Reborn as a tycoon in Hong Kong
Chapter 21 The game goes on sale
July 25, 1977.
Galaxy Games Company.
In the office, Lin Baicheng looked around at the management staff present.
"Everyone, I hope you can remember today. This will be a special day, because the first game developed by our Galaxy Game Company, Xiangjiang Cube Arcade, is about to be put on the market."
"I hope you can cooperate sincerely and fight this battle well to make the company's games sell well. Only in this way can the company expand and you can get promotions and salary increases. This is good for everyone."
A few words to encourage morale were enough. Lin Baicheng then looked at Liu Yihui: "Old Liu, you have to keep in touch with the old customers of the factory. It is best to have our arcade games available in more than 40 arcade stores in Hong Kong. .”
"This time our company promises that as long as the machine body is not damaged by humans, the company can guarantee the return within a week of purchase and refund the entire amount, so that all arcade owners can have no worries."
"Of course, the company's capital is limited, so each arcade store only has one arcade machine with a one-week guarantee. Lao Liu, you need to make an agreement between the employees below and the arcade store owner to avoid wrangling later."
In order to increase sales and reduce the worries of arcade store owners, Lin Baicheng conducted a one-week refund campaign. Although this activity will be common a few decades later, in this era there are very few companies that offer refunds.
"Don't worry, Mr. Lin, all local arcade store owners in Xiangjiang have cooperated with our factory. With the one-week guarantee, I can guarantee that every arcade store will buy at least one arcade machine."
Liu Yihui immediately made a promise. Without the promise of a one-week guarantee, he would not have dared to say this. But with such a promise, he was sure that every arcade store would buy at least one arcade machine.
No one is a fool these days. Galaxy Games is not a new company after all. The company’s predecessor factory has cooperated with those bosses before, so they don’t have to worry about finding someone when they want to return the goods.
And if it can be guaranteed to be returned within a week, all the bosses will definitely buy one. In line with the idea that even if the game is not fun, there will be no loss in the store, and the return can be made before the one week is up at most. And during this week, the boss can make some money from the arcade. After all, even if it is a bad game, there will definitely be people playing it without everyone knowing about it at the beginning.
If it's a good game, then it's even better. The arcade store owners have nothing to lose. They have to buy arcade games that make money.
In this way, no matter what the situation is, the arcade shop owner will not lose money, but will only make money.
"Leader Pan and Captain Wu, one of you has to deliver the arcade machine to the arcade store as soon as possible, and the other has to do a good job of security. Security work is the most important, not only to ensure that nothing happens during the delivery process, but also to ensure that Nothing can happen to the factory itself.”
Lin Baicheng then looked at Pan Aiguo, who was responsible for handling and delivering goods, and Wu Jianjun, the security captain.
"yes!"
Pan Aiguo and Wu Jianjun both responded in unison.
"Sister, you are responsible for the finances. Remember to keep good accounts. All arcade machines must be paid after they are shipped. You must not owe any debts. Also, if you receive cash, remember to be more careful. , be careful not to receive counterfeit money.”
Lin Baicheng finally said to his sister Lin Shufang.
Lin Shufang nodded and replied: "I will be careful, little brother."
"Then, everyone, let's move! GO! GO!"
After looking around at everyone, Lin Baicheng clapped his hands and motioned for everyone to get busy.
Everyone got up and left the office with high morale, knowing that the sale of this game was very important to the company and even related to their future. When the game sells well and the company expands, they will naturally get better. Otherwise, nothing good will happen.
Liu Yihui is the factory director and usually manages the factory. However, when the factory has new arcade games to be launched, he will also be responsible for contacting the arcade store owners. Therefore, he knows all the local arcade store owners in Xiangjiang and has contacted them before.
Therefore, after Liu Yihui returned to his factory director's office, he immediately called the arcade store owners and told them that the company had a new game to be launched, and the company guaranteed that if it was not damaged within a week, it could be returned at any time and the original price would be refunded.
With a one-week guarantee, all arcade store owners chose to buy it, but almost all of them only bought one.
The price of an arcade machine is 5,000 Hong Kong dollars, which is about 1,200 US dollars when converted into US dollars, which is not a small amount of money. If it weren't for the one-week money-back guarantee, many arcade store owners wouldn't buy it at all.
Most arcade store owners will take the initiative to contact the factory to buy the game after seeing a popular game in their store. After all, only a few are willing to spend money to take the first bite.
Galaxy Game Company's arcade machine is priced at 5,000 Hong Kong dollars. The cost is about 2,800 Hong Kong dollars because the current production quantity is not enough. In other words, by selling an arcade machine, the company can earn more than 2,000 Hong Kong dollars, which is equivalent to more than 500 US dollars.
The gaming industry can be said to be quite profitable.
This is because Lin Baicheng has not set a high price. According to the market prices he found, for example, an arcade machine from the American Atari Game Company sells for 7,000 Hong Kong dollars in Hong Kong, which is 2,000 Hong Kong dollars higher than the price of ordinary arcade games. , which is exactly the same amount that Galaxy Games could earn from selling an arcade machine.
There's no way around it. Atari is an American game company, and it's also the leader in the game industry. Their games are considered guaranteed by the market, so it's normal for them to command a premium.
Lin Baicheng's Galaxy Game is a new company that has never developed a game before. Although he is very confident in Xiangjiang Cube, he will not set a high price stupidly. Instead, he will set the price of 5,000 Hong Kong dollars like most arcade machines. What we want is to open the market as soon as possible.
At the end of the day, Galaxy Game Company sold all the fifty arcade machines currently produced by the factory. Only a few of the more than forty arcade stores purchased two arcade machines, and the others all purchased one arcade machine.
The sales volume on this day does not mean anything, because there is a guaranteed return for one week. Only when no one returns the goods after a week, or if the boss buys the arcade machine in advance, can we truly say that Xiangjiang Cube is successful and Galaxy Games Company is successful.
However, out of confidence in the game, Lin Baicheng let the factory continue to assemble the remaining fifty arcade machines. At the same time, he contacted the raw material suppliers and was ready to purchase more raw materials to produce arcade machines at any time.
Now that the situation is unclear, Lin Baicheng doesn't dare to use the money from the fifty arcade machines sold to buy raw materials. If all the money is spent and a large number of people want to refund their money, something big will happen.
(Thanks to ‘Colleague Xiao Yang’ for the huge reward and support!)
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