The Perfumer Who Wears the Book

As soon as the Duchess left the "Shu Nan" exhibition area, the people in the head office got the news that "Queen's Perfume" was appreciated by her, followed by various congratulations from the board members, and even Shen Chengxuan called.

And that night, less than half an hour after the end of the day's exhibition, the photo of the Duchess hugging Su Xu, her words of praise for "Queen's Perfume", all the information about "Queen's Perfume", plus the reporter's impressions of using it, They all appeared in the scrolling picture news column of the headlines in the news section of the website, together with an exaggerated headline: "Chinese perfumers may lead the new trend of perfume: the princess breaks out of the cocoon, the queen is alive", quickly from this end of the earth It spread to the motherland on the other side of the world, and was quickly given a more exaggerated title. It seems that "Shunan" has defeated Chanel, Guerlain, Estee Lauder and other internationally renowned perfume brands, and "Queen's Perfume" has become another comparable fragrance. The legend of Chanel No. [-].

Su Xu, who was lying on the bed and flipped through the news on her tablet, couldn't help but be speechless. This feeling was like when she was in elementary school, she managed to get a good grade in the final exam and won a certificate of top ten in the class, but her parents won it. The unit showed off, and everyone said that the child had already entered Tsinghua University with one foot.

Su Xu felt that this domestic publicity made him feel very embarrassed. Thinking of the relationship between Natalie's younger brother Terrence and the Duchess's son, it was difficult for him to determine whether the Duchess's praise had some personal reasons in it. Besides, the Duchess also said that this perfume still has a lot of room for improvement. Objectively speaking, "Queen's Perfume" is just a good start, far below the level of a masterpiece.

"What are you thinking about?" Shen Jiarui sat next to Su Xu, squeezed into a single bed with him, with his notebook on his lap, and was browsing a document when he heard Su Xu sigh, his eyes still fixed on the screen, But the hand reached out to wrap his arms around his shoulder, slid on the arm a few times, then stretched in from the collar of the wide pajamas, and began to do anything wrong on Su Xu's chest.

"I'm afraid it's not a good thing to praise 'Queen's Perfume' so highly all of a sudden." Su Xu patted his hand to signal him to restrain himself, but Shen Jiarui pinched the nipple and pulled it hard, Su Xu was stimulated by the chest Shivering all over in shock, he grabbed Shen Jiarui's waist angrily and twisted: "You brat, you don't want to live anymore, do you?"

Shen Jiarui put down the notebook, turned over and pressed Su Xu under him, pulled his collar further apart, swallowed the nipple that was pinched just now, bit and licked it, and raised his eyes to look up from the bottom Su Xu, whose face was flushed red, teased and said: "My son is not good, will Daddy spank my ass?"

Su Xu failed to spank Shen Jiarui's buttocks. After a lot of tossing around, his own buttocks hurt. Fortunately, the last time was last night. Today, Shen Jiarui has restrained a lot, his movements are gentle, and the rhythm is not too fast or slow. The two of them hugged each other, and they talked a lot of love, but their actions became more intense in the last few minutes.

Shen Jiarui knelt down behind Su Xu and rubbed his waist for him. Along the way, he moved his hands up and down, stroking Su Xu's smooth back for a while, and kneading Su Xu's round and soft buttocks for a while, having a great time.

Su Xu didn't want to pay attention to him at first, but soon the salty pig hands on his buttocks became more and more obscene. He stood up and looked back at Shen Jiarui gloomily, and snorted coldly: "One more time?"

Seeing that Su Xu was really going to get angry, Shen Jiarui hurriedly stopped, and honestly massaged him until Su Xu felt comfortable, then lay down next to Su Xu, and picked up the notebook that was kicked to the ground when he was messing around just now. Fortunately, the quality of the notebook is good, and the hotel room is covered with thick carpets, so the notebook is fine.

Shen Jiarui said to Su Xu while relieving his notebook from sleep mode: "You don't have to worry about the promotion of perfume. The people in the company don't know much about fashion or luxury goods, but they have marketing methods and know how to carry out commercial promotion. You are an insider, so you naturally feel that the hype is too much, but consumers will eat it. You just need to improve the perfume. Next year, there will be a "Queen Hardcover Edition", and a "Golden Queen" next year. , one is better than the other, neither delaying sales nor delaying the research and development of perfumes."

Su Xu sighed: "You are over-consuming consumers' expectations and trust in the brand. Consumers may be incited once or twice, but they cannot be incited for a lifetime. Once they find out about the company's marketing tricks, they feel that they have been incited. In order to be fooled, the distaste for the brand may not be resolved for a lifetime. You might as well give me another two years to produce an ultimate version like 'Eternal Queen'. One a year, it is very likely to give consumers Or a feeling that we are misappropriating money in disguise.”

Shen Jiarui nodded and said: "The directors now have two basic attitudes. One is that we should strike while the iron is hot and produce more derivative products of different grades as soon as possible. The main focus of next year and the year after is 'Queen's Perfume' version 2.0 and version 3.0. And another group of people have the same opinion as you and the Duchess' son Vincent, since 'Shunan' is going to go global, there must be a real boutique that can be sold."

Su Xu nodded, and suddenly looked at him with some doubts: "Why did you discuss this kind of thing with Vincent?"

"Vincent intends to cooperate with 'Shunan'." Su Xu pulled out a document and showed him, "Because of the Duchess, Vincent has long had the idea of ​​starting his own luxury jewelry company with the help of his mother's connections. , the year before last, he acquired Seydoux, an old clothing brand that almost went bankrupt due to poor management, and then the new bag brand Polisingen, two jewelry accessory design studios Brigitte and Vanessa, and mid-range shoe brand Bruni, He integrated these companies together and hired a group of new designers to form a nearly comprehensive fashion brand company, which is now Seydoux."

Of course, Su Xu has heard of the Saidoux brand. Its predecessor was a high-end fashion store named after the founder’s surname opened more than 100 years ago in Paris. It has designed clothing for many nobles, celebrities, and even members of the European royal family. Is a sensational famous brand.However, in the trend of commercialization of luxury goods, Seydoux has unfortunately become one of the brands that failed to seize the opportunity to transform successfully. The customer base, the result is that the industry has shrunk rapidly in recent decades, and it has been struggling until now, leaving only an old name and the store in Paris of the first Seydoux head family more than 100 years ago.

In the past two years, Seydoux, who had only his last breath left, suddenly came back to life. After a period of vigorous publicity, stores opened one after another in Europe and North America like mushrooms after rain. Books, fresh and fashionable clothes cost at least a few months of wages for ordinary people, and at the same time created a Seydoux advanced custom studio that only a few really rich VIP customers can enter, all of which will create another brand that symbolizes the dream of luxury In front of people's eyes, although it is not as good as the established luxury goods companies, it has a strong momentum and no brand dares to underestimate it.

Su Xu knew that Seydoux must have been acquired and integrated by some group, but he did not expect that the boss was Vincent, the heir to the Duke of Devonshire.

Since Saidoux has not yet produced perfume, Su Xu was not overwhelmed by the joy of being able to cooperate with a big company, but asked cautiously: "Does he want to acquire 'Shunan'?"

"No, it's just a cooperation." Shen Jiarui emphasized, "The preliminary plan is that he will not name Saidoux for the 'Queen's Perfume', but he will open a small perfume area in all Saidoux stores. The sale of 'Queen's Perfume' is allowed. However, Vincent does have plans to poach corners, Seydoux is short of perfume now, and he has not found a suitable perfume laboratory and perfumer."

Su Xu's heart moved slightly. If he was not Shunan's shareholder, he would probably accept Vincent's invitation. After all, Shunan and Saidu were too different in strength, no matter who they were, they would choose Saidu.

Shen Jiarui glanced at the time, closed the notebook and put it on the bedside table, and then said: "Saidu had planned to cooperate with Shanghua'Shunan' a few months ago, but everything has been waiting for your bottle of essential oil to arrive. Substantial progress was made after Natalie's younger brother Terrence took over. It is still in the negotiation stage. How to cooperate has not yet been determined. However, it is very likely that Shen's Shanghua and Saidu merged and changed their name to Saidoux Shunan, Vincent is in charge of Europe and America, and Shang Hua is in charge of Asia.”

"Merger?" Su Xu asked suspiciously, "Saidu is a nearly mature brand, but 'Shunan' has just started. The merger of the two probably means that Saidu bought 'Shunan' in disguise."

"Dad, whoever has the final say doesn't depend on who is famous, but who has money." Shen Jiarui said with a smile, "It is true that Saidu is more famous than Shu Nan, but the Shen family's financial resources are not comparable to those of the Cavendish family." Comparable. With the merger of the two, Shen can pay to acquire many brands that Seydoux is unable to acquire now, expand the factory, increase publicity, hire more excellent designers, and make the whole brand grow stronger. Du's fame will expand Shen's luxury goods industry to Europe and the United States, and Saidoux can borrow Shen's money to further expand and take root in Asia. Maybe in the end, Shen will take Saidu into his pocket."

Seeing that Su Xu was still frowning in thought, Shen Jiarui pinched his chin, kissed him loudly on the lips, and said, "Don't think about it, you just need to be your perfumer."