Rebirth: From catering group to world’s richest man

Yinghaiwei, as the martyr of Longguo Internet, has completely lost his way this year.

In June, Zhang Shuxin, the founder of Yinghaiwei, resigned from Yinghaiwei. In November, all employees of Yinghaiwei except the general manager resigned collectively. This is the main content of this news.

Lin Shen browsed through it and knew that Yinghaiwei had reached the end.

It has been a long time since he visited the Yinghaiwei website. The account with 100,000 credit points he once used was given to Mu Tingting, because after Mu Tingting learned to surf the Internet with Lin Shen, she would use Lin Shen’s account to surf the Internet whenever she had some time.

Now Yinghaiwei has reached the end of its era.

Lin Shen had to lament that everything ended too quickly.

At that time, Lin Shen was still thinking about having a battle with Ying Haiwei in the future, but now there was no need for Lin Shen to take action at all.

Of course, Yinghaiwei has come to an end, and there are also new”powers rising.” Sina’s predecessors, Sitong Lifang, NetEase, and Sohu, were launched last year and this year, and many Internet companies suddenly emerged in China.

These companies have also intensified competition among domestic Internet companies and are one of the reasons for the decline of Yinghaiwei.

After reading this report, Lin Shen thought of Kingsoft Software Company in Yanjing and wondered how this company was developing under the operation of Qiu Bojun and Lei Jun.

You have to ask these two brothers.

Thinking of this, Lin Shen happened to have no classes in the morning. He picked up the phone on the table and called Lei Jun who was far away in Yanjing.

Soon, someone answered the phone

“Hello, I am Lei Jun, who are you?”Lei Jun’s magical accent came from the receiver.

“I am Lin Shen. Lin Shen replied.

Lei Jun on the other end of the phone immediately became excited and said incoherently:”Boss?” But even though you called us, I thought you had forgotten us.”

Then, Lei Jun seemed to shout Qiu Bojun’s name, looking very excited.

“Boss, what are your instructions for calling me?”Lei Jun asked

“Ask about the current development of the company. Lin Shen said

“Oh, our office software is selling very well now. Office has been driven out of the Dragon Kingdom by us. We have made hundreds of millions by selling office software. Lei Jun said excitedly

“What about other aspects?”Lin Shen already knew about the office software. He was more concerned about the development of other aspects of Kingsoft.

Because when Lin Shen invested in Kingsoft before, he told Qiu Bojun and Lei Jun that he hoped that Kingsoft would The company diversifies into other Internet areas

“Boss, we listened to your words and made our own anti-virus software called Kingsoft Antivirus. We also made our own forum called Kingsoft.com. But boss, have you heard of it? Yinghaiwei is dying.”Lei Jun said

“Well, I just saw the newspaper this morning. Lin Shen said

“Now our Kingsoft anti-virus software is doing well by selling software.

But our Jinshan.

com is now facing the same problem as Yinghaiwei.

Our website cannot find a profitable direction, so it relies on collecting users’ Internet fees and cannot make ends meet.

We invested 30 million yuan in advertising last year to promote our Jinshan website, but do you know how much profit we made? Only five million yuan……”Lei Jun seemed to have finally found someone to complain about, and grabbed Lin Shen to complain.

“It is indeed a bit less. Lin Shen said,”So, our current profit model is the same as that of Yinghaiwei?””

“Well, it just costs points for the time you spend online. This is the only profit model we can find currently.”Lei Jun said melancholy.

“If this doesn’t work, I suggest that Kingsoft.com be open to all users free of charge, instead of requiring a fee to log in to the website. Lin Shen said

“ah? Lei Jun on the other end was stunned, and then said,”Boss, this is almost our only way to make money now. If it is changed to free, we are afraid we will have to pay for it.” The amount of money we have to pay to the ISP service provider is a huge sum, which is a complete loss of money.

Lin Shen thought for a while and said,”How many paying users does our website have now?””

“The total number of members is 32,000, but there are 20,000 regular active members and 10,000 daily active members.”Lei Jun said

“Mr. Lei, look, we spent 30 million yuan in soft girl coins to advertise for Kingsoft.com last year, but the effect was so unsatisfactory. Logically speaking, it shouldn’t be. The advertising effect of 30 million yuan in advertising fees should not be so embarrassing. I think it is because the threshold of our paid Internet access has restricted many people. I still suggest that we cancel the charging threshold of Kingsoft.com and open it as a free website to all Internet users. Lin Shen said.

Although he couldn’t see Lei Jun’s expression, Lin Shen estimated that he was scratching his head. After holding it in for a while, Lei Jun said:”Okay boss, I’ll discuss it with Bo Jun.” Lin Shen said:”

No need to discuss, just do as I say.”

Lei Jun hesitated for a long time and said,”But how will we make money in the future?””

“There are other ways to make money. What we have to do now is to get traffic first. Traffic is more important than anything else, understand? Lin Shen said. People working on the Internet today have not yet developed the concept that traffic is king, let alone the idea that free is the last word in later generations. Naturally, they are still trying to find ways to make money. However, this is exactly in line with the spirit of the Internet. is contrary to

“OK, boss, we will do whatever you say. Bo Jun and I will change Jinshan.com into a free website.”Lei Jun finally made up his mind.

“Well, remember to refund or compensate those members who paid before. I have a lot of ideas recently and want to talk to you���Talk, I will go back to Yanjing one day and we will talk in detail. Lin Shen said

“real? That’s great boss. Lei Jun said excitedly,”You should come and see the current situation of our company.””

“Haha, I will go and see it. Lin Shen said with a smile.

In fact, Lin Shen still had a lot to talk to Lei Jun, but after thinking about it, it would be better to have an interview later. Now Kingsoft Company should first solve the problem of Kingsoft.com paid login. If this matter is not resolved, Kingsoft.com will miss a great opportunity for development (thanks to the 1,000 VIP points from the sky).