Rebirth of Northern Technology

"Let’s talk about problems and dividends. These two things are actually one."

Zhang Yan started a new round of introduction.

The first problem is the lack of people. There is a shortage of people in photovoltaics now, and it is not an ordinary shortage.

In addition to workers, there is also the problem of the management system.

In this era, 200 million-level enterprises are directly affiliated with ministerial-level enterprises and are directly under the central government. There is nothing wrong with them.

The problem faced by Optoelectronics is not the problem of one production line. The two products of Philip and Yueya will soon be put into production.

Without organized personnel management, there is no management. The full-color personnel management has reached a very messy level.

The second problem is that the development of large LED screens finally met the ceiling.

While the LCD industry of "Full Color Technology" is in full swing, the operation of another major company of Optoelectronics, "Juge Hi-Tech", has undergone a very big change.

For the first time, large LED screens are unsalable. And the situation seems to be getting worse.

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With the decline of LED prices, the profit gap between LED large screens and LEDs has become more and more obvious. Both domestic and foreign manufacturers have announced their entry into this field.

LED large screens can't talk about the technical content, anyway, the resolution of each company is the same, high-definition TV, although the concept, but not universal.

This situation has already appeared in the first half of the year, but it did not have a significant impact on the sales of "Juge Hi-Tech" at that time.

"Huge Tech" is a pioneer in the industry and has a brand premium effect. Secondly, the assembly of large screens is a labor-intensive work. Internationally, any manufacturer will also face the problem of labor costs.

But with the passage of time, these new players in the industry gradually accumulated experience, and their market share gradually expanded, and the market finally reached a critical point, that is, the absolute sales volume of "Huge Hi-Tech" was affected.

There are two main reasons why the sales of large LED screens are affected.

The first is that competitors have found a way to produce LED modules at low prices, which is outsourcing.

In advanced countries such as the United States and Japan, module production and labor costs are of course very expensive. Isn’t it enough to move it to China or Southeast Asia?

The second one is customization.

"Huge Hi-Tech" products have always followed the standard size model. From the original 4mx3m to the current 6mx4m (4.5), there is also the latest 8mx6m model.

But in real life, it is difficult for customers to exactly need this size.

In many buildings, sometimes, the remaining space may be only 5 meters high, or even only 3 meters high. Under such circumstances, "Huge High Tech" encountered a dilemma by working behind closed doors in a remote ice city.

In the past, these users had no choice but to cut their feet and fit their shoes, but now, with local suppliers, even higher prices are acceptable.

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"Really? Is this true?"

Everyone in the conference room, hearing this heart news, almost all sat upright.

The stable profit of more than 10 million yuan provided by "Huge Hi-Tech" every month is the confidence that the LCD industry can develop crazily.

It is precisely on the profit expectation of LED large screens that Quancolor Technology can develop wildly and build buildings everywhere. For the same reason, banks dared to lend money to the Optoelectronics Department.

From the school side, it is also facing the same problem. The Department of Optoelectronics has been redeemed twice. Due to optimism, the school has even calculated the upcoming dividends as a source of regular income for the school!

Therefore, the slow sales of large LED screens affect everyone's hearts.

Although "Full Color Technology" is developing rapidly, it still needs time to prove itself after all.

If there is a shortage of people, just add people. If you develop too fast, just slow down the development. This kind of problem shows that you are still developing.

The problem with "Huge High-Tech" is almost a problem of faith level.

Continuous development and stable dividends have made "Huge Hi-Tech" a piece of magic in everyone's hearts.

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"What should I do now, are there any dividends this year? If there are difficulties, don't force it."

Several shareholder representatives raised the same question. Everyone is waiting for this money these days. The development of the Southern District of the University of Technology is imminent, and the biggest source of financial resources is the dividends from Optoelectronics!

"Divided! But this will be the last dividend for Optoelectronics Group."

This time the dividend, Cheng Yongxing almost encountered unprecedented resistance within the company.

In the foreseeable future, the profits of "Huge Hi-Tech" will have a cliff-like decline. And TFT-LCD itself is in a stage of rapid money burning.

The Optoelectronics Department has no other financial resources.

"What does the last stroke mean?"

"I am going to split the Optoelectronics Group, and several companies will develop independently."

Cheng Yongxing has been brewing this idea for a long time.

"First of all, the first measure is to completely separate "Quancai Technology" and "Huge Hi-Tech" from "Photoelectric Research"."

"Aren't they independent now?"

"The independence I am talking about is not independence in the administrative sense, but independence in the financial sense."

Although both "Huge Tech" and "Quancai Technology" are fully independent companies, they are both wholly-owned subsidiaries of "Photoelectric Research". Under this circumstance, it will happen that "Juge Hi-Tech" will give blood transfusions to other brother companies.

Since "Juge Hi-Tech" cannot give "Quancai Technology" a blood transfusion, it is meaningless to continue to maintain this situation.

"Full Color Technology" must find other financial sources to support its own development. The current structure restricts the development of "Full Color Technology".

Cheng Yongxing’s plan is that the shares of these two companies will be transferred from the hands of Optoelectronics Research to the hands of each shareholder. Each shareholder will become the direct shareholder of the two companies.

There are two purposes of this change,

The first is to facilitate the two companies to directly attract investment. Especially "Full Color Technology", it can attract strategic investors from the company level to prepare for future listing. After all, Quancai Technology's technology is unique in the world, and it is still attractive to investors.

The second one is for PlanB.

When the Optoelectronics Group cannot continue to pay dividends, where can it find funds to support such a large investment? Up to now, with a gap of 2 billion, the actual amount of funds invested is less than 10 million.

It is simply unrealistic to rely solely on dividends to meet the 2 billion investment. Not to mention, every time a dividend is paid, there is a quarrel.

The only way left is to realize the stock. When full-color introduces investors, Cheng Yongxing can cash out part of the market. This part of the funds is the source of funding for PlanB.

It can be said that it was this split plan that made the management reluctantly agree to this last large-scale dividend distribution.

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"But in this way, the problem of the large LED screen is still not solved!"

""Huge Hi-Tech" will also be divided into two, it will be divided into two. One specializes in the large-screen market, and the other specializes in LED and semiconductor components."

The root cause of the problems with "Huge High-Tech" is that the company's structure design is prepared for the monopoly market. For a monopolistic market, the upstream and downstream industries are integrated, so that there is no middle-level consumption in order to achieve the optimal allocation of resources.

But for a competitive market, the integration of upstream and downstream will result in slow decision-making and unclear responsibilities.

Big screen products are designed in Bingcheng, produced in Fengtian, and sold abroad. It's weird if the reaction is so fast.

All the managers of the Optoelectronics Department come from schools or state-owned enterprises that have been merged. From top to bottom, no one has experience in market competition. This is especially serious in LED companies.

Customer Support? Do you want it?

Price cut? You can not buy it!

After splitting it into two, each responds quickly to its own market.

After the separation, the two companies will have certain advantages. The big screen division, taking away the company's trademark, the "Huge High-Tech" brand, still has a certain premium ability.

And the rest of the LED production part, do not worry too much, after all, the LED technology of Optoelectronics is also excellent in the world.

Optoelectronics does not enter the LED retail market, and other LED players protect the large-screen market, which is a tacit understanding. This tacit understanding was interrupted, and Optoelectronics had to enter the LED retail market in order to protect itself.

The meat on the legs of mosquitoes is also meat. The decline in the sales of large screens has hindered the sales of LEDs. Naturally, these LEDs have to find a way out, and they can't be smashed into their own hands.

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After some discussion, the spin-off plan for optoelectronic research was passed.

This spin-off gave several subsidiaries more freedom in operation and room for development. Rebirth of Northland Technology latest chapter address: https://www.wuxiaspot.com/book/128175.htmlRebirth of Northern Science and Technology Full Text Reading Address: https://www.wuxiaspot.com/read/128175/Rebirth of Northland Technology txt download address: https://www.wuxiaspot.com/down/128175.htmlRebirth of Northland Technology Mobile Reading: https://m.wuxiaspot.com/read/128175/For the convenience of reading next time, you can click \"Favorites\" below to record the reading record of this time (Chapter 424 Split (Part 2)), and open the bookshelf next time You can see it! If you like "Rebirth of Northland Technology", please recommend this book to your friends (QQ, blog, WeChat, etc.), Thank you for your support! ! (www.wuxiaspot.com)