Salted Fish’s Self-help Strategy

This is what Li Jingfei said "no big deal", this is a big deal!

This is also the reason why Li Jingfei took the risk and Jiang Gan stole the book. There are too many questions here!

This is what Chu Yuanxi didn't know. If he knew it, he had to give a thumbs up to Ah Mu, for the young man's spirit to bear pressure. Sailing in the sea. Your shipman told the captain that our ship was heading in the wrong direction. Not only was it heading in the wrong direction, but our ship was also not suitable. Why don't you sell the big ship and buy a small boat? If the captain doesn't throw you into the sea, it's absolutely biological.

Chu Yuanxi really didn't expect that in the process of withdrawing and withdrawing, he would be able to stray the dumb belt to this angle, but he was really busy on his own side, and he didn't have time to worry about too many others.

After a busy weekend, ten new shops smoothly opened south along Line 5 and plunged into the Fourth Ring Road at once. In fact, during this period, Xiaokang was relatively peaceful inside, because it was in a state of most preparations, abundant manpower and even overflow. Like this kind of code map strategy, the more you advance, the more experience you can accumulate. However, according to the perspective of war, the longer the supply line is, the logistics supply, etc. need to advance the base. These auxiliary positions are actually the comparison in this milestone. The key unit.

On Monday, August 12, Chu Yuanxi was waiting with a relaxed mood for the news of the termination of the contract with "Late Night Gallery" from the Taishan Terrace. He did not expect that Xue Jianhua, whom he had personally recruited, would come out first and fight again. Here is a report.

In fact, Chu Yuanxi's schedule is quite full during the recent period. In addition to Milestone 4, there are also well-off A round of financing, Pakistan's withdrawal of shares, Yizhuang Robot Conference, and Ali's early appointment for on-site interviews. Many people under his staff are also working **** this agenda. For example, Lu Yu, who has been spinning for a long time, just to come up with a reasonable purchase demand for robots before the Yizhuang Conference. He even got two robots to study in the company.

So after seeing Xue Jianhua's report, Chu Yuanxi almost vomited blood, and Xue Jianhua didn't know which muscle was wrong, and continued to suggest Xiaokang sell milk tea.

Did Chu Yuanxixin say that your brain was poured with milk tea? I think you haven’t worked in a tea shop in your resume?

But looking at the report carefully, I found that the thoughts and conclusions seem to be quite remarkable?

Mainly on the 12th day, Ruixing reported the rumors of the independence of the Xiaolu tea brand, and it was recruited after independence. Xiaolu tea is a very popular item in Luckin's products. This rumor is still very hot, especially when Luckin will release their first financial report after their IPO on Nasdaq on the 15th, which is three days later. Under the circumstances, it is particularly explosive.

As for Xue Jianhua, he was obsessed with the combination of various coupons during this time, and then the rumors of the independent recruitment of Xiaolu Tea became the lead that ignited the spark of his wisdom and made him explode.

Chu Yuanxi’s well-off and woollen plan has a magical nature, and the mutual exclusion or non-mutual exclusion between offers makes people addicted. Xue Jianhua, who is obsessed with researching and being squeezed, accidentally saw the Ba people under the same roof, Lu Yu, who started playing with robots, and he immediately sprouted inspiration. Then he was stimulated by Xiaolu Tea and immediately wrote a good one. This report told Chu Yuanxi--I thought of an operation that could quickly earn him one or two billion!

Chu Yuanxi looked down, raising her eyelids from time to time to take a look at Xue Jianhua who was sitting on the opposite side with excitement, and found that this guy was really a ghost! The question he raised was to ask Chu Yuanxi whether he knew of the Internet celebrity milk tea project that was particularly popular in 2018, called "Answer Tea"?

Chu Yuanxi said that he knew that this project was so famous last year, how could it not be known if it had too many people.

The so-called answer tea is to write on milk cream milk tea. When a customer buys tea, he writes a question, then enters it into the computer, the system gives an answer, and then uses the machine to put the answer into the milk cream so that the user can read it first. drink. This gameplay was very popular last year, and the line of online celebrity shops became a hit on Douyin, but its development is also in line with the law of Internet communication, and the rate of decline is faster than the rate of rise.

The reason why Chu Yuanxi knew it was because the answer tea was a real internet celebrity brand that relied on Douyin to spread its popularity. At that time, the Artifact Company also had to develop a brand. Chu Yuanxi and Cao Shan remotely communicated several times, how to pass How can you not understand the problem of Douyin brand building? There is a ready-made example? Although Cao Shan finally gave up on TikTok to sort out the brand of the artifact company Barnana based on the actual situation, she did not want the Internet celebrity brand to rise and decline so she gave up, but the case must be remembered.

And Xue Jianhua, following the idea of ​​answer tea, comprehensively considering all the resources in Chu Yuanxi's hands, not only the well-off, but also the resources of a large number of Ba people, he concluded that we can do better than answer tea, and It is a sustainable franchise model, which can be extended to other directions, and the franchise fee will be soft.

Then Chu Yuanxi noticed that Xue Jianhua had given this mode a name, which was called the recurring franchise mode.

"Which loop to follow?" Chu Yuanxi was puzzled, and Xue Jianhua couldn't help being lonely and had already walked behind Chu Yuanxi. He pointed to the printing paper and said, "I wrote it all. Look back."

This report is obviously thoughtful. Xue Jianhua directly wrote the BP model, that is, the business plan, which can be seen by investors pulling venture capital.

According to BP's format, he first listed some precious resources available to us. For example, Pakistani Group has sufficient experience in creating popular online celebrities, well-off stores can provide convenient conditions and a formal business environment, and have a strong AI gene. And talent reserves, a complete back-end system, etc. Based on this, he proposed to manufacture fresh food and fast-selling drinks in Douyin.

This kind of hot product cannot be the robot oden. Although the robot oden is also regarded as an Internet celebrity, it is too complicated and the cost is too high. It must be a fast-moving consumer product, simple, easy to copy, and low cost, so that it can recruit franchise.

For example, a hot milk tea like Xiaolu Tea is first promoted in Xiaokang stores, and then the Pakistani people make popular online celebrities. After the promotion, independent brands are opened to join. Naturally, there is an endless stream of people seeking to join. Joining is very profitable. Assuming 10,000 franchisees are recruited, one franchise earns 150,000, and 10,000 franchises are 1.5 billion. This is the correct posture for the Douyin Tuba to cut leeks. It is for commercial leeks. Those who engage in gourmet discovery stores and e-commerce live broadcasts are simply weak!

Chu Yuanxi was quite embarrassed when he saw this place, and Xue Jianhua stood beside him and asked, "Is this the Heavenly Sword and Dragon Sword that President Chu said when you went to ChinaJoy for an interview?"

No wonder he asks this, because under this franchise logic, the only cost required is: first, create a burst effect on Douyin, and second, re-plan the partition of the well-off store to push the burst out and create The effect of burst buying. In March last year, the answer tea became popular on Douyin. Almost all the messages in the video were for joining. More than 6000 franchisees were recruited in three months. After Xiaokang launched its explosive models, people naturally saw business opportunities and asked to join. With Douyin's business environment, there is no need to worry about no one.

In the plan, Xue Jianhua called the Douyin number of those who do food exploration shops as "our low force allies". In his eyes, the Ba people are martial arts leaders, and they have very sufficient network resources and can exchange enough resources to promote the Internet celebrity explosion. paragraph. However, Xiaokang’s future plans include joining. The entire joining process is very high-end and rigorous. The system functions have already been implemented. You only need to subtract from it to sort out a set of joining rules and The implementation plan comes.

That is to say, under the framework of Xiaokang, this thing can be done without much effort. The only thing owed is the executive team. Xiaokang is still far away from the time of joining, so the corresponding department and team have not been formed yet. It will always be formed in the future. This is a matter of scrabbling rabbits.

The "fascinating" part of this plan is that this is not a one-off sale. After the first hit, Xiaokang can change to another category and then push the second one. For example, after pushing milk tea, pushing sugar-fried chestnuts, and then third the fourth. This is why Xue Jianhua named it the "circular franchise model".

And Xiaokang, it is completely possible to not do it after pushing it into one. This is called "letting the user space to the franchisees" and making new explosions by yourself. Xiaokang is a seller of goods. If he makes explosive products with his heart, it is always possible to get a dozen or twenty FMCG products from him? Isn't this an income of about one or two billion? It didn't take much effort, and it would take four or five years to make money by passing by!

The essence of this matter lies in the fact that only Chu Yuanxi can do this in the country, and he also masters the business environment of the Internet celebrity killer + the explosive model.

Others do not have a store with internet celebrity resources, and those with a store do not have internet celebrity resources, but Xiaokang has enough space and only needs one store to squeeze out a few, and just change the money. And there is also a mature membership system, which can be compatible and shared with franchisees. A control system like milk tea does not come out in minutes? It's perfect!

When Chu Yuanxi saw this place, Xue Jianhua asked in a low voice: "Mr. Chu, have you thought of a similar plan a long time ago?"

"Huh? Why do you think so?"

"Otherwise, it would be a coincidence? The environment you created perfectly meets all requirements."

"Perfect ass? I'm not as cheating as you!"

Xue Jianhua doesn’t like to hear these words, “I don’t cheat my father, Mr. Chu, not cheating my father is the key. The answer is that the tea leaves a lot of chicken feathers because they don’t have the ability to continue to explode. When it’s over, they can’t maintain the popularity of the answer tea, and the franchisees are scammed. Our operation is a system. You Pakistan can continue to create hot spots. Just look at the franchisees with such a large Pakistani people will feel reliable. ."

Chu Yuanxi couldn't help but fall into deep thought, and he could provide far more than that. We must know that although Xiaokang does not have many users at present, the future goal is to reach 100 million, and it cannot only have 100 million, and a lot of growth work must be done. In other words, there will be a large number of users in the future of Xiaokang, and it is necessary to establish a set of delicate system functions to face these users, which itself contains franchisee functions.

For Internet celebrity hot money franchisees, you can expand the franchisee system a bit, add some Internet celebrity franchisee functions, and incorporate them into your own system.

In this way, Xiaokang users are a huge bonus to Internet celebrity franchisees, and Xiaokang can in turn get more offline users through Internet celebrity franchisees. These Internet celebrity franchisees cannot only sell products to Pakistani fans and well-off users, and they will more or less bring new users. Just like buying Luckin’s app, the system function of Xiaokang is different from that of pure milk tea. This will be an increase by then.

Just listen to Xue Jianhua’s excitement: “The Pakistani people boost the popularity, to ensure that the Internet celebrity money will not be cold, so that the franchisees can earn some money. Don’t we have a cycle of this game? I see the Pakistani information that pushes it The models are very experienced. Yesterday we use beautiful women to push, today we use robots, and tomorrow we use handsome guys to push in a different way. It’s no problem for one model to continue to be hot for two years. We have done our duty to franchisees for two years. I can still charge two or three initial fees. How much money does it make? It’s not slower than the money earned in "A Windfall"——"

Seeing what Xue Jianhua felt like dancing and losing money, Chu Yuanxi slowly said, "You are a genius! But, let me go to your uncle! You know I have more money to make. Mode? I scared you to death when I said it!"

As if suddenly frozen, Xue Jianhua's movements froze, maintaining a difficult posture for three or four seconds before recollecting it. This is not to praise him.

Just listen to Chu Yuanxi said: "You are the first to reap the money of my Pakistani fans, and then the franchisee. Do you know what an online celebrity product is? An online celebrity product is the opposite of the value for money. IQ tax. I have been trying my best to prevent Lu Yu from doing live broadcast e-commerce to harvest fans. Why? In order to play the role of these fans in a better way, you would be better, much worse than Lu Yu...

Do you know the answer to how many franchisees did the tea cool? Except for the pits that entered the earliest, how can it be possible to ensure that the popular models launched by Xiaokang are not cool? How to make such a guaranteed self-smashing sign for franchisees? It’s fine if you take it for granted from the media to push the hot money!

And you have to change more than a dozen models, and at the same time you need to maintain the popularity of at least ten models, don't do anything else, Lu Yu has to come and kill you! Ba Ren and Xiaokang are two special companies. You treat Ba Ren as a garbage dump! "

Xue Jianhua was stunned, mainly because Chu Yuanxi did not deny his financial predictions, which means that Chu Yuanxi recognized that he could make one or two billion by playing this way. Under this premise, Chu Yuanxi, the actual controller of these two companies, refused to make the handy one or two billion, or even more? "You, don't you drive a well-off society to make money? This can make 15 billion..."

Just listen to Chu Yuanxi knocking on the table and saying: "I am to make money, but I can't use Pakistani fans so inefficiently. The help of Pakistani fans is indispensable in the process of the rise of a well-off society. You can make money with this gameplay, count you Can you earn 15 billion? The value of Pakistani fans is far more than 15 billion."

But Chu Yuanxi was not really angry. Because Xue Jianhua can have such a fantastic idea, it shows that the well-off enterprise has vitality and employees have wisdom. Only vigorous enterprises can breed wonderful flowers, which can provide a variety of choices for people to toss about, which shows that enterprises provide enough freedom. Institutions and units cannot be weird, and all the rules are restricted. It would be wonderful if everyone in a well-off society could contribute this level of wisdom.

He also knew why Xue Jianhua was so excited that he danced with his hands, because if the idea passed, it would be great for Xue Jianhua himself. In one fell swoop, he changed from an executor to a planner and promoter. When the time comes to set up something like a "joining business group", Xue Jianhua must be the vice president of this business group, in charge of this product line.

And he will be able to plate a layer of gold right away. It only takes about two years. He has transformed into an operator who has traded tens of billions of large projects. In the process, he has access to countless resources, and the starting point for starting a business is billions. . A round of billion-level valuation, usually three or four successful entrepreneurial times, entrepreneurs have brought out billions or tens of billions of valuation companies, and then start a new venture.

So Xue Jianhua was excited, and writing the plan in his position can be said to be very positive and thoughtful. People in different positions, thinking and vision are different, people will instinctively consider the problem from the point of view that is beneficial to themselves~www.wuxiaspot.com~ Then the person who is good will be the second to consider the overall interests of the company. Only the boss will consider it purely from the perspective of the company because the company is his.

If Chu Yuanxi was in Xue Jianhua's position facing the Ba people and well-off resources, he might have even more bizarre ideas. At this moment, he seemed to see himself five years ago.

So he said, "Well, although I am not going to adopt your mind, it is not completely worthless. It is not at the level of the Heavenly Sword and Dragon Slaying Knife, the Five Tiger Broken Door Knife, it is better than the Pig Killing Knife.

But don't just think about it, how is your job? How is the sorting of online content done? Why didn't I see the report? "

Xue Jianhua's complexion became stiff, because this aspect is still relatively unfamiliar. "Uh, I think, for online content or something, let's look at the version content and sort it out? It's not too late to sort out the milestone 6 version, otherwise there is no product blind guessing, which is too laborious."

"You have some truth in what you said, but you can't escape the fact that you didn't do the homework you should do. Bonuses and bonuses are deducted."

Xue Jianhua wailed: "No, President Chu--"

In fact, he was right about one thing, that is, what the online content itself is made is the key. Chu Yuanxi did not intend to perfectly reproduce the Xiaokang online content in the original world. The framework is the same, but it must be fine-tuned according to the current situation. In this regard, Chu Yuanxi gave clues on how online content is linked to payment, social networking and blockchain.

Only in this way do we need to think in advance. How can we wait until the APP version of Milestone 6 is printed?

——————

Come and come, I recommend this book, "From Flow to Movie King". I think it is related to Ben Xianyu when I read the title.

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