Salted Fish’s Self-help Strategy
Chapter 896: President high-level seminar
If this matter is still a lively event, then Metro Greater China as a whole has been sold to Wumart and it cannot be said that it has nothing to do with Chu Yuanxi. Although Wumart Store is silent, it is precisely the biggest threat that Chu Yuanxi silently regards as the real enemy of the well-off society. The threat exceeds 724, surpasses Suning Store, and far surpasses Ali and Goudong. If you come to a green plum to cook wine and lose chopsticks Wen Lei, Chu Yuanxi will definitely say to Zhang Wenzhong: "The heroes of the world, only the king and the guard."
When 724, Family Mart, Lawson, and other established island countries were still standing still, Wumart had quietly opened the APP-member system through the strongly connected mobile app "Multipoint", and pushed themselves based on the influence of Wumart Supermarket. Mobile payment.
More points, it is the mobile supermarket application developed by Wumart boss Zhang Wenzhong again. As a digital retail solution, it can be adapted to various types of supermarkets. Of course, Wumart is still the mainstay. Therefore, the relationship between Wumart and Duodian is equivalent to Xiaokang and Ba people. No matter how Duodian APP does, no matter how scumbag the membership system is, at least it is already on the right path.
Moreover, the Wumart brand itself awes Chu Yuanxi. It is the first echelon of crabs in the entire Tianchao Supermarket. It started a supermarket tour in the Imperial City as early as 1994 in the last century. What age is that? That was the age when Men's Football League A just started its professionalization.
Chu Yuanxi remembered that she had been to Wumei when she was young, and she couldn't read at that time. She asked his father, Chu Jingxiong, what was written on the wall? He remembered this answer very clearly. Dad said: "Shopping to Wumart, the salary is one level higher."
Chu Yuanxi was ignorant at the time and knew why his salary could be increased by one level, because Wumart's items were cheaper than the commissary at the door. His father carried back two boxes of Tiantan brand instant noodles at once. The noodle soup was called fragrant and it was delicious! Dad said that it is the taste of MSG, but even MSG is the most fragrant MSG. It's a pity that the Tiantan brand was dried to death by Master Kong in one breath, and he could never eat such a fragrant MSG soup again.
This slogan made him remember deeply, and even Chu Yuanxi suspected that the reason why she took the road of product manager after graduating from college was very likely to be the aftermath of the shock caused by this slogan, which made him deeply and Intuitively feel the charm of marketing, and then enter the field of operation.
Coincidentally, it was Zhang Wenzhong who developed more in the original world, which inspired Chu Yuanxi to start a business. It was 2016, when Chu Yuanxi and Yuan Jing and Yuan Mu were studying which entrepreneurial track they were going to go, they had an anniversary celebration and interacted with a lot of brands, which happened to be seen by Chu Yuanxi.
As a result, the smart sparks of the three people's constant collision found a foothold, with APP as the core of building a membership system, and then iterating various ecological concepts outwards was determined. It's just that the pace of the well-off in the original world is particularly fast, and it is taking the road of the Internet to subvert the tradition. When the well-off rises, Wumart's small store formats and points are still laying the foundation and gaining momentum, so it has not become a rival for the time being.
But this time is different. It is now 2019. Wumart has completed its layout and has begun to exert its strength. Moreover, as soon as he exerted his strength last year, he won over 70 stores in the Imperial Capital next door, and directly started the hot start, even if it was not his head, he flew directly to the chest of the convenience store player echelon.
That was the second half of last year, and Chu Yuanxi was in desperation when he saw the news, because Xiaokang hadn't started doing it yet, so he couldn't get it even if he wanted to. At that time, even "Out of the Mountains" was not online, there was no way to get it, but there was no money to get it, so I could only do my own thing.
But this kind of feeling of seeing your biggest enemy directly flying from zero is definitely uncomfortable, but who can you blame? May the neighbor die too soon?
Why consider Wumart Stores as a rival? Not only because they have an APP-member system, but also because they have Wumart's large-scale supermarkets as a forward base. This is an advantage that Xiaokang does not have. From the perspective of logistics costs and benefits, Xiaokang is naturally shorter than Wumart.
This is also the reason why Chu Yuanxi has been stressing to the logistics and supply chain departments to maintain communication with large supermarkets, and it is best to allow Xiaokang to transfer goods to the nearest location and make unified settlements to make up for this shortcoming. Even after the door opener opened, Chu Yuanxi visited the door. In fact, the main purpose was to test if the door opener was willing to provide a well-off base for advancement. If they want to, Li Jingfei's backstab + jump will be undone.
The result was rejected.
But even if the large supermarkets are all empathetic and willing to be mutually beneficial and win-win with the well-off, they are certainly not as good as the relationship between Wumart and Wumart stores. They are a family and use a unified logistics system.
This is also the reason why Chu Yuanxi rejects openers. Although the supermarkets like openers look like losing money, they are engaged in local life services in Southeast Asia. They are very clever and can learn anytime, anywhere. Wumart develops small store format.
Even if Ah Ya had put forward this correct suggestion and was squeezed away, Cheng Huilin would definitely keep this plan on her desk. Relatively speaking, the speed of their transformation is definitely much faster than other large domestic companies that are not prepared, because they also have APP development capabilities. They have built a research and development base in Zhongguancun early, and the foundation is not bad.
Now Metro sells to Wumart, and Wumart Store has gained a new high-quality forward base. But this is not terrible, because people already have a large number of Wumart supermarkets, and Metro is just icing on the cake. More importantly, the application scenarios have been expanded in multiple points.
Although the ultimate goal of Xiaokang is social, mobile payment is also within the territory of this venture. The biggest highlight of the multi-point APP is to promote its own mobile payment in the form of "PRC Card". At this point, the two are in direct competition.
The form of the Meitong card is not a digital currency, but it happens to be at this stage that for the large and aunt users like Wumart Supermarket, the form of the Meitong card is simpler and easier to understand than digital currency. Once Wumart utilizes its deep background and years of relationship in the supermarket circle to launch the Meitong card payment channel, it will immediately form a large force, which is much more reliable than other domestic mobile payments.
The reliability of the Meitong card is mainly because Wumart has a large number of physical stores to support this mobile payment consumption system, so Chu Yuanxi is regarded as a strong enemy. As for the contradictions of delivering food, they are not particularly acute.
It's a pity that the world is not shifted by anyone's will. This kind of thing is beyond Chu Yuanxi's reach. Like last year, he can only do his own thing first.
In the following week, major events both inside and outside the industry happened frequently. The US Federal Standards Committee actually launched a new round of QE on the 15th. That is, quantitative easing was $60 billion per month, but this was not adopted. Very irritating name.
We must know that the international finance and economy of the past 11 years is an international economy based on very low interest rates. Why do many entrepreneurs in the country get $? There are many reasons for this, but it is undeniable that for investors, the low interest on $ is an important reason for taking money.
Its impact on the well-off society is that Chu Yuanxi has to consider whether he will insist on ¥ financing in the future. Regardless of the well-off or the Pakistani people, several financings are pure ¥, although the well-off A+ is $ but that is the Pakistani $. It is undeniable that the cost of taking ¥ is high, and the latter amount is large, there will definitely be less resistance to $ financing. At that time, even Xu Xin and Yuan Jing may be inclined.
However, Chu Yuanxi put this issue on hold for the time being, because there is a high probability that the next round of financing will be led by the Pakistani people, so this issue needs to be considered in the next round of financing and beyond.
What we need to consider now is how to incentivize Mario, because the contract with DreamWorks has been signed and sealed.
In fact, it’s okay not to encourage, but Chu Yuanxi still hopes that in the process of making the first episode of DreamWorks, Mallor can write the notebooks of II, III and IV first. After all, there is a year's time, hard work should still be possible, so although the book is taken by the Americans, there will be several revisions, but the Pakistani people can exert a greater influence on the content of the film.
Unexpectedly, Mario was very embarrassed. When he came back from Southeast Asia, he lost a lot of weight, and he didn't say what was going on. Chu Yuanxi wondered if he was asked to add money because of his special body shape.
Just listen to Ma Lei said: "Chu, you wait for Mr. Chu first. You mean that you don't want to write novels, and no cartoons, so write the scripts of animated movies first?"
"Yes. Is it difficult?"
Unexpectedly, Mario said: "It's true. You may not understand the difference between novels and film and television scripts. Novels and comics are centered on the protagonist. All the plots follow the protagonist's line. It’s easy to be accused by readers of pouring water."
As Mallor said, Chu Yuanxi naturally thought of the animation of the island country's water injection masterpiece "Naruto". It was called a water, and it was a flood!
"The film and television scripts are different. Several story lines are needed, such as two male characters, two female characters, two female characters, etc. These lines are very elegantly set up, and the line of the male lead cannot be the same thing and the same purpose, otherwise it will be one. It must have its own goals and demands. But it cannot be separated from the main story line, it cannot be completely unrelated things, and must be organically integrated into the framework.
Therefore, script grinding is a very laborious task. Unless it is a few types such as adventure movies, the demand for this kind of multi-line development is relatively small, but it is not without it. Otherwise, the film and television drama will be very dry, with enough content, but the rhythm is wrong. Well, this is also the reason why novels like "Fights Break the Sky" are so difficult to change. It's hard to pull out other lines even if the screenwriter is killed. When writing the book, these clues are not left blank. It must be said that there must be space, but the screenwriter must be original.
Specifically for me, all content has to be reconsidered and re-expanded. It will take a lot of time to produce high-quality products, which is definitely slower than writing a novel. It is more appropriate to write a novel in half a year. "
"Ahhhhh, I see, it's amazing." Chu Yuanxi first did not know that there was such a distinction, and secondly, she was surprised that Mallor's very brief passage clarified the distinction between the two. . But it's also very strange. Why didn't the people at DreamWorks emphasize the difficulty of adaptation after taking away the original copy of Mallor's novel? The other party promised to produce the movie in one year. If the script can only be made in half a year, there will be only half a year left for animation production. Is it too late?
Just listen to Mario then say: "Look at our code word circle, we often say the word'grand worldview'. This is actually a question of how to instill information in readers or audiences. The grand worldview brings a face-to-face. The information is full, so grand; fast-food novels only need threaded information, which is delicious and large, but there is only one line, the backbone.
The same is the head in the web text, "The Mortal Cultivation Biography" can be called a grand world view. Although the shots follow the protagonist, they are left blank everywhere, leaving many branch clues, and the logic is consistent. "Fights" is a typical McDonald's, I like it very much, but it is not full, and the logic is almost too big. "
"I heard that Uncle Sheng told me something similar." Chu Yuanxi recalled, "Uncle Sheng said that looking at the grand world view is not grand, it depends on whether this work is suitable for traveling in, and writing about traveling through colleagues is easy to write or not to write. Oh wait a minute."
He recalled that Uncle Sheng recalled a piece of research on "Nezha", and then discovered that "Nezha" seems to have no lines like those mentioned by Mallor, at most there is a C line. Then, he watched "Looking for the Dragon" and "Kung Fu Panda", both of which are animation masterpieces produced by DreamWorks. They are well-known and have no complicated clues, let alone the head of an animated movie like "Crazy Zoo" Up.
He immediately thought of the fact that the entire company of Pakistani people had been enthusiastically producing short videos with the traffic of "Nezha", but Mario hadn't done anything? "Um, Mallo, don't you usually watch animated movies?"
"Ah... I really don't look very much, what's the matter?"
"I think, I'll give you a list. You can watch these animated films first, and then we will discuss it. You must watch it, this is homework. I feel that the theory you just mentioned is not suitable for animated films. "
Chu Yuanxi said to put away the printing paper. The paper was an incentive for Mallor. Let's talk about it when he finishes his homework. The so-called animated movie has some attributes of a young age. How can it be possible to design too complicated lines? Probably this is why DreamWorks is not afraid of taking time to adapt the script.
Leave homework for Mallu, Chu Yuanxi also has homework, and he is much more anxious than Mallu. Feng Lin said that he was serious about applying for the class. After careful selection, he applied to a high-level research class for the president. Recently, Chu Yuanxi had to make up several business cases for him every night.
Enrolling in a class seemed very funny to Chu Yuanxi, because a serious MBA is for exams, such as mathematics, foreign languages, etc. The foreign language is okay. Feng Lin feels that he can deal with it with a surprise, but the math is returned to the teacher early. There is absolutely no hope.
The EMBA is the so-called president class. Although the exam can be avoided, the admissions school has requirements for student qualifications. It is not an executive of a large-scale enterprise, and it is difficult to get it even if you spend money.
In a word, it's not that Feng Linfei wants to go to the president's advanced research class in one step, but that all the regular classes are not available.
However, it is not only Feng Lin who has the need to study. There are many people who do not meet the requirements but want to enrich themselves or want to be gilded. Therefore, there is also a pheasant class such as the president's high-level research class. Graduates have a diploma but not Degrees and diplomas recognized by the state. The school system is also different. The advanced research class is known as modular teaching, and the efficiency of the end of the course is extremely high. In fact, it is hard to say what it is. It feels all depends on the professor's personal level.
Therefore, Chu Yuanxi encouraged Feng Lin to report something expensive, so that even if the teachers were not strong enough, out of the mentality of distressing money, he could learn something by himself.
However, Chu Yuanxi is not good at teaching, so she can only cite some cases she has experienced. Among them, most of them are in the original world, and the effect is not bad as a fabricated one.
As a result, Feng Lin was puzzled, "Why are you all financing, financing, and financing cases?"
"We'll talk about how to lay off employees tomorrow..." Chu Yuanxi sweated heavily on her head, "Don't you know that financial skills are my strength?"
"You are obviously fooling investment talents. What does this have to do with finance?" Feng Lin's sweat is even more ~ www.wuxiaspot.com~ The cases before her are composed of a large number of instantaneous scenarios. Chu Yuanxi restored many of the scenes and forms of financing, and he sorted out the internal and external factors that could affect financing. Then let Feng Lin think about how to finance, how much to finance, what are the conditions for financing, and from what angle to explain the reasons and prospects for financing to investors.
"It must have something to do with finance. Didn't we just finished the right gambling yesterday?" Chu Yuanxi arranged a case for Feng Lin while thinking, saying that this set of tricks can actually be promoted within the company. The old brothers are training, but most of the situations are still verbal. How can this work?
"Look, yesterday, the gambling financing was completed. Today, we will complete a new round of financing under the precondition that gambling exists. Tomorrow we will lay off staff while stepping on the line to complete the gambling. If you continue, you basically have financial issues related to financing. I understand it all. How can it be said that it is a foolish investor?"
Chu Yuanxi felt that there was something wrong with that, how could he teach the brothers to lay off employees? Some routines won’t work as soon as they become public...
Feng Lin simply felt a breakdown. Most of the financial-related content she had taught herself before were loan qualifications and procedures, product line construction costs and other expenses, as well as tax issues, etc., and the things that Chu Yuanxi taught were tricky. Don't want it, she doesn't even have the ability to think.
After experiencing this kind of devil training, Feng Lin was stationed in the president's high-level seminar of China Overseas International Business School on October 18. And more than a dozen founders and branch executives of the Pakistani Group were taken to their villa by Chu Yuanxi to start a business ability training similar to the rules of the monopoly game.
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