The Strongest Animator [Rebirth]

Of course, the film and television company would not know that their own movie had already been sentenced to death by the Shepherd Star before it was even released.

After confirming the specific release time, the film and television company quickly put a lot of energy and money into the promotion of the film: celebrity microblog forwarding and promotion, video website advertisements, trailers that can be seen everywhere in subway stations, and even Blue Star Movie-related promotion can be seen on the screen wall of the most famous trade square building.

Such vigorous publicity is of course effective.

In fact, as early as when the crew started work, this movie called "Ten Miles of Spring Breeze Is Not as Good as You" has been frequently searched.

First of all, the movie itself is adapted from the popular IP - the original novel is also called "Ten Miles of Spring Breeze Is Not as Good as You", which is known as the youth story that best represents the thoughts and thoughts of this generation of young people. It once occupied Blue Star It has been at the top of the bestseller list for a year, with a total global sales of 3 million, and countless book fans.

Secondly, the two actors who starred in the hero and heroine of this movie are also the undisputed top stars in the Blue Star entertainment circle. Even their daily airport photos can easily reach the top of the hot search list.

With its own enthusiasm, coupled with the overwhelming publicity of the film and television company, "Ten Miles of Spring Breeze Is Not as Good as You" immediately became the focus of theaters, and it aroused heated discussions on the Internet:

"Always support brother!"

"I can do this lineup! When I read the original novels before, I used Ran Yu's face. The crew's casting was full of praise. Ran Yu's appearance is really nothing to say. He is completely the hero in my mind! Goddess An Tang is also a fairy Good looking, I can't wait to see 555555"

"Shuangdan ecstasy!"

"I especially like the original novel of "Ten Miles of Spring Breeze Is Not as Good as You". The author's portrayal of all kinds of thoughts in adolescence is very delicate, and the little interaction between the male and female protagonists' two-way secret love is also very cute. I have been looking forward to the film and television of the novel. It is this list of leading actors that makes me emmmmm hope Let's shoot."

Generally speaking, netizens have mixed attitudes towards the film and television adaptation of "Ten Miles of Spring Breeze Is Not As Good as You".

Fans of the top stars are naturally supportive to the end. There are also fans of the original book who are optimistic about the film itself, and there are also book fans who are disgusted with the house, because they have doubts about the acting skills of the top stars, and even have a dislike for "Ten Miles of Spring Breeze Is Not as Good as You" The movie version also has no liking at all, and the disgust is almost written on the face.

Of course, these are the minority.

Like "Ten Miles of Spring Breeze Is Not as Good as You", this is not the first time that a movie model composed of traffic stars + hot IPs has been combined.Both the capital and the audience are not used to this. The former is familiar with the road, while the latter can only complain a few words at most, and it will be over if they don't go to the cinema to support it.

In the final analysis, it is neither fans of celebrities nor netizens who dislike traffic, but the silent majority in real life.

This is why the traffic star + hot IP model has endured for a long time.

As far as popular IPs are concerned, the plots of the original works are usually relatively good. Under the premise of the quality assurance of the original works, the adapted scripts are often not too bad. Coupled with the popularity of traffic stars, such movies can be said to be foolproof. It's hard to hit the street.

Therefore, under the deliberate marketing of the film and television company, "Ten Miles of Spring Breeze Is Not as Good as You" undoubtedly became the most eye-catching movie in April.

As for the picture...

Luo Gaofeng, who was pulled out for a walk by his mother, raised his head and looked at the tall buildings on the other side of the Baijiang River.

It was night now, and the street lamps along the river were dotted with stars, half bright and half dark.On the other side of the Baijiang River is the most prosperous Xingning Square in the city. At this moment, the lights are bright, especially the electronic screen wall hanging on the commercial square, which can be said to be shining in the night sky, making people want to ignore the city. Disaster.

I saw it was lit up——

On April 4th, "Ten Miles of Spring Breeze Is Not as Good as You", see you soon.

During Luo Gaofeng's short walk along the river, he had heard countless people talking about the big screen and the upcoming movie.

Thinking of this, Luo Gaofeng silently took out his phone.

The above shows the Weibo homepage of someone he deliberately set as a special concern. Just three or ten minutes ago, this national dog thief who hadn’t been on Weibo for a long time finally remembered his Weibo password, but posted Weibo, but it has nothing to do with Huaying’s upcoming animated film:

Shepherd Star V: The formalities for running the school have been passed, and I am considering the location of the school. Do you have any good suggestions? [Image] [image]

The picture is a few addresses in Xingning City taken casually.

Luo Gaofeng looked indifferent.

After experiencing countless times that the emperor was not in a hurry and the eunuchs were in a hurry, he found that he was almost used to Huaying's promotional routines—yes, Huaying's promotional routines just had no routines.When other celebrities are promoting, Huaying is playing tennis at the headquarters; when other people’s advertisements are spreading all over the subway station, Shepherd Star is inspecting the construction of the theme park; Choose a site for the school.

He even made a special trip to send a Weibo to ask fans where is the best place.

As expected of you, dog thief.

Tucao is back to Tucao, it is rare that Mu Suxing remembered the Weibo password, Luo Gaofeng still left a serious message: "You can go to Xicheng District to have a look, the development of Chengdu is relatively low there, the most important thing is that the environment is quiet, suitable for learning, doing The school address is just right."

It's just that I'm still a little lost in my heart.

His rationality told him that this situation couldn't be more normal—"Harry Potter" is an exception among exceptions after all, and under normal circumstances, animated films are not mainstream after all, and their audience is indeed limited.Without celebrity blessings and spending money on publicity, it is naturally impossible to attract as much attention as "Ten Miles of Spring Breeze Is Not As Good as You".

Compared with the period of Harry Potter, Huaying's current movie is actually just returning to the normal state that animated movies should have.

……

"Your Lie in April" was released under such circumstances.

Although Huaying is lazy in marketing every day, after all, the reputation of Huaying and Shepherd Star is there. Anyone who likes animated movies basically goes to the cinema to watch "Your Lie in April" immediately.There are also those who have a general impression of animated films, but they are directed at the production team of "Harry Potter".

Once the film was released, it received numerous positive reviews as usual.

"As expected of you, dog thief."

"Before the movie was released, I asked Gou Thief on Weibo what type of new movie it was. Gou Thief also said at the time that it would be a sunny youth story, and the production team would try its best to give all audience fans An unforgettable April - I want to go to the dog thief's house with a knife now, but I find that this statement can't be refuted, and I still can't scold the dog thief for saying nothing."

"One thing to say, it is indeed sunny, and it is indeed an unforgettable April."

"Wake up at the top, when did the dog thief deceive us about this kind of thing? He just never said the whole thing, ambiguous and hidden in the sugar [manual goodbye]"

"Don't talk about it, I'm not feeling well right now, damn it, who would have thought that Youth Story could be so cruel?"

After one day, the first-day box office of "Your Lie in April" was released soon——

2.4 million.

A statistic that is enough to rank among the best even in live-action movies.

"Sure enough, the box office of movies that are partial to daily love is not much higher." Wen Feihang said regretfully.

This is actually a normal thing.

Generally speaking, not only animated movies, even among all live-action movies, the box office of romance movies is not too high, because romance movies have limited appeal, and for audiences who don’t come to theaters often, they are far inferior to special effects Rich commercial blockbusters come to be interesting.

In contrast, "Your Lie in April" has a box office of 2.4 million on the first day, which can be said to have reached the top of its kind.

In other words, it would be a bit embarrassing for the people of Huaying to say something like "the box office of romance movies is limited".

Fang Lian just gave him a blank look at this moment, and said angrily: "You are almost done, don't get cheap and act like a good boy, let me watch it, the total box office of this movie can reach at least 20 billion, and similar movies are not good. If there is no one to come after, there is no one before, so why are you dissatisfied?"

Wen Feihang muttered: "Then "Harry Potter" is still 70 billion."

"I think you are spoiled by the box office of "Harry Potter"," Fang Lian shook his head, dumbfounding: ""Harry Potter" is a veritable commercial blockbuster, and all of them use the most advanced technology from Blue Star. CG technology, a whole film is just an ordinary 2D picture, can it compare?"

Not only that.

You know, the cost of "Harry Potter and the Chamber of Secrets" is as high as one billion, but the cost of "Your Lie in April" is only 6000 million. When the main line is far away, "Your Lie in April" seems to have recovered the full cost on the first day.

The cost of the two is different, and the upper limit is also different, so naturally they cannot be generalized.

Considering the cost of the two films, the box office return of "Your Lie in April" is more than one or two points higher than that of "Harry Potter and the Chamber of Secrets".

Wen Feihang actually understands this point, but after watching "Harry Potter" with a total of 70 billion, and then watching "Your Lie in April", which is about 20 billion, it is inevitable that it is not enough, so he casually complained Just two sentences.

"You don't have to be so pessimistic," Shepherd star pondered, "Your Lie in April wants to be in the same box office range as "Harry Potter". Billion should be fine."

He was answered by wordless silence from the others.

Fang Lian couldn't help complaining: "I just said that Hangzi was dreaming, why did you suddenly give in too much, Amu?"

The box office on the first day was only 2.4 million. How can the total box office break through 40 billion?head?

The cost is 6000 million, and the total box office is 40 billion. If this is the case, the return on investment is at least 66 or more, right?Fang Lian really felt that it would be faster to dream.

Shepherd star smiled.

He pointed to the slogan on the screen wall of a high-rise building in the distance with a happy mood. The release date of "Ten Miles of Spring Breeze Is Not as Good as You" is exactly the day after the release of "Your Lie in April", which is today—— He said slowly, "What's the rush?"

"Isn't the one who sent the assist here?"