The Little Officials of the Song Dynasty

Zhao Yunchu has lived for so many years. Although he has stolen a good reincarnation, he has never had such a moment of attention.In Dali Temple, all his colleagues came to see him, and when he returned, he was surrounded by other clans.

The clans all lived in one area, so when Zhao Yunchu appeared, everyone who knew him stared at him.Those who are acquainted with each other will come to ask questions and make a few jokes.

This is really an overnight success.

When Zhao Yunchu returned to his home, he was surrounded by his family members, who had already read the newspaper.

Zhao Yundi has been banned for a long time, and he relies on reading newspapers every day to find out what's going on outside. God knows that when he saw a whole page with his brother's name today, he almost spit out his tea.

At this moment, Zhao Yundi was clutching the newspaper, and said carelessly: "Brother Chu, you did a good job, and someone will publish a newspaper for you to celebrate after your death."

After hearing this, the princess slapped her across the face, "Why are you so yin and yang?"

Zhao Yundi was swaggering, but when he was whipped like this, he immediately shrank behind the table, feeling terribly wronged.Is this called yin and yang weirdness?It's only him who guessed the inside story, okay? !

Among the youngest in their family who played well, only Brother Yan was able, capable and willing to do so.As for the youngest's thoughts on Brother Yan, does it need to be said?

"No matter what I do recently, my mother doesn't like me..." Zhao Yundi muttered.

Zhao Yuanyan knocked on the table: "Yes, because you have given our parents face!"

Zhao Yunchu couldn't hear what they were arguing at all, sat down, took out a neatly folded newspaper, and continued to enjoy it.

The concubine looked at it, "Well, this...should be Brother Yan who boarded it, right? You really have a heart!"

Even the concubine felt that only Yun Yanhui could do this.However, although the princess already had a son with a broken sleeve, she didn't think about it at all, she just thought it was a pure friendship.

In front of his family, Zhao Yunchu didn't pretend to be ignorant, he nodded shyly, "I don't know why I did this, I never heard him mention it, in my opinion, it's just a small birthday, so there's no need for such a thing , cost money, and made everyone know about it..."

——Not pretending not to know doesn’t mean being able to hold back.

Everyone: "..."

Zhao Yunchu lowered his head and said: "This is the first of its kind, what should others do?"

"..." The princess looked at Zhao Yuanyan thoughtfully.

Zhao Yuanyan: "..."

Zhao Yuanyan said in his heart, damn it, this must be a conspiracy by "Tokyo Daily"!

"Daddy, Mommy, I'll go find Brother Yan later, and I'll eat longevity noodles when I come back." As a good baby, Zhao Yunchu originally planned to stay at home, but suddenly this happened, and he Changed my mind.

"We have to go." Wang Fei nodded, "Why don't you ask Brother Yan to come over and have dinner with you?"

Zhao Yundi mouthed "admiration" to Zhao Yunchu, everyone cut off their sleeves, how could brother Chu get people into the house?

Zhao Yunchu came back for a while, then went to find Yunyan, but only found out when he arrived in Kaifeng Mansion that he was not in Kaifeng Mansion at this time, but went to the editorial office of "Tokyo Daily".

It's common for Yunyan to go back and forth in several cooperative yamen, Zhao Yunchu didn't find it strange, so he went to the editorial department to find Yunyan.

When he arrived at the editorial department, Zhao Yunchu heard the noise inside before he walked in. He thought it was "Tokyo Daily" reviewing the newspaper.

This is also a tradition, which has existed since the founding of "Kaifeng Fubao". Every time a new issue of the newspaper comes out, all the editors will sit together to comment on the newspaper and find out the advantages and disadvantages of each page.

But after entering, Zhao Yunchu found that there were many businessmen sitting inside, chatting about something.

"It's not that I'm short of money, but is the price too high..."

"That's right, it's more expensive than several advertising spaces combined, and the entire page is too expensive!"

"Can't it be lower? We are in business. If you buy more, it will be cheaper for you."

"Well, we are not being taken advantage of..."

The editor of "Tokyo Daily" couldn't resist, "This, this..."

Yun Yan pushed him aside, jumped onto the stool, stepped on the table, and plausibly said, "This price is considered cheap for you, okay?! Can you compare this way? Have you seen the effect of our advertisement? Also, This includes the editing fee for checking your advertisements! Think about it yourself, I will post a happy birthday casually, and there will be so much attention, what if it is a very subtle advertisement?"

These businessmen were suddenly speechless.

No one is being taken advantage of, but no one is a fool. What Yun Yan said really makes sense.

Someone muttered, "So, is this Zhao Yunchu really real, or is it a model made up by Yun Xiaolang?"

To be honest, when others saw those words, they might think who Zhao Yunchu was, but after they saw those words, they felt that it was not "birthday auspicious", but "excellent advertising space for rent". No, All came running.

"Why is there no one?" Yun Yanhui had already seen Zhao Yunchu's figure, pointed at him and said, "That's Zhao Yunchu."

He could completely think of why Zhao Yunchu appeared, and he naturally knew in his heart that once the birthday wishes were posted, Zhao Yunchu could guess that it was his handwriting.

Everyone also looked back.

"There really is such a person..."

"Hey, what's his relationship with Yun Xiaolang?"

Zhao Yunchu met many eyes and walked over step by step, feeling very complicated.

Originally, he was very sweet in his heart, but what the businessman said reminded him, did Brother Yan celebrate his birthday just to attract advertisers?

Although the result is the same, this primary and secondary relationship is very important.

Maybe Yun Yan knew what he was thinking, maybe she was answering the businessman's words. When he came close, she looked down for a while, and then said suddenly: "You can see that these editors are helpless, so you know it's a temporary job." I figured it out. After I celebrated Yun Chu's birthday, I realized that I could also generate some income for the editorial department."

The editors also nodded, "But if Brother Yan didn't say anything, we thought you'd already thought about it."

As if they had been tested many times, they had accurately predicted what would happen next, and even ran over to help them deal with advertisers.

Zhao Yunchu felt that his up and down heart suddenly fell to the real place... No, it should have fallen to a soft place, I don't know how to iron it.

This is really what Brother Yan did. Before Shen Kuo gave those things to Shuangyi, Brother Yan also said that he was vulgar and only spent money.

Now it can be proved that Brother Yan is really a person who spends money very hard, much better than Shen Kuo, hehe.

Yun Yanhui convinced all the advertisers, and they went to sign the contract one by one - I don't know how long it will take.

The deputy editor-in-chief said to Yunyan again: "It's really a loss to you. Although you are not a middleman this time, you are better than a middleman. We should give you a commission according to the rules."

Yun Yan was not polite when she returned, "Then thank you."

This sum of money may not only cover his advertising fees, but also make money.

Zhao Yunchu didn't think there was anything wrong with this at all, on the contrary, he felt that Brother Yan was capable.This kills two birds with one stone. It made him happy again and made him a fortune.

"Although it has already been published in the newspaper, I still want to say something face to face, happy birthday." This is over, Yun Yan went back to give a few more instructions, and left with Zhao Yunchu, saying this to him on the road.

"Thank you, Brother Yan, for your trouble." Zhao Yunchu said with a smile.

Yun Yan's reply was a bit unnatural, alas, he was impulsive, and after the newspaper was published, he would think about other things to distract his attention, so it was really not his original intention to make a fortune (for the hundredth time) .

Zhao Yunchu took Yunyan back home, Yunyan has been busy recently and has never cooked, today coincided with Zhao Yunchu's birthday, so he cooked a bowl of longevity noodles for him.

The noodles were rolled out by the chef of the Wangfu long ago, and the whole root was not broken. Yun Yanhui used the radish to carve the four characters of birthday and auspicious music, and put them on the noodles, and put shrimps, eggs, minced meat and other noodles in the noodles. .

Zhao Yunchu ate the whole bowl of noodles, completely ignoring what Zhao Yundi said that he wanted to try the noodles.

Everyone watched the performance of the kabuki performers raised in the palace, and finally, Zhao Yunchu sent Yunyan back to leave.

"Thank you, Brother Yan, I am very happy today." Zhao Yunchu smiled back at Yunyan, under the moonlight, it was really pure and moving.

Yun Yanhui hurriedly read the Buddhist scriptures in her heart, and felt that her thoughts seemed to be getting more and more dangerous. No wonder she couldn't help doing things like publishing a newspaper to bless her love brain.

Zhao Yunchu still didn't realize it, bit his lower lip, looked at Yun Yanhui with bright eyes, "Goodbye, Brother Yan."

"Oh, goodbye." Yun Yan couldn't hold back, pinched Zhao Yunchu's face, retracted and laughed twice, "Haha, it hurts!"

Zhao Yunchu's eyes darkened, he covered his pinched face that was a little red, and whispered: "It hurts..."

Yunyan recalled a sentence, I want to control and plan.

……

It hasn't been long since the name of "Zhao Yunchu" has spread throughout Bianjing, and the discussion has not stopped. On the third day, the "Tokyo Daily" that everyone saw appeared a full-page advertisement, and there were only two full-page advertisements—— After all, the effect of climbing too much is not good.

This is an advertisement for a jade shop in Bianjing. The entire layout is clean, without any decorations like the shading pattern of the character Shou designed by Yun Yanhui, except for the address of the jade shop written in slightly smaller characters on the lower right corner. The name of the store is a line of big characters in the middle.

"I haven't decided on the ad yet, so let's grab the front row first."

After seeing this ad, many people burst out laughing.

On the other hand, the second full-page advertisement is much more normal. It is an advertisement for a jewelry store called Jifu. There are also illustrations. It is a young man and a woman. Next to it is written "Jifu is in hand, hold hands for a lifetime".

But looking at the back, everyone can't help but turn to the front to reminisce about the very straightforward vernacular.

Undoubtedly, the effect of this front row is really good, and it aroused many people's curiosity about the jade shop, wanting to know what such a funny shop looks like.

The subsequent increase in customer traffic made the boss, who was a little skeptical before the advertisement, so happy that he ran to the editorial department to treat everyone to a drink.

Obviously, this is not a thoughtful advertisement at all, but a deliberate one.

It is also the good start of this advertisement, so that many businessmen will try to take the lead.Those classic advertisements can be circulated for a long time, but the people of Bianjing also love to read such interesting advertisements.

Therefore, even though Yun Yanhui didn't intervene too much, he later developed a variety of ways that he felt a bit familiar, such as entertaining fights between the same industry and putting them on advertisements, turning them into a way to attract popularity .

In this way, on the one hand, the "Tokyo Daily" is cheaper, and on the other hand, it makes the citizens of Bianjing feel happy.Few people will think carefully about those advertisements are actually deliberate and intentional, they just think it is very fun and lively.

And the citizens are willing to pay attention, unlike when the newspapers first came out, they even read the advertisements carefully, which once again increased the attention, and also made the advertisers more enthusiastic and more attentive.

In this regard, Da Song is definitely at the forefront of the world. In a few years, relatively large companies have established departments responsible for advertising and marketing, at least they have allocated funds for it.