Rebirth: The Financial Giant

Lu Ming reported the plan materials aside, then turned on his mobile phone again and clicked into the Youxian APP. After swiping a few times, he suddenly said, The coupon interface shows that I need to make some adjustments here, don't just show the amount of the day, show it to me directly. a year's amount.

Hearing this, Lou Yiyun said stunned: Show it directly for one year? It will be difficult to adjust this way.

Directly showing one year means that it must be cashed at that time, and it becomes a hard indicator. It is difficult to predict the future, so there is no room for adjustment when it comes.

Lu Ming stared at the phone screen and said, Don't be afraid, don't panic, we don't lack this money. Let's adjust it this way. We can say that in terms of publicity, new users who register within this year can enjoy 55% or 70% of the subsidy for a full year. Qualifications. Only showing the figures of the day does not have much visual impact. A family of three is 57.75 yuan per day at 70% of the subsidy, so it doesn’t feel much.”

Having said that, Lu Ming looked at Lou Yiyun and added: But if you show his account the total subsidy amount for a year is 21,000 yuan, this number is even more visually shocking. The amount of money will be displayed on the user's account, and the user will subconsciously think that this is his money, so there is no need to waste it, and he will panic psychologically.

In this way, users can be driven to find ways to spend it, and users will always think about it and remind themselves to spend it psychologically, thereby improving the user stickiness and consumption habits of today's Youxian APP, and forming lazy dependence over time. Laziness is human Habits are the most terrifying things.”

Lou Yiyun's eyes lit up, and he immediately boasted: The chairman is still thoughtful. I will turn around and let the technical team work overtime overnight to make changes and updates. It should be in time for three days.

It only shows tens of dollars, it is really difficult to get the user's G-spot, if you don't need it, you don't need it, it's only tens of dollars, but the 10,000 or 20,000 yuan displayed there is a sum of money for the vast majority of ordinary people. Not a small amount.

It is impossible to be completely indifferent.

Anyway, even if it shows 21,000 yuan, it is impossible to use it all right away. It will take a year to spend it, but it better captures the reason why users use this APP to buy vegetables, and users will subconsciously remind themselves. Hurry up and use the Youxian APP to buy vegetables, or you will lose more than 20,000 yuan in blood.

At this time, Lou Yiyun, who touted one sentence, added: But chairman, we will need an astronomical sum of funds to deposit.

Hearing this, Lu Ming said: This is a subsidy coupon, not real cash. Of course, if the user's account shows such a large amount, it must be cashed, but you don't have to be really stupid to prepare so much money to deposit in it. , if you really do this, why shouldn't 10 million families have registered an account and put 210 billion in it and freeze it? Only a fool can do this, just use the foundation's credit guarantee.

Speaking of this, Lu Ming added: Based on the real-time data of the user scale and the total consumption data generated by all users on the APP every day, a rough subsidy amount can be estimated, for example, a subsidy amount of 200 million is generated every day. Consumption, about 6 billion a month, then it is enough to ensure that there are 6 billion in the capital pool that can be withdrawn monthly.

Lou Yiyun nodded and said, Understood!

Lu Ming emphasized: Don't default on the merchant's account, and settle with the merchant on time every month.

Lou Yiyun nodded again: Understood!

Today's Youxian adopts the monthly settlement principle, that is, the turnover of a merchant on Today's Youxian APP, the current month's turnover will be settled in the next month.

Don't play with supply chain finance, other big factories play community group buying, they like to engage in so-called supply chain finance, which is actually a white wolf with empty gloves, customers can buy a Chinese cabbage for 1 cent. That's how it came, upstream supply The platform on the other side of the business owes it first, so they can afford 1 cent of a Chinese cabbage.

In order to obtain the supply qualification, some suppliers have no choice but to supply the platform first, and then add an additional account receivable.

For those platforms, this is almost interest-free financing. Compared with bank loans, there is almost no financing cost. Those platform operating fees are euphemistically called supply chain finance.

And once these platforms fail to function, operate, go bankrupt or run away, and the upstream supply chain cannot receive money, it will become bad debts and bad debts.

But these suppliers will not suffer. They dare to play this way because they will transfer the risk level by level. When the last chicken feathers are left, the bottom vegetable farmers will really pay the bill.

...

In the next few days, the technical team and programmers of Today's Youxian started to stay up late and work overtime to complete the APP update.

Three days later, today's Youxian APP was officially launched, and announced in a high-profile manner that benefiting people's livelihood and subsidizing 100 billion a year, which instantly caused a major earthquake in the field of community group purchases, and the keyword Today's Youxian directly rushed into the heat that day. Search first.

The other big manufacturers are simply dumbfounded, let alone some players who are not well-capitalized, they are dumbfounded!

How can a horse-riding man play like this? Just tell the whole people to send money. The boss of a company who played community group buying was so angry when he saw the news, how did he play? Today’s Youxian’s maximum subsidy is 70% cheaper than that of supermarkets, and it doesn’t have to rely on acquaintances’ social relationships. The rider will deliver the goods within one hour of the day, and there is no need for a collection point.

Today’s Youxian model is so simple that it makes people feel outrageous, and it is so simple that it makes people numb.

But you just can't copy it, because you dare not!

At present, the core of the popular community group buying is to rely on the acquaintance society, but today's Youxian's family connection as a unit of gameplay directly captures the pain points of contemporary young people's social phobia, and even the acquaintance social relationship is exempted for you. .

The most important thing is that the capacity of banknotes is really too much. At present, the scale of the community group buying market in the country, Tiansheng Capital itself has a team that has done research, and the scale is about 80 billion yuan.

Today, Youxian is a good platform. It will give you hundreds of billions of subsidies a year, so how can others play?

According to the announcement of the press conference of the Youxian operation team today, all users who registered this year can enjoy a one-year subsidy. Today, it will be launched in Ningzhou first, but users in other cities can also register first.

At the press conference, today’s YouFresh operation team also announced the follow-up expansion plan, and will complete the coverage plan for first- and second-tier cities across the country by the end of this year, and continue to sink coverage in the future.

On the day of the announcement, large-scale registrations and family associations of users were detonated.

At the same time, Ningzhou also became a hot search again, becoming the envy of netizens across the country, because today's excellent fresh launch was first launched in Ningzhou, and users in this city can experience it today.

The welfare of Ningzhou City has been envied by netizens across the country and cried. It used to be paid out, but now it is the first time to enjoy such a large subsidy.

However, netizens in other areas are now looking forward to today's Youxian operation in their cities. At least this is no longer exclusive to Ningzhou. From the establishment of the project to the first cap in Ningzhou today, the speed of today's Youxian is very high. It can already be described as lightning, and it can be said that the fresh food companies that play the community group buying were caught off guard.

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