Salted Fish’s Self-help Strategy
Chapter 502: The secret of business
Disagreements on business terms are easier to resolve with "conditions" rather than "distribution of benefits." For example, whether the authorization period is three years or four years can be discussed. When there is a conflict between the products of the two parties, who will be courteous and for how long? What is the specific form of comity? This can also be discussed. In many cases, business managers do not need to report, they can sign directly, or even propose innovative solutions.
But is the ratio divided into five to five or thirty to seven? This cannot be discussed. Commercial managers cannot sign. They can only be reported to the CEO, presidents and chairman of the board to sign at the first level. If you don’t sign, you will fall down. Anyway, my commercial manager will not bear the responsibility.
Cynthia is the head of Greater China, which is more embarrassing.
If she is the business person in charge of the Universe Country Corporation, the cost of communication will be relatively low. In fact, there are at most three or four layers to sign up one by one, and it is also possible to chop up first, negotiate with Chu Yuanxi first, and then communicate within the company. .
But in the current situation, the agency business of "Unwinding" in the universe and island countries is not her business scope at all. It is her business scope to find high-quality assets such as Pakistani Entertainment to improve the layout of the Greater China region. Regarding agency matters, let alone the question of how many layers of characters need to be signed in the middle, she wants to talk to Chu Yuanxi about the proportion of characters and see Chu Yuanxi’s B number. In some wells (ke), wells (ban), there are (jiao). Tiao (tiao) big companies are all taboo things.
She wants to initiate a project that does not belong to her own business or region. It is the easiest to use the standard contract of the head office without any changes. Even if the changes are limited to "conditions", it is okay, but when the core interests are involved, in the transnational The normal process in a large company is to first pass through to the next higher level, then call back layer by layer to the head office, and repeat communication for dozens or even dozens of rounds.
Why not communicate directly by phone? Because you may not know each other... This is the cost of communication. Cynthia thinks this product is very valuable and should be represented by Lina. The people in the head office may not think so, even if they think so, they may not be willing to sign like this.
Signing is not formal, it is responsible. If you really let Li take the agency, then it would be nice to say that "Troubled Times" hits the street. If there is a tens of billions of dollars in the island country and the universe, the senior executives of the head office will be beautiful in their hearts. Looking at the contract, Damn it! How come the flow account is three or seven, and the other party is seven? Lao Tzu’s bulls are blown out, how about playing with me? Why didn't you stick to 50-50 at the time? Why not ask for June 4th?
At that time, Cynthia will be greatly commended for his contribution to the discovery of gold mines to create profits for the company, but the entire business line may be fired from the vice president.
Why is a big company sick? Because everyone must first consider whether they are responsible rather than whether the company will make a profit. There are too many facts that the people responsible for the company's profiteering are unlucky. Why does Chu Yuanxi understand this? Because in the original world, he also tried to promote the well-off model overseas. As a result, when the overseas department was formed before it actually started to operate, a lot of bad things happened, and he deeply realized the difficulties of cross-regional cooperation.
The regional executives of multinational companies are affected by the existence of splinters, and even Cynthia's intention to act as an agent will attract hatred in the company and cause great trouble to others. Therefore, Chu Yuanxi had a great affection for Cynthia when she proposed this intention-this was the person who worked.
Of course, as an experienced business person, Aunt Cynthia has many ways to find a balance between the interests of both parties, such as the exchange of interests.
The exchange of interests is a vague concept. The more vague concept, the easier it is to draw the distance between the two parties in the negotiation, because both parties may have their own understanding of the vague concept.
Just listen to Cynthia said: "Why don't it be like this, President Chu. Our company's agents all have standard contracts. This is also for standardization and scale, but it is relatively rigid and difficult to change. But listening to your opinion, you also pay more attention to overseas self-media And traffic, right? I think we might as well set some conditions outside of the standard contract when we cooperate to feed back our advertising effects to your IP and We-Media. What do you think?"
Chu Yuanxi's eyes suddenly gleamed, and she secretly said: "Boss atmosphere"!
The solution he urgently thought of was to let the other party place an advertising order for him, and use Pakistan's external network to endorse his own products.
As far as we media are concerned, in all forms of advertising for self-produced products, as long as the quality of the product is good, it is the least harmful to the popularity, but it will be regarded by fans as a just act. Therefore, this operation will earn advertising fees and promote its own products to its fans, and deepen the fans' awareness of the company.
But this solution is too low, and he is embarrassed to speak up.
The Pakistani have not yet opened the market in the island country, and have been waiting for tiktok to be more mature before opening, so that the effect will be better. The Tiktok island country version has been tepid before, and it is much worse than the universe country version. Until recently, the genius operation of the headline system has heated up the derivative function of "large online men and women dating", so the platform has rapidly heated up, which is regarded as a potential hit. Typical of social needs. Therefore, Chu Yuanxi was planning to take advantage of the bonus.
Only IGTV can radiate to the island countries in the Pakistani self-media matrix. After all, Instagram, Facebook, and Twitter are all large-scale international social platforms, not patents in Europe and the United States, and islanders use them the same. But when you look at the number of fans, it's really too small compared to the Tianchao side.
Even if tiktok in the Universe Region is operating well, it will add up to a million fans. This is where this plan is so low. The Pakistani people are weak on the external network. They have just taken root and have not yet thrived. They are far from comparable in China. How to make income? If it is a domestic account, even if you choose one of the three from Weibo Douyin and WeChat official account to make income, it is a powerful solution. If you switch to an external network, the money is not enough.
Although the Pakistani people are basically in the country, and overseas fans can be monetized, they can consider monetizing, but when talking about money with Netmabao, people think that it is a sale if they want 50 million, but what is the matter if they want 500,000?
However, if Cynthia's solution can be implemented reasonably, it will be considered three birds with one stone. Her plan, Chu Yuanxi, feels that if she understands correctly, when she is advertising and buying users, she will naturally also promote the IP of "Troubled Times", which is very smooth, and then promote the IP. At that time, I brought the media account of Pakistani Entertainment and guided it.
Yuan Mu also thinks this plan is good, but it is related to the company she invested in, and she has to take it seriously: "Sister C, what are the conditions you are talking about, and how do you feed it back?"
"I just have such an idea, I haven't figured it out yet." Cynthia said embarrassedly.
But Chu Yuanxi immediately took the words: "This idea is good. I have an idea, but how do you promote it and how to operate it. Then, there is no need to deliberately guide the advertising effect to the product. That’s fine. The effect of deliberate guidance is not good. It’s hard to kill the operating department of your head office."
The idea is on the one hand, but whether it can be realized is on the other. Since Cynthia said so, it means that their company has no ready-made precedents to copy. Then this brand-new idea is useless even if it’s well talked about now, it’s people from the universe country who will execute it at that time, and it will belong to different departments and regions, and there is no mutual affiliation. In this case, the overly complicated cooperation structure and terms are meaningless, and even then there is no way to wrestle. Is it because of this to terminate the agency? Can only bear it.
Both Yuan Mu and Cynthia looked at Chu Yuanxi, and only heard him say: "You only need to allow us to add a link in the game to go to our company's official media, comic media."
Yuan Mu was curious: "The Ba people already have official comics media?"
"It is still a public account in China, and the external network is under construction. I have arranged for Monica to start comic translation before, and the comic serialization on Twitter and Instagram is also under construction simultaneously." Chu Yuanxi said confidently.
Cynthia immediately packed up and prepared to practice. Let the headquarters agree to such a trivial reasonable request, she definitely has this confidence. And it's not just about confidence, but also about permissions. Now that there is no authority, this cooperation will be there after it is reached.
"Then, I just reported it to the company, and the cooperation is happy." After she finished speaking, she returned her phone to Chu Yuanxi, and then left with satisfaction.
Yuan Mu sent Cynthia away and out of the office. She curiously asked, "Sister C, can your headquarters agree to this condition of Chu Yuanxi?" She was very excited and a sense of accomplishment~www.wuxiaspot.com~ a very important one. A sense of accomplishment that a business agreement is about to be reached under her own guidance, and this is the first time she has taken the initiative to help Chu Yuanxi. Chu Yuanxi had also received a lot of help from Zheng De before, but it was basically Chu Yuanxi who took the initiative to put forward her needs, and she became an executor, which definitely feels less fulfilling than today.
Cynthia smiled. People who understand investment and finance don’t necessarily understand business negotiation. "This is easy, Xiao Yuan, you don’t understand business matters. The secret of business lies in the effective use of the negotiation between the two parties and "myself". Identity difference, understand?'I' not only negotiates on behalf of the company, but also plays an important role in it.
When it is easy to reach an agreement, but the conditions seem to be ‘innovative’, such as President Chu’s request, I can say it was made by myself, so that the headquarters can easily accept it.
If the situation is opposite, it will be difficult for both parties to reach an agreement. When the talks are about to collapse, join me to propose a very complicated structure that can protect the interests of both parties, but the headquarters will find it troublesome. What should I do? At this time, I can tell the headquarters that this is a request made by the other party, and the headquarters will accept it more easily. "
"Um..." Yuan Mu was unconscious again.
. m.
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