When attacked and worn as a farmer's daughter-in-law

Early in the morning, Father Shen brought a dozen people together in the small courtyard that Shenjiahu rented.When the auspicious time is approaching, they will collectively transfer to Shen Kee's "Hao Zai Lai" restaurant.

At this time, Fang Tianlin was in another small courtyard not far from their residence, which has now become Shen Ji's potato chip processing workshop.

Five people from Wei Xiaodong, Shenjiahu and Shenjiaxi couples, plus Shen Song who was called from Anyang Village, a total of ten people were listening carefully to Fang Tianlin's explanation of the essentials of selling potato chips.

After figuring out all the precautions, ten people pushed ten trolleys with full loads out in batches.

No one had noticed before, but when the ten people walked through the alley in uniform, they immediately attracted the attention of many people.

Jingchao was very taboo about white, so Fang Tianlin replaced it with other plain colored clothes.The male ones are all light blue, while the female ones are light green. The color tone is not too deep, and any stains can be seen at a glance, which makes people feel at ease.

Fang Tianlin didn't do any publicity, and even the Xue family only sent someone to notify yesterday, and he reckoned that Xue Guanglin would come to congratulate him alone.The Shen family has long been used to this, and they can't feel any more disturbance in their hearts.

Of course, doing so does not mean that Fang Tianlin does not pay attention to the effectiveness of advertisements, on the contrary, he is very aware of the effectiveness of indiscriminate bombardment of advertisements.Although the fragrance of wine is not afraid of deep alleys, this method of word of mouth to drive business through word of mouth is too slow to take effect, and it is difficult to spread to other places.Perhaps when Dijing learned that potato chips were such a new food, others would not necessarily remember Shen Ji's "Hao Zai Lai" restaurant, but other businesses with greater energy.

After the ten trolleys left the alley, they dispersed immediately and headed towards their destinations along the paths discussed last night.

The Shen family may be no strangers to the west area of ​​Yunzhou City, but they are blind to all kinds of private rules, and they marched towards various market entrances under the leadership of beggar guides.

It's still early now, and there are people coming and going in the morning market, Liu Cheng parked the trolley in an empty stall under Wang San's guidance.

After the car came to a complete stop, Liu Cheng placed all kinds of potato chips to try on the table, put the price on them, and placed rattan baskets of corresponding flavors of potato chips at the back. This is the product he will sell today.

How to yell was trained last night, but Liu Cheng still blushed when she really yelled out loudly in the face of the crowd.

"Big brothers and sisters, younger brothers and younger sisters, don't miss it when you pass by. New products are free to try. First come, first served. If you are late, they will be gone."

As soon as the oranges were sold, people gathered in front of the stall, free things, and they didn't eat for free.

"what is this?"

"My aunt, these are called potato chips. Let me tell you what they are made of. Let me tell you about them. You may as well make a guess after eating them." Liu Cheng first took a piece and chewed it slowly in his mouth. A row of plates patiently pointed out the flavors one by one, "This is the original flavor, this is the spicy flavor... Take a stick and try it."

At first, everyone was still hesitating, is it a new thing, and they couldn't tell what it was for a while, so they didn't dare to act rashly. Seeing that the seller had eaten it, the sound of "click, click" and the fragrance floating in the air attracted their stomachs. They couldn't stop wriggling, and several people couldn't resist the temptation, and they all started to try their favorite ones, and they even ate them faster than the first aunt who asked the question just now.

"Well, it tastes good, how did you sell it?"

"The ones on the green plate are [-] cents a catty, the blue ones are [-] cents a catty, and the red ones are [-] cents a catty." Liu Cheng paused, then continued, "There are even better ones. Yes, if you are interested, please go to Shenji's 'Good Again' restaurant on Changning Street."

"So expensive? The price is higher than pork. With this money, I might as well buy meat."

"Yeah, yeah, isn't it just a snack? It's because I haven't seen the money or something, and it's sold at such a high price."

"You can't say that." Liu Cheng's eyes narrowed slightly, "Look, this uses high-quality soybean oil, plus various seasonings and spices, which costs a lot. Besides, potato chips are very light, at least a catty There are about 150 pieces, and there are two or three hundred pieces, which is more than Roujing.”

"Hey, I almost forgot about doing business for the first time." Liu Cheng patted his forehead lightly, "Guest officers, potato chips are sold in one or two packages, and the cheapest ones can be bought back for only two pennies. The baby at home has a fragrant mouth. It is so small that there are more than [-] pieces for one tael, and it’s only worth the money for a bunch of candied haws, so it’s not a loss.”

As soon as Liu Cheng said this, the people who thought it was too expensive, turned around and left, stopped immediately. Twenty Wen may not be willing to part with it, but two Wen is not a problem.

"Give me one or two of this kind."

"Okay." Liu Cheng took out a small steelyard, weighed it neatly for others, and then wrapped it in oiled paper, "You take it, and go slowly."

"Give me three or two of these."

"I want half a catty."

……

After opening, Liucheng has been busy without touching the ground.Although there are some small families in the western district, there are quite a few people with spare money in their hands. Their living distress is actually more caused by other expenses. As far as food is concerned, occasional extravagance will not affect the quality of life.What's more, potato chips are sold in one or two packages, and almost everyone can afford them. There are quite a few people who want to try them out.

Every once in a while, Liucheng will advertise for Shen Ji's "Happy Come Again" restaurant, and soon this shop will be spread in the market.

"..." Liu Cheng had just finished greeting a guest when she felt that the hem of her clothes had been ripped off, so she hurriedly turned her head.

"That's Li Wan, who manages this market. If you want to do business safely here, you'd better establish a good relationship with him." Wang San reminded in a low voice, "Give more gifts for the first time, and you get the best one." Potato chips, pack him half a catty, and then pay the booth fee, it shouldn't make trouble for you."

Liu Cheng had already made preparations. Hearing what Wang San said, he immediately took out a small basket with a catty of medium-grade potato chips in it, which came in various flavors. Seeing Li Wan approaching his booth, he greeted Li Wan with a smile. Qian: "Tou Li, I hope you accept this little thought." Finally, using the sleeve to cover it, he quietly stuffed a piece of silver to him.

"It's easy to talk about." Li Wan had been observing for a while, seeing Liu Cheng being so kind, he didn't mind being a good person.

Seeing Liu Cheng sending people away, Wang San lowered his voice and said, "Brother Liu, after passing Li Tou's level, basically no one will embarrass you in the future. You remember to give him some gifts in ten and a half months."

Liu Cheng nodded, keeping Wang San's words in mind.

After such a small episode, Liu Cheng put her mind on business again.Although most people only bought two, two or three taels, there were some who were not short of money. They bought one or two catties. The market crowd hadn't dispersed yet, but he sold all the last bit of potato chips.

Liu Cheng immediately packed up the stall and returned to the workshop, filled the trolley and set off again.This time he didn't sell things in a fixed place, but walked around the streets within the agreed range, promoting Shen Kee's "Good Come Again" restaurant while selling.

Shen's family were all active in the West District, while Wei Xiaodong and the others were scattered in other areas.Rich businessmen and big households gather in those places, and it would be bad to rush in and offend people if you are not familiar with the situation.Wei Xiaodong and the others didn't have this concern. The specific place to go was discussed by themselves, and then Fang Tianlin chose it. Those who could not be provoked had already avoided it.Although they are not very young, they are very knowledgeable about current affairs, able to bend and stretch, and they are more trouble-shooting than ordinary people, so the chance of causing trouble is not high.

It is also because the place where Wei Xiaodong and the others go is more prosperous, and the potato chips are mainly middle-grade and top-grade, with very few low-grade and even less defective.Rich people pay attention to their status, and they don't think cheap goods are high-end. Even if they taste good, few are willing to buy them. On the contrary, high-priced items are quite popular with them.

This is how luxury goods come about. Rare things are more expensive. If you can't do this, you should be proud of owning a certain brand of high-end items.

Are these things really worth such a high price?I'm afraid not.This is so in large part because of the consensus that comes with it.When everyone thinks something is good, but you say it is not good, it will appear out of place and it will be difficult to fit into the corresponding circle.In this way, the brand will be erected.At this time, what is sold is not the goods, but the signs.

Clothes designed by the same designer may be sold at different prices depending on the company they work for. This is the value of the brand.

Today is a special situation, top-grade potato chips will appear on the trolley, tomorrow this grade of potato chips will be off the shelves, and will only be sold in Shenji "Hao Zai Lai" food shop in the future.

No matter how good things are placed on the roadside stalls, the grades will be wiped out. Fang Tianlin doesn't want to see this kind of tragedy happen in his shop.

Because of a wave of publicity first, the opening time of "Good Come Again" is relatively late, and it is scheduled to be at Sishizheng.

When the auspicious time comes, the sound of firecrackers will be heard endlessly, attracting all the people nearby, not only the customers, but also the shopkeepers.

Seeing that it was the one at the end of the street, all the shopkeepers shook their heads, wondering how long this new business could last.But even if they thought so in their hearts, they would still wrap up a gift to congratulate them.The opening of a new shop is a happy event, who would be too happy?

The shop is not big and cannot hold so many people. Fortunately, there are not many people who come to congratulate, there are only a few nearby.Fang Tianlin and Shen Jiahe quickly greeted the people, and at the same time they accepted the gifts, they sent out the prepared return gifts one after another.

Afterwards, Father Shen left with his people, leaving only Shen Jiahai and Mrs. Yao to help look after the shop.

"Second brother-in-law, you take these. I don't know anyone with Tianlin. You can give them to the one you see is suitable." Shen Jiahe sent Xue Guanglin to the carriage. He didn't say too much, but the implication It means that everyone understands, "These few servings are just for you, keep them for yourself."

"Well, I've made a note of it. Go back. The shop has just opened, and there are many people with mixed hands. It needs more people to watch over it." Xue Guanglin didn't stay any longer, and as soon as he got into the carriage, he motioned for the driver to leave with a whip.

Shen Jiahe watched the carriage drive away, and immediately turned around and entered the shop through the back door.

Changning Street is located in the central street of Yunzhou City. It is very prosperous. Even at the end of the street, there is a lot of traffic.If it wasn't for the small size of the store, and the succession of several merchants who took over were relatively unlucky, the business could not continue, and people left one after another, and it would not be Shen Jiahe's turn to rent the store.It's not that they can't afford to rent, but that the shops here are very popular, and the homeowners don't have to worry about renting a house. They usually find the next successor before the shop expires when it is confirmed that the previous business will not renew the lease.

Renting a house and buying a store on this street requires opportunities and enough patience.But this is only limited to the end of the street. Not everyone can buy those prosperous shops in the center of the street.

There are many people who are curious about the food that they have never seen before. It is just that people who come to Changning Street to shop, except for servants, are mostly either rich or expensive. They see simple decorations and people who are obviously not like businessmen. After the shopkeeper, they all frowned, hesitating whether to go in or not.

Shen remembers that "Hi Zai Lai" restaurant is not a mobile stall, even though customers only stopped outside the store, Fang Tianlin and the others did not yell loudly to solicit business, which is too demeaning and not conducive to brand management.

This situation didn't last long, and soon a man who was not standing still entered the shop dragged by a child.

All kinds of potato chips in the store are clearly marked with prices, the cheapest ones start at [-] cents a catty, and the ones below this price are sold in a separate take-out window.

The shop was filled with the unique smell of potato chips. The little boy sniffed, pulled off the man's sleeves, and looked at him with big black eyes. The meaning should not be too obvious.

"Shopkeeper, this..." The young man said hesitantly, but he only finished his sentence.

Shen Jiahe immediately understood, tied a piece with a wooden stick and put it in his mouth to show that there is no problem with this new food, and finally said: "These can be tasted for free, only three days before the opening, and you can choose the ones that suit your taste. eat."

After speaking, Shen Jiahe stood aside to make room for the pair of customers who looked like father and son.When no one was paying attention, he wiped his forehead, and sighed inwardly. If his wife hadn't told him in detail how to deal with it yesterday, he might have made a fool of himself.

Originally, Shen Jiahe shouldn't be responsible for serving customers, after all, he is a little slower than others, but if he really cares about this, there is nothing he can do in the store, and the takeaway window is also not suitable for him.

The information left by the Qianyuan Clan has a way to cure this small physical defect, but Fang Tianlin can't do it for the time being, so Shen Jiahe can only try to overcome it instead of just evading it.

In the past, it wasn't that Shen Jiahe didn't care about it, he just got used to it, even if an ignorant child pointed at his flaw and joked about it, he would laugh it off.But that was a helpless move, not that he was willing to do it.It's different now, Fang Tianlin doesn't mind this at all, and keeps encouraging him, he feels that the sky outside is bluer and the water is clearer, even the sun is a little bit brighter, life is full of hope, and other people's attitudes can no longer hurt him.

"Father, it's delicious. I want this, that..." The little boy stretched out his hand to point after trying several kinds.

With his hands behind his back, the young man turned his head to Shen Jiahe and said, "Wrap these up, and each one weighs a catty, and bring me five boxes of potato chips."

"Okay, wait a minute, it'll be ready soon." Shen Jiahe readily agreed, and then got busy with Shen Jiahai who was helping at the side.

The price is different and the packaging is also different.The takeaways are all wrapped in oiled paper, while those in the shop are simple rattan food boxes with oiled paper on the inner layer.Shen Jiahe took out a one-kilo rattan box and arranged the potato chips in a spiral shape, one catty just enough to fill a box.

"Guest officer, go slowly." The first order of business opened was not small, and even though Shen Jiahe had been busy for a while, he was happy in his heart.

With the first person who eats crabs, the second and third are not far away.However, the amount bought by the next few customers was obviously much smaller, and it was estimated which servant it was based on how it was dressed.

Shen Kee's "Good Come Again" restaurant is close to the West District. When it opened, the sound of firecrackers attracted some residents of the West District.Because it is close to the central area, most of the people living nearby are small and wealthy people. I don’t know if it’s to save face. Basically, they buy it for more than half a catty. Almost none of them buy one or two to try something new.

The price of potato chips at the takeaway window is much lower than that on the shelves in the store, and the traffic flow is obviously higher than that in the store. Fang Tianlin and Mrs. Yao are too busy to go there together.Of course, this is only a temporary phenomenon. After one or two days of busy work, it is estimated that the passenger flow will drop.

The shop opened a bit late, so the busy scene only lasted for half an hour, and the crowd gradually dispersed when it was time for dinner.

Soon, one day will pass.At dusk, Fang Tianlin and Shen Jiahe worked together to load the remaining goods in the shop into a bullock cart and transport them away through the back door, so that the shop would not need to be guarded.

Potato chips are very brittle, and the loss is not small at ordinary times, especially when handling them.Fang Tianlin can only make do with it for the time being, the shop is too small, so he can't just sleep in the shop, right?That's selling food, so it's not hygienic.

When Fang Tianlin and the others arrived home, the villagers who came to congratulate them had already returned to Anyang Village with gifts, leaving only Father Shen and Shen Jiahai, who stayed at the potato chip processing workshop at night, without worrying about having no place to live.

In the evening, everyone ate a big meal, and then gathered at Fang Tianlin's house, all eyes were on the account book.

Seeing Fang Tianlin put down his pen, Father Shen asked on behalf of everyone, "How is it?"

"The mobile stalls sold a total of about 15 catties, and got more than seven taels of silver. The shop sold one hundred catties, and got 150 taels of silver. The takeaway window sold 26 catties, and got nearly four taels of silver, for a total of [-] taels."

After Fang Tianlin finished speaking, the room was completely silent, and a needle could be heard.

This is even more shocking than selling mutton. After all, it took more than two years to get so few of them. Besides, the price of mutton itself is high, and an ordinary sheep can be sold for about one or two.Potato chips are made from the lowest priced grain potatoes. Even if the cost of various losses is included, the profit is still considerable.The most important point is that anyone can do this business, unlike the sheep raised by Fang Tianlin who used space water, others have nowhere to do it even if they want to imitate it.

"Third daughter-in-law, is the chef you and Jiahe hired reliable?" Father Shen was the first to recover, his face full of worries.

"Father, it's okay. The chef is only in charge of frying potato chips. We adjust the recipes of various flavors ourselves. Even if someone poachs him away or even steals the ingredients, it will not be so easy to crack them in a short time." What Fang Tianlin didn't say was that two of them were made by the Qianyuan clan. The condiments were very special, extracted from a variety of plants, and they probably couldn't figure it out even if they tried their best.As for other recipes, either Jingchao didn't have them, or the taste didn't match and couldn't be used.

"That's good, that's good. By the way, the shop's business is so good, will someone get in the way?" Father Shen's heart hung up again after he had just put it back in place.

"It's hard to say." Fang Tianlin thought for a moment, but he didn't finish his sentence, "I'm afraid people with a little wealth will look down on them. The sales volume is less than 30 taels a day, and it's just a meal and a piece of clothing. Shake your hands casually." There are. But I can’t guarantee that everyone thinks so, after all, the profit of potato chips is quite considerable, as long as the quantity goes up, the profit can be quite a lot.”

"What if someone makes an idea of ​​the restaurant?"

"As long as you don't encounter malicious merchants, just cooperate with them. If you want to swallow the restaurant alone, take the initiative to find other merchants or even their counterparts to cooperate. It is better to earn less than to be eaten with scum It's better if there are none left." Fang Tianlin was already prepared.Now the Shen family is still very weak, and there is nothing to complain about being taken advantage of by others. When the Shen family gains a firm foothold, they will have the right to speak, and then no one can be bullied if they want to.

The following period of time was uneventful. After the peak business period in the first few days, the sales volume of the restaurant gradually stabilized.

As soon as he had extra money in hand, Fang Tian recruited some more people. Among them, the restaurant hired six people, one for the shopkeeper and one for the accountant, four shop assistants, and another chef, two knife workers, and others for the workshop. A few helpers were invited to take care of cleaning and lighting the fire.

The mobile booths were all replaced by Wei Xiaodong's colleagues, and the Shen family has been completely liberated since then.

Shen Jiahu is responsible for the normal operation of the potato chip workshop, Shen Jiaxi is responsible for the purchase of various ingredients, and Shen Jiahai is in charge of the packaging of potato chips. In addition to the exquisite gift boxes, simple rattan boxes and wooden boxes are all made by Anyang villagers. The Guangyan villagers who came over are given priority.

After the Anyang villagers received the benefits, their anti-foreign sentiments were significantly weakened, and the Shen family and his party settled down in the village.

At present, the food shop only has one kind of potato chips, and the goods are so single that it is ashamed of the name of the food shop. Once the shop is on the right track, Fang Tianlin starts to tinker with the fish chips.

As soon as a decent finished product was produced, and before we had time to go to Yunzhou Port to have a look, the shopkeeper Xu who was invited by the restaurant handed over a list: "Boss, can you accept this order?"

"Ten thousand catties?" Fang Tianlin's eyes flashed with surprise.Recently, the shop has received some orders one after another, but the quantities are not large. Some are a few tens of catties less, some more are only a few hundred catties, none of which are over a thousand catties, and ten thousand catties is unheard of. "What is the origin of this company? "

"I'm a sea merchant, specializing in coastal business, transporting goods from the south to the north, and then from the north to the south, earning the middle price difference."

"It is required to complete the work within 20 days. As long as the top-grade potato chips are required, the penalty for breach of contract is as high as 500 taels, which is similar to the price of the goods. It is interesting." Fang Tianlin smiled as if thinking of something, "As long as the deposit is paid, the business is accepted, you and him Make an appointment to sign the contract."

Shopkeeper Xu nodded in response, turned around and left in a hurry.This is a big deal, and if the business is really done, he will get a big red envelope.