Chairman Mendoza, who was born as a lawyer, is a loyal Real Madridist. He usually finds a way to do anything that is beneficial to Real Madrid after evaluating the pros and cons. In the face of all kinds of outsiders, his personality now has some of the sharp and suspicious problems of a political figure.

When the old Mr. Gutierrez came to talk to him about Real Madrid's business development plan, although he was very interested, he still checked the old Gutierrez first and made up his mind to cooperate with the Gutierrez family. Yes, apart from the fact that the Gutierrez family has done a lot of business in the past two years, several members of the Madrid Parliament they supported in private were all successfully elected in the elections at the beginning of the year. The unanimously optimistic future star in the team is not very important.

In the past month, except for building a bridge in advance, the old Gutierrez has been arranged by the professional managers invited by his son from the United States.

In football before the 21st century, although everyone knew that money was important, it still hadn’t reached the level of gold dollar football in the future. Although the five major leagues and the three major European cups were important leagues and competitions in world football, they could really earn money. It is only the three major European cups that get the money. As for the clubs in the league that really do not lose money, there may only be a few in each league.

For example, among the few clubs in La Liga that can maintain their capital without losing money, only Real Madrid and Atletico Madrid, and even Barcelona have always been operating in debt, and Deportivo, which has been popular in recent years, is even more in debt. If they continue to develop like this, they will probably go bankrupt in a short time. Of course, if the economy is not good, Real Madrid may not be able to pay off their debts.

Although Real Madrid relies on the royal family and high-level support, the royal family cannot directly participate and invest. The top-level support is at most to let the bank give them loans and not chase after them for repayment. The annual income and expenditure of the club are only Not at a loss for now.

Therefore, after Mendoza convened his staff to study the business development plan proposed by the old Gutierrez family, the two parties signed the contract soon.

Real Madrid entrusts the external commercial development rights to the investment company of the Gutierrez family. They take 20% of the net profit of Real Madrid's commercial returns each year, and the remaining 80% includes the player's image royalties, commercial endorsements and collective Commercial endorsement and Real Madrid's overall image use fees, etc., including costs and labor costs, are all included.

Although the investment company of the Gutierrez family takes a high proportion of fees, according to their plan, Real Madrid will get more benefits. Therefore, Mendoza also signed with hope. He hopes to be the chairman of Real Madrid. Finally, he will retire and let everyone remember his contribution to Real Madrid.

This time, Real Madrid will compete with Ajax in the European Champions Cup. According to the arrangement of Mr. Smith, the CEO of the investment management company, Real Madrid will negotiate with UEFA, hoping to contract the early publicity, or allow Real Madrid to ask for their own Participate in the global publicity program for the UEFA Champions League final.

During this period, the chairman of UEFA was Lennart Johansson. Although many people would criticize him very harshly in the future, he was not particularly specific to a certain league when he was sitting as the chairman of UEFA. Or a narrow-minded person from a certain club, after receiving a special application from the Real Madrid chairman, he asked curiously why he did this, and then he threw this trivial matter to UEFA at the time. Union General Secretary (renamed CEO after 99) Gerhard Aigner.

Aigner was very interested in Real Madrid's business development plan. After discussing with Mendoza and Smith several times, he decided to entrust them with the promotion of the Champions League final.

Smith from the United States is a business development and management talent that Guti knew in his previous life. Although he does not understand football, he has unique views and management methods on sports business operations. The United States is a big sports country. In terms of sports business development Ranked first in the world, and Smith, who has done ice hockey sports promotion in the United States, is a master.

Knowing this, Guti was the first to think of poaching him in Real Madrid's future business plan.

After entrusting Smith with the full power of this investment company that specializes in commercial operations for Real Madrid, Guti went to play with confidence.

"Hey, have you heard?"

In the locker room this morning, someone mysteriously said this.

Enrique, who returned from injury, changed his clothes, "What's the matter?"

The team's defender, Quaker, is an old player. He looked back at everyone, "Didn't you see it?"

"what?"

Hearing his tone, many people raised their middle fingers in unison, and there was a burst of laughter in the room.

During this period, the internal atmosphere of Real Madrid was very harmonious, everyone had a good relationship, and the team was full of excitement every day.

"This morning's Champions League promotional video!"

Quake, who wiped the hair on his head in front of the mirror, clicked his tongue, "You guys are so boring, haven't you noticed the global promotional video of the UEFA Champions League that started to be released this morning!"

"Hey, has it started playing?"

Guti turned around and asked.

"Haha, Jose, you know!"

"Yes, don't you guys know that this year's Champions League final match promotion is the Real Madrid Club Development Department!"

Guti, who has changed his jersey and is putting on his shoes, said.

"Jose, you are really well informed."

"Of course," Guti smiled as he got up and stomped his feet, "I'm a rich second generation, a child of a rich family."

puff~~

There was laughter in the locker room.

"What are you laughing at, young master, am I wrong!"

Guti gave them a middle finger in return.

Carney patted him on the shoulder from behind, "Jose, I know you are the young master for a long time."

"asshole!"

Guti, who was ridiculed by him, threatened Carney with his teeth. Carney smiled and patted him again, "What are you doing, the young master who needs to be picked up by his mother every day!"

"hateful!"

Guti stared at her for a few times and couldn't help laughing again, "Are you envious that I have a good mother!"

"Stinky boy!"

The teammate who was ridiculed by the group rushed over, held down Guti and gave him a good beating. When Redondo and Hierro walked into the locker room, they saw the beautiful boy who had been ravaged tremblingly got up from the ground and rushed over to press down on his teammates. The pitiful appearance of being beaten indiscriminately.

After hearing the descriptions from their teammates, Hierro and Redondo held back their smiles and pulled Guti away, "Let's tidy up first!"

Glancing at the strange expressions on their faces, Gutipiya said, "Fernandos, you are so annoying!"

"I'm really sorry, we are Fernandos!"

Jero turned around with a grin.

Seeing Guti baring his teeth and claws, Redondo patted the top of his head amusedly, "Stop making trouble, it's time to prepare for training."

"Humph!"

Guti glared at him.

Redondo smiled, "Do you want me to call you Young Master from now on?"

"Fernando!"

Guti yelled.

The locker room laughed wildly again.

On the training ground that day, Guti, who was conducting an intra-team training match, scored four goals in one breath, which provoked Raul to complain constantly that he robbed his own ball.

As a result, Guti threw himself on his back in a gloomy manner, "Bastard Raul, do you want me to repeat what I did for you?"

Raul stuck out his tongue and fell silent.

Although Carvajal took care of the reporter, two photos were still leaked, but in the dim light, only two of their bodies could be seen together, and the intimate movements could be interpreted at will, plus After all, they are two teenagers, and the sentence of being drunk can explain it, but it can only be regarded as a lace at best.

But Guti, who was frightened by their panicked reaction, was ridiculed by his father and Raul's agent for this, which made Raul feel that his friends who matured too quickly in the past two years are actually quite stupid-damn Didn't I think that because my appearance caused the butterfly's wings to flutter too much and cause bad consequences, I would be so at a loss and be made fun of!

Guti was very angry.

After training, they watched the promotional video of the Champions League final on the TV in the club restaurant.

The passionate rock and roll prelude immediately attracted people's attention, and then the handsome and strong stars of the two clubs flashed one after another at the beginning of the film, the adapted song of "We Are the Champions" sounded, and they ran in the camera The players' beautiful passes and shots, the cheering audience, and the sweat and tears streaming down the players' faces, finally flashed the emblems of the two clubs and the names of UEFA-the final battle, May 5 Day, Rome, looking forward to you!

"it's beautiful!"

Raul blurted out.

Guti glanced at him: Sir, how many years of experience and vision do I have, little Case!

"It's very exciting, and there is an urge to play in the final immediately!"

"Don't worry, you must... have no hope!"

"Haha~~"

"Fuck off!"

The young teammates laughed and laughed.

The players who are more stable are silently thinking about whether they can start.

Many of the core players who are sure to start are thinking about whether to invite their families to watch the game.

Even the older members of the coaching staff were a little scared by this promotional video, whispering in a low voice over there.

The old man took a sip of the soup, and couldn't help but look at Guti who was playing with the team members over there.

Is this the change he was talking about?

Is it useful?

As if sensing his father's gaze, Guti looked back and smiled slightly.

This is the beginning, daddy——use beautiful and attractive promotional videos to attract people's interest. It's the first year, as long as the income increases, I don't need to say anything in the future, someone will come here for cooperation.

Boss Fu’s idea of ​​building a Galaxy Battleship is pretty good, but his approach is too eager for success and can’t tolerate people. If he can bear that, the Galaxy Battleship might really be able to rule football for a long time. It’s a pity The idea is good, but the practice is too bad. There is no achievement in business development alone. Real Madrid, which is ridiculed as Shiliu Lang, cannot produce results. No matter how much money it has, it is useless.

I don't do stupid things like that.

Hehe, does this count as the predecessors planting trees and the descendants enjoying the shade!

Thank you so much, sir!

The author has something to say: PS: In this chapter, I wrote a little more about the business development content prepared by 14. It is 14 who is paving the way for the future. The absolute benefit is, even if Mendoza steps down and someone else comes up, it will not be so easy to drive them away~

PS: I wrote too quickly in the previous chapters and didn’t notice it. I wrote the Champions League final into two rounds. I scratched the wall. Sometimes when my mind clearly remembered to write, there would always be various mistakes. It’s really embarrassing~~

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