sichuan Province, where the restaurant is most popular, HD Lao has not stayed away, but has adopted gold-medal service standards, attracting a large number of hotpot enthusiasts.

As for Lao Ganma, under the leadership of Tao Huabi, he is still working steadily to win over Lao Gan Ma. Godmother’s products are expanding the territory little by little.