July is the best time for Bianliang. At this time, the summer heat has just passed and the hot weather is coming to an end. However, due to the influence of the autumn tiger, the breeze is still warm.

Ye An walked out of the brothel, thinking that there were no people on the road so early, but it was very lively.I think so, this is the time when the libertines go home for a night, and Tianshui Lane is full of traffic.The vendors saw the business opportunities and set up stalls on the side of the road one after another. After a long time, a small tile market was formed.

Feeling a little hungry, Ye An decided to find a roadside stall to have an early breakfast, and then went back to rest after eating.This shop is called Shen's Noodle House, which is jointly run by a husband and wife. It can be seen that the business is good, and there are no empty seats early in the morning.

The boss looked at Ye An with a smile on his face and said, "Little Sir, there are too many people and there is no seat, why don't you share a table with others, and the shop apologizes, and I will send you an osmanthus cake."

This kind of thing is not uncommon in Da Song, so Ye An agreed, and went to the innermost table under the guidance of the other party.

"Sir, please take a seat," the boss greeted the guests, and simply wiped the stool after getting permission.However, Ye An was stunned. Without him, the person sitting opposite was Pan Yuanqing, the new doctor of mathematics from the Imperial College.

"It seems that the two of you know each other, how can you be friendly? Mr. Pan is a regular customer of the shop, and he often comes to eat noodles with us." The boss laughed.

No matter what dynasty it is in, it is embarrassing enough to meet a teacher when eating out.Ye An bit the bullet and stepped forward to salute, Pan Yuanqing nodded silently.

"Your Majesty, I would like to have a bowl of 'Fried Some Soup and Herbs'. Everyone in Bianliang knows the fried tea in my house. Seeing that I have just come out of Tianshui Lane, let me bring you a 'Erchen Soup'." The boss looked ambiguously, revealing a man Smile knowingly.

The so-called "fried soup and tea medicine" is not a medicine, but a health tea that people in the Song Dynasty love to drink.Erchen Decoction is one of them, which has the functions of nourishing yin and nourishing kidney, relieving alcohol and refreshing the mind.

Ye An awkwardly slapped twice, "No need, just a cup of grandma's tea, a serving of chicken shredded noodles, and steamed buns stuffed with steamed buns." It doesn't matter how thick-skinned he is if he says in front of the teacher that he sleeps in flowers and sleeps in willows. I'm a little embarrassed.

The boss quickly responded, and went back to report the food, leaving the two of them staring at each other.

"Uh...doctor, when are we going to have math class?" Ye An started to find something to say.

Pan Yuanqing seemed to think for a while before saying, "I can't remember clearly, I guess it's the last class." The course time of Guozijian is chosen by the doctor of each subject. He is a new teacher, and the courses he took must be left by others.

Ye An hurriedly expressed his expectations for mathematics, and the scene fell into silence again.

"Students, students are actually here to discuss business with friends." They didn't come here to eat flowers and wine... Ye An explained with some embarrassment, he really didn't want to leave a bad impression on the teacher before class.

I thought the other party would dismiss it, but Pan Yuanqing glanced at him and said, "I think so."

"???" Ye An was puzzled, rubbed his head, and suddenly realized.The flowers on the hairpin had wilted one after another last night, looking from a distance, it seemed to be wearing a big colorful headband.His face is a little bit smaller against the flowers, with a red mole between his eyebrows, like a jade doll in a New Year painting.With such a childish appearance, it is difficult to associate prostitution and prostitution with it.

"I'm sixteen years old." Ye An explained angrily while taking down the flower.

The other side obviously didn't believe it. At this time, the boss came to serve the dishes, "Xiao Langjun, your grandma tea, drink it while it's hot." The main ingredients of grandma tea are chestnuts, white sesame seeds, olives with meat, and shelled walnuts , Fry over a slow fire.It is sweet and delicious, but in Bianliang City, people under the age of ten basically drink this stuff.

Ye An covered his face, he just tried something new today, he didn't expect to slap himself in the face, so he smiled awkwardly.

Pan Yuanqing didn't say anything, but when he got up to check out, he stopped the peddler who was selling mills and drinks with a basket, bought one and handed it to Ye An, "Yesterday's Qixi Festival, I think you didn't have a good time, since you met, then accept it." .”

"Mohele" is a doll with a colorful pedestal. It is exquisitely made and is especially popular around the Qixi Festival. It is mostly given by the elders to the younger generations.Ye An nodded his thanks and looked at the back of the other party complicatedly. He was very happy to receive the gift, but why is it a big fat doll wearing a bellyband and holding a carp... Teacher, what are you implying!

……

When it comes to eating and drinking, the Song Dynasty can completely dominate the history of China.Not only because of the rapid development of the commodity economy and the complete range of ingredients, but also because of the fact that the food itself is also very particular about food at this time.Princes and aristocrats "every food is authentic, fresh and fresh, and there is no shortage of rare vegetables." Those who have a little wealth in their families rarely even eat at home, and they always order takeaway from restaurants.

Among the five flavors, Da Song loves sweet the most, so the importance of sugar is self-evident.

Yuan Bao struggled to lift a huge iron bucket, put it on the shelf as required, and set up a pyre for roasting under it.

Patting him on the shoulder, Ye An said: "Thanks for your hard work, you have to stay here for the next few days, and leave the matter of Hengzhi Qingfen to Sister Huang." There are too few people, like Yuan Bao, with whom he has signed a new contract, the rest of the people really can't believe it.

Yuan Bao didn't speak, but just smiled foolishly. After this period of experience, he was much more stable than before.

After he left, Ye An began to stir the slightly bubbling sugarcane juice in the iron bucket.Over time, the cane juice concentrates to a viscous state.Pour it into a custom-made funnel-shaped clay pot, seal the lower opening with straw in advance, and leave it alone after standing.

Ye An knew that after two or three days like this, crystals would form in the lower part of the bowl.When the time comes, press the yellow mud cake evenly on the syrup, and the yellow mud will seep in little by little, absorb the substances and sink to the bottom of the bowl.Finally, the plug grass is pulled out, the mud drips, and the decolorization is completed.

The whole process is simple and simple, but no one would have thought that the sugar that is as bright as snow comes from mud.Ye An opened the earthen bowl that had been placed next to it for a while. At this time, the upper part of the bowl had become fine white sugar, but the bottom part was still dark brown sugar.

Sighing, this method belongs to the "covering mud method", which is only a very low-level method, which was developed in the early Ming Dynasty.Another method is to add yellow mud to the syrup, which is not only more efficient, but also effective.It's a pity that Ye An only knows a rough idea, and after a long time of experimentation, he can't find a solution, so he has to wait until later to improve.

That's right, he knew very well in his heart that even with his back against a big tree like Xiangguo Temple, according to the ancient secrecy method, he could hold Fang Zi in his hands for at most three or four years.Over time, there will always be clues, and sugar factories will spring up like mushrooms after rain.But, even if it's only three or four years, the huge bonus is enough for Ye An to eat.If it really goes well, let alone buying a house in Beijing, I am afraid that you will not have to worry about food and clothing for the rest of your life.

Before school starts, he will try his best to produce more candies, so that they can sell them as samples to Chenghui.After the factory is built, he only needs to carry out the most critical step, and he can be a hands-off shopkeeper with peace of mind. Thinking of the leisurely life in the future, Ye An is full of energy.

But the reality is not so satisfactory. After all the calculations, he never thought that Chenghui would make a mistake here.

"All the hotels in central Beijing are unwilling to buy sugar from you??" Ye An looked in disbelief: "How is this possible? Don't they want to make money?"

Chenghui is no longer the overlord at the moment, maybe he ran outside for a day, covered in dust, "I heard that 'Jinshishe' secretly issued a notice that if there is a store that cooperates with Daxiangguo Temple, it will cooperate." Get together so that he can't get along in Beijing."

People in the Northern Song Dynasty love to form associations. "Jin Shishe" was jointly founded by all the restaurants and restaurants in Bianliang City, and it has a high status in the catering industry of the Song Dynasty.

Ye An didn't understand what the relationship between selling sugar and the Jinshi Club was, so he asked the other person, and after hearing the reason, he couldn't help but feel speechless.

As I said before, the Daxiangguo Temple industry is spread all over Bianliang, and all walks of life are involved.Although only the tile market and finance are the strongest, no one dares to mess with other aspects.A few years ago, Chenghui had just managed the finances of Xiangguo Temple. In order to make some achievements, he opened a lot of mansions.Taking advantage of the prestige of Xiangguo Temple, he broke many rules, such as forcing price cuts to promote sales.Although these stores gained a firm foothold, it also made Jin Shishe very angry.Seeing that Chenghui was still looking for cooperation with them with a shy face this time, he directly downloaded it.

"It's really not possible, the candy will be sold directly in the store." Cheng Hui said bitterly, and now he is also paying for the momentary youth and frivolity.

Ye An shook his head: "Didn't you try it before, and it didn't work at all." At first they thought about selling it directly in the store, but now liquid sugar dominates, it's cheap and the quantity is large, and it has already become a habit.Although the common people were amazed by the beauty and convenience of white sugar, they were still reluctant to pay for it.We can only hope that restaurants and restaurants are willing to cooperate to let everyone realize the advantages of white sugar.In ancient times, the news was blocked, and the promotion of new things required a process. However, both parties knew that the longer the time, the harder it was for the recipe to be kept secret, and monopoly was unrealistic.

"However, I have contacted some people from the prince's mansion, and they are very interested, and they are very generous." Chenghui said, it is better to focus on the upper class, raise the price of sugar, and turn it into a luxury.

Ye An thought about it, but was still a little unwilling.In the entire Bianliang, there are tens of thousands of princes and nobles, while the common people have a full 150 million. In addition to the surrounding urban and rural areas, it is clear at a glance what kind of money to make.What's more, Ye An doesn't want to divide things like "eating sugar" into different categories. If sugar becomes a luxury, it will be worse than before time travel in the previous life.

There was no other way, he had no choice but to go to various restaurants together with Cheng Hui to make amends and try hard to convince the other party.But all the bosses were either pretending to be stupid or sneering, and the last one didn't talk about it.They lowered the price again, attracted some small restaurants, and agreed to help promote it.As a result, those shops were all troubled by the ruffians in Bianliang City the next day, seeing the two of them again was like seeing a ghost.

"His grandma's!" Cheng Hui spat viciously, this "Jinshishe" is even darker than their Daxiangguo Temple!It's a pity to say that when these societies arose, they upheld the principle of "persuading each other with virtue and deeds, following rules with mistakes, sharing etiquette and customs, and sharing adversity".And the local gentry took the lead in organizing, and merchants voluntarily joined or quit.Unexpectedly, it has developed to the present and has become a system that controls the body and mind.

"Brother, what should we do now?" Cheng Hui had a gloomy face, and he just asked casually, because the answer was already obvious, and he could only follow the path of the rich.

The strange thing is that Ye An's expression is very calm at this time, and he is even in the mood to joke with Chenghui: "Brother Li, it seems that this is 'the world is suffering for a long time', what happened to you at that time."

Chenghui is not very embarrassed: "Damn, when I first opened the store, they came to ask me for social expenses. I, Daxiangguo Temple, have always collected money from others. There is no reason to raise this group of people for free. In the end, they were all paid by my brother and me. I pouted back. Later, the store didn’t make money and wanted to lower the price, so they came to me again to complain, so I asked the monk to talk to them directly.”

Ye An: "..." Come on, it really deserves to be a rogue monastery.After thinking about it, he asked again, "Is the big brother's restaurant still open?"

"It's open, it's just in the south of the city." Chenghui was slightly taken aback: "You don't mean to rely on my store to promote it? My store has been oppressed by the Jinshi Society, and the location is also remote. Besides, it only depends on one store. I'm afraid it will be difficult."

Shaking his head, Ye An thought, you must find it difficult, but as someone who has passed through the information age, I am afraid that most people will use different marketing methods.

……

The ancients were relatively lacking in entertainment. Although the people of Bianliang City can go to the night market at night, they will inevitably get bored after a long time, so they need some new things to stimulate.

And recently, there was a big news in Kaifeng Mansion.According to legend, the rookie "Butterfly Sword" Sheng Xiuzhu had a conflict with the owner, monk Chenghui, in the restaurant run by Daxiangguo Temple.The two meet for a swordsmanship competition, Sheng Xiuzhu loses, and pays Chenghui Wenyin 100 taels, and Chenghui loses, and announces a recipe of his own shop every day for 20 consecutive days, and everyone in the world will witness it together.

The people of Kaifeng Mansion are boiling, let's not talk about Sheng Xiuzhu, just talk about Chenghui's bet.If the value is equal, that one recipe is worth five taels.Obediently!What kind of dish is that!Everyone made up their minds and lamented that if Chenghui really lost, his shop might not be able to continue.

After that, many inexplicable news came one after another, such as:

"A restaurant in the south of the city has the most handsome waiter!"

"Chenghui yelled that the name of the store should be changed to 'the first store in Kaifeng'!"

"Master Bai Case desperately revealed the inside story of the industry: Bianliang desserts that you don't know about!"

……

These days, the people of Tokyo seem to be jumping up and down in the melon fields!Curiosity is fished to the extreme.When the day when Sheng Xiuzhu and Cheng Hui started fighting, as long as they were idle, they basically went to join in the fun.

As the planner, Ye An was also taken aback. He didn't expect the marketing hype to be so effective. In the end, even the Kaifeng government office came to maintain order.

"An Ge'er made this again." Zhan Zhao joked with a bit of a smile.

Ye An was a little embarrassed and bowed his hands to the yamen servants: "I am causing you trouble, I will prepare some good dishes for you later. Under Bao Zheng, it is probably impossible to specify the amount of money to be collected, but to charge more No one cares about the food and wine sent by the people.

The yamen servants immediately smiled, everyone in Kaifeng Mansion didn't know that Mr. Ye Xiaolang was an extraordinary cook.Every time Mr. Zhan receives the dishes, the aroma is mouth-watering, and today he can finally taste it.

Seeing that everything was almost ready, an old man of immortal spirit came out and said in a loud voice: "Old man Kunlun sent Gu Yongzhi to be a witness today. The reason for Sheng Shaoxia's martial arts competition with Master Chenghui is just one thing For small things, make an appointment as soon as possible. But the sword has no eyes, and I hope everyone will not step forward, so as not to hurt the innocent."

The lives of ordinary people are still far away from the martial arts world. Hearing these words, they felt nervous and excited, and they all held their breaths and dared not speak out.

Sheng Xiuzhu has just reached the crown, looks handsome and extraordinary, and is dressed in white, which fits the image of a hero in the hearts of the world, and Chenghui is full of domineering spirit when he doesn't speak.Let's not talk about their kung fu, the two of them can make people's imagination run wild just by standing there.

With a sound of "swipe", Sheng Xiuzhu drew out the long sword, and Sheng Xiuzhu said coldly, "Master, please."

"Blesser please"

The two saluted first and then fought. After a couple of trials, they fought together. It was so lively to fly over the eaves and walls, and the blood of the onlookers was boiling.

"Brother Zhan, what do you think of their kung fu?" Ye An asked curiously.

Zhan Zhao lowered his head and smiled: "Master Bao said at first that I was a little skeptical, but it was really your fault. Both of them are putting on airs, so how can you tell the depth."

"Hey." Ye An was slightly embarrassed, "Then what is it like when you masters really compete in martial arts?"

Zhan Zhao thought for a while: "It's much faster than this. Even if the two sides seem to be evenly matched, fighting with their lives will lead to failure. I heard that top experts don't even use weapons. Falling leaves and flying flowers can be soldiers."

Ye An was fascinated when he heard it, but at this time the contest had already been decided, Sheng Xiuzhu's sword reached Chenghui's throat, and he won the victory with a superior skill.

Chenghui clasped his hands together, "Amitabha, the poor monk has surrendered."

The onlookers applauded one after another, applauding so much that their hands were red!I think today's trip is worth it!

After Chenghui withdrew, the shopkeeper of the restaurant announced the recipe of "Red Dates, White Sugar and Glutinous Rice Cake" on the spot, detailing everything from the raw materials to the recipe.And some sailors around who had been arranged in advance also sang and said what sugar is and where to buy it.

Everyone was surprised to find that five taels of silver was not expensive, and the raw materials of the dishes were not expensive, and the workmanship was simple, so they were a little moved.

In the backyard of the restaurant, Ye An gave out red envelopes with a happy face, and listened to the rewards from his subordinates, and everyone gave good feedback.

Sheng Xiuzhu couldn't help it. He has only been in the world for a few years, and he has some fame. Today, he is really disturbed by his conscience.But helplessly, the hero also wants to eat, so he can only bend his waist for five buckets of rice.On the contrary, Gu Yongzhi didn't have so many worries, he held the red envelope and smiled: "Ye Langjun, if you have such a good thing in the future, I will come to the old man again." Not only did he get money, but he also became a senior martial artist when it spread.

"Definitely." Ye An cupped his hands, then turned around and asked Chenghui: "Brother Li, you bear the name of Xiangguo Temple, so it doesn't matter if you lose?"

"It's nothing, anyway, almost everyone in Bianliang knows that I'm in charge of foreign affairs." Chenghui didn't take martial arts seriously at all, and his mind was all on business, "My brother, do you think your "advertisement" can really succeed?" ?”

"Should be no problem." Ye An replied confidently, but in fact he had no idea, and planned to ask the sailors to work harder.

In the next few days, Chenghui's restaurant successively released dishes such as "black sesame and white sugar fire", "heart too soft", "shredded yam", and the topic of martial arts became more and more popular.

Finally, with the first batch of people flocking to the seasoning shop, white sugar finally opened its market in Bianliang City.People have gradually realized that although this kind of sugar is more expensive, it is more convenient and can be stored for a longer time. At critical times, it is even a hard currency like salt, and people with better conditions start to use it.

However, after a few days, the production of white sugar could hardly keep up with the sales volume, so the two just had to continue to invest money to build the factory.And when Chenghui came to him with the ledger and a box of gold, even Ye An couldn't help covering his mouth.

"This is just the beginning." Chenghui said in high spirits, "Brother Ye, I will obey you all my life except for Master. How do you think you have such a long head! Scholars are different!"

Chenghui's intention was naturally to praise him, but the word "studying" hurt Ye Xiaoan's heart. Without him, the happy holiday would end the day after tomorrow.If I ask for leave to start a career under Wang Anshi's nose, I feel that he is likely to rush to diss.

Sighing deeply, Ye An told Chenghui the rest of the matter, and then rushed to make a batch of candies overnight.On the second day, he ran to school with a big bag and a small bag. From now on, except for the holidays, he will stay in the Imperial College.

Yuan Bao put down the quilt, and reluctantly parted from Ye An at the door, "Mr. Lang, can I really not go in with you? Before leaving, the old lady told me that the younger one should stay with you every step of the way."

"Hey, there is a regulation in the Imperial College now that no one else is allowed to enter. Besides, I stay in the Imperial College all day long, and nothing will happen to me. You need to help run the factory and rouge shop outside. I will go back after the holiday. "Ye An was also very helpless. He planned to ask Yuan Bao to help move the salute inside, but he didn't expect to be guarded so strictly.

Yuan Bao nodded solemnly, expressing that he would not disappoint his trust, and then, under the urging of his master, he walked away step by step.

Ye An put the salute behind his back, and struggled to move a little bit towards the room, feeling like a little bastard.When he got there, he was so tired that he was sweating profusely and couldn't move a step.

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