Salted Fish’s Self-help Strategy
Chapter 569: Pertinent evaluation
Salted fish's self-rescue strategy 569 author looks like a master full text 2264 words
Early the next morning, a large amount of data was placed in front of Chu Yuanxi by Wang Le. The number of downloads of game packages, the number of tappap ratings and reviews, Baidu index, Weibo super-call readings, data from third-party data service providers such as Questmobile and TalkingData, etc. Chu Yuanxi took a look, and then saw that the Apple Store gave a Banner ad in hindsight. Apple is a clear stream in the major channels of the celestial dynasty. It overlooks sentient beings from above, and there is no room for dealing with them at all, because it is useless. Especially when jailbreaking becomes more and more ineffective, Apple mobile phone users are such a channel, making it the most regular and the most rigid. Then, as the sales of Apple mobile phones in the celestial dynasty are getting weaker and weaker, the Apple store is dying in front of the major Android channels. These data are in line with expectations, but are of little significance in fact. The significance of Apple's advertising is actually general. It is far less important than the server crash or abnormal disconnection after the game is launched. Zhao Jie was timid for a day and escaped the sacrifice again. At this time, Chu Yuanxi suddenly saw a few messages from the game work interconnection group directed towards 999+. Is this the case of Xiami? Could it be that someone is nagging the old man again? How resentful are you guys? I opened it and found that it was completely self-sufficient. Today, a very veteran martial arts IP game landed on Steam, which aroused enthusiastic reviews in the entire gaming circle. This game is "He Luo Qun Xia Biography", which will be on sale in August. Up. Chu Yuanxi was more surprised, because he had been so busy that he didn't even have enough time to drive, and he didn't pay attention at all, and no one told him, otherwise he would definitely want to see it. Heluo Studio and Xiao Xiami, which are one of the spiritual symbols of the Chinese game circle, and Yao Zhuangxian of Daewoo, are among the few who are truly qualified to sell their feelings. The reputation of Zhiguan's products is mixed, but the reputation of Heluo Studio is not bad. In particular, there is the Jin Yong Group of Heroes before, and then there is the Martial Arts Group of Heroes. The two products have a huge influence and an epoch-making one, making the signature of "The Legend of the Heroes" glittering. However, the introduction of this game online today seems to be a bit similar to the Elder Scrolls of B. The main feature is a completely open world, which makes it look more like a game product that can be compared with "The Troubled World" to some extent. It is necessary Pay attention. It's a pity that Chu Yuanxi really didn't have time to play a Steam masterpiece, so she had to entrust this public money to play games during work hours to Yang Jiangang. At this time, in a relatively high-end WeChat group, someone has been writing "big guys sell one hundred thousand per day". This is obviously a blessing for Steam. However, Chu Yuanxi is not very optimistic, because "Taiwu Painted Scrolls" is so subversive. The sales volume on the first day was only 5,000 copies, and it only broke one million in three months. The Heroes of Heluo want to sell one hundred thousand per day, but it is not enough to rely on the open world, because the open world is already old. But everyone carries the sedan chair, maybe the big guy can send a red envelope? Chu Yuanxi also copied a sentence and sent it to the group: Big Brother sells one hundred thousand a day. Suddenly, the effect of swiping the screen like a waterfall disappeared, and the WeChat group fell into a short silence, and then someone asked: @巴人娱乐楚垣夕? Brother, are you in the group? Chu Yuanxi: I added it in September. It's been two months of diving. In September, "Unwinding in the Wind" has not yet started to warm up. Although it is also a product under development, and it is barely a big IP product, it is not prominent among many big IP adaptation products. At the same time, Pakistani Entertainment is clearly an organization, at least in this face, and game companies are basically named after XX technology, which can be described as interlaced. They say that the production, operation and publicity of games are clear, and that they are good at changing skins and buying volume. However, Chu Yuanxi uses his own traffic as IP, then uses his own IP for games, and finally uses his own. Traffic announcement games, this simple logic contains a lot of details, they are not understandable, and they are also not interested. But the big IP is different from the big IP. The publicity of the big IP that masters the traffic pool is an overwhelming publicity. When Chu Yuanxi suddenly started, a product that was as powerful as the big penguin appeared suddenly. I suddenly discovered that there was one more money grabber...I would rather sit in a BMW and cry instead of sitting in a Mercedes-Benz smile: Congratulations, I saw that the Apple Store gave a large banner ad for "Troubled Times". It is very difficult to apply for this advertisement now. Chu Yuanxi is polite: Ah, that's not very useful, we are IP-oriented games, mainly by fans. And I didn't apply, Apple gave it suddenly. The psychological activities of the people who watch the group are instantaneously unified: you can give it to me! Ah-Ruan He: How did you copy the Baidu index to 500,000? My product is XXX, and I only fry it to 60,000. Your promotion effort is not enough even if Big Penguin fully recommends it? Chu Yuanxi glanced at the hundreds of fingers of the other party's product~www.wuxiaspot.com~Typical temporary hype, the index showed a sharp peak and swelled down quickly, which is completely incomparable with the basic search popularity of "Troubled Times" which has always maintained 150,000. Sex. This kind of hard hype is difficult to raise at one time, and those with basic enthusiasm want to triple it at any time. How can you maintain the high cold without hurting others? Chu Yuanxi sent: There are no shortcuts, and I invest steadily. I spent tens of millions on advertising. The psychological activities of those who watch the group are once again unified: we spend more! Ah—Xu Xiaoxia: Actually, I have witnessed the whole process of Mr. Chu's enthusiasm, and I was awe-inspiring. Xu Xiaoxia is the big man who received the blessing, Chu Yuanxi dare not neglect: the big man is too much, don't kill me! Xu Xiaoxia: "It's really not a cheer, I feel shocked. Strictly speaking, the game that Big Penguin pushes can reach more users, in units of 100 million, and the WeChat mobile Q app is fully open, totaling 1 billion users. Reach, but the degree of reach is another matter. Big Penguin has never produced so many materials, preheated for so long, used so many methods, and invested so much before launching. More advertising energy, and you twist these four into one force step by step. Your power and stickiness to reach a user is more than ten times that of Big Penguin. My layman can’t understand Mingtang but understand the effect. Even others. Even if you want to copy as it is, not all products can do it. You can't do it without IP, you can't do it without live broadcast attributes, you can't do it without KOL, and you can't do it without topicality. Penguins can't be done by others. This is truly subversive." Chu Yuanxi said that the boss knows enough? The evaluation is so pertinent? Looking at it again, the group instantly became silent, and for a while it was like a cold field.
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