Salted Fish’s Self-help Strategy
Chapter 1021: Who is this cheating?
Remember in one second【】
However, there is no need to explain these to investors, and they can't understand it. Just as today, many investors still believe that the future of Xiaokang coffee is not as good as Ruixing.
In fact, the profit margin of convenience stores and coffee sales is absolutely smashing Ruixing. All convenience stores are thanking Ruixing Education Market for educating white-collar workers, and waiting to receive Ruixing's victory. Of course, Luckin also began to sell some convenience store goods as a warning and counterattack to the convenience store industry.
Speaking of these pragmatic content, the atmosphere finally changed better, and many people asked questions in succession. Until the end, Yuan Mu asked two questions he preferred to be asked according to Chu Yuanxi's instructions.
The first is cloud computing, which is the next bright spot of Xiaokang, but there are too many people engaged in cloud computing recently, so the bright spots are buried in a large number of bald spots, which are not bright enough. Therefore, it is necessary to pass questions and answers, especially Yuan Mu's questions, to let people understand where the light is.
Yuan Mu’s question is: “I don’t understand why you spend a lot of money to deploy data cores? Isn’t our well-off cloud a block cloud that is taken from and used by users? Isn’t our cost lower than all cloud computing Is it very, very much? Then why did you return hundreds of millions to build cloud resources?"
Chu Yuanxi felt that Yuan Mu should have practiced repeatedly according to his lines, so he was sincere.
"Well, this question is good. I have to explain a bit."
He seems to be able to see that all investors are listening, "First of all, cloud resources are equivalent to real estate. To build a cloud is to build a real estate, and then either live by yourself or rent out.
The second is that the block cloud must first deploy certain resources, wait until there is no problem with smooth operation, and then all rely on self-sufficiency. Therefore, it is necessary for us to deploy traditional cloud resources ourselves in the early stage. We can build them and live on our own, and we can rent them out if we don't need them later. Maybe we can make money.
The first is our cost issue. Do you know about online earning applications? It is those **** pig farms, Long Youqian, etc. The logic is to let users click on advertisements, and the application is responsible for aggregating advertising fees and then distributing part of it to users.
Our gaming network is actually the same, users create the value of cloud computing. So you have to say how low the cost of Xiaokang Cloud is. If I don't give it to users at all, it will be zero cost, but it is impossible. The specific cost depends on our payment strategy. This part is linked to the currency cycle. We will not discuss it today. In short, the computing power that Xiaokang Cloud can aggregate depends on the scale of users, so the initial return ratio must not be low. This is why we need to build our own cloud resources. "
This interpretation of the scourge made clear the characteristics and future prospects of well-off cloud computing. Investors, including Xu Xin, are basically in a state of conviction. But in fact, Chu Yuanxi still didn't say a key point. That was revealed by his preparations for a small meeting with the Pakistani co-founders after the meeting.
Even so, is it enough to impress investors? You must know that cloud computing companies are now getting together and going public, and they are themselves a sweet pastry in the capital market. Chu Yuanxi even considered using cloud computing as a selling point to tell the story again. This is not impossible, but considering that the previous round of financing has actually told this story, telling a story twice does not fit his personality.
At this time, Yuan Mu asked the second question as planned, which is actually the last question of the entire meeting today: "Finally, I want to ask a special question. Why has Xiaokang not been on the Difang purchasing platform? Xiaokang does not do delivery by himself. Huang Tuan, Are you hungry, and Goudong come home, don't they smell good?"
This problem may not have been noticed by many investors, because why should we write in the description for things that did not happen? Therefore, many people who don't usually use small ones take it for granted that convenience stores must be purchased by the third party.
The actual situation is indeed the case. Even Meiduo stores, who have their own delivery team, hand over the purchase of the store to the third party, but Xiaokang does not. This is exactly the "question" Chu Yuanxi wanted to answer.
"Well, they look very fragrant and can improve gmv, but have you ever considered that the gains outweigh the losses? Our own coupon system is more fragrant. If you are on the third party platform, you must use their discount system. Not only can you not let guests come The store also rejects customers from our system. Going to the store and our user system are two development paths for the well-off. Have you forgotten?"
Originally, Yuan Mu thought that this was the end, but Chu Yuanxi didn't expect Chu Yuanxi to talk loudly: "In addition, I thought that in the future we will have a great competitive relationship with Huang Tuan and Ele. So it is better to separate from the beginning."
"Do you have any plans again?" Xu Xin asked curiously, because this was not approved in advance.
"I want to ask everyone, how do you view the relationship between businesses and local life platforms?"
Zhao Zhujiang immediately said: "Symbiotic relationship?"
When I met him in West Lake at that time, Chu Yuanxi suggested to him to engage in logistics and e-commerce in Africa, and use Transonics technology to directly spread out the local offline resources. In the end, he didn't listen, because he didn't understand local life, so the new business he chose was a smart TV that was closer to blood.
As a result, he regrets now that a large number of entrepreneurs from the celestial dynasty choose to go to Africa to start a local life business, so he also began to study local life.
The big guy said Chu Yuanxi first had to give affirmation, although he was confident that the next round of valuation would let Xiaokang surpass Transsion Technology. But that’s over valuation. People have a huge and lush foundation, especially occupying the most potential market. They are full of the most important skills offline, and there are some stock trading that only look at financial data and buy stocks with their feet. Investors, the final market value is bought, and does not reflect the status of Chuansheng.
So Chu Yuanxi still recognized Zhao Zhujiang as a big brother.
This time he brought Lao Zhao to the town, but he actually went deep
^0^Remember in one second【】
After chatting about local life, it is possible that Zhao finally decided to vote for Xiaokang with 100 million yuan and there are reasons for this cordial discussion.
Of course, there are many problems in developing local life services in Africa, but Chu Yuanxi is a "bystander" who doesn't hurt when standing and talking, so he encouraged him to say: "Do it or not! Do it if you have the means to integrate African national business. Nothing is too difficult, so don't do it at all."
The reason for saying this is that it is just as difficult to have instruments. With so many countries in Africa, each country is different. It is easy to be a country, but it is so difficult to integrate a "world". But a person with a measure is excited to see so many difficult challenges. This is the entrepreneur.
Lao Zhao has been reflecting on whether he is still an entrepreneur recently, so he finally decided to invest 50 million in Xiaokang.
At this time, the big guys got into trouble. Chu Yuanxi said: "You are right. It should be a symbiotic relationship. The mainstream business of the local life industry chain and online platform is actually a traffic model, attracting a large number of users to inject traffic to the platform. At the same time, sell traffic to offline merchants to complete the closed loop of o2o. This is the main value of the o2o platform.
However, the current platform and merchants are the relationship between landlords and tenants, because platforms are too profitable from traffic. Originally, the platform should help merchants better serve users. Now the platform uses traffic to coerce merchants. Originally, it was supposed to make money by serving users. Now it is the platform that licks users and squeezes money from merchants. The stronger the platform's ability to manage traffic, the harder it is to cut leeks.
But I don't think so. I see businesses as resources. "
Speaking of this, Chu Yuanxi was a bit embarrassed, because it was improvised, and I didn't know how to say it. It's not that I didn't say anything, but I don't want to miss it. Xiaokang has a lot of things that should be completed by Milestone 6, and we will talk about it after setting up the flag with great fanfare. The dog that bites before can not bark.
So he had to recycle his words: "Xiaokang has established an easy-to-use and fully functional user system. It attracts users like mobile Internet products. It's definitely not just for store sales, right? The price/performance ratio is too low. So are we. It is necessary to work hard with the goal of national application, otherwise, where is the valuation of 100 billion yuan?"
This remark is imaginative, but there is nothing real, which makes many investors feel angry!
However, Xu Xin and Yuan Mu could not help but reproduce the reality map corresponding to the online content of Xiaokang. There are a large number of nodes on that picture. There are various venues and clubs raised by users through the city treasure game. This is the closed loop of the currency cycle. Various virtual merchants invested by users correspond to physical stores, which is a strong support for mobile payment.
On such a beautiful map, businesses are already in a well-off car. Can’t rely on the well-off traffic to do some o2o?
Huang Tuan's users are traffic, but not the well-off ones? That makes no sense. What's more, the function of the ai group owner is so flexible. Chu Yuanxi also has a plan to provide enterprise services, or open the form of developer interface. With this scalability, it is o2o, right?
The key is that they all know that Chu Yuanxi plans to have a home delivery service for Xiaokang, but it is not open now.
These puzzles are put together, isn't it a proper competitive relationship with Huang Tuan? And it is not a general competition, it is deeply malicious. In particular, Xu Xin could clearly feel Chu Yuanxi's malice. The big guys all talked about dimensions, and they all tried to stand up to high dimensions, and then turned back to low dimensions.
But when others went to high-dimensional drilling, they were working very hard and very openly, relying on strength to pull the competition down. Chu Yuanxi sneaked up a huge system, and then spread it out at the fastest speed. There is no meeting that makes people even react. Therefore, Chu Yuanxi regarded the merchants as resources instead of leeks. Leeks were used for cutting, and resources were used to contribute to himself, which was different.
How confident is it to make such a crazy plan? We must know that others not only put pressure and motivation on the competition, but also leave room for ourselves. Once Chu Yuanxi's system and promotion fail to meet expectations, he will face a full-scale recession.
This thought link made Xu Xin entangled. Should he vote more or stop there? When risks and meetings coexist, the most painful thing is that there is no reference to anchor and the future is at a loss.
But the intuition was also generated at this time. Originally, Chu Yuanxi had finished speaking, and Xu Xin suddenly added: "I said that the additional 200 million is a bit less. I will increase it by 200 million to 400 million."
After speaking, she gave Chu Yuanxi a wry smile, as if she couldn't get it out no matter how much she said.
This made Chu Yuanxi quite surprised. It turns out that she still has it, isn't it? Should we continue to work hard to squeeze out more?
It's a pity that Chu Yuanxi would be confident if the road show was held. The main reason was that she had confidence in her own work, and she took the work that had been prepared to the outside world. Even if it was cross talk, the audience would enjoy the flower baskets, let alone the audience. What about a group of investors? But you can't communicate in person, and the aura can't be distributed, so it's not easy to be tempted.
This shows that no one is perfect, and his skills are still flawed!
The entire conference business was basically over at this point, and Chu Yuanxi immediately did the finishing touch, that is, to summarize the issues of the conference business, and then look forward to the future again.
This prospect that is more suitable for calling investors to bet has actually been written long ago. It is written that after a year of development, Xiaokang has led the industry in terms of technology accumulation, organizational structure, and enterpriseization. A strong traffic pool can be used, so it is currently on the eve of the outbreak.
For the future, Xiaokang needs to do several things if it wants to succeed. It can currently look forward to the reduction of customer acquisition costs and success.
^0^Remember in one second【】
Withdrawing from the money-burning link of subsidizing users is the key to take off.
The company has basically done everything in the forefront, and the continuous accumulation allows the company to be supported by a complete user system in its rapid development. Before the restructuring of the Baren Group, the founder team of Xiaokang had completed the construction of the traffic pool and the exploration of the monetization method. The huge private domain traffic will provide hard support for new innovation and interaction in the future.
When it comes to dying of traffic, Chu Yuanxi began to brag about it. It was said that two years ago, it was difficult for anyone to realize that private domain traffic can bring considerable results. It was only in the second half of last year that local life players began to pay attention to private domain traffic.
The scope is reduced to the convenience store track, this industry is not suitable for advertising. Going to any platform for global promotion is itself a low cost-effective behavior, and it does not play a role in establishing sales channels, so I have to start operating private domain traffic, but because it is not a professional selection, the progress is very ordinary.
Xiaokang has an unparalleled advantage in this category, but because this advantage has not been used, many people are confused, which affects the judgment of valuation.
Finally, Chu Yuanxi mentioned Xiaokang's online content at the end of the email. Because online content is still low-key even today, many investors have been deliberately guided by Chu Yuanxi to ignore this point, but it is not appropriate to not mention it at all.
Regarding the online content, Chu Yuanxi promised investors that it has been fully developed as planned and will be launched gradually soon. Like the previous round of financing, he still had to cover up the online content. In order to avoid some inquiries, he finally said this: Regarding the online content of Xiaokang, you can actually refer to the external video platform Netflix. Flx's "content + channel" operation method is different, but it can form a commercial closed loop, and it stands at both ends of the smiling curve.
Of course, Chu Yuanxi did not send an email to the end, but also announced the time node to each investor. This day is February 28. Investors need to give definite feedback before the 5th of the month, and start doing ts on the 6th. . If there is no problem with the investment terms list, sign on the 9th to continue, and strive to sign the subscription agreement for spa before the 14th of the month.
This time requirement really shocked a lot of people. In half a month, they are going to be completely out of process, and it is one-to-many. Is this a bit drifting? You must know that even if many investment institutions want to invest, they will not have time to complete it in half a month. Well-off can be managed with precision, and they need to be reviewed layer by layer in agreement.
In fact, Chu Yuanxi couldn't help it. He didn't wait for the grandson of time. Originally, it was enough to start the financing process earlier, but as a result, the special period could not start. This is already the most feasible plan.
So, when the time came the next day, a commentator chapter appeared in the circle, which was published in the relatively large investment and financing self-media. But what is strange is that people's eyes are focused on the Ba people, perhaps because they have realized what is the source of a well-off confidence?
Zhang Li said: The outside world's valuation of the Pakistani group is too obsessive about the direct realizable value brought by the game. It may be that this part of the value is relatively large, so it ignores the self-media on which the Pakistani started. This is indeed very problematic. At present, the value of Pakistani Group is far more than a Pakistani game and the cash exchanged for its acquisition.
The author also noticed that employees in various key positions of Pakistani Information were required to sign a large-amount non-competition agreement~www.wuxiaspot.com~The top ranked most of the agreements are convenience store companies and convenience store companies that provide tb services. From the media company.
Chu Yuanxi watched this public account tweet as Spartan, who is such a grandson? This is not to tell friends and businessmen outright, come to the Pakistani Group to dig people, here are the talents you need! A very simple truth is that for which companies are written on an employee's competition, the employee has a higher probability of being the people needed by those companies. The higher the quota given by the competition, the greater the gold content of the employee.
So Chu Yuanxi was so angry that he vomited blood, and said to his heart who was cheating on his father?
At that time, he was in a meeting, and it happened that Zhu Yan and the others had already returned, and they could finally get together all the founder team of the Ba people.
The financing of the well-off society is definitely not enough for investors to make up 4 billion. The extremely big immortal that Chu Yuanxi regards as the cornerstone can only make up less than 800 million. Zheng De reported 1.5 billion. To put it aside, he is a younger brother, and he is already a mainstay in the b-wheel of a well-off society.
This is less than 800 million. Xu Xin walked up with a single person of 400 million. Even if Chu Yuanxi caught a sheep stalk, he knew that he couldn't get out much.
Dear, this chapter is over, I wish you a happy reading! ^0^
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