Yao Libei's Weibo followers are actually not many.

It stands to reason that even if his rant attracted some attention, it is unlikely to cause much repercussions—however, Yao Libei doesn't have many fans, and there are quite a few companies who are looking forward to the bad luck of Huaying.

Therefore, after accidentally discovering Yao Libei's Weibo, some companies quickly bought it into the trending searches, and even hired a lot of sailors overtly and secretly. Bori picked up the rhythm:

"After watching the first two episodes, to be honest, I feel a little bit like watching "The Little Prince" first and then watching "IS". This tennis animation feels too straightforward and exaggerated. Lippert and Holmes are not in the same class at all, it's really embarrassing..."

"It's okay if I don't know tennis. My tennis fan is so embarrassed to watch this animation that I feel like I'm going to commit cancer. I feel that the main creator didn't understand tennis at all. He just made a random survey and started to do it. If you know a little about tennis, you can’t watch it at all.”

"From the point of view of the main creator's tennis skills, I thought that people who play tennis well should be more touched by the animation of the same theme, but emmmmm, I was wrong. In the end, for some companies, our beliefs are actually nothing more than It’s just a tool to make money.”

"It's really badass, please ask some people to have more respect for tennis. Professional players train so hard every year, don't they just hope that more people can understand tennis and love tennis? Some unscrupulous companies are good. An animation Returning everyone's efforts to the original point is also admiration."

……

When Luo Gaofeng finished watching the animation as usual, and clicked on Weibo to read other people's discussions, he was stunned by the clearly visible words "Tennis professional player criticizes net king" on the hot search list.

He clicked in along the hot search list, and quickly figured out the ins and outs based on the complaints of many people.

This... is just an animation, is it so on-line?

Luo Gaofeng was a little puzzled.

If only some tennis fans are dissatisfied, then it is understandable, the problem is...

Luo Gaofeng's eyes turned to the trending search that has always been at the top of the list, feeling confused.Isn't Blue Star tennis always quite cold?I have never heard of how many people are tennis fans. How can Huaying have so many tennis fans in just one animation?

In the Huaying fan group, many fans are also discussing this issue:

Tornado: Did you see it?

I am free: see.It's too exaggerated this time, I'm afraid to speak up for Huaying, because I'm afraid I will be beaten as a bastard who insults their tennis beliefs [shivering]

There is Yan Ruyu in the room: I've seen it, and that professional player is not very famous. It stands to reason that it is impossible for his Weibo to attract so much attention, let alone become popular in half an hour.Huaying should have been screwed.

Tornado: So now that the question is coming, it’s all hotly searched in the headlines, why hasn’t Huaying clarified yet?What about the people in the PR department?

I am self-willed: don't ask, if you ask, you don't have it.

There is Yan Ruyu in the house: Don't ask, asking is suicide.

Luo Gaofeng was quite nervous at first, but he found it funny when he saw this, and he followed suit and replied: "It seems that I still have to pray that Huaying's public relations will not end, reverse public relations are the most deadly, and no one will be rescued by then gone."

Tornado: Then we just do it and watch it?Damn, why do I feel like we are eunuchs, we are not in a hurry to draw pictures, we are all starting to worry about whether it will affect the ratings.

Huaying fans are worried.

Luo Gaofeng is also very helpless, there is no one in such a Buddhist company: "For now, let's talk about it when the ratings come out tomorrow. It's useless for us to worry now."

***

In fact, Huaying's public relations department certainly wasn't really committing suicide.

Before Yao Libei's Weibo was bought on the top search list, some employees of Huaying's public relations department noticed it immediately, and realized that this Weibo might have a negative impact on "The Prince of Tennis". The person quickly notified the Shepherd Star, and briefly described the plan discussed by the public relations department, and made a final request to the Shepherd Star.

This is just a process.

The public relations department thought that the public relations plan this time was done well, and was already full of ambitions to prove the strength of Huaying's public relations department, but couldn't bear the boss who said slowly: "Oh, you said that, no need. "

Um? ?

Although Huaying was very convinced of his boss, the manager of the public relations department was still a little confused when he heard such an answer.Could it be that the opinion this time was also expected by the boss?

Shepherd Xing didn't know that a certain manager of the competing company next door had already blown him up as a strategist, and that he had no plans to spare. Of course, even if he knew, he wouldn't care, and he might have to explain something extra:

"No matter how foresight I have, it's impossible for a professional player to come out to disrupt the situation." Xing Mu couldn't laugh or cry, but his expression was very relaxed: "But this matter has no effect, you don't need to worry about it. You don't need to stand by, this time The work is almost done, let's go home from work."

The staff of the public relations department still hesitated: "This...isn't that good?"

As a member of Huaying, they will of course pay attention to netizens' comments on Huaying, such as the "self-indulgent production, self-closing marketing, and suicidal public relations" that is about to go out of the circle, although Mu Suxing never said Don't blame them for anything, but... They also want to save face, okay!

The Shepherd star glanced at them.

He said generously, "Yes."

"If you have to do something, it's not impossible, but there is one thing—" Facing everyone's expectant eyes, Shepherd Xing said casually: "The company's funds are not allowed."

He has been careful about his calculations recently, and he only needs to spend one dollar in half. When he knows that he has the chance to win, he is of course unwilling to waste money.

The manager of the public relations department went back and told Mu Su Xing's instructions, and everyone looked at each other in blank dismay, speechless.

The deputy manager said deeply: "It seems that we will be scolded again this time."

"There's no way to do this," another person sighed, "No way, it's all because Mr. Mu is too powerful. One person carries the whole audience, and we have absolutely no use for it."

"So." The manager concluded: "Everyone should eat what they should eat when they go back, and sleep what they should sleep. Be prepared to be scolded and lie down, and the meeting will end."

The result was not scolded.

Everyone just thought that the fans were trying to save the situation, and they didn't have the time to send Huaying's public relations department to the sky every day. However, until the next day, the one-sided public opinion on the Internet intensified, and no fans scolded Huaying's public relations department.

Luo Gaofeng no longer cared about the daily greetings to the PR department.

He looked at the ratings table released by the TV station Meizizi, and he only felt suspicious of life.

He originally thought that under the influence of online public opinion, the ratings of "The Prince of Tennis" should be more or less negatively affected, but the ratings did not show signs of decadence at all, and the ratings of the first episode of the animation were as high as 2.86 %, by the end of the second episode, the ratings had broken through 3%!

Now that computer video sites are prevalent and TV stations are gradually declining, this ratings can only be described as horror.

Tornado: Could it be because yesterday was the first day and everyone didn't have time to watch it online, so the ratings are so good?Maybe it will plummet by tomorrow?

the next day.

There was silence in the Huaying fan group.

Luo Gaofeng: "Did you check it out? Damn, I'm too stuck here, and the page doesn't show up for a long time. How is the rating of Net King? How much has it dropped?"

Tornado: 0.5%

Luo Gaofeng: ...

Sure enough, it still dropped by 0.5%.

Luo Gaofeng sighed and forced a smile: "It's okay, I see that gang of sailors are so hard-working black, and many passers-by are also brought into the rhythm, so there are still about 2.5%, which is already very good. It is worthy of being a painting. Movies, it’s all like this, and they’re hanging TV programs on other channels.”

Tornado: not down 0.5%, but up 0.5%

what?

Luo Gaofeng was really dumbfounded this time.

He couldn't help but switch to Weibo, and took another look at the trending search list that couldn't be more conspicuous. That's right, the top search list was still the familiar "professional players attack tennis", and there were several others such as "Huaying Animation Misleading" Audience" and other related topics were among the top ten most searched, and many people wrote long microblog essays criticizing Huaying, and every essay was followed by a cloud of supporters.

That's right, it's still being satirized by the navy occupying the moral high ground.

Why is this ratings completely out of line?

The fans of Huaying are very confused, but some company executives who paid for the black Huaying of the navy are even more confused than them at the moment.

"So, can anyone explain to me what's going on here?"

In a certain office, the man sitting behind the desk had a gloomy face: "Didn't someone tell me that using this topic can hit Huaying's ratings? I also paid for it, and the navy found it. Hot search I bought it too. Why is Huaying ranked first in the ratings?"

"I spent money on hot searches just to put Huaying's works at the top of the ratings?"

Seeing the boss go crazy, the employees below felt speechless and dared not speak out.

Not to mention the boss, even the employees who have personally participated in every process, are no less inexplicable than him at the moment. Speaking of which, this picture is really evil enough.No marketing before the premiere, no public relations after the accident, really autistic marketing and suicide public relations?

They even planned the response plan after Huaying's public relations before, but who would have thought that Huaying would not even look at them?

After a long silence, someone tentatively asked, "Could it be because of Xie Ge?"

Xie Ge didn't see Yao Libei's Weibo until the next day.

Because of his good impression of Huaying animation and his love for animation itself, this professional tennis player also spoke for Huaying in the end. Some tennis fans also calmed down because of his words. Then follow the navy to black Huaying.

But this is only a change of attitude within the tennis circle.

Netizens are already easily incited by public opinion, and the navy has deliberately occupied the moral high ground this time, and the tennis circle itself is cold. Even if some people change their attitudes, it will not have any impact on the situation.

The man seemed to be laughed out of anger, and he said coldly: "I don't know better than you how powerful Xie Ge is? Why don't you just tell me that there are two groups of people watching TV and netizens on the Internet?"

While everyone was discussing the reason why the ratings of "The Prince of Tennis" was not affected, at the same time, Huaying headquarters was also discussing this issue.

"There are indeed two groups of people."

Facing everyone's surprised and inexplicable gazes, Shepherd Xing smiled slightly: "So didn't I say that from the beginning? "The Prince of Tennis" is a children's animation - the main group it faces, from a At the beginning, it was a small audience in elementary school and junior high school."

Netizens are easily influenced by public opinion, habitually like to occupy the moral high ground, and then criticize some hot current events and current disadvantages.The world of teenagers is not so complicated.

Tell them that there is only a difference between good-looking and bad-looking animation. As for what "stains tennis" and "uses other people's beliefs as a tool for profit", regardless of whether they will pay attention to online public opinion or not, they actually saw it by accident. , Most of them don't even understand what these disputes mean.

The sailors are very busy, but what about the reality?

It is impossible for these remarks to enter the field of vision of the mainstream audience of "The Prince of Tennis". Even if there is a fish that slips through the net, it will not be able to achieve the effect that the behind-the-scenes wants to achieve.

Maybe the parents of young viewers will notice these news, but will parents ban their children from watching "The Prince of Tennis" because of this?

The answer is of course no.

Parents do not have high requirements for TV animation, as long as there are no plots and scenes that teach children badly.The Prince of Tennis is just the opposite.It has neither bad views nor bloody scenes that are not suitable for children. The whole animation tells the story of a group of teenagers pursuing their dreams. The plot is bright and uplifting, and it even has the function of indirectly guiding children to play tennis and exercise.

They wish there would be more animations like this on the market, so how could they stop them?

"As for the question of whether the company will lose money," Mu Juxing shrugged: "I don't need to say more about the ability of sub-suppliers to attract money from animation, right?"

Everyone nodded knowingly.

indeed.

Compared with animations with teenagers as the main audience, a highly popular sub-supply animation will be more terrifying in terms of surrounding profits. This is also the most common profit method for sub-supply animations on the market: the subscription amount of the animation itself may not Very high, but the profits of its surrounding industries will be ridiculously high.

For example, a certain film that was released at this time last year provided animation for the movie. Until the animation movie was released, its box office was only about 8000 million, and it seemed that the cost had just been recovered.But this animation is a typical princess animation. In the past year, the sales of dolls based on this animation alone reached [-] million!

The only fly in the ointment is that, except for Huaying, which has a complete industrial chain, most animation companies are only responsible for the production of animation, and no matter how high the sales of animation peripherals are, it will not bring them much actual benefit.

At this point, Huaying and "The Prince of Tennis" undoubtedly have more advantages.

Firstly, Huaying has its own toy factory, and there is no lack of sales channels with good cooperation.Secondly, "The Prince of Tennis" undoubtedly has more advantages than animations with other themes in terms of subject matter.

If it is an expensive toy, parents may still hesitate, or simply promise it as a prize for good grades in the exam, but "The Prince of Tennis" does not have this trouble. In the vision of the pastor, "The Prince of Tennis" The surrounding area will be mainly tennis balls, tennis rackets and sportswear from various schools in the animation.

For parents, buying a set of tennis equipment and playing tennis with their children is considered a parent-child activity.

"But..." Wen Feihang was still a little confused: "How do you know that young audiences will definitely like this animation? Just say me, you see I am in my 20s this year, and I still feel that "Tennis" "Prince" is very beautiful."

Although the others didn't say anything, judging from their expressions, they seemed to have the same confusion in their hearts.

Shepherd star did not immediately answer this question.

He considered the sentence in his mind for a while, and then he explained: "Let me put it this way - you will think that "The Prince of Tennis" is very good-looking because it is indeed an animation above the standard. As for why I dare not I'm sure it will please the children's audience—"

Everyone raised their eyes subconsciously and looked over in unison.

...What is this feeling like teaching a child a lesson?

Mu Su Xingxin was a little funny, but he was still like a competent teacher, and answered the students' questions accordingly: "Because in my opinion, "The Prince of Tennis" is an enlightenment animation that is very suitable as an animation enlightenment." .”

However, this enlightenment is not that enlightenment.

It is not a regular enlightenment animation that achieves the purpose of entertaining and entertaining through the form of animation, but the key to open the door to another world called "Two-dimensional" in the hearts of teenagers and girls.

Also known as house work.

When most people are young, there will always be such an animation, which may have such and such shortcomings, but in ordinary or lonely life, it will bring warmth and comfort to people; there will always be a few teenagers Girls, even though they do not exist in this real world, they once truly amazed you when you were young.

In the eyes of Mu Su Xing, "The Prince of Tennis" is an animation that can become such an existence.

It may not be perfect, with all kinds of flaws, big and small, but for children, it represents another world that belongs only to them.

There are exciting tennis games, as well as slapstick training routines.There are congenial friendships and the purest and firmest dreams.There is Budu who uses laughter as a knife, but cares most about family and friends, and there is also the captain who is willing to make sacrifices for the future of Qingxue.

Maybe in the years to come, they will watch some more in-depth animations than "The Prince of Tennis", visit some more colorful worlds than the simple tennis school, and meet in those animations are not inferior to "princes". ", gentle or tough, but the shadows of the teenagers who accompanied them through their youth will never fade away.

First love is always the most touching.This is the same even when it comes to animation.

From the premiere of "The Prince of Tennis", to its instigation by caring people, and then to its undisputed achievements, it topped the ratings list.

Everything behaved as if it were one grand farce.

Some people saw Yao Libei's malicious attack on "The Prince of Tennis"; some people saw the terrible ratings of "The Prince of Tennis" and the dominance of the animation as always; The coveted benefits of...

[Then what did you see? 】The system asked.

Mu Suxing thought for a while, and then said with a smile: "Probably after a few years, as this generation of audience grows up, I will always be with them, the future of Huaying."

***

the other side.

Although the die-hard Huaying fans headed by Luo Gaofeng still don't understand why "The Prince of Tennis" has achieved such horrible ratings against the whole Internet, but they found that such ratings are not a flash in the pan. But after a normal and long-lasting daily life, he gave up his intention to continue research.

What are you thinking so much about?If they have that spare time, they might as well watch two more episodes of "The Prince of Tennis". Anyway, they only need to know that the movie still hasn't turned over this time, and that's enough.

After figuring this out, Luo Gaofeng stopped worrying about it, and focused on catching up on animation instead.

Luo Gaofeng has always had the habit of communicating with other fans in the Huaying fan group while chasing fans. Now seeing that Heizi did not cause any meaningful disturbances at all, everyone no longer entangled with Heizi's problems. The topics of communication in the group, It also quickly returned to the discussion of the plot and characters related to "The Prince of Tennis".

however--

first day.

"Wow! This protagonist is really good for me! Why is he so damn cute even when he looks arrogant 5555555, I always like Echizen Ryoma! [Super loud]"

Luo Gaofeng glanced at the female fans in the group frantically swiping their screens, and finally closed the group chat silently.

Forget it, let's discuss the tennis prowess of the characters in "The Prince of Tennis" with my friends another day.

the next day.

"Woooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooooo L Lvl!

Luo Gaofeng glanced at another name that appeared frequently in the group, which was completely different from yesterday, and calmly looked away.

Isn't it climbing the wall?Isn't it just one wall a day?For Huaying fans, this is simply a routine operation.

Day three.

"It's too sloppy, Buer really stuns me! I really have no resistance to this kind of man who uses laughter as a knife, looks gentle but is actually fierce, but pays special attention to friends and family. Ahh!"

Luo Gaofeng: ...

The fourth day, the fifth day, the sixth day...

Tezuka Kunimitsu, Atobe Keigo, Yukimura Seichi...

When the fans in the group began to seriously consider whether to choose the best male god or marry His Highness Atobe, Luo Gaofeng finally couldn't help it.

He asked sincerely, "Why don't you just perform splits on the wall?"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like