Reborn as a tycoon in Hong Kong
Chapter 456 Sales Data
Sunday morning, May 13th.
Lin Baicheng and Maori Haruko were eating breakfast in the villa while waiting for Bill Harveys to come over and report to him yesterday's sales data of Star and Moon consoles and cassettes in the United States.
The reason why yesterday's sales data was not reported until the next morning is because there is a time difference in some cities in the United States. In addition, this is not the Internet era. It would take a long time to compile the sales data of more than 500 toy stores across the country. A lot of time.
As for Japan and Hong Kong, the time between the two places is fifteen or six hours ahead of Los Angeles. Therefore, just yesterday, Lin Baicheng already knew the sales data for Saturday in Japan and Hong Kong from Wobb Wilson.
About ten minutes after Lin Baicheng and Maori Haruko had breakfast, Bill Harveys came to Lin Baicheng's villa.
Lin Baicheng sat on the sofa in the hall and listened to Bill Harveys' report to him.
"Chairman, the sales data of Xingyue consoles and game cartridges in various Starlight Toy stores yesterday have been released."
As Bill Harveys spoke, he took out a document from his briefcase.
Lin Baicheng took the document and read it, and Maori Haruko, who was sitting next to him, also looked over.
This is the sales data of Xingyue consoles and game cartridges in various toy stores as of the end of business hours at 9 o'clock on Saturday night. It includes the sales quantity of consoles and various game cartridges, as well as the statistical sales amount.
Yesterday, Saturday, a total of 7,580 regular Star and Moon consoles were sold in the United States. A total of 60 high-end luxury editions were sold in the United States. A total of 31,840 game cartridges were sold. "Vacuum Boy", "Sky War Eagle" and " The three games "Crazy Racing" rank among the top three in terms of cartridge sales.
As for "Super Mario Bros.", buying a console will come with a cartridge of this game. Despite this, the cartridge of this game is still selling today, but it ranks the lowest in sales, with only more than a thousand copies sold.
The regular version of the Xingyue console is priced at US$179, and 7580 units is US$1,356,820; the high-end luxury edition is US$399, and 60 units is US$23,940; game cartridges are uniformly priced at US$40 each, regardless of the price of the game. All the same, 31,840 copies is $1,273,600.
The total adds up to $2,654,360, which is the sales of Star and Moon consoles and game cartridges in the United States on Saturday.
The sales data in the United States are much better than the sales data in Japan on Saturday. In Japan, 4,350 units of the regular version of the Star and Moon console were sold, 35 units of the high-end deluxe version were sold, and 19,500 game cartridges were sold.
According to statistics, the sales of the two versions of the Star and Moon console were US$792,615, and the sales of game cartridges were US$780,000, adding up to US$1,572,615.
As for Xiangjiang, it is almost negligible. The sales of consoles and game cartridges are only US$38,278, less than US$40,000, not even a fraction of the sales in the United States and Japan.
There is nothing we can do about it. There is still a big gap between Xiangjiang's economic level and that of the United States and Japan. More importantly, the total population of Xiangjiang is only about five million, while Japan has a population of more than 100 million, and the United States has a total population of more than 200 million.
The population of Japan is more than 20 times that of Hong Kong, and the population of the United States is more than 40 times that of Hong Kong. If Xiangjiang's sales are multiplied by 20 and 40 respectively, then Xiangjiang's sales will not be much worse than those in the United States and Japan.
However, the reality is that the population of Xiangjiang is too small, and sales are incomparable with those in the United States and Japan.
The total sales volume is a little more than four million US dollars, which is not low. If you only calculate the production costs, Lin Baicheng actually made money.
There are almost 12,000 consoles. Taking into account only the production cost, the loss is about US$50 per unit, which is equivalent to a loss of only US$600,000.
The profit of each copy of the game cartridge is calculated as 20 US dollars, and 50,000 copies is a profit of about 1 million US dollars.
Unfortunately, we also have to calculate the costs of research and development, publicity, labor wages, freight and other costs. When all is calculated, it will definitely be a loss.
Fortunately, the sales volume of game cartridges will be higher than that of game consoles. As time goes by, the sales volume of game cartridges is entirely likely to be dozens of times that of console sales. By then, money will definitely be made.
However, the reason why there were such good results on the first day of sales is because there were nearly 10,000 consoles pre-sold before, and most of today's sales were purchased by people who had pre-ordered before.
Not only yesterday, but also today, people who have reserved consoles will buy consoles and cassettes. After all, these two days are weekends, and most people who have reserved consoles will choose to buy them during these two days.
In other words, the sales during these two days cannot be regarded as sales during normal times.
Sales will likely not be as good over the weekend next week as they are now, and sales from Monday to Friday will be even smaller again.
The reason why I say it is likely, not certain, is because as time goes by, more people will know about the Xingyue console and the games that come with it, and coupled with the positive recommendations of players who have purchased it, sales will increase. , but the possibility of a large increase in a short period of time is very small.
No matter what, Lin Baicheng was satisfied with yesterday's sales.
In terms of console sales, it was nearly 12,000 units yesterday. Excluding pre-sales, normal sales would be around 5,000 units.
After all, today is the first day of sales. As the game slowly becomes popular, it will definitely drive the sales of the console. At that time, it is not impossible to sell more than 100,000 units per month.
"Yesterday's sales were pretty good, but because of the pre-sale, the sales in these two days cannot be counted as daily sales. It will take about ten days and a half to determine the approximate average daily sales."
"Follow-up publicity, sales and after-sales work must be continued, especially after-sales. We are doing long-term business."
Lin Baicheng said aloud that although the United States and Japan have established branches of Xingyue Electronic Game Company, they have just been established and need people to keep an eye on them.
"Chairman, don't worry, I will follow up and do the relevant work."
Bill Harveys responded.
"Well, I'm in Los Angeles recently, so I will follow up. After I leave Los Angeles and return to Hong Kong, you have to pay more attention to the sales of Xingyue consoles."
Lin Baicheng reminded Bill Harveys that after all, Isabella still has the position of manager of New Century Software Company, and she should focus more on this software company.
Now the United States is recruiting assistants for Lin Baicheng, but the assistants recruited in the future will not be as good as managers of various companies in terms of positions. They are really just assisting Lin Baicheng in handling the affairs of various companies.
It can be said that Haruko Mouri, Isabella and others met at a good time and joined Lin Baicheng's staff early on. In the case of Lin Baicheng's lack of talents, it is naturally easier for them to become manager-level executives.
The assistants recruited later will not be so lucky and will definitely take a long time.
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