Don't turn on the wheat lightly

For "amateurs" who participated in the filming of this kind of program for the first time, such a thing is really unimaginable.

Lin Wei asked in disbelief: "Because the modeling was leaked, you want Brother Yao to change it to something else? Then... he took so long just now, and the photo of the two of us... all have to be retaken?"

A few minutes ago, the director just came over from another studio, and immediately found out about the two of them who had stopped filming and said that their costumes had been stolen.He mentioned that the trending searches and hot topics that had just been removed were also exhausted, and he sighed repeatedly.

"There is no way... We originally planned to use Mr. Lu's women's clothing as the finale promotion. I reviewed the entire publicity plan until the early hours of yesterday, and the KOL who cooperated with the promotion also got in touch. As a result, the women's clothing style was exposed in advance today. There was no preparation at all. We don’t even have a single post on our official blog! I’m really caught off guard...the producer just called and scolded me.”

In fact, Lin Wei was confused too. In short, the photo taken by the "illegitimate fan" who sneaked in just now exposed the appearance of the two of them. Lin Wei was fine, after all, he went out and said that no one knew who he was. So his cosplayer doesn't have a lot of hot spots, and his cute face may attract some people's attention to the high-definition big picture later.

The problem lies with Lu Yaozhi——Lu Yaozhi in women's clothing. The exposure of "Lu Yaozhi wearing women's clothing" at this time is equivalent to being known to the killer in advance, which completely disrupts the rhythm of the announcement.

If a program wants to gain attention, the publicity before it goes online is very important. "Spirit Summoning" wants to further expand its popularity. Of course, fans also want their idol to gain the favor of other passers-by after appearing on the show. Everyone's purpose is not Is it "expanding the audience" instead of "expanding the audience" within the existing fan base?

Therefore, it is necessary to cooperate with a professional full-scale publicity plan and the program itself.There are arrangements for when and how to disclose the guests, when to release posters and promotional videos, and when to reveal the team formation.Reuters like yesterday is also planning to announce the plan, release a little material to mobilize enthusiasm, let fans and interested audiences spontaneously start discussions, whet the appetite, and pave the way for enthusiasm.

But today's candid filming incident actually caused harm to the program group.The stalk of women's clothing was known in advance, and the director made a desperate decision that Lu Yaozhi had to shoot another look—anything, but it couldn't be women's clothing anyway, so as to create surprises and buy time lag.

He was not speaking in the tone of discussing with Lu Yaozhi.After all, this incident started because of "Lu Yaozhi's illegitimate meal". Although everyone understands that the artist himself is not at fault and is also a victim, what can the program crew do with the instigator?She is just a little girl, and after being ordered to delete the photos, she can only send them out, and she has to be full of good manners, because she is afraid of saying that the program group bullies people later, and then strengthen security internally, emphasizing the confidential content, and others Yes, can you still pursue it?Of course not, so who will bear the consequences?It can only be an artist.

Lu Yaozhi nodded after listening and said: "Yes, I'm sorry for affecting the overall progress, how will I arrange for me to listen to the program group in the future."

He had a good attitude, the director calmed down a bit, sighed and patted him on the shoulder.

But Lin Wei has never been in contact with this kind of thing, and when he heard that he really wanted to overthrow something that had been prepared for almost a day, although it did not involve him personally, he still felt aggrieved for Lu Yaozhi: "But it took most of the day just to make up. Also... how to say it was a lot of hard work, is there no other way? Changing Brother Yao to another look may not have such a good effect."

Director: "This is really hard to do. Most people now know that Lu Yaozhi will wear women's clothing. When we really release the photos of women's clothing, most people will respond with 'oh, sure enough, he is wearing women's clothing', and the surprise is captured. We have consumed it in advance, so we have to find another promotional point... But ideas are not so easy to come up, we need brainstorming, and now time is tight, so we decided to use the most trouble-free way: change the shape."

Lin Wei: "I don't really understand how it works, but I just want to make a small suggestion: Can you strike while the iron is hot? Since it has been leaked, release the material as soon as the topic is high and everyone's curiosity is strong."

Director: "It's...not impossible. I asked Xiao Ke just now, your photos are great, and the artist has to work overtime. It can come out tonight, but the problem still lies outside the topic of 'women's clothing'. We have to have new explosive points, so as not to make the audience feel bored."

Lu Yaozhi knew that Lin Wei was doing it for his own benefit, but the announcement was too complicated, so he grabbed Lin Wei's shoulders, wanting him to stop talking. As an actor and star, he was the one who fully cooperated in dealing with emergencies on the scene. necessary qualities.

Unexpectedly, Lin Wei said the next sentence: "I have an idea... I don't know what you think."

The director actually didn't report any hope, but he still asked: "What do you think?"

"Do you think my identity is a hot spot?"

After all, he is a person who has been tied up with Lu Yaozhi and has been on the trending list. He should be popular, regardless of positive or negative, as long as he can be popular.

"We were secretly photographed together, and Xiao Ke also mentioned it just now, and the degree of discussion on the two of us is not low," he said. You are very familiar with me, Yaochi... Brother Yao's fans are not unfamiliar to me. So the first public appearance is also a topic, right?"

"My identity, how did the two of us get together? If you use this as an entry point to promote, you don't need to waste Brother Yao's preparations today, right? He wears heavy makeup, a wig, and a skirt. I haven’t had lunch yet, so I’ve worked so hard but can’t use it, I don’t think it’s good.” Lin Wei whispered more and more, because he didn’t have the confidence to intervene in the crew as an amateur, and he was a bit narcissistic when he said these words , if outsiders hear it, they may think that he is trying to tie Lu Yaozhi up for a wave of popularity, just looking for a high-sounding explanation. In fact, the director's expression is a bit strange after hearing it.

But he glanced at Lu Yaozhi, and found that the latter didn't feel that there was anything wrong at all, and he was even a little moved, and he knew it in his heart. He was able to say this in front of Lu Yaozhi without shy away, maybe they There are really not so many twists and turns between the two, it's just that one person wants to be nice to the other person, and then he is working hard.

Seeing that both of them were silent, Lin Wei probably felt that he was being reckless, so he sighed and said, "If what I said is wrong, you can just say it..."

Lu Yaozhi suddenly said, "I actually don't want to push you out so early."

Lin Wei: "Huh?"

Lu Yaozhi: "They won't be too friendly to you, and I can't control public opinion in real time - you are very important to me, and so are they. If there is a compromise way to let them understand you and us, I definitely hope that you will give it if you don't come up." This kind of wild news...in short, it's not very good for your imagination."

He was referring to his fans.It was strange to say this, especially the four words "understand us", but the other two who were preoccupied at the moment didn't hear it.

Lin Wei scratched his head: "I don't think you need to worry too much if you want to point this out. I believe that your fans will be able to judge what kind of relationship we have in the future. The misunderstanding now is only temporary... We are good friends. They have nothing to do, and this relationship will not change because of their misunderstanding. However, if you still don't want to use our relationship as a hype point, you hope to keep a low profile... I can understand it!"

He blinked embarrassingly: "——I just hope that your hard work will not be in vain, and you will get the recognition and reward you deserve."

For a while, Lu Yao couldn't calm down and couldn't say a word.

Lin Wei looks like a young boy, maybe because he became an anchor immediately after graduation, and has never really "entered the society", so in some places he is extremely slow, and he feels a little ignorant of world affairs.But he is not completely ignorant of the ways of the world, and he will not fail to understand that if the kind of propaganda method he said is adopted, the overwhelming doubts about himself must be the first.

Even so, he still hopes to help Lu Yaozhi as much as he can. Why is this so insensitive?

"Okay, don't look at me like this." Perhaps seeing Lu Yaozhi's wavering, Lin Wei patted him on the shoulder, trying to adjust the atmosphere, "It depends on what the director thinks, right?"

Lu Yaozhi looked at the director, who wiped the sweat off his forehead and said, "Let me first ask the publicity and distribution team, when will we be able to make materials by working overtime... Teacher Lu, your agent..."

Lu Yaozhi raised his eyebrows, and laughed unexpectedly: "Don't worry about him, just follow me for the details of the materials."

After the director left, he whispered coldly, "I still have something to ask him."

Lin Wei: "What?"

Lu Yaozhi smiled: "It's okay, thank you."

Lin Wei: "Thank you? This is what I should do. We are friends."

#卢尧之女装#'s trending search slowly climbed from 100 to more than 20 and stopped. At dinner time, the interest of passers-by may have dissipated, and it began to drop gradually. The sisters of Yaochi also breathed a sigh of relief, and they worked hard to apply. Deleted the sneaking material, finally let this wave of heat that should not have arrived so early subside a bit, seeing that there is still no movement on the official blog, although I am still a little worried, but I am going to rest for a while and wait and see what happens.

At about ten o'clock in the middle of the night, the hot search completely disappeared. The sisters in Yaochi were about to wash up and go to bed to end the battle. Suddenly, someone in the data group shouted "Report!!!!"

The Yaochi sisters jumped up like frightened quails, asking what was the matter.

The messenger shouted at the top of his lungs: "The official announcement of "Who is the True Spirit Caller"!!!!"

Sister Yaochi: Ah! ! ! ——

The official blog was finally up and running, and he posted three Weibo posts in a row.The first two are silhouette photos of a single person, accompanied by a mysterious copywriting, allowing everyone to guess the identity of the guest.Fans 2333 hahaha reposted that we really don't know who it is, we really can't tell which male star this person with long curly hair and skirt is.As for the next day——I really don’t know, but Yao Chi thought that this was someone who seemed to have a good cooperation relationship with Lu Yaozhi, so he made a friend transfer, and some people directly asked who this little brother was, Yao Chi What is the relationship between Yao? As a result, the official blog also replied to one of them. Although it was just an expression of pushing glasses, it made people fantasize.

The third Weibo is also the most appetizing - although only half of the picture was posted, yes, that's right, half of it, a photo with only the lower half intentionally cut out.Of course, everyone could see that it was Lu Yaozhi's cosplayer, the Ice Queen, stepping on the delicate red velvet low stool, and the amateur cosplayer, the clock man, was holding high heels.

Although it's weird, but there's only half of the picture, and the atmosphere is inexplicably making people feel blushing and heartbeating...

The tag in the copywriting on Weibo is #无朋不通灵#, which is the social game concept promoted by "Huanling" and the slogan of this show.The content of the copywriting has only one central idea. Best friends can not only play games together, but also overcome shame and cosplay together. What is women's clothing?The good brother is by his side, and the high heels are also stepping on loudly!Please look forward to the upcoming "Who Is the Spiritualist?" Participate in guessing the identity of this player who bravely wears a long skirt and high heels and his good brother. Fans who guess correctly will be given postcards with lip prints of "The Queen of Ice" one sheet.

While hahahahahahahahaha, the Yaochi sisters accepted the new setting of the elder brother and actively forwarded the lucky draw. By the way, they continued to wonder, who is this "good brother"?Could it be that Yaoyao is so awesome that he can bring friends to play together on variety shows?