Salted Fish’s Self-help Strategy

Later, Chu Yuanxi pushed the desperate place to stop and asked, but it turned out to be true, and his house was the exclusive agent of the service provider in the region. In other words, the service provider has given several agents in a region the qualification of "exclusive" agency.

　　 Don’t you know about Alipay and WeChat? Of course you know, but only to "know". Because once managed, the other party will quickly occupy more market share. Only by growing rapidly in the chaos, can one's own equipment be released as soon as possible.

　　 It’s just that the recent popularity of masks has made all facial payments come to an abrupt end, which is embarrassing.

　　From this case...Chu Yuanxi gave the well-off market commissioner a task, talked to them, and then recruited capable ground pushers in the opposite direction and pulled them into the well-off ground push team. After all, when Xiaokang launches mobile payment, not only business people must plan tactics, but also soldiers who can be used to fighting bravely.

　　 These are all talents who are delivered to your door!

　　 It’s just that there is still some time before they rush out. First of all, the treasures of the city must be able to stand.

　　 At that time, Chu Yuanxi found the optimal solution that he needed to go online to the city treasure first and then go online. At the same time, the recent period is still a bit nervous, which is not conducive to users pressing the road, regardless of riding or other methods. And it will be the Ching Ming Festival short holiday soon, so the initial data is definitely not good.

　　 Of course, in the early stage, it was meant to let users familiarize themselves with such a thing, and only when Xiaokang started withdrawing activities would anyone be active. This is a simple and rude solution that Chu Yuanxi thought of to solve the problem of recovery of unchained health coins, which is to allow users to directly withdraw cash from health coins.

　　 Many online earning apps are doing this, especially those in the name of walking. Kou can go and I can go. In particular, this activity also helps Xiaokang explain the logic of cash exchange to users.

Otherwise, City Treasure is a game that requires a "transformation process" after all. It requires users to invest in each unit on the map with health coins, and then these resource points will continue to produce rich coins, and finally use rich coins to buy at a well-off store. thing.

　　 There is a very anti-human process, that is, users cannot get positive feedback immediately. The so-called continuous output and slow output mean the same thing. You can't buy something right away when you dig healthy coins.

If you are making a game, you have to take a lot of risk in adopting this scheme. Although there is "Lifeline" and "Animal Forest" in the near, they do not emphasize the logic of instant positive feedback, but the mainstream view is to use positive feedback to stimulate players' games. behavior.

　　 But "City Treasure" is not just a game. It has a certain degree of similarity to "Dong Sen". It is a fantasy of life and requires users to continue to act on the game map in order to pursue reasonable results. In other words, you can't help but risk not having immediate feedback.

　　 Therefore, it is appropriate to do a cash withdrawal activity here, which directly strengthens users' awareness of city treasures. It is valuable, and the value comes from your mobile phone and battery.

　　 On the 3rd day, City Treasure went live as scheduled, and it did not attract anyone's attention. It was nothing more than the updated version of the Xiaokang APP, and one more button appeared in the overall simple interface in the past.

Thanks to the current popularity of mobile games between China and North Korea, many users have more or less always played games. Let’s not talk about things like smashing fun, fat birds, and cutting fruits. AR games and The LBS map social game is not completely unconceptual. This is also thanks to my big penguin. It's time to scatter red envelopes during the Chinese New Year, and it is to catch monsters together. The first- and second-line fashion brand young people certainly don't have a concept.

　　 There are a large number of such active users among the well-off users, so the world opened by this new button does not seem particularly jerky.

　　 But that's all. In most people's minds, this is a game. Otherwise, why would there be novice guidance? Isn't this a standard configuration for mobile cursors? Xiaokang, what kind of mobile game does a convenient store open?

　　 This is the only noise made. Xiaokang's Weibo and official account backstage messages have become more numerous, and many people are seeking answers to this confusing behavior. Many old fans of Pakistani people come to visit us to popularize the company's genes to well-off users. There must be game genes! And the boss of this company never cuts leeks, so he can play with confidence! He only sells mature leeks. You are still in the cultivation period, waiting for one day to be sold and mature!

　　 Chu Yuan Xixin said that this group of people are too vengeful, right? This has been sold for more than four months, why do you still remember it? Speaking of which he hasn't continued to play "Unwinding in the Wind" recently, so why is it necessary to check in every day when it is sold? But it’s no wonder that the players hold grudges. After the unicorn studio broke away from Chu Yuanxi’s clutches, they started to do activities like normal game operations. A common sense is that the game industry mentioned the so-called "doing activities" and talking about recharge activities. .

　　 So it's not surprising that the players yelled at the microblogs that attacked Pakistani and Xiaokang.

Before the launch, due to a special Spring Festival, Xiaokang did not launch it in Eastern Guangdong as planned, so the number of daily active users is still less than 500,000, which is far below the expected value on the timetable. The lowest expectation for a period of time is to start with 1 million DAU, which must be followed closely.

　　 But the number of daily consumers and visits are good. Many users consume twice or even three times a day, and what makes Chu Yuanxi most afraid of "returning to normal" is the number of core users. Because of the excellent performance of Xiaokang in a special period of time, a large number of users recognize the value of core users, so there is an endless stream of membership cards. Now that the card has been opened for 100,000 years, the number of monthly active users of Xiaokang is only two. More than one million, this ratio is quite good.

　　 Even looking at the number of daily transactions, that is, the number of transactions, it is surprisingly high, so that some people suspect that Chu Yuanxi's data is falsified. In fact, this is all a well-off coupon. The coupon usage model forces some savvy users to divide a transaction into two knots, which can maximize the benefits.

In fact, this is what the company is willing to see. The coupon-customer unit price system is the basis for the stable profitability of Xiaokang. The customer unit price and transaction frequency determine the income of a single store. This income is the basis for determining the expansion model. If the income of the single store is not good, Chu Yuan Xi didn't even dare to expand stores on a large scale, and the Pakistani people couldn't get milk no matter how big they were.

　　Of course, these data are not **** in the eyes of many investors, and they even can’t understand Chu Yuanxi’s daring to publish these data and then raise funds.

　　 When City Treasure went live, not only the investment circle, but also friends and businessmen were surprised. We must know that Xiaokang’s financing is in the form of public roadshows, so it’s easy to check what Chu Yuanxi has said. At this time, oh, can it be said that this is the mysterious line that Chu Yuanxi has been blowing for a year and a half. Upload content"? Since the Pre_A round of financing, it has been blowing up, and keeping it confidential, is it a monopoly until now? Hahahaha----

　　 Chu Yuanxi commented on this: the more such fools, the better. Of course, this kind of atmosphere is not conducive to the business team's attack. For the business team, the stronger one is, the more favorable the negotiation. When others generally think that one is a fool, even if one is really not a fool, it is not easy to talk.

　　 But this matter can't trouble Chu Yuanxi and Cynthia. You must know that Nabok, whom Cynthia worked for before, is also a game company. In game development, there is an important intermediate from idea to product called demo...

　　Demo is to make a bunch of fake data, which is completely used for demonstration. In the demonstration process, the real performance of the future product is simulated, so that people who watch the demo can get the game experience in advance, and then judge whether the product is valuable.

　　 And Xiaokang has even completed the functions. It is too easy to compile a set of fake data and make a demo for demonstration, so Cynthia still focuses on recruitment and is confident about the upcoming attack.

　　 During this period of time domestically, the years are quiet, and foreign rumors are raging. It is said that even the gangs in the United States cannot survive. There are fewer venues that can be blackmailed, sports events that can be used for gambling are gone, ports and truck transportation have dropped sharply, and even private garbage transportation is almost gone. The most serious thing is that Mexico has begun to strictly guard the border wall, and there is a shortage of that kind of supply...

　　 During this time, Mulian has begun to supervise the construction of the factory, and the VR headset equipment factory. This task was handed over to her when it was reassembled in February, and everything else can be delayed. Only the plant design and assembly line introduction have no reason to delay. As a world factory, the Guochao will build a factory and draw an assembly line. The solution can be finalized remotely.

　　 Therefore, for Chu Yuanxi, there is now a very gambling multiple-choice question, which is whether to tell Elizabeth and all the key points about the subsequent development of well-off. The current situation is that the City Treasure is already online and Elizabeth can see it, but she must not be able to play without telling her the tricks inside.

　　 If the world is peaceful, Chu Yuanxi will of course provide her with full support as originally agreed, including one-stop SaaS services and all operational plans. But now it is the ghost who knows how Southeast Asia will develop in the future, and Vietnam is not a paradise.

　　 Therefore, Elizabeth can complete the first four milestones, it is already very remarkable. As for urban treasures and other online content, if they are disclosed together, it is not clear what benefits can be generated by Xiaokang Southeast Asia, but there is a risk of leakage.

Normally, although Elizabeth has just started, she must start to prepare the corresponding elements of online content to achieve the highest overall efficiency, but Chu Yuanxi is counseled, let her work step by step, anyway, when online content is really needed , Is when the store is spread out on a large scale.

　　'S worries about leaks are extremely necessary, because Chu Yuanxi had previously given Suzuki Yu's otaku boy Ju's family a task to help him look up public information on the island country about how Sun Dasheng and 724 joined forces. As a result, Ikoma’s family reported that no specific financing information was found, but he had already seen 724 in pushing mobile payments. Not only did it push it, but it also made great efforts.

　　724 What is the copycat? It is a well-off system. What is the most dazzling thing for ordinary people in the well-off system? It is a variety of coupons covering almost all categories and usage scenarios. 724 rewashed this set of coupons and used it to promote mobile payments, which was just right.

　　 Still the same sentence, the copycat is right, even if you make a mistake in the copycat, it will be beneficial.

　　 Ikoma's family bragged to their colleagues after returning home: "The president's face was extremely scary at the time! It looked like a vampire who just pushed aside the coffin and woke up from a deep sleep, eager to find food."

　　 Why is this expression? Chu Yuanxi is anxious! I looked anxious in my eyes, but I couldn't help but pray for the other party to jump on the street.

　　 At this time, he was able to appreciate the feelings of the original entrepreneurs. There was a saying in the past called copytoa, that is, the new entrepreneurial model that appeared in the United States was copied by the entrepreneurs in the country. Just like group buying is to Groupon, online taxi is to Uber, Weibo is to Twitter, Renren is to Facebook, and so on. From mode to step, the focus is on copying homework.

　　 The other party is also beyond reach, and it is useless to rush. The country can really be regarded as a strong rise based on its own evolutionary ability, and then the reverse export to overseas causes the O2O meal delivery derived from group purchases and the greatly innovative short video format. Now we are going to add well-off? Chu Yuanxi almost vomited blood...

　　The key is, 724 is such a trouble, can Ali and Penguin know? They didn't know that there were hundreds of eyes staring at the island country.

　　Otherwise, the mobile overlord of the island country is Line, and Line is a subsidiary of Naver, the overlord of the universe, and a partner of Penguin. Line and WeChat have a deep cooperative relationship in the mobile payment field.

　　 And 724 is on the same line as Sun Dasheng. Who in China has the deepest relationship with Sun Dasheng? Of course it was Jack. 724 Isn't it another curve war between two horses to engage in mobile payment? Can Penguins pay close attention?

　　 Oh, 724 started to engage in mobile payment, see what's going on? Ok? The copycat is the Guochao APP, but it does not use Alipay's system...a well-off life? What kind of ghost company is this? Oh, it's also a convenience store, well, this company, check it out! Huh? The boss is Chu Yuanxi from the Pakistani Group?

　　 This is why Chu Yuanxi didn't manage her expression well. With this concern, he had to become more cautious. However, he did not feel indebted to Elizabeth, because he could use her to allow her independent financing as compensation in the future, although the decision to let her go solo was a long time ago. This condition can be told to her earlier, which is good for both parties.

　　 There is another thing that keeps on Chu Yuanxi's nerves in the past few days, and that is a series of actions by Chu's disciple Ah-du. Not a short video, Ah Ya recently started a live broadcast.

　　His path is actually no stranger to people like Chu Yuanxi who have been deeply involved in the media. The first step is to set up a person.

　　 This is easy to understand. Because of the special situation around the Spring Festival, many well-known entrepreneurs in other industries have invested in live broadcasts and short videos, and then have set up personalities. For example, the entrepreneur who made the Chuahua claimed to be "Li Mojia, the head of the Jiashan School", and the liquor maker gave himself the name "Mao Gonggong" and so on.

　　 In contrast, Ah Du’s character set is more three-dimensional, and he does what he does in the countryside, and calls himself the nickname "Shen Beast".

　　 The second step of platform selection is of course Douyin. Although Douyin is not so convenient to sell lessons, it is not as good as the professional like Xiao Goose Tong, but creating a personal IP is definitely the first choice, not only because of the large number of users, but also the user tune is more suitable than Kuaishou.

In the impression of Chu Yuanxi, Ah Ya did not personally appear in the live broadcast, but he has been infiltrating short videos and live broadcasts for up to two years. Both the short video rhythm and the ability to control the field in the live broadcast are excellent, Zhu Big anchors such as Yun and Zhou Minxi have set benchmarks for him long ago.

However, Chu Yuanxi thought that he was running for Pakistani fans at first, but later thought it was for reaping self-media entrepreneurs, but after watching a few episodes, he became more and more confused. His selling lessons The target seems to be a corporate executive?

　　 The reason for this idea is that Ah Ya’s first live Douyin class is called "How do business executives do business through live broadcasting".

This lesson stopped Chu Yuanxi, because the design of the course is very good. Ah-Yu is equivalent to talking about the live broadcast in the live broadcast. He explains how to control the field, how to promote his business, how to warm up, and how to pre-broadcast through live teaching. Pass the message to other circles, compare it with the meeting sales, compare it with WeChat, etc.

　　 These are all dry goods, because many professionals don't understand these at all, even if those big salespeople on stage have to say that they don't have stage fright for two hours~www.wuxiaspot.com~ It's like a claw in the live broadcast room.

　　 This is the user's needs that Ah Du found. There are many people who do live broadcasts to open up business, but not. An old driver who knows entrepreneurship and live broadcasts is needed to lead the way.

　　 Chu Yuanxi pondered for a long time, and the more his brain replenished, the more he felt awesome. We must know that because of the special situation, most of the offline business channels of many startups have been destroyed during this period. How easy is it to open up online sources? But the live broadcast is indeed a good way, a little bit like trying to find people.

　　 Pinduoduo cut a knife is the first user to initiate a group purchase, and then share the goods with their WeChat friends, so as to realize the goods to find people, in fact, the goods were brought to the friends’ WeChat messages by the initiator. Intentional promoters will definitely guess which group or who may also need this product, so it is more accurate than flooded advertising.

Business-type live broadcasts are actually the same. Entrepreneurs only need to ask employees to share the posters with the circle of acquaintances who may be customers, and naturally achieve a more accurate drainage, and this kind of information is not offensive, far more than sharing. Much softer.

It should be understood that at this time, it is not only one party who needs to do business. Many business chains in the market have been interrupted. Most upstream and downstream business chains need to be reorganized. In other words, there are a large number of people who are looking for business clues. know.

　　 Starting a business live broadcast is equivalent to setting up a beacon, and then spreading the information, letting the information go to people, so that those who are interested in lighting will pass on word of mouth.