Salted Fish’s Self-help Strategy

On Monday, Yuan Rong was as anxious as an ant on a hot pot, and the crab in the cage finally waited until Chu Yuanxi went online.

Chu Yuanxi asked hypocritically: "Mr. Yuan, how is the situation in the past two days? Are there any signs of improvement?"

Yuan Rongxin said that there are signs of improvement, and this has deteriorated to the Indian Ocean! "Mr. Chu, you suddenly went south to Star City. I want to take extreme measures this weekend-destroy the inventory!"

Destroying inventory is nothing new, for example, it is common in the book industry. Chu Yuanxi remembered that when he was in college, he had a work-study program, and his job was to tear books. It was a martial arts book. The author was an older generation of famous martial arts writers in Hong Kong and Taiwan. After ten years of writing, he returned to the world and continued his previous masterpiece series.

So the mainland booksellers got the authorization and slapped their heads and printed 100,000 copies!

The question is, do you regard him as Huang Yi? Huang Yi couldn't guarantee that he could sell 100,000 copies of the original. And obviously, the old gentleman has forgotten what he wrote before, and what he wrote is not right. The front is Shandong Texas, and the back can get to Texas. The relationship between the characters is all messed up. Chicken feathers one by one.

The result of printing 100,000 copies was that even 10,000 copies were not sold. The remaining booksellers had no choice but to dispose of them to the paper mill, but the paper mill did not accept the entire copy, so they had to hire someone to tear the book.

In other words, there is a cost to destroy the inventory, let alone destroy the inventory, even if you are decorating the room, you have to pay the garbage removal freight to the property. You have so many toys, figures, and standing signs made of chemical materials. It cannot be incinerated, how to destroy it? This thing is not like paper and plastic. If it is paper and plastic, it will be easy to handle. Just find the inventory of waste collection.

It was precisely because of the painful destruction costs that Yuan Rong could not make this determination.

Chu Yuanxi was very satisfied, what he wanted was this effect, and it was better than he had imagined. Yuan Rong was like lying flat and kicking casually, and he always thought that Yuan Rong could still make a jump.

"Isn't it a pity to destroy the inventory? Is it really impossible to sell?" He continued to be hypocritical, and Yuan Rong said dryly: "It's not that it can't sell, it's because it sells too slowly. Find a way not to overstock..."

"Can you ship them back?"

Yuan Rong almost squirted out his old blood with an octave louder: "Shipping back--" In theory, it should be shipped back, which is equivalent to a dealer returning the goods. But the problem is that shipping costs are also expensive. Those things are not enough for shipping, which is equivalent to riding a motorcycle up the mountain and cutting firewood. Moreover, he has always tried to avoid shipping it back. Once it is shipped back, his reputation will be smashed, and he will not be able to mess around here in the future. So what he needs is an on-site solution.

"If it can't be shipped back...Why, let me handle some of it? I happen to have some people preparing to go to the field for ground promotion activities."

"Leave it to you? How to deal with it?" Yuan Rong was suddenly excited, "Do you have channels?"

"I don't have this stuff, I made short videos and made games!" Chu Yuanxi said grumpily, "Aren't you going to destroy the inventory? I can send them out for you? Why are you? Don’t let the distributors give it away? Don’t you take it all in minutes with the urine of the Chinese?"

Yuan Rong’s mouth is full of bitterness, because the cost of sending it out is about the same as destroying inventory. Delivery is also labor-intensive. His backlog is huge. There are several channel dealers across the country. Who wants to use the manpower to help him deliver? For any larger distribution point, if you want to deal with it clearly, the cost is more than 100,000 yuan. Whose money is not money? The amount of each house is not large, but when it accumulates in Yuan Rong, it is almost vomiting blood!

And those grandsons didn't want to ask for trouble at all, but how could he organize manpower all over the country in a hurry? He knows the idea of ​​those grandchildren very well. He has an account with the dealers, and the inventory costs are counted for him. So it is not anxious for those people to press the warehouse. When will he not be able to survive, those grandchildren In the end, one more bite can be done!

Thinking of this, Yuan Rong cursed on the phone: "This group of grass-and-mud horses. Everyone called Brother Yuan when he was in power. In an accident, they all took out the contract. I think I recognize them!"

More than three million cash was recovered, and the cost alone was three million small. Counting other expenses, the harvest was full of losses, which is equivalent to losing money and helping the country produce a lot of garbage. Even the environmental protection department has found it... …At this time, Yuan Rong was almost full of lawsuits, and thanked Chu Yuanxi with a cry of tears: "President Chu is still kind and reliable. If you can handle it, you will help me handle it!"

"Okay, then I will send someone to deal with it, even if I pay for the labor, you will pay the cost of the product. Please tell me about your offline channels. My ability is limited. I will pick some suitable ones from there, and the rest will have to be You handle it yourself, and no authorization fee will be calculated for this part."

Yuan Rongxin said that God horse? Authorization fee! By the way, I have to pay 10% of Chu Yuanxi's sales for the authorization fee. I am a big blow, this wave of blood loss!

Soon, Chu Yuanxi received Yuan Rong's detailed information, and then with a big wave, Liao Xingxing brought the waiting ground army to buy tickets and rushed to all directions.

In fact, he sent Liao Xingxing to inquire about this information a long time ago, and compare it with Fu Shi, and his circle is the college circles that he aimed at when recruiting people on the ground before~www.wuxiaspot.com~ Liao Xingxing has fully understood him. What's his mission? Several teams went hand in hand and went to various university towns to do ground pushes, using figurines, toys, standing cards and atlases as bait to take out the game online package.

This is why Chu Yuanxi asked all the local push staff to master the TCG gameplay. They needed to organize student army battles in live events.

The recruitment has already been issued, and it is not certain whether it will be effective, but Chu Yuanxi thinks that it should not be a loss. After all, he knows where Yuan Rong was shipped, like Shudu University Town and Chang'an University Town. For counterpart recruitment, one-third of the local pushers are graduates from the target area, and there are many acquaintances at school. If this is not enough, hell.

Moreover, "Animal Company" itself has millions of fans, and Pakistani Entertainment is the main account this time. The momentum and repercussions caused can also be known through the feedback on Weibo and public accounts. To this end, Chu Yuanxi also specially printed a lot of atlases. This IP of "Animal Company" should be the most powerful promotion in the future visible time.

The key is that Yuan Rong didn't even notice that Chu Yuanxi was ready to shake the pot, and finally found that there was no pot to shake. In principle, he still hopes that there will be more and more friends on the road of company development, not enemies.