Reborn Tycoon Rise
Chapter 396 Wireless wants to go out
Hong Kong: Tseung Kwan O
The headquarters of TVB is here. It was originally a sparsely populated rural area. In the 1970s, it was planned by the Hong Kong government into a new industrial area.
Since the real estate crisis caused by Iron Lady wrestling broke out in September last year, housing prices across Hong Kong have halved significantly, and the biggest fall has been in industrial buildings, most of which are only 30% of their previous price.
Although the former TVB was the largest TV station in Hong Kong, because its main business was the media industry, it did not spend much energy and money on assets and properties. Until recent months, it took advantage of the substantial price reduction of industrial buildings to buy it. There are more than a dozen buildings nearby, which are used for broadcast headquarters, variety show recording studios, staff restaurants and dormitories, urban background shooting buildings, outdoor shooting locations, etc.
A total of more than 50 million Hong Kong dollars were spent on a dozen buildings. Although they are all industrial in nature, if they were two years ago, they would not have been able to buy them with three times the money. More importantly, these buildings are all concentrated together. A closed loop is formed, and it is much easier for all departments to cooperate, which greatly increases the operational efficiency of the TV station.
Although it has been two years since the acquisition of TVB, Xu Zhi would not interfere in the operation of the TV station at will in accordance with the agreement with Shao Yifu during this period.
But in terms of capital, Xu Zhi has not relaxed at all. He has always been intending to acquire stocks from other shareholders. Until recently, with the help of the Hong Kong economic crisis and the opening of the US dollar, Xu Zhi successfully received funds from other shareholders besides Shao Yifu. Except for the shares of everyone else.
At this moment, TVB has only two shareholders, Xu Zhi holds 80% of the shares and Shao Yifu holds 20%.
Wireless's headquarters is a 25-story commercial building, a property owned by Evergrande Group. In the current Tseung Kwan O area, it can be considered outstanding.
"Shao Sheng, long time no see." Xu Zhi greeted Shao Yifu with a smile and shook hands when he saw him waiting at the door.
Shao Yifu shook his hand and said, "Xu Sheng, you have been very busy recently."
"After all, I am also a major shareholder of Wireless Wireless. No matter how busy I am, I have to come and take a look." Xu Zhi said casually with a smile.
"Xu Sheng, it's windy here. Let's go up to discuss. Your office has been prepared." Although Shao Yifu is over 70 years old, his words are still sonorous and powerful.
"Okay, Shaosheng, please go first." Xu Zhi said with a smile. Respecting the old and caring for the young is a traditional virtue of the Chinese nation.
After quickly passing the elevator, several people arrived at the top floor of the building. There were several separate offices, including Shao Yifu and Xu Zhi's offices, a board meeting room, and a separate gym.
However, because Xu Zhi himself only comes here every few months, this floor is basically exclusive to Shao Yifu.
Of course, there are also a few secretaries.
After arriving at his office, Xu Zhi sat on the boss's chair and turned slightly for a small half circle. From here, he could see many dense mountains and forests in the north of Xiangjiang, as well as some small industrial buildings.
"The income of the TV station should be good in recent times, right?" Xu Zhi asked casually.
Shao Yifu replied: "In recent months, the TV station's advertising revenue has increased by 10%. The main contribution is the "Transformers" cartoon series introduced by Xu Sheng. Last Friday, the ratings of the children's program were as high as 67 %, almost half of the TVs in Xiangjiang are playing our cartoons."
TVB's children's programs generally start at 5 p.m. This time period happens to be after most students get out of school and adults are not getting off work or preparing dinner at home after get off work. Therefore, from kindergartens over three years old to ordinary junior high school students, These are the mainstays of animated shows.
Although there are some comic weekly magazines in Hong Kong, most of them are violent and bloody or ghs-based. These animations are not suitable for adaptation.
When there are no local resources, wireless TV stations often purchase broadcast rights from Japan, the United States and other regions, and the prices are expensive.
Six months ago, several of Xiangjiang's comics "Dragon Ball", Transformers, Nabi Xiaoxin, etc. all achieved great success in Japan. After that, Xu Zhi issued an order to Ichiro Takizawa in Tokyo, asking for continued efforts. Work hard to make animation programs.
After receiving the order, Ichiro Takizawa found a professional team company in Japan and began to animate several comics, and "Transformers" was the first work.
Whether in Japan or Hong Kong, the early stage of "Transformers" did not cause a violent response, but as the plot escalated, various magical robots and world framework settings emerged one after another, attracting the love of a large number of non-comic fans, animation The program's ratings increased significantly. At its peak, when TVB broadcast "Transformers", the ratings were as high as 73%.
The ratings in Japan are also close to 40%. At the same time, the popularity of anime has also brought a large number of new customers to comics. After all, the broadcast of anime requires a lot of time to produce, and the progress of manga weekly has long exceeded that of anime series. .
Xu Zhi nodded and said, "I feel relieved that Shao Sheng is at TVB. However, I came here today because I also want to discuss with Shao Sheng the future development of TVB."
"Xu Sheng, please speak." Shao Yifu was not too surprised. He knew that Xu Zhilai would not just come to visit today.
Seeing Shao Yifu staring at him, Xu Zhi said with a smile: "The current performance of TVB is already the first in Hong Kong. Although ATV has just changed hands and Qiu Degen has some capital, it is much worse than TVB. Basically, it can be said that Can't turn around.
Although the first place in Xiangjiang seems to be a good result, you must know that the entire Xiangjiang only has 5 million people, which has almost determined the upper limit of the TV station. If it does not go out, Wireless will always be just a local city TV station. "
"Xu Sheng, I have already thought about this problem." Shao Yifu said with a smile: "Recently, I have had a lot of cooperation with many TV stations in Southeast Asia. The programs we filmed are also well-known in the local area. Many Celebrities have also gained many fans. As long as we persevere, I think in the future, the income from foreign TV series copyrights will also become one of the main revenue sources of our TV station."
"This kind of cooperation is indeed good." Xu Zhi replied affirmatively: "But in this kind of cooperation, the TV station will always be in a strong position. Even if we can make a profit, it will only be a fraction!"
"Xu Sheng, in the television industry, television stations are the strongest anywhere in the world. No one can avoid this." Shao Yifu shook his head and said.
"Of course I know this." Xu Zhi said with a smile. Even in the United States, where production and broadcasting have been separated, TV stations are still in an absolutely strong position when cooperating with the filming party. Xu Zhi is also a lover of American dramas in later generations. Every year, what I worry most about is that my favorite TV series will be canceled by the TV station.
The survival of TV series absolutely depends on the TV station, but occasionally a reversal occurs. That is, a TV series that is a super classic and attracts money at an alarming rate has the capital to negotiate with the TV station, such as the later "Friends".
The same is true here in Asia, such as "Dae Jang Geum", "Huan Zhu Princess" and so on.
Although Wireless currently has some classic TV series, such as "Legend of the Condor Heroes", "Fearless Fearless", etc., generally speaking, cooperation with overseas TV stations is still in a passive position.
Xu Zhi continued: "Shao Sheng, there will naturally be some income from selling TV series copyrights, but this kind of business will not be successful. If you want to completely expand Wireless, the only way is to have your own TV channels overseas."
Shao Yifu pondered for a while and said: "Xu Sheng, TV stations are different from movies. They are national weapons. Any country will have certain controls. Even if we have money, whether it is acquiring overseas TV stations or applying for new channels, basically It can’t be successful.”
Xu Zhi shook his head and said with a smile: "Shao Sheng, I have another method here."
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