Rebirth of Military Workers

Chapter 1149

“Such a situation, we didn’t expect it before, did we?”

After opening the door at 9 o’clock in the morning, in Gome, Gome, which had already dealt with the situation brought about by various hot scenes, found that there was no hot scene as imagined.

It is almost a monk, and not many people appear in Gome’s stores.

This situation is somewhat unacceptable for Zhu Dekun.

Keep asking Liao Zhuolin.

Not only him, but even Liao Zhuolin and the Huang brothers began to worry. According to theory, the advertisement was very effective, but no one appeared here at all.

“Today’s newspaper has already published the specific location of our store. I don’t know how it is in other cities.” Liao Zhuolin also didn’t expect such a situation to happen.

There was no one who even came in to ask questions. The staff who had been training before became panicked.

All kinds of preparations were made, but in the end there was no one to ask.

It is by no means a good sign that such a problem was encountered when it opened.

“Mr. Liao, we have to think of something, it won’t be a problem to continue like this.”

“What about today’s newspaper?” Liao Zhuolin asked, “has it been delivered?”

“Not yet.” Huang Guangyu said worriedly, “It stands to reason, although today is the first day of the new year, the newspaper should have been delivered.”

“Call the newspaper or ask the post office if it hasn’t been printed yet, or the people at the post office haven’t delivered during the New Year holidays.” Liao Zhuolin was also anxious.

At that time, because the address is not told to consumers, this will eventually become a huge joke.

The advertisements were all on the Spring Festival Evening, but when it opened, there was no turnover. What is it that is not a joke?

“This matter has to be reported to Director Zheng and the others. They seem to care about today’s situation very much.” Zhu Dekun reminded Liao Zhuolin worriedly.

They have not been there for years, just staying here, just to see today’s turnover.

Whether Hongqi Machinery Factory has invested in major electrical appliance manufacturers or Xiangjiang’s investment in Gome, it is not a small amount.

Everyone wants to win a good start today, but the situation…

There were not even a few people on the street.

“It shouldn’t be opened today. No shopping mall has chosen to open on the first day of the new year. If you want to buy large items like electrical appliances, you bought it before the Chinese New Year…”

“Yes, everyone finally took a holiday. There are a few days off, whether it’s a rest or going to relatives…”

The door opened at nine o’clock. As soon as I saw ten o’clock, no customers came to the door, and the staff in the store became anxious.

The confidence I had when I saw the advertisement last night, because no customer came to my door this hour, and I became more and more worried.

“Mr. Liao, news came from the newspaper office. Because of the big changes in the style of the Spring Festival Gala last night, many of the contents of today’s newspapers waited until the end of the Spring Festival Gala before they began to write and typeset… Today’s newspaper can only be printed at ten. To complete the delivery, it will have to wait until the afternoon, and the surrounding areas will probably have to wait until tomorrow and the day after tomorrow…”

“What about other cities?” Liao Zhuolin started to worry.

Something has exceeded expectations.

They never expected such a thing to happen.

Local newspapers are different from large-scale national newspapers in that they are later delivered later in the New Year, and sometimes even delivered together within a few days.

“The same is true, some will be delivered tomorrow…”

“Why didn’t you tell us this before?” Liao Zhuolin immediately roared.

This is a serious mistake.

“Mr. Liao, the previous advertising cooperation was directly for one year, and they did not introduce the guaranteed printing situation…” Huang Guangyu said.

Everyone is not very familiar with advertising.

Liao Zhuolin negotiated the advertising cooperation with CCTV in accordance with Xie Kai’s requirements, while the Huang brothers negotiated with newspapers in local cities. For confidentiality, especially for the advertising before the CCTV Spring Festival Gala, only CCTV people talked to Xie Kai, Liao Zhuolin knew.(Read more @ wuxiax.com)

As a result, such a big problem occurred.

“You must find a way, you can’t go on like this.” Liao Zhuolin has experienced a lot of things, but he never thought that such a serious mistake would occur when he was in charge of work.

For the operation of advertising, this is their first time, and there is no experience to follow.

They didn’t put much advertising on the clothing before, after all, they didn’t open a special store, and they also took the route of agency dealers.

How to solve this situation at present?

If this news goes out tomorrow, it is estimated that the domestic counterparts will laugh to death.

Spending huge sums of money to advertise on CCTV, and even implanting the advertisements into the audience’s favorite sketches, eventually there was a problem because consumers did not know the address of Gome Electric…

“Something went wrong?” Zheng Yucheng and Wang Guilin, who were waiting for the base to transport the mother alpaca that had just given birth, got the news. Originally, because Mo Qi woke up and gave birth to the baby, they don’t have to worry about the engine core after the new year. I was so happy that I couldn’t get the project done, but I heard about it.

You can imagine how troublesome it is.

“This is caused by the inadequate connection of the propaganda work, and I bear the main responsibility…” Liao Zhuolin never thought that such a mistake would occur.

Wang Guilin shook his head, “Now is not the time to be held accountable, we have to find a way to solve this problem.”

“Just ask Xie Kai, if it weren’t for him, there would be no such problem.” Zheng Yucheng said.

They can understand that Xie Kai had no intention of doing this before, and it has been very difficult for Xie Kai to get things done to such an extent.

The daughter-in-law was in a coma and she was pregnant with a child, so she might die.

These Xie Kai’s sorrow operations, they simply don’t.

“Is the alpaca shipped?” Xie Kai asked anxiously when Zheng Yucheng appeared again.

The son was so hungry that he cried, and Mo Qi had no milk. Sanlu milk powder would never be fed to a newborn child.

“Yun-10 has already taken off, and it will arrive in two hours. At most three hours, your son can eat it. Something has happened to Gome…” Zheng Yucheng looked inside the ward, fearing Liu Xu Scolding him, did not dare to enter the door.

Xie Kai asked incredulously, “Too many people? Haven’t all kinds of plans been considered?”

“No one! Up to now, the door has been opened for more than an hour, and there is no one…” Wang Guilin introduced the situation in a low voice.

Xie Kai was also anxious.

I never thought about making such a mistake.

Mo Qi fell asleep and gave an explanation to Liu Xu, who was still coaxing the child. Xie Kai followed the two directly to the main store in Zhushikou.

As Wang Guilin and the others said, there is no one.

Not only that there are no people in front of Gome, but also the whole street!

When Xie Kai and his party arrived, the employees of Gome were listless.

Before today, they had gone through several months of training, and even last night they were still conducting exercises based on too many customers.

Just like a boxer, a punch that condensed all the strength of his body, before he hit it out, it turned out that the target was gone, and he could only smash in the air!

Who can not lose?

Who can not be down?

New Year’s Day is for everyone to rest, not to buy things.

“Today’s newspaper, even if it is put out, it is too late. Although Zhushikou is prosperous, but this only refers to the usual, big Chinese New Year. Even if you go out for a stroll, you still go to parks and other places, and the surrounding parks, it happens that you will not pass here… …” When Xie Kai arrived, Liao Zhuolin pointed to the map to introduce to everyone.

Who would have thought that this would happen?

This is simply the lowest level mistake.

“All the shops on this street are closed today…” Huang Guangyu also said.

“Also, we reminded before that the habit of Chinese people is to try not to spend money on the first day of the new year.” Huang Junqin looked at Xie Kai and Liao Zhuolin.

Although I admire the creativity of these two people in advertising, they don’t think this is a good thing at all for their opening on the first day of the Chinese New Year.

The Spring Festival, the entire Chinese nation has come over for thousands of years, and for the entire clan and the country, it has always been the most important traditional festival that no festival can replace.

In this festival, there are countless customs.

For example, on the first day of the Lunar New Year, in order not to sweep out the fortune, they can’t even sweep the floor. Countless people think that whoever represents wealth, even the water used on this day must be stored in a large bucket prepared at home, so they are afraid of losing money.

Therefore, let them spend a year or even a few years of surplus on the first day of the new year to buy color TVs, washing machines, etc. This will definitely not be supported by people.

Xie Kai is not ignorant of this tradition and customs.

However, there is no such exquisiteness in the 404 base.

“Habits can be changed, especially when there are huge benefits.” Xie Kai said calmly, “If they can save money, they don’t want to, it can’t be done?”

Just like the “Double 11” of a certain treasure later, the transaction volume was only 100 million yuan a day from the very beginning. In less than ten years, on this same day, the transaction volume exceeded 10 billion yuan in just 2 minutes and 05 seconds. ; 1 hour, 47 minutes and 27 seconds, the turnover exceeded 100 billion yuan; the total daily transaction volume was 213.5 billion yuan.

This is why Xie Kai has to open on New Year’s Day.

He wants to make this day a “Gome” shopping carnival!

Only in this way can the future development of Gome be more rapid. Even if after waiting for Suning and other electrical appliance stores to follow suit, consumers will first think of Gome.

If you want to continue in this business, branding is very important.

When network technology becomes popular in the future, online activities and offline physical stores will be more powerful.

At that time, nothing will happen to Ali.

“You still don’t want to talk about it. If it opens today, if there is no turnover, it will have a big blow to the enthusiasm of the producers…” Wang Guilin reminded Xie Kai.

It is not so easy to change the consumption habits of Chinese people.

Especially when the whole nation has the habit of saving money, it is too difficult for them to spend a lot of money…